Home/Marketing Automation Software/ActiveCampaign
Updated on: October 17, 2019
What is ActiveCampaign ?
ActiveCampaign - Marketing Automation Software : SaaSworthy.com
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ActiveCampaign

An all-in-one marketing platform
(881 Ratings) Write Review

ActiveCampaign is designed by combining the all-around abilities of marketing automation, email marketing and Customer Relationship Management automation. It is suitable for any business size. With the phenomenal drag-and-drop interface, you can send beautiful newsletters, build and design email campaigns to engage their audience, thereby converting more contacts into customers. It also lets you connect and collaborate with the users through their forums as well as other social media platforms. ActiveCampaign pricing plans are affordable and they also offer discounts to the non-profit organizations.

ActiveCampaign Features Show All Features

ActiveCampaign Technical details

Support Business Hours Online Customer Type Freelancers Large Enterprises Medium Business Small Business
API Contact United States / +1 (773) 904-0945
Deployment SaaS/Web/Cloud Category Marketing Automation Software

ActiveCampaign Pricing

Pricing ModelFree Trial , Subscription
How much does ActiveCampaign cost ?
The pricing for ActiveCampaign starts at $9.0 per month. ActiveCampaign has 4 different plans such as - Lite at $9.0 per month, Plus at $49.0 per month, Professional at $129.0 per month and Enterprise at $229.0 per month.
Enterprise
$229 /Month

$229 Per Month Paid Yearly and $279 Per Month Paid Monthly

For 1000 Contacts the Features Inlcuded are

  • Includes Everything from Professional
  • Unlimited sending
  • Custom Mailserver Domain
  • Dedicated Account Rep
  • In-depth Onboarding
  • Free Design Services
  • Free Social Data
  • Phone Support
  • Uptime SLA
  • Unlimited Users

Based upon the number of Contacts the Pricing Differs.Please Contact the Organization for the Details.

Professional
$129 /Month

$129 Per Month Paid Yearly and $159 Per Month Paid Monthly

For 1000 Contacts the Features included are

  • Includes Everything from Plus
  • Unlimited sending
  • Site Messaging
  • Attribution
  • Up to 50 users

Based upon the number of Contacts the Pricing Differs.Please Contact the Organization for the Details.

Plus
$49 /Month

$49 Per Month Paid Yearly and $70 Per Month Paid Monthly

For 1000 Contacts the Features Inlcuded are

  • Includes Everything from Lite
  • Unlimited sending
  • CRM w/ Sales Automation
  • Contact and Lead Scoring
  • Deep Data Integrations
  • Custom User Permissions
  • Custom Domain
  • Custom Branding
  • One on One Training
  • SMS Marketing
  • Up to 25 users

Based upon the number of Contacts the Pricing Differs.Please Contact the Organization for the Details.

Lite
$9 /Month

$17 Per Month Paid Yearly and $29 Per Month Paid Monthly

For 1000 Contacts the Features Included are

  • Unlimited sending
  • Email Marketing
  • Send Newsletters
  • Marketing Automation
  • Chat and Email Support
  • Up To 3 Users

Based upon the number of Contacts the Pricing Differs.Please Contact the Organization for the Details.

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Disclaimer: The pricing details were last updated on 30/04/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

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ActiveCampaign Reviews

OVERALL RATING
4.5
Based on 881 Rating(s)
Rating Distribution
  • 788
  • 58
  • 13
  • 18
  • 4
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Nick DursoSource : play.google.com
(Reviewed on 19 August 2019)

i cant see anything in this app because it says i dont have access? its my acciunt and im the only admin. i cant even see any new signups??

...more
Source : g2crowd.com
(Reviewed on 01 August 2019)
"I'm a HUGE fan of Active Campaign"

What do you like best?

Active Campaign is a really intuitive system. You don't have to spend hours training and/or reviewing instructional videos in order to understand how to use it.

As a former Infusionsoft customer, this is a big deal for me. I became fairly adept at using Infusionsoft, but it took me a LONG time, a lot of training and quite a bit of money for coaching on how to do it.

