MailerLite

About MailerLite

MailerLite’s email marketing solution empowers people of all skill levels to create professional campaigns from start to finish at affordable pricing. Their intuitive drag and drop editors and templates make it easy to build newsletters, websites, landing pages, pop-ups and more. All without coding!. With MailerLite's powerful and free drag and drop website builder you easily create a personalized website to share your blog or brand Connect with your audience and grow your business using features like automation, surveys, e-commerce tools, A/B testing, segmentation, and an always-growing list of integrations including Wordpress, Zapier, Magento, Shopify, and more. MailerLite provides educational content like monthly webinars, tutorials and marketing guides along with fast 24/7 live customer support and a Forever Free plan.

Screenshots & Videos

Pricing

Free Trial Available
Starts at $9.0. Offers Free-forever and Custom plan.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

98%
Reviews

91%
Momentum

67%
Popularity

86%

Platforms Supported

Browser Based (Cloud)
Mobile App (iOS)

Organization Types Supported

All (Small, Medium, Large)
Freelancers
Individuals

API Support

Available

Modes of Support

24/7 (Live rep), Online

MailerLite Awards

# 4 Fastest Growing Software Email Marketing Software
Q2 2023

# 8 Most Popular Software Email Marketing Software
Q2 2023

# 3 Highly Rated Software Email Marketing Software
Q1 2022

# 3 Fastest Growing Software Email Marketing Software
Q1 2022

# 8 Most Popular Software Email Marketing Software
Q1 2022

# 7 Highly Rated Email Marketing Software
Q4 2020

# 20 Fastest Growing Email Marketing Software
Q4 2020

# 11 Most Popular Email Marketing Software
Q4 2020

# 4 Highly Rated Email Marketing Software
Q3 2019

# 1 Fastest Growing Email Marketing Software
Q3 2019

# 5 Most Searched Email Marketing Software
Q3 2019

MailerLite Features

Show Feature Explanation

Show Missing Features

Email Marketing Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

98%

Facebook Ads

Has an inbuilt tool to set up a Facebook marketing campaign

Abandoned Cart Email

Sends email to customers who have failed to check out their cart items

Mobile App

Helps your team to stay top on the business everywhere

Delivery by Time Zone

Subscribers receive the email at the exact time they are in their timezone.

Sign Up Forms

Build sign up forms to allow website visitors to join your mailing list

Free Stock Photos

Provides a library of free stock photos for commercial use

RSS to Email

Helps users to receive any new updates or the latest news from the website

Predesigned Email Templates

Provides a library of templates to build an email

Email Scheduling

Scheduling an email on a specific time or auto-responding to an action

Contact List Import

Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually

Click Map

Allows tracking user click activity and how they interact with email

Real-time Email Editor

Helps to view the email while editing at the same time

Document Library

Central repository to manage your assets like Images, PDF files, etc.,

List Segmentation

Segregates the customers into smaller groups enabling the user to send targeted emails

Drag and Drop Editor

Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface

A/B Testing

Compares two versions of your website to see which one performs better

Template Management

Enables the user to create templates and modify and customise them later

Spam Check

Verifies the content of emails so that it doesn't end up in the spam folder

Mailing List Management

Segregates the customers into smaller groups enabling the user to send targeted emails

Event Triggered Email

Sends emails to targeted customers based on their activities

Drip Campaigns

Ability to send emails with respect to time or user actions

Click-through Tracking

Keeps a track of links in the email opened by the customer

Auto-Responders

Ability to send automated emails to the contacts subscribing to the list.

Contact Management

Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc.

Instagram Ads

Has an inbuilt tool to set up an Instagram marketing campaign

Google Remarketing Ads

Allows for retargeting your customers via Google Display Network to increase conversions

Send Time Optimization

Helps to find the best sending time to engage with your customer

Multivariate Testing

Allows testing different variations of multiple webpage elements to find the best one among them

MailerLite Pricing

Free Trial

Available

Pricing Options

Freemium ( Limited Features )

Premium Plans ( Subscription / Quotation Based )

Pricing Plans

MONTHLY YEARLY

Free Free

For up to 1,000 Subscribers

Features

12,000 Monthly Emails
1 User Seat
24/7 Email & Chat Support for up to 30 Days
Drag & Drop Editor
Email Automation Builder
Websites
10 Landing Pages
Comparative Reporting
Signup Forms & Pop-ups

Growing Business $9.00 $10.00 per month

$108 Billed Yearly

For up to 500 subscribers

Based Upon the Number of Subscribers, the Pricing Value Varies

Features

Unlimited Monthly Emails
3 User Seats
24/7 Email Support
Includes Features of Free Plan, Plus
Sell Digital Products
Unlimited Templates
Dynamic Emails
Campaign Auto-resend
Multivariate Testing
Unlimited Websites & Blogs
Unlimited Landing Pages
Unsubscribe Page Builder

Advanced $18.00 $20.00 per month

$216 Billed Yearly

For up to 500 subscribers

Based Upon the Number of Subscribers, the Pricing Value Varies

Features

Unlimited Monthly Emails
Unlimited User Seats
24/7 Live Chat & Email Support
Includes Features of Growing Business Plan, Plus
Smart Sending
Facebook Integration
Custom HTML Editor
Promotion Pop-ups
Enhanced Automations
Preference Center
AI Writing Assistant
Partner Discounts

Enterprise Custom

Businesses with Over 100K Subscribers.

Features

Unlimited User Seats
24/7 Live Chat & Email Support
Dedicated Success Manager
Dedicated IP & Deliverability Consultation
Onboarding Consultation and Training
Account Audit and Performance Improvements

Screenshots of Vendor Pricing Page

Disclaimer: The pricing details were last updated on 16/04/2025 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about MailerLite Pricing

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MailerLite Reviews

User Rating

4.5/5 (Based on 80 Ratings)

Rating Distribution

Excellent
61.3%
Very Good
36.3%
Average
0%
Poor
0%
Terrible
2.5%

User Sentiments

Ease of Use, Excellent Customer Support, Affordable Pricing, Comprehensive Features

Account Suspension Without Warning, Technical Issues with Email Deliverability, Convoluted Account Approval Process, Limited Customization Options

Do You Use MailerLite?

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Review Summary

Overall, users praise MailerLite for its user-friendly interface, ease of use, and affordability. They appreciate the drag-and-drop editor, customizable templates, and automation features. Many users find MailerLite a great option for beginners and small businesses due to its simplicity and cost-effectiveness. However, some users have expressed concerns about the limited features and integrations compared to more advanced email marketing platforms. Additionally, a few users have reported occasional technical glitches and issues with deliverability.