Home/URL Shorteners/Branch
Updated on: March 9, 2021
What is Branch ?
Branch - URL Shorteners : SaaSworthy.com
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88% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Branch

Link shortening, managing and tracking platform
(154 Ratings) Write Review

Branch is an online URL shortening software that will help its users generate easy-to-remember and custom links with greater ease. With the help of link branding feature, users can create and use custom branded domain name in their link for encouraging better engagement. The links generated and shortened using this software can be shared properly across multiple channels and platform. It comes with robust link matching, management and tracking capabilities. With the help of Branch tool,you can very easily take a note of all essential customer touchpoint across different platform, channel, and Operating System. It providers its users with power analytics that allow gaining better insights.

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Branch Technical details

Support Business Hours Online Customer Type Large Enterprises Medium Business Small Business
API NA Location / Phone Number California, United States
Deployment SaaS/Web/Cloud Mobile - Android Mobile - iOS Category URL Shorteners

Branch Pricing

Pricing ModelFree Trial , Freemium , Subscription , Quotation Based
Launch
Free

Plan Features

  • UP TO 10K MAUS*
  • Deep linking and install attribution
  • Customizable designs with codeless design editor or CSS
  • Custom user segmentation
  • A/B Testing
  • Deliver the optimal mobile user experience
  • Drive higher conversions through app use
  • Full funnel analytics from click to in-app event tracking
  • Simple, one-time integration
  • Redirect ad clicks to your app
  • Easily create deep links for your entire catalog
  • Improve the user experience
  • Increase the ROI of your ad campaigns
  • Send Branch attribution data to your favorite tools
  • Programmatic access or one-click integration
  • Growing list of partners to choose from
Startup
$59 /Month

Plan Features

  • UP TO 50K MAUS*
  • Deep linking and install attribution
  • Customizable designs with codeless design editor or CSS
  • Custom user segmentation
  • A/B Testing
  • Deliver the optimal mobile user experience
  • Drive higher conversions through app use
  • Full funnel analytics from click to in-app event tracking
  • Simple, one-time integration
  • Redirect ad clicks to your app
  • Easily create deep links for your entire catalog
  • Improve the user experience
  • Increase the ROI of your ad campaigns
  • Send Branch attribution data to your favorite tools
  • Programmatic access or one-click integration
  • Growing list of partners to choose from
Enterprise
Custom

Plan Features

  • More than 50K MAUS
  • Long-term contracts available
  • Customer success manager
  • Premium support
  • Enhanced SLA

Contact the Vendor for Detailed Pricing Information

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Disclaimer: The pricing details were last updated on 18/10/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Branch FAQs

Branch is URL Shorteners. Branch offers the following functionalities:

  • Link Analytics
  • Link Branding
  • URL Shortening

Learn more about Branch features.

The pricing for Branch starts at $59.00 per month. Branch has a single plan:

  • Startup at $59.00 per month.
    • Branch offers a Free Plan with limited features. They also offer an Enterprise Plan for their product.

      Learn more about Branch pricing.

Yes, Branch offers a free plan.

Learn more about Branch pricing.

No, Branch does not provide API.

Ask the Community View Community

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Branch Reviews

OVERALL RATING
4.4
Based on 154 Rating(s)
Rating Distribution
  • 72.1 %
  • 23.8 %
  • 2.5 %
  • 0 %
  • 1.6 %
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Paul HSource : g2crowd.com
(Reviewed on 05 November 2020)
"Branch is a Great Attribution Service"

What do you like best?

Comprehensive customization. Ease of use of the platform. Excellent documentation.

What do you dislike?

Nothing to report as of this date. So far, the platform seems to be great.

Recommendations to others considering the product:

Great way to acquire link and achieve attribution metrics for Unity Ad campaigns!

What problems are you solving with the product? What benefits have you realized?

Unity application install tracking.

...more
Rafay QSource : g2crowd.com
(Reviewed on 04 November 2020)
"Perfect tool for Converting your Mweb customers to your App customers!"

What do you like best?

Customer Support from their team and from a tool's functionality perspective i really love the way you can personalize each journey so that the user feels connected to what he was doing on the website.

What do you dislike?

There are not so many things that i dislike about branch as a product but what i really don't like is the response time i get when pulling large set of data. I guess that is something that branch team should look into.

What problems are you solving with the product? What benefits have you realized?

One of the biggest pain areas that we had was how do we convert our mobile users to app and more importantly how do we measure their performance and with branch we are easily able to solve it and best part is we are measuring it and optimizing it further.

...more
Roel SSource : g2crowd.com
(Reviewed on 02 November 2020)
"Awesome deeplink features with all partners available"

What do you like best?

I like that you can setup the structure of the deeplinks, the way you want. This gives me the opportunity to really customize the way I want to use Branch.