With Active Campaign I was able to jump on and begin designing automations right away, without instruction. When I ran into a question I would simply search the help forum or reach out to support (super fast and super friendly, by the way). But I didn't have to go through weeks of prep to build campaigns like I did with Infusionsoft.

All of the features are easy to use and the price is right. I paid twice as much for Infusionsoft and didn't feel the additional cost translated to more value.

As I mentioned earlier, the support team is great, very responsive, and very helpful.

I LOVE being able to, at any point in an automation, direct a contact to be dropped into a Facebook Custom Audience. This feature is amazing!

What do you dislike?

I don't dislike anything, but there are a few enhancements I feel would really add value to Active Campaign:

- More integrations with other platforms. More and more integrations come about as time passes, but I still have to use Zapier sometimes and I'd prefer direct integrations.

- The ability to build landing pages. This feature is offered by Click Funnels, Infusionsoft and, I believe ConvertKit. Great value-add!

- The new Conversations feature is great but I'm hoping it will grow and improve over time. It would be great to be able to program keyword-triggered responses.

Recommendations to others considering the product:

I would recommend at the very least making sure that Active Campaign is in your short list of platforms you're investigating for CRM and marketing automation. Not only am I very happy with it, I know quite a few other business owners who use and and love it.

What problems are you solving with the product? What benefits have you realized?

Using Active Campaign is so simple it saves me a ton of time and I get the reporting data back I need to determine the success or failure of a campaign. I'm able to easily link automations and campaigns together in a way that enables me to direct people to where I want them to go in the sales funnel very easily!

Plus, I'm able to push people from an automation into a Facebook Custom Audience automatically so I don't have to manually do it, which is great.

...more
Source : g2crowd.com
(Reviewed on 01 August 2019)
"Easy to use"

What do you like best?

I like the easy use of active campaing and the possibility to drag and drop email, automation.

It is possible to copy and past automation from others... Great when you are new on email marketing.

What is very very usefull and problem solving is that each personne is folow by the système so you Can learn a lot on your prospect.

What do you dislike?

Maybe not to be an expert of it so I am still learning the system. There is so much to do. Really

What problems are you solving with the product? What benefits have you realized?

All the E-Mail-Automation

Organised people depending how they acting.

Understand what people like in my automation.

...more
Source : g2crowd.com
(Reviewed on 01 August 2019)
"Active Campaign were efficient in helping us to establish and transaction our account. "

What do you like best?

Active Campaign provided support that was thorough and they delivered on their promise. Our transition and migration was seamless and hassle free. We received phone calls and emails throughout the whole process to ensure that we were on track and happy with the migration. All staff that we have dealt with have had great knowledge, been very patient with us, and have been easy to deal with. There is a great Facebook group to be a part of that is ideal to bounce ideas and questions of. A great learning tool. We are very happy with Active Campaign so far in our early journey.

What do you dislike?

There is nothing that we dislike about Active Campaign. We are still learning the system and looking forward to working with it more.

Recommendations to others considering the product:

Active Campaign is great for automation. We are still learning the platform as there is so much on offer, but I encourage people to use it for its ease of use, along with the support that is supplied by their staff.

What problems are you solving with the product? What benefits have you realized?

Active Campaign allows us to automatic email sequences to motivated clients. We have realised how easy it for us to have multiple funnels within the one platform, with each contact receiving the most appropriate automatic email sequence. It saves us time and we know that it done properly.

...more
Source : g2crowd.com
(Reviewed on 01 August 2019)
"Everything I need without the bloat"

What do you like best?

The marketing automation is impeccable. Easy to set up and execute, the ability to add notes so I don't have to use cryptic naming conventions.

I love that there are so many built-in recipes I can just import and start using immediately. I particularly like the engagement automation that automatically tags contacts as engaged, inactive etc, making re-engagement campaigns a breeze.

What do you dislike?

Not much -- although I'd love a dedicated mobile app to send broadcasts etc on the fly. I can still do it from my phone using a browser though.

