Home/Marketing Automation Software/ActiveCampaign
Updated on: January 25, 2021
What is ActiveCampaign ?
ActiveCampaign - Marketing Automation Software : SaaSworthy.com
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98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

ActiveCampaign

An all-in-one marketing platform
(8,034 Ratings) Write Review

ActiveCampaign is designed by combining the all-around abilities of marketing automation, email marketing and Customer Relationship Management automation. It is suitable for any business size. With the phenomenal drag-and-drop interface, you can send beautiful newsletters, build and design email campaigns to engage their audience, thereby converting more contacts into customers. It also lets you connect and collaborate with the users through their forums as well as other social media platforms. ActiveCampaign pricing plans are affordable and they also offer discounts to the non-profit organizations.

ActiveCampaign Awards

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ActiveCampaign Features Show All Features

ActiveCampaign Technical details

Support Business Hours Online Customer Type Freelancers Large Enterprises Medium Business Small Business
API Location / Phone Number Chicago, Illinois / +1 800-357-0402
Deployment SaaS/Web/Cloud Category Marketing Automation Software Email Marketing Software

ActiveCampaign Pricing

Pricing ModelFree Trial , Subscription
MONTHLY YEARLY
Lite
$9 /Month
Billed Yearly

Features

  • 500 Contacts
  • Unlimited sending
  • Email Marketing
  • Send Newsletters
  • Subscription Forms
  • Marketing Automation
  • Chat & Email Support
  • Up to 3 Users

Pricing based on number of Contacts

Plus
$49 /Month
Billed Yearly

Features

  • 500 Contacts
  • Everything from Lite
  • Unlimited sending
  • CRM w/ Sales Automation
  • Facebook Custom Audiences
  • Lead & Contact Scoring
  • Integrations
  • SMS Marketing
  • Dynamic Content
  • Custom User Permissions
  • Up to 25 Users

Pricing based on number of Contacts

Professional
$129 /Month
Billed Yearly

Features

  • 500 Contacts
  • Everything from Plus
  • Unlimited sending
  • Predictive Sending ML
  • Predictive Content ML
  • Customer Attribution & Path to Purchase
  • Win Probability ML
  • Conversion Performance Reporting
  • Split Automations
  • Site Messaging
  • In-Depth Onboarding Consultation
  • Automation Strategy Consultation
  • 3 One-on-one Training Sessions per Month
  • Up to 50 Users

Pricing based on number of Contacts

Enterprise
$229 /Month
Billed Yearly

Features

  • 500 Contacts
  • Includes Everything from Professional
  • Unlimited sending
  • Custom Reporting (Beta)
  • Custom Mailserver Domain
  • Custom Domain
  • Dedicated Account Rep
  • Free Design Services
  • Free Social Data
  • Phone Support
  • Uptime SLA
  • Unlimited Users

Pricing based on number of Contacts

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Disclaimer: The pricing details were last updated on 30/04/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

ActiveCampaign FAQs

ActiveCampaign is Marketing Automation Software. ActiveCampaign offers the following functionalities:

  • Lead Scoring
  • Multivariate Testing
  • Analytics (ROI Tracking)
  • Campaign Segmentation
  • Channel Management
  • Email Drip Campaigns
  • Landing Pages
  • Lead Management
  • Lead Nurturing
  • Website Visitor Tracking

Learn more about ActiveCampaign features.

The pricing for ActiveCampaign starts at $15.00 per month. ActiveCampaign has 4 different plans:

  • Lite at $15.00 per month.
  • Plus at $70.00 per month.
  • Professional at $159.00 per month.
  • Enterprise at $279.00 per month.

No, ActiveCampaign does not offer a free plan.

Learn more about ActiveCampaign pricing.

Yes, ActiveCampaign provides API.

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ActiveCampaign Reviews

OVERALL RATING
4.6
Based on 8,034 Rating(s)
Rating Distribution
  • 79.6 %
  • 17.8 %
  • 1.5 %
  • 0.5 %
  • 0.5 %
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Katie YoungSource : trustpilot.com
(Reviewed on 12 January 2021)
Active campaign has been easy to use and given great results…

Active campaign has been easy to use and set up. The tag facility has been paramount to really understanding my customer behaviour. Using the amazing functionality that active campaign seems to outrank on other platforms I have been able to increase sales on my abandoned cart sequence by 30%. For reference of anyone reading this my business is coaching.

