Amplitude

Amplitude Analytics is a great tool for keeping track of your customer data, it has a clean and easy to use user interface. The best thing is that it doesn't require any analytical skills, and lets you perform all kinds of analysis with the ease of just clicking a button.

Managing and tracking a funnel of data is easy, although when you need to break it down by customers, you can not do it, and it offers little insight.

We use Amplitude Analytics mainly for tracking the funnels of customers coming in and out through our platform, as well as the ratings of our apps.

- Truly real-time

- Allows sending personal user data to glue accounts together.

Default code snippet requires some tweaks for us, as well as an interface for pushing events to Amplitude. I wish they would have just settings for setting it up on their server side, without modifications of the website's code.

Investigating user experiences for a particular group of users(for example, what's common about customers people who stopped using our product)

It is a software for data analysis, easy to use, it is simple to manage information and perform all business-related work. Implementing it is simple, with an intuitive and complete interface, where the collaboration and the development of the database is quickly integrated.

Sometimes I think that the tracking option needs more improvement and advanced tools, Amplitude does not seem to improve this tool yet, and some of the work I do requires more tracking options.

It is a tool with multiple functions that allows you to advance your work in big steps, I recommend it.

It is an ideal database, it allows me to store information coming from different applications, all this to unify it and create reports, statistics and studies that allow me to develop and streamline my work. Facilitates project management in all respects, taking as a fundamental basis the automation of information that in all respects contributes to increasing the quality of our product and the services we offer.

Amplitude can help you cut your data in a lot of ways but it doesn't feel immensely overwhelming (i mean this as a positive). All powerful data products for business have a learning curve. I also like how Amplitude has focused on helping you tell a story with your data via their Notebook ability.

Mainly that its capabilities are so immense that you have to spend time practicing and playing with data. It isn't so relevant when not your data because you don't care. So the best way to learn is having real questions.

You also will need to know your event schema and that's always hard when you aren't helping to define it and joining and existing team. Not Amplitude's fault however.

You have to try it to see if it will work for you. It's very powerful but like all tools that require investment in setup you really need to be thoughtful about maintaining the events become the inputs to know what's going on with your users in your product!

Understanding how users move through a product. How many activate or do a behavior. What segment does a given behavior of interest. From digging into one user to troubleshoot to telling a story with analytic visuals and commentary.

Perfect addition for Google Analytics as it allows to link data to personal user accounts.

A bit too complicated login system with custom login URL for each company.

It has a free plan, with most needed basic features, so you may try and see if your project will benefit from Amplitude.

Tracking particular users and better gluing data between devices for the same user.

The charting and graphing capabilities of Amplitude are fantastic. I never feel as though I don't have the visualization that I need. The cohort capabilities are helpful because I can upload a CSV or do a cohort based on the product data that we have. The dashboards available make it easy to organize our charts. It also helps that "saving over" what someone else has done is near impossible.

I wish the color customization was something that either they had or was easier.

Amplitude is the best product I have used for software product specific reporting. If your team has set up your events in the proper way then there is a ton data you can uncover. Sometimes there are things within the tool that I didn't know existed and they end up providing us with the insight we wouldn't otherwise have. This just allows us to serve our customers and users better because we know what they want and use.

We need Amplitude to determine the product retention we have as well as do testing to see if changes or experiments are working. The data is huge in eliminating the assumptions that generally come with product decisions.

The data always have to be analyzed to obtain metrics and reports that serve to improve the activity in a company. The great thing about Amplitude Analytics is that it is a tool for novices, you do not need to have a very extensive knowledge in data and information analysis, as it guides you through the process and shows you which elements you should check, which are the most important and you break down the information in detail.

The comparison between different data sets is also essential. When you have many products if you have a tool that allows you to see how both have worked and see where each of them is best, it helps you in the future when you sell new products to improve the areas where they have gone wrong.

This ability to compare several elements also gives you clearer data about the strength and weakness of each section.

Customizing a report is somewhat complex at the beginning and is quite important, since with the personalization you generate an adaptation to your own needs. After a time of reading and checking things we were able to adapt the customized reports, but I think they could facilitate the process in future updates.

Get detailed information about everything that happens in your company, with your products, with your advertising and in general any movement of information that occurs within your organization is what you can get if you use Amplitude Analytics.

If you want your company to grow and also improve several business areas, especially those dedicated to sales and advertising, this software can be a breakthrough that drives both your company and your business image, since you can learn to better manage data obtained.

By being able to integrate and join several data from third-party applications within Amplitude Analytics, what we achieve in our company is that we have a multitude of data in one place. As we have all these data integrated into a single system, it is much easier to check the metrics, make reports, analyze the details ... It gives us many facilities so that we can have a more global and at the same time more detailed vision of our business , our product and also our sales.

In addition to facilitating the process, with the information we have obtained over time we have also made changes in our sales and advertising system, obtaining more profitability in our company.

It's easy to create, share, edit, and sort charts. I've never found myself wanting a feature that isn't there already - it's an amazingly well-built product.

No complaints on my end. Every time I've been wondering about something, support team has been responsive and solved all complaints.

When it comes to mobile app analytics, this is the best product in the game. Amazing features and excellent support.

Amplitude helps our company track all of our vital KPIs.

Everything: cool customization, nice interface, easy setup

1) Very expensive premium plans;

2) I can't make funnels like "see picture -> like picture" broken down by picture_id present as a parameter in both events

Advanced features analysis. The main benefit is that Amplitude works much faster then its competitors and in most cases has better customization

Ability to build a lot of breakdowns, download user id's

Price - it's very expensive; can't see all charts in one place

Analytics for mobile apps; best analytical tool so far