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About MailerLite

MailerLite’s email marketing solution empowers people of all skill levels to create professional campaigns from start to finish at affordable pricing. Their intuitive drag and drop editors and templates make it easy to build newsletters, websites, landing pages, pop-ups and more. All without coding!. With MailerLite's powerful and free drag and drop website builder you easily create a personalized website to share your blog or brand Connect with your audience and grow your business using features like automation, surveys, e-commerce tools, A/B testing, segmentation, and an always-growing list of integrations including Wordpress, Zapier, Magento, Shopify, and more. MailerLite provides educational content like monthly webinars, tutorials and marketing guides along with fast 24/7 live customer support and a Forever Free plan.

Screenshots & Videos

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
  • Reviews
  • Momentum
  • Popularity

Platforms Supported

  • Browser Based (Cloud)
  • Mobile App (iOS)

Organization Types Supported

  • All (Small, Medium, Large)
  • Freelancers
  • Individuals

API Support

  • Available

Modes of Support

  • 24/7 (Live rep), Online

MailerLite Awards

MailerLite Features

Email Marketing Features

  • Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

Facebook Ads

Has an inbuilt tool to set up a Facebook marketing campaign

Abandoned Cart Email

Sends email to customers who have failed to check out their cart items

Mobile App

Helps your team to stay top on the business everywhere

Delivery by Time Zone

Subscribers receive the email at the exact time they are in their timezone.

Sign Up Forms

Build sign up forms to allow website visitors to join your mailing list

Free Stock Photos

Provides a library of free stock photos for commercial use

RSS to Email

Helps users to receive any new updates or the latest news from the website

Predesigned Email Templates

Provides a library of templates to build an email

Email Scheduling

Scheduling an email on a specific time or auto-responding to an action

Contact List Import

Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually

Click Map

Allows tracking user click activity and how they interact with email

Real-time Email Editor

Helps to view the email while editing at the same time

Document Library

Central repository to manage your assets like Images, PDF files, etc.,

List Segmentation

Segregates the customers into smaller groups enabling the user to send targeted emails

Drag and Drop Editor

Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface

A/B Testing

Compares two versions of your website to see which one performs better

Template Management

Enables the user to create templates and modify and customise them later

Spam Check

Verifies the content of emails so that it doesn't end up in the spam folder

Mailing List Management

Segregates the customers into smaller groups enabling the user to send targeted emails

Event Triggered Email

Sends emails to targeted customers based on their activities

Drip Campaigns

Ability to send emails with respect to time or user actions

Click-through Tracking

Keeps a track of links in the email opened by the customer


Ability to send automated emails to the contacts subscribing to the list.

Contact Management

Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc.

Instagram Ads

Has an inbuilt tool to set up an Instagram marketing campaign

Google Remarketing Ads

Allows for retargeting your customers via Google Display Network to increase conversions

Send Time Optimization

Helps to find the best sending time to engage with your customer

Multivariate Testing

Allows testing different variations of multiple webpage elements to find the best one among them
MailerLite Pricing

Free Trial


Pricing Options

Freemium ( Limited Features )

Premium Plans ( Subscription )

Pricing Plans


Screenshots of Vendor Pricing Page

Pricing screenshot
Pricing screenshot

Disclaimer: The pricing details were last updated on 25/03/2023 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about MailerLite Pricing.

MailerLite Alternatives

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MailerLite Reviews

User Rating

4.6/5 (Based on 2,237 Ratings)

Rating Distribution

  • Excellent

  • Very Good

  • Average

  • Poor

  • Terrible


User Sentiments

Ease of Use, Excellent Customer Support, Affordable Pricing, Comprehensive Features

Account Suspension Without Warning, Technical Issues with Email Deliverability, Convoluted Account Approval Process, Limited Customization Options

Do You Use MailerLite?

Write a Review

Review Summary

Overall, users praise MailerLite for its user-friendly interface, ease of use, and affordability. They appreciate the drag-and-drop editor, customizable templates, and automation features. Many users find MailerLite a great option for beginners and small businesses due to its simplicity and cost-effectiveness. However, some users have expressed concerns about the limited features and integrations compared to more advanced email marketing platforms. Additionally, a few users have reported occasional technical glitches and issues with deliverability.


  • Userfriendly interface for easy campaign creation and management.
  • Affordable pricing plans for businesses of all sizes.
  • Robust automation features for personalized email marketing.


  • Limited design templates and customization options.
  • Occasional issues with email deliverability.
  • Some advanced features may require a paid subscription.
  • Limited integrations with thirdparty apps.

MailerLite Reviews

AI-Generated from the text of User Reviews

Videos on MailerLite

MailerLite Screenshots

MailerLite FAQs

What is MailerLite used for?

MailerLite is Email Marketing Software. MailerLite offers the following functionalities:

  • Facebook Ads
  • Abandoned Cart Email
  • Mobile App
  • Delivery by Time Zone
  • Sign Up Forms
  • Free Stock Photos
  • RSS to Email
  • Predesigned Email Templates
  • Email Scheduling
  • Contact List Import
  • Click Map
  • Real-time Email Editor
  • Document Library
  • List Segmentation
  • Drag and Drop Editor
  • A/B Testing
  • Template Management
  • Spam Check
  • Mailing List Management
  • Event Triggered Email
  • Drip Campaigns
  • Click-through Tracking
  • Auto-Responders
  • Contact Management

Learn more about MailerLite features.

What are the top alternatives for MailerLite?

Does MailerLite provide API?

Yes, MailerLite provides API.

MailerLite Contact

Vendor Details

Vilnius, Lithuania Founded : 2010

Contact Details

Not available

Social Media Handles

Grid Report for MailerLite




MailerLite Integrations


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