Home/Email Marketing Software/MailChimp
Updated on: March 31, 2020
What is MailChimp ?
MailChimp - Email Marketing Software : SaaSworthy.com
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98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

MailChimp

Reach the right people at the right time
(6,806 Ratings) Write Review
Expert Pick

Create targeted email or ad campaigns by connecting with MailChimp, an email marketing software that specializes in making sure that your emails reach the right people at the right time. It targets your customers based on behaviour, preferences, previous purchases and also sends a series of emails with just a single API request. MailChimp enables you to reach a wider audience with its ad campaigns on Google, Facebook and Instagram. It also provides you with advanced reporting features which lets you access your sales, revenue or any other report from anywhere, anytime. Its mobile app features a number of intent-based templates that lets you create and send campaigns directly from your phone.

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MailChimp Technical details

Support 24/7 (Live rep) Business Hours Online Customer Type Freelancers Large Enterprises Medium Business Small Business
API Location / Phone Number Atlanta, GA - 30308
Deployment SaaS/Web/Cloud Mobile - Android Mobile - iOS Category Email Marketing Software

MailChimp Pricing

Pricing ModelFreemium , Subscription
Free
Free

Get your business up and running.

Features

  • Subscribers : 2000
  • Emails per Month : 12000
  • Multi-User Accounts
  • Guides and Tutorials
  • Email and Chat Support : First 30 days (email only)
  • Email Campaigns
  • Landing Pages
  • Use Custom Domains : $99 per Year
  • Pop-up Forms
  • Postcards
  • Google Remarketing Ads
  • Facebook Ads
  • Instagram Ads
  • Marketing Automation
  • Abandoned Cart
  • Product Recommendations
  • Order Notifications
  • Welcome Emails
  • Date-based Automations
  • Segmentation and Tagging
  • Basic Reports
  • A/B Testing
Essentials
$9.99 /Month

Level up with features that grow with you.

Features

  • Subscribers : Unlimited
  • Emails per Month : Unlimited
  • Includeds features of Free plan, plus
  • Remove Mailchimp Footer
  • Email and Chat Support
  • Lookalike Audience Finder
  • Address Finder
  • Send Time Optimization
  • Delivery by Time Zone
  • Predicted Demographics
Standard
$14.99 /Month

Better insights for growing businesses that want more customers.

Features

  • Everything in Essentials, plus
  • Automation series
  • Retargeting ads
  • Custom templates
  • Advanced audience insights
Premium
$299 /Month

Advanced features for pros who need more customization.

Features

  • Everything in Standard, plus
  • Advanced segmentation
  • Multivariate testing
  • Unlimited seats and role-based access
  • Phone support
Screenshot of the Vendor Pricing Page
MailChimp Pricing
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Disclaimer: The pricing details were last updated on 29/03/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

MailChimp FAQs

MailChimp is Email Marketing Software. MailChimp offers the following functionalities:

  • Contact Management
  • Multivariate Testing
  • Auto-Responders
  • Click-through Tracking
  • Drip Campaigns
  • Event Triggered Email
  • Mailing List Management
  • Spam Check
  • Template Management
  • A/B Testing
  • Drag and Drop Editor
  • List Segmentation
  • Document Library
  • Real-time Email Editor
  • Click Map
  • Contact List Import
  • Email Scheduling
  • Predesigned Email Templates
  • RSS to Email
  • Sign Up Forms
  • Send Time Optimization
  • Delivery by Time Zone
  • Mobile App
  • Abandoned Cart Email
  • Google Remarketing Ads
  • Facebook Ads
  • Instagram Ads

Learn more about MailChimp features.

The pricing for MailChimp starts at $9.99 per month. MailChimp has 3 different plans:

  • Essentials at $9.99 per month.
  • Standard at $14.99 per month.
  • Premium at $299.00 per month.
    • MailChimp also offers a Free Plan with limited features.

      Learn more about MailChimp pricing.

Yes, MailChimp offers a free plan.

Learn more about MailChimp pricing.

Yes, MailChimp provides API.

Ask the Community View Community

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MailChimp Reviews

OVERALL RATING
4
Based on 6,806 Rating(s)
Rating Distribution
  • 4906
  • 821
  • 328
  • 731
  • 20
SHARE YOUR EXPERIENCE Write a Review
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Gem PlantSource : trustpilot.com
(Reviewed on 02 March 2020)
I use it for my new startup it is very…

I use it for my new startup it is very good.

...more
Jason WalkerSource : trustpilot.com
(Reviewed on 22 February 2020)
Terrible abandoned cart system

It's ok if you can keep the number of subscribers down because the price jumps dramatically. Don't use their abandoned cart system because there are no reports to see the carts or emails sent to your customers. All they can tell you is if they sent the email and their server received it, though our customer swears they didn't receive an email so who knows if it even works.

...more
Mel BourneSource : trustpilot.com
(Reviewed on 19 February 2020)
Fiddly and complicated interface

I work in a huge organisation with many templates, listservs, and distribution lists supported for free, by the organisation. Yet people here have jumped on the mailchimp bandwagon for some reason. It is like a cult and when I said how much I hated using it, I was shouted down. It is silly for us as it means we have a mailchimp list of contacts, hosted in mailchimp, that we have to pay for and maintain, when we could simply use the email lists our company already hosts for free. Also I have been using applications for decades and mailchimp must be the most counter-intuitive, fiddly, fragile, difficult to use and needlessly complicated interface ever. It is really time consuming to use.

...more
Paula CapodistriasSource : trustpilot.com
(Reviewed on 18 February 2020)
Terrible customer service and downgrade process!

