Home/Marketing Automation Software/Omnisend
Updated on: December 9, 2019
What is Omnisend ?
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Omnisend - Marketing Automation Software : SaaSworthy.com
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Omnisend

A customizable marketing automation software
(204 Ratings) Write Review

Omnisend marketing automation platform is a perfect built for growing eCommerce websites. Create stunning emails easily with user-friendly drag and drop builder tools and customizable templates. The signup forms help to collect more visitor data points for creating engaging email campaigns with personalized messages and user behavior. Omnisend allows syncing your segments to deliver re-targeting ads from Facebook and Google display networks. Omnisend is a comprehensive tool to build robust workflows upright from welcome emails to re-engaging inactive customers with relevant messages and automation processes.

Omnisend Awards

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Omnisend Features Show All Features

Omnisend Technical details

Support 24/7 (Live rep) Online Customer Type Freelancers Large Enterprises Medium Business Small Business
API Location / Phone Number London, United Kingdom
Deployment SaaS/Web/Cloud Category Marketing Automation Software

Omnisend Pricing

Pricing ModelFree Trial , Freemium , Subscription
How much does Omnisend cost ?
The pricing for Omnisend starts at $16.0 per month. Omnisend has 3 different plans such as - Standard at $16.0 per month, PRO at $199.0 per month and Enterprise at $2000.0 per month. Omnisend also offers a Free Plan with limited features.
MONTHLY YEARLY
Free
Free

For merchants starting to promote their products with email marketing

Features

  • 15000 Emails per Month
  • 2000 Emails per Day
  • Website Tracking Data History : 1 Month
  • Website Tracking - Live View
  • Website Tracking - Customer Profiles
  • List Management
  • Omnisend branding required
  • Number of active signup forms : 3
  • Signup boxes
  • Popups
  • Landing Pages
  • Email Campaigns
  • Email A/B testing
  • Discount Coupon Code
  • Product Content Block
  • Email Templates
  • Image editor
  • Clickmap
  • Sales reporting (in all available channels)
  • Signup Forms reports
  • Campaign reports
Standard
$13 /Month
Billed Yearly

For 100 Subscribers

For marketers seeking to accelerate their growth with marketing automation

Features

  • 15000 Emails per Month
  • Includes features of Free plan, plus
  • SMS
  • Browse Abandonment
  • Product Abandonment
  • Abandoned Cart
  • Order Confirmation
  • Shipping Confirmation
  • Cancellation Confirmation
  • Cross-Sell
  • Order Follow-up
  • Welcome
  • Customer Reactivation
  • Birthday
  • Custom Workflows
  • SMS Automation
  • Segment Entry and Exit Based Automation
  • Website Tracking data history : 3 Month
  • Standard Segmentation
  • Advanced Segmentation
  • Omnisend branding (optional)
  • Number of active signup forms : Unlimited
  • Number of Additional Fields : 4
  • Wheel of Fortune
  • SMS Campaigns
  • Push Notification
  • Campaign Booster
  • Product Recommender
  • Product Picker
  • Gift Box
  • Scratch Card
  • Automatrion Reports
  • 24/7 email and chat support

Based upon the Number of Subscribers, the pricing plan varies. Contact the vendor to get the latest pricing detail.

PRO
$160 /Month
Billed Yearly

For 100 Subscribers

For seasoned marketers looking for omnichannel reach and sales at scale

Features

  • Unlimited Emails per Month
  • Includes features of Standard plan, plus
  • Facebook Custom Audiences
  • Google Customer Match
  • Facebook Messenger
  • Push Notifications
  • Viber (extra charges apply)
  • WhatsApp (extra charges apply)
  • Customer Feedback
  • Facebook Custom Audiences sync
  • Google Customer Match sync
  • Personalized recommendations
  • Priority support
  • Account Manager
  • Migration services
  • Custom IP address
  • Deliverability support

Based upon the Number of Subscribers, the pricing plan varies. Contact the vendor to get the latest pricing detail.

Enterprise
$2,000 /Month

Starts from $2000 per Month

For marketing teams looking for advanced automation and customization

Features

  • Unlimited Emails per Month
  • Includes features of PRO plan, plus
  • Advanced Customization
  • Receive/Incoming messages
  • Advanced user right management
  • Advanced customization
  • User logs and audits
  • Dedicated deliverability manager
  • Onboarding
  • Dedicated account manager
  • Enterprise privacy and security
  • Single Sign-on
  • Invoicing as a payment method

For further details, contact the vendor.

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Disclaimer: The pricing details were last updated on 04/04/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

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Omnisend Reviews

OVERALL RATING
4.6
Based on 204 Rating(s)
Rating Distribution
  • 188
  • 15
  • 1
  • 0
  • 0
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Source : g2crowd.com
(Reviewed on 23 June 2019)
"Very Good for ecomm"

What do you like best?

I really like the User Experience of Omnisend. For those who are beginners, they wouldn't find big problems to handle with the plataform and all the features that the offer.

I also like the integrations that they offer. The better one is with shopify, it is very easy to connect both and there are lots of possibilities.

The personalizations is good, there are some options. Recovery cart and others email triggers is very simple and worth the price.

Also, the improvements that they are doing, give us more hope that the tool will be better every day.

What do you dislike?

The reports isn't very good, there isn't, for exemple, clicks per link in the automation emails .

Also, the subscribers manager is not good. The segmentation options is good but it is difficult to create lists and handle with different lists.

The price for the premium signature is, in my opinion, a little expensive.

