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Updated on: July 7, 2020
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Marketing Analytics Software

Marketing analytics software contains applications and tools to optimize a business’s marketing strategies. These systems improve decision-making and help provide higher ROI on marketing and sales efforts. They gather data on marketing campaigns across a variety of platforms, analyse the results and performance of the campaigns via analytics dashboard and can integrate with your sales, marketing or other analytics software. With the help of Marketing analytics software, you can get a complete view of customers across all the channels, enhance your social media strategies, personalize your marketing campaigns, improve your customer engagement and even anticipate customer or market behaviour. Leveraging customer data to your advantage helps you maximize your marketing efforts.

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ClickGum - Marketing Analytics Software : SaaSworthy.com

ClickGum

A Simple Click Tracking Solution
(1 Ratings)

ClickGum software is a platform used to track clicks, conversions, and ROI from all your online marketing. The software offers features like geo-location, rotate between links. filter fraud clicks. Split your traffic across multiple landing pages. Segment report and Export in CSV file format.... read more

Tracxn - Marketing Analytics Software : SaaSworthy.com

Tracxn

A Market Research Platform
(1 Ratings)

Tracxn software is a platform used to tracking Innovative companies. Identify companies scored on 25+ signals and can connect with companies. The software offers inbuilt CRM Tool used for managing portfolio board with API Support. Measure the Competition Analysis with ranking and Quartile Mapping.... read more

Morphio - Marketing Analytics Software : SaaSworthy.com

Morphio

AI-driven Marketing Prediction Platform
(18 Ratings)

Morphio is an AI tool for digital marketers that enables them to scale their data analysis efforts. This makes it easier for marketers to incorporate the effect of past data while trying to predict future trends. And with the ability to include countless data sets into their marketing efforts,... read more

Funnel.io - Marketing Analytics Software : SaaSworthy.com

Funnel.io

Detailed insights for Marketing
(74 Ratings)

A marketing analytics tool that integrates all your advertising platforms and enables you to check your data. A streamline flow of data and reports got from 395 data sources. Collect, organize data and feed the data in dashboards, business intelligence, Google Data Studio or Google Sheets. Targets... read more

Singular - Marketing Analytics Software : SaaSworthy.com

Singular

A Unified Marketing Analytics Tool
(4 Ratings)

Singular software is a platform used to get a complete view of marketing performance and ROI. Manage cross-platform analytics with your ad spend data accurately reported in one place. The software offers Marketing ETL and Mobile Attribution to track and measure the path to conversion across... read more

TapAnalytics - Marketing Analytics Software : SaaSworthy.com

TapAnalytics

Get complete marketing and reporting solutions with TapClicks
(150 Ratings)

TapClicks is a marketing reporting dashboard that serves to be widely helpful in offering ideal marketing operations, analytics, workflow and order management, and reporting solutions. The software plays an important role in simplifying complex marketing strategies while making business better and... read more

Pathmatics - Marketing Analytics Software : SaaSworthy.com

Pathmatics

Marketers can now win on digital platforms
(125 Ratings)

Pathmatics is a marketing intelligence platform designed for the digital advertisers to ease their marketing strategies and operations. The application assists in answering digital questions across YouTube, Facebook, Twitter, mobile and more. One can see ads served and come across different digital... read more

TrackMaven - Marketing Analytics Software : SaaSworthy.com

TrackMaven

Marketers can drive expected results with TrackMaven
(81 Ratings)

TrackMaven is a marketing analytics software that enables users to connect and monitor marketing performance across different channels, which would help them tie details to the bigger picture. The software aims to make data the asset to one’s business via social media platforms, ads, website... read more

SparkToro - Marketing Analytics Software : SaaSworthy.com

SparkToro

A Audience Intelligence Tool

SparkToro software is a platform used to collect online audience’ attributes, behavior, & sources of influence. Build your outreach with list for publications and people that reach your customers and Compare the attributes and sources of influence for multiple audiences. Prioritize your press,... read more

Aura Vision - Marketing Analytics Software : SaaSworthy.com

Aura Vision

Gain Insights with Customer's behaviour

Aura Vision software is an AI platform used to capture demographics and employee behaviour in minutes. Measure shopping journey, product engagements and service wait times, and segment by customer demographics. Define key business metrics to identify best performing locations to gain insights.... read more

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List of Marketing Analytics Software

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