Home/Customer Data Platform (CDP)/Segment
Updated on: May 17, 2022

What is Segment ?

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Segment - Customer Data Platform (CDP)
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98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Segment

Customer-centric data solution platform
(417 Ratings) Write Review

Segment is a customer data analytics and management solution that helps you understands customer data from multiple sources. The application integrates with hundreds of other apps and collects data from these applications to a single platform. It also retrieves data from your websites and devices, such as mobile phones, tablets, browsers, smart watches, iBeacons, and televisions. Segment is designed explicitly for B2B service providers who need a powerful and easy-to-use analytics tool to understand better and manage their data. Segment makes it easy to capture data from each touchpoint and send it to each tool without having to learn, test, or implement a new API each time. This solution helps your organization easily integrate and manage scanning tools without having to open, close, or exit the system. As data analytics becomes a simpler process, Segment reduces the need for marketers to trust high-tech specialists to help them because they can now administer analytics tools.

Segment Features Show All Features

Segment Technical details

Support Business Hours Online Customer Type Large Enterprises Medium Business Small Business
API NA Location / Phone Number San Francisco, CA - 94111 / +1 415-603-6900
Deployment SaaS/Web/Cloud Mobile - Android Mobile - iOS Category Customer Data Platform (CDP)

Segment Pricing

Pricing ModelFree Trial , Freemium , Subscription , Quotation Based
Free
Free

Includes 1,000 visitors/mo
2 Sources
300+ Integrations

Features

  • Sources - 2 Source
  • Web
  • Mobile
  • Server
  • Cloud Apps
  • Destinations - Unlimited
  • Functions - 50 hours
  • Warehouses - 1 Warehouse
  • Sync frequency - 1 per day
  • Developer Tools
  • Central view of data schema
  • Live data view and debugger

Control your data

  • Data privacy and controls
  • User deletion
  • User suppression
  • Customer data discovery and inventory

Understand your customers

  • Unified customer data

Usage and Billing

  • Monthly tracked users - Up to 1,000
  • Throughput Limit - Standard
  • Price - Free
  • Seats - 10

Support

  • Email support - Basic
  • On-demand videos and documentation

Security

  • Account security
  • Multi-factor authentication
  • Certifications

Team
$120 /Month

10,000 visitors/mo Icon info
Unlimited Sources
Includes 1 Data Warehouse destination

Features

  • Sources - Unlimited
  • Web
  • Mobile
  • Server
  • Cloud Apps
  • Destinations - Unlimited
  • Functions - 50 hours
  • Warehouses - 1 Warehouse
  • Sync frequency - 2 per day
  • Developer Tools
  • Central view of data schema
  • Live data view and debugger

Control your data

  • Data privacy and controls
  • User deletion
  • User suppression
  • Customer data discovery and inventory

Understand your customers

  • Unified customer data

Usage and Billing

  • Monthly tracked users - Base includes 10,000
  • Throughput Limit - Standard
  • Price -Starting at $120/month
  • Additional 1,000 monthly tracked users (10k-25k) - +$12
  • Additional 1,000 monthly tracked users (25k-100k) -+$11
  • Additional 1,000 monthly tracked users (100k+) - +$10
  • Seats - 10
  • Payment method - Credit card
  • Contract Length - Annual(save up to 20%) or monthly

Support

  • Email support - Standard
  • On-demand videos and documentation

Security

  • Account security
  • Multi-factor authentication
  • Certifications
Business
Custom

Custom Volume
Single View of the Customer
Data Governance
Advanced Roles & permissions
Historical replay

Features

  • Sources - Unlimited
  • Web
  • Mobile
  • Server
  • Cloud Apps
  • Destinations - Unlimited
  • Functions - Custom
  • Warehouses - Unlimited
  • Sync frequency - Custom schedule
  • Selective sync
  • Developer Tools
  • Central view of data schema
  • Live data view and debugger
  • Config API

Control your data

  • Data privacy and controls
  • User deletion
  • User suppression
  • Customer data discovery and inventory
  • Destination filters
  • Replay historical data
  • Advanced data governance: Protocols - +Add-on
  • Integrated tracking plan - +Add-on
  • Data validation - +Add-on
  • Enforcement - +Add-on
  • Transformations - +Add-on

Understand your customers

  • Unified customer data
  • Audiencing and identity resolution: Personas - +Add-on
  • Identity resolution - +Add-on
  • Trait and audience building - +Add-on
  • Journeys - +Add-on
  • Activation - +Add-on
  • Profile API Access - +Add-on

Usage and Billing

  • Monthly tracked users - Custom volume
  • Throughput Limit - Custom
  • Price - Custom
  • Additional 1,000 monthly tracked users (10k-25k)
  • Additional 1,000 monthly tracked users (25k-1000k)
  • Seats - Unmilited
  • Payment method - Invoice
  • Contract Length - Annual

Support

  • Email support - Premium
  • On-demand videos and documentation
  • Dedication support - Available
  • Customer success manager - Available
  • Professional services - + Add-on
  • Uptime SLA

Security

  • Account security
  • Multi-factor authentication
  • Single sign-on
  • Granular roles and user permissions
  • Certifications
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Disclaimer: The pricing details were last updated on 08/10/2021 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Segment pricing.

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Segment vs Evergage

Segment Reviews

OVERALL RATING
4.7
Based on 417 Rating(s)
Rating Distribution
  • 79.5 %
  • 20.2 %
  • 2.8 %
  • 0.3 %
  • 0 %
SHARE YOUR EXPERIENCE Write a Review
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Videos on Segment

Segment Screenshots

Segment screenshot: Choose your integration in Segment
Segment screenshot: Event tracing in Segment
Segment screenshot: New Segment feature- live debugger
Segment Integration Dashboard screenshot
Integration Catalog screenshot
Segment Schema Control screenshot
Debugger screenshot
Segment screenshot: Choose your integration in Segment
Segment screenshot: Choose your integration in Segment
Segment screenshot: Event tracing in Segment
Segment screenshot: New Segment feature- live debugger
Segment Integration Dashboard screenshot
Integration Catalog screenshot
Segment Schema Control screenshot
Debugger screenshot

Segment FAQs

Segment is Customer Data Platform (CDP). Segment offers the following functionalities:

  • Audience Builder
  • Identity Graph
  • 360-degree Customer view
  • Data Enrichment
  • Data Source
  • GDPR Compliance
  • Email Marketing

Learn more about Segment features.

No, Segment does not provide API.

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Disclaimer

The research is compiled using multiple sources, let us know of any feedback on feedback@saasworthy.com