We tried out the paid subscription at our organization and after a month of requesting them to downgrade our membership to their free membership, they still refused to do it. It took five contacts with them to finally have the account downgraded and closed.The support agents simply repeated automatic responses and didn't even bother to look at the problem I was having to downgrade the account from my end. Terrible customer service, this people don't know anything and waste your time!

...more
EmilieSource : trustpilot.com
(Reviewed on 16 February 2020)
The most overrated, hyped tool ever made

This program is extremely time-consuming if you try to figure this out yourself. You will make so many costly mistakes, end up confused, frustrated, angry, feeling stupid, in tears and screaming on the inside and out. Even tasks you think "I can do this in 5 minutes, should be pretty easy.." NO. It is not. Nothing is easy in mailchimp, and you'll end up spending 3 hours trying to figure it out... Mailchimp in unnecessary complicated and not user-friendly at all. I had high expectations since "everyone" is using it, but it's the least user-friendly software I, as a millennial have ever used. I cannot express with words how much I hate this, and I keep on making mistakes all the time because it's the solution logic at all. I write this after hours of frustration and tears sending one notification e-mail to newly converted subscribers with one tag. It should not take me 3 hours...

...more
Martin BravoSource : trustpilot.com
(Reviewed on 13 February 2020)
Would not recommend this "service"

Would not recommend this "service". They do not have phone support and their chat always have limited ways to assist you.

...more
Eric W. SuSource : trustradius.com
(Reviewed on 13 February 2020)
Mailchimp: the all round email service for anyone.

Use Cases and Deployment Scope

I use it to send group emails. It's a simple way to create emails too. Creating audiences is easy too. Sometimes, sending group emails can be challenging with other email platforms and this is not that way. The fact that I can see how many people open my email is a great feature. It tells us who is most engaged so we can properly create our messages for the correct people.

Pros and Cons

  • Easy to create emails.
  • Good on adding images.

Likelihood to Recommend

It's great for people who need to send out group emails. I like the idea of being able to create audiences too.
Read Eric W. Su's full review

...more
Ahmed CSource : g2crowd.com
(Reviewed on 11 February 2020)
"Very Good!"

What do you like best?

Well, To be Honest... It was a Fairly Decent Website Like Many Others, Good Interface, Good Support. The Inbox Rate Is High Compared to Many. If There is Something that they're lacking.... OPTIMISM ABOUT THE WEBSITE

What do you dislike?

None. Website Nearly Is Without a Flows!

Recommendations to others considering the product:

Worthwile, Use It. Absolutely Fantastic!

What problems are you solving with the product? What benefits have you realized?

It Improve my Works to the Good. My Customers are Happy With The Idea of Receiving Products to they're E-Mails

...more
Verified UserSource : trustradius.com
(Reviewed on 08 February 2020)
I used to not be a Mailchimp fan, but I've kinda changed my tune.

Use Cases and Deployment Scope

It is being used across the whole organization. Its free version is a good fit for the quantity and scope of emails this organization needs to get out. It does serve a limited media need, as this is a nonprofit organization that doesn't need a complex marketing funnel system.

Pros and Cons

  • Audience tags--this has been such a great add-on in the toolkit.
  • Drag-and-drop email design--not every marketing mail system uses this kind of design editing tool; it's a timesaver, there are a lot of options. Adding graphics with captions and boxed text relieves me of a lot of formatting issues.
Edit
  • Issues with MS Outlook--because Outlook (so I've read and heard) depends on coding particular to MS Word, as opposed to more generic html-based formatting code, things can get really wonky in an email viewed in Outlook, such as text not wrapping properly around graphic images, horizontal line of images showing up vertically, etc. It's a coding issue. Believe me, my IT friends roll their eyes when we discuss this, and my non-tech clients' eyes glaze over when I try to explain why they should look at their test emails in their browsers or other mail software for a proper viewing rather than in Outlook.
  • Feedback tab interrupting the right scroll bar. What a pain to lose the scrollbar for a half-inch of screen area.

Likelihood to Recommend

  • Well-suited if you don't run several emails with sending schedules so tightly packed you run the risk of maxing out quantity limits per day. You get bumped up to the next payable level. This may be an issue only with the free version.
  • For my clients, which typically have audiences that meet MailChimp's free version, I really haven't seen a less appropriate scenario.
Read this authenticated review

...more
User in Information ServicesSource : g2crowd.com
(Reviewed on 07 February 2020)
"Mailchimp Review"

What do you like best?

Can import our own email templates

Has multiple integration options with your current online presence

We can have multiple integration options with our current online presence

What do you dislike?

Membership-based

Suspend or cancel user account

What problems are you solving with the product? What benefits have you realized?

Group Mailing

Wordpress Integration

...more
Read All Reviews

Videos on MailChimp

Introducing Facebook Ads in Mailchimp
Introducing Google Remarketing Ads in Mailchimp

MailChimp Screenshots

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screenshots
screenshots
screenshots
screenshots
MailChimp Demo - Complex, flexible API documentation
MailChimp screenshot: Use email templates and widgets to create fully customized emails
MailChimp screenshot: Create advertising campaigns to target specific user segments and choose custom settings
MailChimp screenshot: Track the success of e-commerce campaigns and understand where revenue is coming from
MailChimp screenshot: Create segmented subscriber lists to target with campaigns
MailChimp Screenshots
screenshots
screenshots
screenshots
screenshots
screenshots
screenshots
MailChimp Demo - Complex, flexible API documentation
MailChimp screenshot: Use email templates and widgets to create fully customized emails
MailChimp screenshot: Create advertising campaigns to target specific user segments and choose custom settings
MailChimp screenshot: Track the success of e-commerce campaigns and understand where revenue is coming from
MailChimp screenshot: Create segmented subscriber lists to target with campaigns
MailChimp Screenshots

Articles on MailChimp

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