Click-through tracking is an analytics feature that measures and reports where people click or tap on websites, apps, and emails. A click tracking tool tracks mouse clicks and taps using software or tags. This information is gathered and presented numerically, graphically (heat maps), or through individual sessions (session recordings). Marketers, analysts, and user researchers use click monitoring tools to attribute conversions, assess user interaction, and identify website failures and optimization opportunities.
| PRODUCT NAME | SW SCORE(OUT OF 100) | AGGREGATED RATINGS (OUT OF 5) |
|---|---|---|
MailerLite
|
98 | 4.6 |
Constant Contact
|
98 | 4.2 |
SendPulse
|
98 | 4.5 |
MailChimp
|
98 | 4.1 |
GetResponse
|
98 | 4 |
AWeber
|
97 | 4.3 |
Campaign Monitor
|
95 | 4.1 |
ConvertKit
|
94 | 4.5 |
Benchmark Email
|
94 | 4.3 |
Zoho Campaigns
|
94 | 4.3 |
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