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Updated on: October 25, 2021

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What is Click-through Tracking?

Click-through tracking is an analytics feature that measures and reports where people click or tap on websites, apps, and emails. A click tracking tool tracks mouse clicks and taps using software or tags. This information is gathered and presented numerically, graphically (heat maps), or through individual sessions (session recordings). Marketers, analysts, and user researchers use click monitoring tools to attribute conversions, assess user interaction, and identify website failures and optimization opportunities.

Software with Click-through Tracking

PRODUCT NAME SW SCORE (OUT OF 100) AGGREGATED RATINGS (OUT OF 5)
98 4.1
98 3.7
96 3.9
96 4.2
95 4.3
94 3.8
93 4.3
93 4.7
92 4
92 4.3

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