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Updated on: September 29, 2022
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Top Email Marketing Software

 Email marketing often gives the highest return on investment (ROI) among other marketing channels. It is therefore one of the most cost-effective marketing strategies for small businesses. It is easy to manage, offers you full control, and allows you to establish direct contact with your customers. A good email marketing software enables you to create highly engaging newsletters with an intuitive user interface. It also allows you to easily send personalized bulk emails, manage contacts, segment users into groups, and track the performance of your email marketing campaigns. To help you make a choice, here we’ve compiled a list of top email marketing software. The list includes features, reviews, alternatives, and pricing to help you choose a software that best suits your needs.

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Markate - Top Email Marketing Software
85%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Markate

An Intelligent And Affordable Platform To Manage Your Businesses Operations
(1 Ratings)

Markate pricing: Starts at $25.95.

What is Markate and how does it work?

Markate is a software that helps businesses with CRM, field service management, sales, and marketing automation. It allows users to efficiently manage all their business schedules and keep their operations running using any device. Users can track all expenses, store receipts, and record mileage on one dashboard. Credit cards can be easily accepted using an innovative scanner. Through simple booking features, users can give their customers the convenience of booking online through customizable forms. It provides valuable reports where users can get key insights into their businesses and their future performance. With the intuitive calendar, handling, and keeping appointments organized seems like an easy task. Customer information can be stored within the dashboard, and users can easily find addresses with directions and maps for clear navigation. It provides a platform where users can seamlessly send notifications and reminders straight to any phone. The platform comes with the option of creating, editing, and sending out customized invoices from any device and at any time. show more

MailChimp - Top Email Marketing Software
98%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

MailChimp

Reach the right people at the right time
(29,064 Ratings)
Expert Pick

MailChimp pricing: MailChimp Offers Free-forever plan.

What is MailChimp and how does it work?

Create targeted email or ad campaigns by connecting with MailChimp, an email marketing software that specializes in making sure that your emails reach the right people at the right time. It targets your customers based on behaviour, preferences, previous purchases and also sends a series of emails with just a single API request. MailChimp enables you to reach a wider audience with its ad campaigns on Google, Facebook and Instagram. It also provides you with advanced reporting features which lets you access your sales, revenue or any other report from anywhere, anytime. Its mobile app features a number of intent-based templates that lets you create and send campaigns directly from your phone. show more

Systeme.io - Top Email Marketing Software
81%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Systeme.io

Launch your online course business
(705 Ratings)

Systeme.io pricing: Starts at $19.0. Offers Free-forever plan.

What is Systeme.io and how does it work?

Systeme is a SaaS software which helps businesses and educational institutions to deliver technical knowledge through a customizable course creator. It basically provides a platform where users can create and deliver online courses. Systeme has an in-built editor that allows users to create their own online courses and also sell them. The platform can be connected to Stripe or Paypal so users can start getting paid immediately. A drag and drop editor also allows the creation of forms and squeeze pages in a short while to grow a user’s e-mail list. Each contact on the e-mail list has the potential to be an affiliate or promoter… Systeme helps you take advantage the potential with its affiliate program to help promote your courses better and boost sales. The software features an advanced statistics tool that provides a report of sales, value per e-mail contact, value per customer – all accessible on the dashboard. show more

Constant Contact - Top Email Marketing Software
98%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Constant Contact

Keep in touch with those who matter
(6,265 Ratings)

Constant Contact pricing: Starts at $20.0.

What is Constant Contact and how does it work?

An email marketing software that makes your marketing campaign more powerful with its intuitive features. Its easy-to-use drag and drop interface helps you customize and build attractive looking email templates that best suits your business and audience. Its autoresponder feature allows you to send personalized emails to the right people at the right time. With Constant Contact, just add your contacts to the automate list, and it’ll automatically send them a scheduled series of pre-configured emails that will keep your audience engaged with minimal efforts. Its email tracking tools keep you updated with who’s opening, clicking or sharing your emails or social media posts in real-time. show more

SendinBlue - Top Email Marketing Software
94%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

SendinBlue

Expand your business with just a few simple clicks with SendinBlue
(1,426 Ratings)

SendinBlue pricing: Starts at $25.0. Offers Free-forever and Custom plan.

What is SendinBlue and how does it work?

