Home/Mobile Analytics Software/Amplitude
Updated on: September 22, 2020
What is Amplitude ?
Amplitude - Mobile Analytics Software : SaaSworthy.com
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92% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Amplitude

World’s leading mobile analytics platform.
(319 Ratings) Write Review

It is an efficient mobile analytics tool which will help you to maximize your mobile business. It provides cross-platform analytics to analyze user behaviours across web and mobile platforms. This software has real-time analytics tools that will help you to discover data insights quickly. It has funnel analysis feature, using which you can easily find drop offs and can increase your conversion rate. It also has behaviour cohort analysis using which you can measure the impact caused by different user behaviours. In this software, you can visualize all the possible user conversion paths in your application by using its path finder feature.

Amplitude Features Show All Features

Amplitude Technical details

Support Online Customer Type Large Enterprises Medium Business Small Business
API NA Location / Phone Number San Francisco, CA
Deployment SaaS/Web/Cloud Category Mobile Analytics Software

Amplitude Pricing

Pricing ModelFreemium , Quotation Based
Free
Free

Free Plan Features

  • Core Analytics
  • Real-time, cross-platform user data
  • Beautiful custom dashboards for collaboration
  • Seamless integrations and data export
  • Security you can count on
  • Designed for discussions
  • Unlimited data history and user accounts
  • Up to 10 million user actions per month
  • Upgrade path to custom data volume plans
Growth and Enterprise
Custom

Join Microsoft, PayPal, Twitter and more.

  • Powerful Behavioral Reports
  • Pathfinder, Lifecycle, Personas
  • Engagement Matrix
  • Compass, Microscope, Email Reports
  • A/B Testing Analysis
  • Behavioral Cohorting
  • Dedicated Customer Success
  • Implementation support
  • Advanced security and compliance
  • Custom data volume
  • Custom SLAs and packages
  • 100 plus features right out of the box

Contact the vendor for customized pricing.

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Amplitude FAQs

Amplitude is Mobile Analytics Software. Amplitude offers the following functionalities:

  • Funnel Analysis
  • Cohort Analysis
  • Retention Tracking
  • Revenue Tracking
  • Event Tracking

Learn more about Amplitude features.

Amplitude offers a Free Plan with limited features. They also offer an Enterprise Plan for their product.

Learn more about Amplitude pricing.

Yes, Amplitude offers a free plan.

Learn more about Amplitude pricing.

No, Amplitude does not provide API.

Ask the Community View Community

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Amplitude Reviews

OVERALL RATING
4.5
Based on 319 Rating(s)
Rating Distribution
  • 67.2 %
  • 27.6 %
  • 4.2 %
  • 1 %
  • 0 %
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Naval HSource : g2crowd.com
(Reviewed on 15 September 2020)
"Amazing product that continues to improve - perfect if you have event data to analyse!"

What do you like best?

Honestly, Amplitude has such a wide range of features that IF you have event data, this is likely the best self-serve tool you will encounter for product analytics. If you don't have event data (or if your event data is all back-end), then I'd argue Amplitude isn't the right product for you.

To think, we have a tool that I can make a graph mid-meeting and feeling 90% confident about it... that's a dream come true. Review collected by and hosted on G2.com.

What do you dislike?

Some features or cuts that you wish existed don't exist yet - however the Amplitude team continues to roll new features out. Some fancy features like A/B testing results could benefit from walkthroughs of their calculations. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Try the free plan and go from there! :) Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

How are my users onboarding? What features do they use? How well are they retained? How can I improve drop-off... the list goes on. The benefits are a quick and directionally accurate way to get answers about user behaviour is priceless. Review collected by and hosted on G2.com.

...more
Javier ASource : g2crowd.com
(Reviewed on 12 September 2020)
"Awesome tool"

What do you like best?

I love how easy is to colaborate with teams Review collected by and hosted on G2.com.

What do you dislike?

I love amplitude, I have a free version now and for sure I want to pay for this. The only thing I am afraid is to pay 50k a year, our starup is from latam and this is a lot of money for this stage. Hope soon you make an affordable pricing for latam. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

I believe is the best tool on the market to analyze your software product-market fit and users' behavior. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Take decisions based on data, specially for funnels and churn optimization. Review collected by and hosted on G2.com.

...more
Renato GSource : g2crowd.com
(Reviewed on 08 September 2020)
"Amplitude Review for Filmr"

What do you like best?

Amplitude makes it easy to share findings about product performance, such as new rolled out features. We can do reports with a really good granularity to discover product issues in some versions. Our next goal is to use Amplitude events and funnels to predict user behavior in order to optimize pais media. Review collected by and hosted on G2.com.