Recommendations to others considering the product:

Brilliant, USEFUL features at a no-brainer price. Do it.

What problems are you solving with the product? What benefits have you realized?

I use AC to run nurture campaigns from prospect to buyer, and to keep my community in the loop. I love that I can set up all the automations in advance, and have AC do the heavy lifting for me while I work on creating new products and service my customers.

...more
Source : g2crowd.com
(Reviewed on 31 July 2019)
"Active Campaign is awesome!!"

What do you like best?

It has eliminated multiple software programs. We used to use 3 software programs to do what active campaign can do.

What do you dislike?

I will let you know once I find something. Whoever designed this thinks exactly as I do so the dashboard works exactly like it should

Recommendations to others considering the product:

Keep up the solid work

What problems are you solving with the product? What benefits have you realized?

We use is as our CRM. We use it for Facebook ad opt ins. We use it for funnels that we build out for Facebook opt ins. Email marketing. Its frickin awseome!

...more
Source : g2crowd.com
(Reviewed on 31 July 2019)
"Amazing platform even better customer service! "

What do you like best?

The platform is very robust. It is probably the perfect intersection of powerful features and user friendly interface.

What do you dislike?

I haven't found anything I don't like yet. We have been actively using the platform for 4 months now, but I honestly don't have any complaints.

Recommendations to others considering the product:

give them a call. They will answer any questions you may have. You can also go through a free trial period so you can know exactly what you are getting.

What problems are you solving with the product? What benefits have you realized?

We had a very hard time getting information out to our people. we now have a great platform to keep people informed and engaged.

...more
Source : g2crowd.com
(Reviewed on 31 July 2019)
" ActiveCampaign cuts out the crap and concentrates you on the valuable customers"

What do you like best?

Automations and visual presentation of the features and statistics.

What do you dislike?

The basic email is too basic - needs to take images. If you have a visual product like sailing ships it is imperative to insert images in all communications.

Recommendations to others considering the product:

Well worth your consideration, the learning materials are extensive and comprehensive.

What problems are you solving with the product? What benefits have you realized?

ActiveCampaign Integrates three previous programmes Mailchimp, Olark and Act! CRM

...more
Source : g2crowd.com
(Reviewed on 30 July 2019)
"Easy to handle and very good integration"

What do you like best?

When I started as a Newbie I found it pretty quick and easy to do the first Steps. And even to create my first automation just by trying it out. So I think it is pretty intuitive to use. What I really love is like adding contacts by copy and paste. And that I could easyily integrate AC with my wordpress homepage. And I know that there is much more in it than I use so this Service is prepared to support my growth.

What do you dislike?

Not really dislike but I would like to find the link to my peronal e-mail template in the left menu to get easy access to it.

Recommendations to others considering the product:

Just get started with your first automation like an e-mail response to a new subscriber and do the rest with the upcoming tasks of your business. Don't try to understand everything from the beginning. That might overwhelm you. Just define your question and fix it.

What problems are you solving with the product? What benefits have you realized?

All the E-Mail-Automation like:

- Organising and sending Newsletter

- the Freebie Sales-Funnel

- contact management

- event-invitation

...more
Source : g2crowd.com
(Reviewed on 30 July 2019)
"Excited to make my email marketing easier!"

What do you like best?

I've only been using for about 4 weeks but It seems very easy to use, yet powerful. Building my first automation was easier than expected and the chat support was awesome! I am so excited with all the possibilities of making my followup much simpler. Also, ActiveCampaign didn't bust my budget by offering an affordable level to get started.

What do you dislike?

I'm still learning but one suggestion I have is the ability to filter the contacts by company[organization]. It also doesn't migrate with the CRM my company is still using so I'm having to work off of two programs.

Recommendations to others considering the product:

Affordable option. Use it on a small scale but the marketing automation is making my job much easier.

What problems are you solving with the product? What benefits have you realized?

My prior CRM software had written a new version of marketing automation but hasn't made it affordable for small cities that are only sending out 300 emails a month instead of thousands.

...more
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