Omnisend

About Omnisend

Deep Dive with Clara AI

Email & SMS marketing so good, it's boring. Trusted by 150,000+ ecommerce brands, Omnisend handles email, SMS, push, popups, and automations, so your marketing runs on a reliable autopilot while you get on with the store. Whether you're just getting started or running a large operation, Omnisend grows with you. It connects to the major ecommerce platforms in one click. Build campaigns in a drag-and-drop editor with 250+ templates, run pre-built workflows for cart abandonment and welcome series, and segment on what customers actually do. Built-in AI writes the copy and builds the segments on every plan, free included, and Omnisend MCP connects ChatGPT or Claude to your account. Same power, smaller bill. Merchants make an average of $79 for every $1 they spend.* Switching? Our team rebuilds every list, flow, and template in five days, free. Support is live chat and email, 24/7 in six languages, on every plan. *Omnisend internal analysis of paid-plan merchants, 2025. Results vary.

Screenshots & Videos

Email and SMS marketing so good, it's boring

AI that does the boring work, on every plan

Pricing

Free Trial Available
Starts at $16.00.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

98%
Reviews

60%
Momentum

67%
Popularity

68%

Platforms Supported

Browser Based (Cloud)

Organization Types Supported

All (Small, Medium, Large)
Freelancers
Individuals

API Support

Available

Modes of Support

24/7 (Live rep), Online

Omnisend Awards

# 3 Fastest Growing Software Marketing Automation Software
Q2 2023

# 5 Most Popular Software Marketing Automation Software
Q2 2023

# 18 Highly Rated Marketing Automation Software
Q1 2022

# 14 Fastest Growing Marketing Automation Software
Q1 2022

# 5 Most Popular Marketing Automation Software
Q1 2022

# 7 Fastest Growing Software Marketing Automation Software
Q2 2021

# 5 Most Popular Software Marketing Automation Software
Q2 2021

# 14 Highly Rated Marketing Automation Software
Q2 2021

# 3 Fastest Growing Marketing Automation Software
Q4 2019

# 7 Most Popular Marketing Automation Software
Q4 2019

# 9 Most Searched Marketing Automation Software
Q4 2019

Omnisend Features

Show Feature Explanation

Show Missing Features

Marketing Automation Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

98%

Website Visitor Tracking

This feature allows you to analyze and understand the behavior of your website visitors.

Lead Nurturing

Timely following up with your leads in order to convert them into a prospective customer.

Lead Management

A systemized and organized way of managing all your leads and their conversation.

Landing Pages

Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email

Email Drip Campaigns

An email drip campaign helps you automatically send a series of emails at regular intervals.

Channel Management

It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.

Campaign Segmentation

A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.

Analytics (ROI Tracking)

ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.

Lead Scoring

Lets you manage your prospective leads by scoring them on the basis of their response.

Multivariate Testing

Allows testing different variations of multiple webpage elements to find the best one among them

Omnisend Pricing

Free Trial

Available

No Credit Card Required, Get Started for Free

Pricing Options

Freemium ( Limited Features )

Premium Plans ( Subscription )

Standard $16.00 $16.00 per month

Based Upon the Number of Contacts, the Pricing Plan Varies

Features

500 Contacts
$1 in Free SMS to try
6,000 Emails Per Month
Unlimited Web Push Notifications
1,000 Published Reviews (Shopify)
Success Manager (from $400)
24/7 Priority Support

Start Free Trial

Pro $59.00 $59.00 per month

Based Upon the Number of Contacts, the Pricing Plan Varies

Features

2,500 Contacts
Global SMS Messaging
Unlimited Emails
Unlimited Web Push Notifications
Unlimited Published Reviews (Shopify)
Success Manager (From $400)
24/7 Priority Support
Advanced Reporting

Start Free Trial

Screenshots of Vendor Pricing Page

Disclaimer: The pricing details were last updated on 30/04/2025 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Omnisend Pricing

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Omnisend Reviews

User Sentiments

Ease of Use, Excellent Customer Support, Effective Email Automations, Seamless Shopify Integration

Limited Design Customization, Confusing Segmentation Features, Limited Third-Party Integrations, Inaccurate Sales Reporting

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Review Summary

Overall, users praise Omnisend's user-friendly interface, effective email marketing automation, and comprehensive reporting capabilities. They appreciate its drag-and-drop email editor, customizable templates, and segmentation options. The platform's ability to integrate with various e-commerce platforms and its strong customer support are also highlighted as strengths. However, some users mention occasional technical glitches and a need for more advanced features.

Pros

Easytouse interface and draganddrop editor for creating visually appealing emails and landing pages.
Wide range of email templates and prebuilt automations to streamline email marketing campaigns.

Cons

Complex pricing structure and limited features in the lowertier plans.
Limited customization options for advanced users who prefer more control over the design and functionality of their email campaigns.

Omnisend Reviews

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