What do you dislike?

Some features that are not available in the free plan, such as pathfinder. Saving report edits and sharing with teams and dashboards is not that obvious sometimes too. Price is really high, what is leading us to expend a lot of time evaluating whether to subscribe it or not due to our high event volume, and the lack of a monthly plan doesn't help. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

It's a game-changing analytics tool. It's important to spend some time thinking about taxonomy and setup, but they do help with this. If your company could pay, go for it. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We're are discovering some drop out points and making hypothesis that are helping us increase product retention. New features are now evaluated the next day they are released. We are gaining speed in problem solving and finding specific device issues we couldn't do without Amplitude, and anyone on the team can now discover new problems and opportunities. This is, probably, the most valuable point here: we can have designers, product managers and engineers looking at the same issues and sharing different views and hypothesis about what is prioritary to solve. Review collected by and hosted on G2.com.

...more
User in Financial ServicesSource : g2crowd.com
(Reviewed on 06 September 2020)
"Great analytical service"

What do you like best?

Amplitude makes measuring unique tracking link and email campaigns really easy. It also integrates to database events with easy query workflows for even non-coders. Review collected by and hosted on G2.com.

What do you dislike?

Amplitude takes a bit of a learning curve. I was able to learn it well from using training sessions and templates from my colleagues. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Have a few data scientists manage the service and roll it out with training content and documentation. Our Customer Success Team, Growth, and Marketing Teams have loved it and it's been successful due to our great Data Scientists and Growth Engineers! Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

None at the moment. Amplitude is really reliable. I've been able to perform self-service reporting with much faster speeds than previous analytical tools, not to mention more confidence in the data and query logic. Review collected by and hosted on G2.com.

...more
Administrator in Financial ServicesSource : g2crowd.com
(Reviewed on 04 September 2020)
"My Experience with Amplitude"

What do you like best?

It's a very simple tool. Doesn't need hands-on training to use the tool. Even a new person can quickly and easily understand and work with the tool. Personally, amplitude has helped our team a lot with the new product. All their features like funnels, user segmentation, cohorts have helped us understand our users better. How when a new version of our product goes out it automatically creates release notes and shows me the new events that were part of this new release. It becomes easier for me to add on to the release if something is missing. Amplitude is made our life easier for me and my team. Review collected by and hosted on G2.com.

What do you dislike?

I would like it if I could easily switch between 'conversion' & 'conversion over time' easily from the dashboard instead of having to open the funnel. It's very important for me and my team to have an eye on the funnel every day to make sure everything in our system is in place. Apart from other systems that help us know if everything is working fine, checking amplitude charts help us totally validate everything.

To add on when I have to make changes to existing funnels, it takes time to load these and edit and save them. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Please try using Amplitude it's amazing. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We use Amplitude analytics to understand our user behavior. What are most people doing on our app? How many people are enjoying our services on the app and how many are dropping off? We are a data-driven company. Any changes we make on our app is backed by data. Amplitude plays a huge role for us to understand how our users like our features on the app and have improvements in the app have affected our user behavior. Review collected by and hosted on G2.com.

...more
User in TelecommunicationsSource : g2crowd.com
(Reviewed on 03 September 2020)
"Amazing analytics tool"

What do you like best?

easiness to create powerful visualisation, cross metrics, add filters. the possibilities are limitless. Review collected by and hosted on G2.com.

What do you dislike?

requires a proper training to use the data in a good way.

the whole space can get a bit messy Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

understanding my users, analyzing their behavior in a very granular way Review collected by and hosted on G2.com.

...more
Parker RSource : g2crowd.com
(Reviewed on 02 September 2020)
"Best way to track ROI on product and marketing changes"

What do you like best?

When implemented properly you get a great understanding of how your products are acting and performing over time. Review collected by and hosted on G2.com.

What do you dislike?

Theres nothing. You just need to know how to implement your schema properly. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Get an analyst to write up your data schema properly Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Whenever we go to make a product change, we are informing that decision with data. Review collected by and hosted on G2.com.

...more
Adam BSource : g2crowd.com
(Reviewed on 02 September 2020)
"Flexible and Reliable"

What do you like best?

Unlike other analytics platforms we've used, Amplitude offers up a great customizable dashboard with a great number of widgets that can help bring you insight into your mobile apps. Their onboarding is unlike any other company I've dealt with with a dedicated team of people and full validation of your taxonomy prior to launch. Review collected by and hosted on G2.com.

What do you dislike?

