ActiveTrail

About ActiveTrail

ActiveTrail is a marketing automation software that helps perform multiple tasks unified. It is a tech SaaS company that assures a 100% delivery rate. Besides, enterprises can ensure smooth, personalised and visually appealing customer services. The software helps in improving conversation rates along with generating revenue automatically. It further helps in strengthening relationships between enterprises and their customers. Moreover, the software is an ideal tool for creating landing pages which have a professional approach and are good at converting leads. Clients have to follow just a few steps to create a professional landing page. SMS software is another beneficial tool that the software offers. Enterprises can use this facility to send SMS to their client base online. Organisations can also engage in building attractive mobile email campaigns that are highly responsive. This increases the reach of an organisation to a large base audience. Moreover, the software is an intuitive web builder which has good mobile responsiveness and high deliverability.

Screenshots & Videos

Pricing

Free Trial Available
Starts at $8.0.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

94%
Reviews

83%
Momentum

62%
Popularity

83%

Platforms Supported

Browser Based (Cloud)
Mobile App (Android, iOS)

Organization Types Supported

All (Small, Medium, Large)

API Support

Available

Modes of Support

Business Hours, Online

ActiveTrail Awards

# 10 Highly Rated Marketing Automation Software
Q2 2021

ActiveTrail Features

Show Feature Explanation

Show Missing Features

Marketing Automation Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

94%

Website Visitor Tracking

This feature allows you to analyze and understand the behavior of your website visitors.

Lead Management

A systemized and organized way of managing all your leads and their conversation.

Landing Pages

Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email

Email Drip Campaigns

An email drip campaign helps you automatically send a series of emails at regular intervals.

Channel Management

It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.

Campaign Segmentation

A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.

Analytics (ROI Tracking)

ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.

Multivariate Testing

Allows testing different variations of multiple webpage elements to find the best one among them

Lead Nurturing

Timely following up with your leads in order to convert them into a prospective customer.

Lead Scoring

Lets you manage your prospective leads by scoring them on the basis of their response.

Survey/ User Feedback Features

Online Survey

Lets you run your survey through email, social media platforms, web forms, polls, quizzes and posts

Multiple Question Types

These question patterns are aimed at collecting statistical data from the respondents with accuracy

Email Distribution

This feature lets you send a custom email invitation for the survey to the respondents

Data Analysis Tools

Analyze feedbacks collected from both structured and unstructured sources in real-time

360 Degree Feedback

Captures and centralizes a holistic feedback of the target audience that helps in making business decisions.

Skip Logic

It hides the irrelevant pages or questions based on previous responses.

Survey Templates

Survey Templates consist of a complete set of questions using which you can start building surveys without spending much time.

Support Audio / Images / Video

Includes audio/ video/ images into the survey questionnaires to make it interactive

Site Intercept Survey

Captures value from your website visitors with targeted, engaging messages

Question Library

Saves the FAQs into a question library, from where you can instantly pick and add them to new surveys

Question Branching

Allows respondents to screen questions and give answer to the relevant questions only

Phone Survey

It enables you to run your survey over telephones

Offline Response Collection

This feature lets you store all the collected data locally on the tablet, smartphone and mobile devices without the access of internet

Mobile Survey

A feature that optimizes your surveys for Android, iPhone, iPad so that you can create and deploy surveys on the go

Kiosk Survey

This feature lets you run your survey on a dedicated survey kiosk, such as on a tablet or iPad

Embeddable Survey

It enables you to directly include your surveys on your own website

Custom Survey URLs

Enables you to create an URL for the survey that is easy to remember so that the respondents can get access to the link

Email Marketing Features

Mobile App

Helps your team to stay top on the business everywhere

Delivery by Time Zone

Subscribers receive the email at the exact time they are in their timezone.

Send Time Optimization

Helps to find the best sending time to engage with your customer

Sign Up Forms

Build sign up forms to allow website visitors to join your mailing list

RSS to Email

Helps users to receive any new updates or the latest news from the website

Predesigned Email Templates

Provides a library of templates to build an email

Email Scheduling

Scheduling an email on a specific time or auto-responding to an action

Click Map

Allows tracking user click activity and how they interact with email

Real-time Email Editor

Helps to view the email while editing at the same time

List Segmentation

Segregates the customers into smaller groups enabling the user to send targeted emails

A/B Testing

Compares two versions of your website to see which one performs better

Template Management

Enables the user to create templates and modify and customise them later

Spam Check

Verifies the content of emails so that it doesn't end up in the spam folder

Mailing List Management

Segregates the customers into smaller groups enabling the user to send targeted emails

Event Triggered Email

Sends emails to targeted customers based on their activities

Drip Campaigns

Ability to send emails with respect to time or user actions

Click-through Tracking

Keeps a track of links in the email opened by the customer

Auto-Responders

Ability to send automated emails to the contacts subscribing to the list.

Multivariate Testing

Allows testing different variations of multiple webpage elements to find the best one among them

Contact Management

Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc.

Instagram Ads

Has an inbuilt tool to set up an Instagram marketing campaign

Facebook Ads

Has an inbuilt tool to set up a Facebook marketing campaign

Google Remarketing Ads

Allows for retargeting your customers via Google Display Network to increase conversions

Abandoned Cart Email

Sends email to customers who have failed to check out their cart items

Free Stock Photos

Provides a library of free stock photos for commercial use

Contact List Import

Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually

Document Library

Central repository to manage your assets like Images, PDF files, etc.,

Drag and Drop Editor

Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface

ActiveTrail Pricing

Free Trial

Available

Pricing Options

Premium Plans ( Subscription / Quotation Based )

Pricing Plans

MONTHLY YEARLY

Basic $8.00 $9.00 per month

Up to 500 Contacts

Based Upon the Number of Contacts, the Pricing Plan Varies

Features

Unlimited Email Sending
Landing Pages
Sign Up Forms & Popups
Reporting and Analytics
Automations
Surveys
Full API Integration
Segmentation - Dynamic Groups
A/B Testing
Dynamic & Personalized Content
Professional Looking Templates
Zapier Integration
Chat & Email Support
1 User

Plus $11.00 $14.00 per month

Up to 500 Contacts

Based Upon the Number of Contacts, the Pricing Plan Varies

Features

Includes Features of Basic Plan, Plus
Social Integration
Mobile APP
Webhooks
Scheduled FTP Imports
Smart on-site Pixel
ActiveCommerce
AI Driven Predictive Delivery
Slow sending
Enhanced Security
- Two Factor Authentication
- Secured Import from FTP (SFTP)
Up to 10 Users

Premium $298.00 $351.00 per month

Upto 500 Contacts

Based Upon the Number of Contacts, the Pricing Plan Varies

Features

Includes Features of Plus Plan, Plus
Dedicated Account Manager
Setup, Migration and Onboarding
Monthly Report and Review
On demand Training for Team
Priority Support
Unlimited Users

Screenshots of Vendor Pricing Page

Disclaimer: The pricing details were last updated on 02/05/2025 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about ActiveTrail Pricing