Recommendations to others considering the product:

If you have an small or medium ecom and use shopify or another plataform that have integration, omnisend is better than most of others email plataforms.

What problems are you solving with the product? What benefits have you realized?

For my ecommerce Omnisend is very good. The integration with shopify and others plataforms make the work very easy in general.

It helps me in every touch point with my clientes. The email capturing, welcome emails, recovery browse or carts, order confirmation, shipping.

And of course, with the right strategy, increase my return rate of the store.

...more
Source : g2crowd.com
(Reviewed on 21 June 2019)
"Excellent Experience"

What do you like best?

The link to Facebook is extremely helpful. The ability to create audience segments. The automated cart recovery is awesome.

What do you dislike?

Scheduling campaigns seem off sometimes. The clock does not seem to match my time zone.

Recommendations to others considering the product:

This is a great product! It does everything needed with ease and will help to streamline your marketing and retargeting efforts!

What problems are you solving with the product? What benefits have you realized?

I am solving manpower challenges with Omnisend. I have realized major efficiencies and $800 in sales in the last week.

...more
Source : g2crowd.com
(Reviewed on 21 June 2019)
"Excellent, good value and quality e-marketing platform!"

What do you like best?

Integrates perfectly with Shopify. Always friendly and helpful online customer service. Targeting is spot on! Automated workflows are simply FANTASTIC! We really like the option. A/B testing is great too!

What do you dislike?

Not a dislike - just a recommendation. Would be nice to have an option for on-site retargeting of existing customers as well, not just new customers. For example pop-ups and banners visible to existing customers. Also, having a 'recently viewed' products panel to integrate within an email campaign would be very nice!

Recommendations to others considering the product:

Great for new customers/subscribers and creating automated workflows + cart abandonment and e-mail offers to existing customers!

What problems are you solving with the product? What benefits have you realized?

We wanted an integrated solution that will enable us to reward new and existing customers. We did increase our direct e-mail campaign revenue and we can see ROI from automated workflows and abandoned checkouts automation - so Omnisend has worked brilliantly!

...more
Source : g2crowd.com
(Reviewed on 21 June 2019)
"Not only Mail"

What do you like best?

Omnisend is a communication CRM with enhanced features which will drive your business to success.

What do you dislike?

I would like to use Omnisend with Salesforce but it looks it is not integrated

Recommendations to others considering the product:

Try it and you will use

What problems are you solving with the product? What benefits have you realized?

I can engage my prospect and customer many times in an automatic and intelligent way with the possibility to build your own workflow

...more
Source : g2crowd.com
(Reviewed on 20 June 2019)
"The BEST!"

What do you like best?

Easy to use interface, great layouts and fonts, clean aesthetic.

What do you dislike?

It would be cool to be able to utilize FB functions, etc, for just per campaign (pay as you go) instead of paying the higher tiered monthly fee, if you don't utilize the function as often.

Recommendations to others considering the product:

Easy to use, highly recommend! Trustworthy.

What problems are you solving with the product? What benefits have you realized?

None! We feel we have received only benefits, as our email marketing presentation has improved.

...more
Source : g2crowd.com
(Reviewed on 20 June 2019)
"Easy and Affordable"

What do you like best?

The price was right, and it was fairly simple to set up. We switched from another app that just kept getting more and more expensive.

What do you dislike?

I haven't spent enough time with the app to identify anything to dislike.

What problems are you solving with the product? What benefits have you realized?

Automatically following up with current customers has improved our overall shopping experience, and allowed us to remarket to customers with new product solutions.

...more
Source : g2crowd.com
(Reviewed on 20 June 2019)
"Mailchimp to Omnisend Transition Made Easy"

What do you like best?

I enjoy the product integration best from my shopify shop.

What do you dislike?

I would like a little faster customer service help.

What problems are you solving with the product? What benefits have you realized?

I have been able to make better automated emails that feature more direct links to my products on my shopify shop!

...more
Source : g2crowd.com
(Reviewed on 20 June 2019)
"Super Cool Program"

What do you like best?

My favorite thing about Omnisend is that it 100% integrates with our Shopify Site, this makes it way easier to manage everything.

What do you dislike?

Some of the data seems to be a bit off, and pricing is a bit expensive.

What problems are you solving with the product? What benefits have you realized?

We're solving our conversion rate problem. We have seen an increase in sales since we've began using it.

...more
Source : g2crowd.com
(Reviewed on 20 June 2019)
"Better than what mail chimp ever could do"

What do you like best?

I enjoy the many features that omnisend provide, including the ability to email customers back for abandon carts. The whole setup seems to be more intuitive and straight forward. I've used mail chimp for 3 years, and now I'm wondering why I didn't just use Omnisend to begin with.

What do you dislike?

It is a bit expensive, so it would be great if they could possibly lower their prices a bit.

What problems are you solving with the product? What benefits have you realized?

I'm able to send more professional looking emails, and I love how you can add the products straight from the website without having to upload photos 1 by 1.

...more
Source : g2crowd.com
(Reviewed on 20 June 2019)
"A Perfect Alternative to Malichimp"

What do you like best?

Really simple interface to create emails by selecting products from your linked website and automatically importing all the product info and image (description, price, image etc)

What do you dislike?

Its a bit fiddly to set up filters and conditions to segment audiences but once you get the hang its quite logical

What problems are you solving with the product? What benefits have you realized?

Lots of options to create integrated sign up forms for newsletters and also a series of welcome emails

...more
Read All Reviews

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