Their platform is a bit confusing if you don't agree to their onboarding or spend the time to read through their documentation. It's a bit hard for those who weren't involved in setup to really understand. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

As a physical goods-based shopping app, user interaction and product performance is key. The platform has helped us to stay on top of trends and changes as we iterate our apps and experience. Review collected by and hosted on G2.com.

...more
User in Consumer ElectronicsSource : g2crowd.com
(Reviewed on 01 September 2020)
"Really powerful, immense utility, great analytics tool to analyze any product"

What do you like best?

Really use easy to use, and very visually clear Review collected by and hosted on G2.com.

What do you dislike?

Definitely takes a while to get started without cl ear instructions Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Go for it! Super useful. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We want to see how tests are performing and how users are interacting with our product. We have tracked funnels and determined points of drop off. Review collected by and hosted on G2.com.

...more
User in InternetSource : g2crowd.com
(Reviewed on 27 August 2020)
"Sophisticated and intuitive product analytics tool"

What do you like best?

I love how intuitive Amplitude is. It is really made for everyone. I think this matches Amplitudes vision to make analytics accessible to everyone and not only to data people. It's easy to play around with it, well explained and offers the opportunity to go extremely deep into understanding user behaviour. Also, it's easy to set up for developers and also well documented. Review collected by and hosted on G2.com.

What do you dislike?

Amplitude introduces features at a high pace. Sometimes one can get a bit lost about all the possibilities and new features. Nevertheless, I never felt this is a problem because we had great customer success managers and documentation that helped us getting up to speed. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

I think it's really the best product out there. I suggest you take advantage of customer success managers because they can really help you getting up to speed. Also make sure you are very careful about implementing a good taxonomy according to best practices. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I am a product manager and use Amplitude mostly for:

-Seeing how users engage with features / products

-Creating funnels to see where users drop off

-Checking the lifetime of our users

-Analysing retention of the users

-Creating dashboards to monitor key product events and performance

-Creating data storybooks of charts to share with colleagues internally

and much more... but mainly understanding user behaviour. Review collected by and hosted on G2.com.

...more
Read All Reviews

Videos on Amplitude

Amplitude Screenshots

Amplitude Analytics Demo - Pathfinder
Amplitude Analytics Demo - Track Conversions with Funnel Analysis
Amplitude Analytics Demo - Define custom Behavioral Cohorts
Amplitude Analytics Demo - Personas - Discover clusters of similar users
Amplitude Analytics Demo - Custom Dashboards
Amplitude screenshot: Amplitude's dashboard gives an overview of various metrics, including users by country, retention, and new users
Amplitude screenshot: Amplitude shows user activity in real time
Amplitude screenshot: Any data point on a graph in Amplitude can be zoomed into to show the users or actions making up that data point
Amplitude screenshot: Amplitude visualizes aggregated user paths through apps
Amplitude screenshot: Funnels in Amplitude display conversion rates and can be used to identify points in processes at which users are dropping out
Amplitude screenshot: Amplitude enables the segmenting of events by different properties
Amplitude screenshot: Segments can be compared across multiple groups by metric in Amplitude
Amplitude screenshot: Amplitude allows for the comparison of segments by totals, percentages, averages, and more
Amplitude screenshot: Multiple user properties can be displayed or hidden in Amplitude
Amplitude screenshot: Amplitude allows for the creation of custom user cohorts for comparisons
Amplitude screenshot: User retention over multiple different time periods can be visualized in Amplitude
Amplitude Analytics Demo - Pathfinder
Amplitude Analytics Demo - Pathfinder
Amplitude Analytics Demo - Track Conversions with Funnel Analysis
Amplitude Analytics Demo - Define custom Behavioral Cohorts
Amplitude Analytics Demo - Personas - Discover clusters of similar users
Amplitude Analytics Demo - Custom Dashboards
Amplitude screenshot: Amplitude's dashboard gives an overview of various metrics, including users by country, retention, and new users
Amplitude screenshot: Amplitude shows user activity in real time
Amplitude screenshot: Any data point on a graph in Amplitude can be zoomed into to show the users or actions making up that data point
Amplitude screenshot: Amplitude visualizes aggregated user paths through apps
Amplitude screenshot: Funnels in Amplitude display conversion rates and can be used to identify points in processes at which users are dropping out
Amplitude screenshot: Amplitude enables the segmenting of events by different properties
Amplitude screenshot: Segments can be compared across multiple groups by metric in Amplitude
Amplitude screenshot: Amplitude allows for the comparison of segments by totals, percentages, averages, and more
Amplitude screenshot: Multiple user properties can be displayed or hidden in Amplitude
Amplitude screenshot: Amplitude allows for the creation of custom user cohorts for comparisons
Amplitude screenshot: User retention over multiple different time periods can be visualized in Amplitude