Amplitude is the best software in terms of performance.
It is an efficient mobile analytics tool which will help you to maximize your mobile business. It provides cross-platform analytics to analyze user behaviours across web and mobile platforms. This software has real-time analytics tools that will help you to discover data insights quickly. It has funnel analysis feature, using which you can easily find drop offs and can increase your conversion rate. It also has behaviour cohort analysis using which you can measure the impact caused by different user behaviours. In this software, you can visualize all the possible user conversion paths in your application by using its path finder feature.
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- Truly real-time
- Allows sending personal user data to glue accounts together.
Default code snippet requires some tweaks for us, as well as an interface for pushing events to Amplitude. I wish they would have just settings for setting it up on their server side, without modifications of the website's code.
Investigating user experiences for a particular group of users(for example, what's common about customers people who stopped using our product)
It is a software for data analysis, easy to use, it is simple to manage information and perform all business-related work. Implementing it is simple, with an intuitive and complete interface, where the collaboration and the development of the database is quickly integrated.
Sometimes I think that the tracking option needs more improvement and advanced tools, Amplitude does not seem to improve this tool yet, and some of the work I do requires more tracking options.
It is a tool with multiple functions that allows you to advance your work in big steps, I recommend it.
It is an ideal database, it allows me to store information coming from different applications, all this to unify it and create reports, statistics and studies that allow me to develop and streamline my work. Facilitates project management in all respects, taking as a fundamental basis the automation of information that in all respects contributes to increasing the quality of our product and the services we offer.
Pros: Amplitude has very clean and easy to use user interface, which makes data analytics looks so easy. It offers customizable visualizations that are very useful as reporting tools. Now we don't have to switch platforms to check our IOS or Android app reviews separately, it is one platform to rule them all.
Cons: So far I haven't found any issues or blockers that I can specify here, my overall experience has been prety Ok.
Overall: We use Amplitude for keeping track of our SEO analysis, IOS, and Android app reviews, as well as consumer acquisition.
Amplitude can help you cut your data in a lot of ways but it doesn't feel immensely overwhelming (i mean this as a positive). All powerful data products for business have a learning curve. I also like how Amplitude has focused on helping you tell a story with your data via their Notebook ability.
Mainly that its capabilities are so immense that you have to spend time practicing and playing with data. It isn't so relevant when not your data because you don't care. So the best way to learn is having real questions.
You also will need to know your event schema and that's always hard when you aren't helping to define it and joining and existing team. Not Amplitude's fault however.
You have to try it to see if it will work for you. It's very powerful but like all tools that require investment in setup you really need to be thoughtful about maintaining the events become the inputs to know what's going on with your users in your product!
Understanding how users move through a product. How many activate or do a behavior. What segment does a given behavior of interest. From digging into one user to troubleshoot to telling a story with analytic visuals and commentary.
Perfect addition for Google Analytics as it allows to link data to personal user accounts.
A bit too complicated login system with custom login URL for each company.
It has a free plan, with most needed basic features, so you may try and see if your project will benefit from Amplitude.
Tracking particular users and better gluing data between devices for the same user.
Pros: SO easy to implement - I have a minor background in front end, and found it incredibly easy to build custom events and tie them to our products. It was virtually seamless to tie together a marketing site to our product, so we were quickly able to begin building a full picture of a user's journey from website through signup to onboarding. The help articles provided everything I needed to get up and running, I never needed to contact support about anything!
Cons: The only issue I have found so far has to do with UTM tagging. It could just be me, but it seems like Amplitude does not auto tag utm's for things like Search / organic / referral in the way that Google Analytics does. It's difficult to get a picture of referral sources, but I can get to the answer through a little bit of hacky work with the user properties for referring domain.
Overall: So incredibly happy. We have used assorted data tools over the years, but nothing has been as easy or clear as Amplitude. Amplitude is now replacing three separate data tools we used to have to manually tie together to build a data picture.
The charting and graphing capabilities of Amplitude are fantastic. I never feel as though I don't have the visualization that I need. The cohort capabilities are helpful because I can upload a CSV or do a cohort based on the product data that we have. The dashboards available make it easy to organize our charts. It also helps that "saving over" what someone else has done is near impossible.
I wish the color customization was something that either they had or was easier.
Amplitude is the best product I have used for software product specific reporting. If your team has set up your events in the proper way then there is a ton data you can uncover. Sometimes there are things within the tool that I didn't know existed and they end up providing us with the insight we wouldn't otherwise have. This just allows us to serve our customers and users better because we know what they want and use.
We need Amplitude to determine the product retention we have as well as do testing to see if changes or experiments are working. The data is huge in eliminating the assumptions that generally come with product decisions.
Pros: - Features are centered around industry-standard metrics
- Customer onboarding great
- Great visual, leading to higher perception of value for presentation
Cons: - relys on the users to setup the event data, which could be cumberson
- cookie-cutter, not really customizable in its insights
The data always have to be analyzed to obtain metrics and reports that serve to improve the activity in a company. The great thing about Amplitude Analytics is that it is a tool for novices, you do not need to have a very extensive knowledge in data and information analysis, as it guides you through the process and shows you which elements you should check, which are the most important and you break down the information in detail.
The comparison between different data sets is also essential. When you have many products if you have a tool that allows you to see how both have worked and see where each of them is best, it helps you in the future when you sell new products to improve the areas where they have gone wrong.
This ability to compare several elements also gives you clearer data about the strength and weakness of each section.
Customizing a report is somewhat complex at the beginning and is quite important, since with the personalization you generate an adaptation to your own needs. After a time of reading and checking things we were able to adapt the customized reports, but I think they could facilitate the process in future updates.
Get detailed information about everything that happens in your company, with your products, with your advertising and in general any movement of information that occurs within your organization is what you can get if you use Amplitude Analytics.
If you want your company to grow and also improve several business areas, especially those dedicated to sales and advertising, this software can be a breakthrough that drives both your company and your business image, since you can learn to better manage data obtained.
By being able to integrate and join several data from third-party applications within Amplitude Analytics, what we achieve in our company is that we have a multitude of data in one place. As we have all these data integrated into a single system, it is much easier to check the metrics, make reports, analyze the details ... It gives us many facilities so that we can have a more global and at the same time more detailed vision of our business , our product and also our sales.
In addition to facilitating the process, with the information we have obtained over time we have also made changes in our sales and advertising system, obtaining more profitability in our company.
Pros: I've used this for about 2 years and it is very feature rich with a lot of functionality and options to show and analyse the data.
Cons: Having much options and features bring a problem where sometimes simple things are a little bit complicated.
Amplitude is the best software in terms of performance.