...more
Chris RoseSource : trustpilot.com
(Reviewed on 12 January 2021)
AC is integral in automating my…

AC is integral in automating my business. I’d be lost without it.

...more
Warren MunitzSource : trustpilot.com
(Reviewed on 12 January 2021)
Best CRM choice by far

Activecampaign has been the CRM that I have returned to after I tried looking for a more cost efficient solution. What happened what that the cheaper solution caused be to spend much more time tinkering witht the other software to keep it working and every time I needed to make a change I had to do it myself because the learning curve was so big. ActiveCampaign is worth the spend, because it does everything a CRM needs to do and more and is robust and has excellent support.

...more
Aimee SpinksSource : trustpilot.com
(Reviewed on 12 January 2021)
Startup tech company reviews ActiveCampaign

I am the managing director of a small tech startup and have been using Active Campaign for about 1 year after moving from MailChimp. I was worried I would find the more complex features overwhelming to navigate and use, but the onboarding and learning resources along with customer service are exceptional. As a small business I use few of the vast features offered by the platform but having them available to me is encouraging me to grow my business practices and improve my customer account management skills and approach. I would absolutely recommend Active Campaign to other business owners.

...more
Masaje de Chakras MSSSource : trustpilot.com
(Reviewed on 11 January 2021)
My experience with AC it has been very…

My experience with AC it has been very good, easy to understand and use, dow i still don't take advantage of it all.

...more
Mary Fain BrandtSource : trustpilot.com
(Reviewed on 11 January 2021)
If I can't use it, why have it?

I'm a visual personal, so seeing the workflow for the automations helps me tremendously. The ease of creating an email template and being able to update it is the main reason I love ActiveCampaign.I am not a graphic designer or email marketing- I am a solopreneur who wears many hats. Thank you for creating a robust platform that is remarkable simple to use.

...more
Baron BelalovSource : trustpilot.com
(Reviewed on 11 January 2021)
Good platform!

Good platform, we've been using ActiveCampaign for ourselves and our clients for a little while now. They have a kanban-based layout for the sales CRM which is nice because we use Trello for project management as well, so lots of similarities there. They also have decent customer service, although not all of their reps know everything there is to know - just ask around and you'll be connected with someone who can answer your question. The deliverability is quite high after the first few emails are sent out for each account we've set up... overall, 5/5! Enterprise-level solution without having to pay the excessive costs of HubSpot and Salesforce.

...more
Michelle SzpakSource : trustpilot.com
(Reviewed on 11 January 2021)
I recently moved from Mailchimp to…

I recently moved from Mailchimp to Active Campaign and I much prefer the set up on here. I have been automating my e-mails easily and efficiently. I find the templates and drag and drop really easy to use when creating the e-mails I want. The forms are also perfect for the website and editable in colors so that they fit in no matter what page I put them on. Would recommend using this for your newsletter and e-mail needs.

...more
AshleySource : trustpilot.com
(Reviewed on 11 January 2021)
Active Campaign has saved me hours!

Active Campaign has saved me hours!ActiveCampaign is not a joke. It is a SERIOUS email marketing and automation tool.One of the things I wanted is to have a recurring emails. The automation saves me time !

...more
Eugenia Noriega PlancarteSource : trustpilot.com
(Reviewed on 11 January 2021)
I love ActiveCampaign!

I love ActiveCampaign!It's easy and fun to use and has everything you need to keep track of your clients and know who's where in their journeys.

...more
Read All Reviews

ActiveCampaign Screenshots

All essential actions
Six essential site actions
Visiting device site tracking
Segment builder contacts
Recent Activities
Setting site tracking
Site event data vs actions
All essential actions
All essential actions
Six essential site actions
Visiting device site tracking
Segment builder contacts
Recent Activities
Setting site tracking
Site event data vs actions

Customers

Platinum Skin Care
MOM
Heather Read Photography
Mimobee

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