Furthermore, I believe that the MAU based pricing is also fair.

What do you dislike?

I missed clear information or guides on more advanced things like dynamic variables and passing them onto the end-points.

What problems are you solving with the product? What benefits have you realized?

Linking from Email to people with/without our app. The benefit is to bring the customer to the right place. Always.

...more
Michael TSource : g2crowd.com
(Reviewed on 27 October 2020)
"The easiest way to get the information you need."

What do you like best?

The reason we use Branch.io is to track app installs for iOS and Android so we can determine which advertising is giving us the best results.

What do you dislike?

We haven’t found any reasons to say bad about this product at this time.

What problems are you solving with the product? What benefits have you realized?

We were unable to track installs for iOS so we never new where any of our installs we coming from.

...more
Nick KSource : g2crowd.com
(Reviewed on 18 August 2020)
"Easy to integrate; powerful insights"

What do you like best?

As an engineer, it was a breeze to integrate. The documentation is thorough, and any ancillary questions I did have were promptly answered in almost real-time.

Further, the post-go-live support has been second to none, even with changes in Branch personnel. The friction has been minimal since implementation, from both a development and product standpoint.

What do you dislike?

There's not much to dislike. Branch is transparent about its product, its limitations, and also very thorough reasoning/justification BEHIND these limitations.

What problems are you solving with the product? What benefits have you realized?

Attributing ad campaigns to various mobile app-related metrics was one of our biggest initial goals. We've made significant progress here, as well as in understanding the different kinds of users and their corresponding behavior with our software.

...more
Prasad ASource : g2crowd.com
(Reviewed on 14 August 2020)
"Amazing member experience and revenue growth"

What do you like best?

I work with an awesome team from Branch which goes above and beyond to help my mobile team to test and deploy new features that we initiate for our members and non-members.

What do you dislike?

I don't really think there is anything I dislike.

What problems are you solving with the product? What benefits have you realized?

We have solved critical problems where we want to balance member experience with promotional messages and encouragement to install APPs along with any social messaging over the mobile browsers.

...more
User in EntertainmentSource : g2crowd.com
(Reviewed on 13 August 2020)
"I've worked with Branch across 4 years and 2 companies has been fantastic!"

What do you like best?

The relationship with the dev and customer success team has been fluid and transparent. Plus the product is ever evolving.

What do you dislike?

Limitations in end user reporting has been my main issue.

Recommendations to others considering the product:

To really consider how deep you want to get into your acquisition tactics and how the contract will effect your overall budget.

What problems are you solving with the product? What benefits have you realized?

Seamless acquisition deeplinking into our apps and clear attribution of these users. The transparency or where users are coming from and the flexibility to provide them with a targeted experience.

...more
Mohamed Fahad MSource : g2crowd.com
(Reviewed on 13 August 2020)
"Deep linking made easy with Branch"

What do you like best?

- Easy to implement in iOS and Android

- Provides a way to redirect users to download the app from mobile website

- More app traffic

- Gather analytics from deep links

- Great support from the branch team.

What do you dislike?

Haven't faced any issues with Branch yet. The process has been smooth and happy with the results of integrating branch.

Recommendations to others considering the product:

Branch is extremely helpful if you are looking to drive more app installs and app traffic. It's extremely easy to implement in iOS and Android.

What problems are you solving with the product? What benefits have you realized?

Driving users to use the app rather than website is one problem we have been trying to solve and branch has been able to solve that extremely well. Also, navigating to specific pages inside the app from marketing emails is another thing which we use branch for.

...more
User in Online MediaSource : g2crowd.com
(Reviewed on 12 August 2020)
"One of the pioneers in Deeplinking solutions"

What do you like best?

Branch is deeply invested in the mobile marketing community, their events always draw huge crowds due to the quality of the speakers and the content shared. We're currently only leveraging their deeplinking solution, even though their suite of solutions includes also attribution, although we're not currently leveraging this service due to our own limitations. Their dashboard is very user friendly, providing access to powerful insigths.

What do you dislike?

Can't really pinpoint anything they should change.

What problems are you solving with the product? What benefits have you realized?

By leveraging Branch's deeplinking capabilities we are able to offer our readers a seamless reading experience, allowing them to access their content on any device they're currently using.

...more
Administrator in Financial ServicesSource : g2crowd.com
(Reviewed on 12 August 2020)
"Self serve platform for Marketing and Product"

What do you like best?

Very easy to onboard and integrate with our Martech stack. Marketing and Product can easily use without much instruction. Deeplinking capabilities and MMP are best in class.

What do you dislike?

Nothing dislike so far, but curious how Branch will work after iOS 14.

What problems are you solving with the product? What benefits have you realized?

Primarily deeplinking and as a mobile measurement partner.

...more
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