Home/Marketing Automation Software/Customer.ioUpdated on: October 3, 2023
Customer.io - Marketing Automation Software
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Customer.io

Streamline messaging workflows just the way you like
(248 Ratings) Write Review

What is Customer.io and how does it work? Customer.io is a comprehensive marketing platform that helps marketers to send data-driven emails, SMS, and push notifications. The platform’s RESTful API helps marketers create, update and delete customers from their database easily. It also enables users to add third-party integrations, such as Segment, Hull, mParticle, RudderStack, and more. With Customer.io, businesses can easily divide their audience into different segments and target a particular group of people as per their designed marketing strategy. Apart from the group, users can even separate an individual from the group and easily monitor their event-wise logs, attribution data, messages received by them, and more. The transactional API facility offered by the platform enables marketers to customize transactional messages in their own way. Customer.io can be used to send multichannel newsletters within customers’ timezones. Users can also monitor their message leaderboard, conduct active A/B tests, streamline metrics delivery, and segment memberships, all from a single dashboard. Apart from that, marketers also get to compare campaigns, newsletters, and other metrics with the help of detailed analytical reports offered by the same.

Customer.io Awards

Customer.io Features Show All Features

Customer.io Technical details

Support Online Customer Type Large Enterprises Medium Business Small Business
API Location / Phone Number Portland, Oregon
Deployment SaaS/Web/Cloud Official Website https://customer.io/
Category Marketing Automation Software

Customer.io Pricing

Pricing ModelFree Trial , Subscription , Quotation Based
Essentials
$100 /Month

For startups and small teams engaging customers on their mobile and web apps.

Features

  • Up to 5,000 profiles included *
  • Send Emails, Push, In-App, and SMS
  • Visual Workflow Builder
  • Segmentation
  • Two Workspaces
  • Email Support
  • Customer Community

*$0.009 per additional profile.

Premium
Custom

For high-growth companies looking for greater control over their messaging outcomes.

Features

  • Includes features of Essentials plan, plus
  • Custom Data + Message Volume
  • Premium Product Features
  • Additional Workspaces
  • 90-day Onboarding Program
  • Premium Email & Chat Support
  • Managed Deliverability
  • Dedicated IPs
  • Parcel Pro Licenses
  • HIPAA Compliance
Enterprise
Custom

For at-scale companies looking to create world-class customer experiences.

Features

  • Includes features of Premium plan, plus
  • Managed Infrastructure *
  • Customer Success Manager
  • Quarterly Success Reviews
  • Enterprise Technical Support *
  • Audit Logging & Data Governance *
  • Parcel Business Licenses
  • Migration Support *

*Available by consultation

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Disclaimer: The pricing details were last updated on 18/04/2023 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Customer.io pricing.

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Customer.io Reviews

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Videos on Customer.io

Customer.io Product Demo
The Power and Flexibility in Webhooks
Customer.io Product Demo
The Power and Flexibility in Webhooks

Customer.io Screenshots

New Dashboard
Fly Dashboard
New Dashboard
New Dashboard
Fly Dashboard

Customer.io FAQs

Customer.io is Marketing Automation Software. Customer.io offers the following functionalities:

  • Website Visitor Tracking
  • Lead Nurturing
  • Lead Management
  • Landing Pages
  • Email Drip Campaigns
  • Channel Management
  • Campaign Segmentation
  • Analytics (ROI Tracking)
  • Multivariate Testing
  • Lead Scoring

Learn more about Customer.io features.

Yes, Customer.io provides API.

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The research is compiled using multiple sources, let us know of any feedback on feedback@saasworthy.com