SendinBlue is an email marketing software that allows the users to expand their business by sending emails, messages, and targeting ads to attract customers. It facilitates e-marketing by customizing and sending emails and allows you to track the progress of the messages that have been sent out to increase growth of the organization. SendinBlue provides its users top-class services like contact management, multivariate testing, drip campaigns, A/B testing, and template management. It offers a very convenient and user-friendly interface along with the flexibility to access its services in more than six languages including English, Spanish, Portuguese, French, Italian, and German. With SendinBlue, users can customize emails and send them effortlessly. Users can also participate in campaigns to learn, and experience more about this marketing, and use it to expand their business. Users can additionally target Social Media ads to find customers that match their requirements. There are many softwares that are available as plug-ins with Sendinblue, including Microsoft Office, WordPress, and Shopify. It additionally offers a free version with upto 300 emails daily apart from a variety of premium ones. show more

MailerLite - Top Email Marketing Software
95%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

MailerLite

Email Marketing Made Simple
(835 Ratings)

MailerLite pricing: Starts at $7.0. Offers Free-forever plan.

What is MailerLite and how does it work?

MailerLite’s email marketing solution empowers people of all skill levels to create professional campaigns from start to finish at affordable pricing. Their intuitive drag and drop editors and templates make it easy to build newsletters, websites, landing pages, pop-ups and more. All without coding!. With MailerLite's powerful and free drag and drop website builder you easily create a personalized website to share your blog or brand Connect with your audience and grow your business using features like automation, surveys, e-commerce tools, A/B testing, segmentation, and an always-growing list of integrations including Wordpress, Zapier, Magento, Shopify, and more. MailerLite provides educational content like monthly webinars, tutorials and marketing guides along with fast 24/7 live customer support and a Forever Free plan. show more

CleverReach - Top Email Marketing Software
91%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

CleverReach

An effective tool for your email marketing campaign
(31 Ratings)

CleverReach pricing: CleverReach Offers Free-forever plan.

What is CleverReach and how does it work?

CleverReach is web-based email marketing software for managing email campaigns and contacts. A cloud solution that helps companies around the world create and analyze email marketing campaigns. The email marketing campaign software with its strong experience in a targeted marketing campaign, helps you create impressive email marketing campaigns by managing up to 250 recipients and send up to 1000 messages per month, for free. With this platform you can better visualize your platform in real-time reports: simply evaluate the performance of your campaign with intuitive reports and monitor the success of your newsletters in real time. With CleverReach, you can be sure your newsletters will easily open on any device. CleverReach now has more than 210,000 customers in 152 countries. It solution offers excellent value for money, leading-edge technology and a wide range of interfaces for content management, customer relationship management and storage systems. The solution is easy to configure and ready to use in minutes. It is supported by first-rate customer service and support. show more

WSLAB Drip - Top Email Marketing Software
75%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

WSLAB Drip

A unified email marketing automation solution
(0 Ratings)

WSLAB Drip pricing: Starts at $9.0. Offers Free-forever plan.

What is WSLAB Drip and how does it work?

WSLAB Drip is a direct email marketing solution that allows you to create and send automated emails to attract customers. Create personalized emails, monitor lead clicks and emails in your dashboard by creating a simple hosted page or embedding HTML code or using WordPress plugin to gather subscribers to optimize brand and business solutions. It is a secure platform for exporting data in CSV format. Built with one principle: The ease of use requiring no training or learning curve to write a personal email with the placeholders and establish a relationship with the subscribers. An automated email feed to automatically manage and mark your leads when potential customers are turned on. You can create as many prospect forms as you need to gather leads. It connects to the existing email service provider to send emails on your behalf, reducing the cost of email automation by 80 percent over existing services. show more

AWeber - Top Email Marketing Software
96%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

AWeber

Your complete email marketing and autoresponder solution
(953 Ratings)

AWeber pricing: Starts at $16.15. Offers Free-forever plan.

What is AWeber and how does it work?

AWeber is an email marketing platform that many experts and those with the technical know-how have referred to as one of the best e-mail marketing platforms. The Email marketing software (EMS) keeps on impressing with outstanding autoresponder and its features. The EMS helps companies turn passive customers into loyal customers with live customer support via email marketing, and automation tools allowing you to choose from 100 readymade templates that run instantly and add custom tags without you having coding knowledge. The email marketing software is a popular marketing solution for the most demanding e-mail marketing operations. The platform is equipped with a better-automated autoresponder that simplifies engagement and interaction with the customer better. The system also offers advanced integration features, with crucial business platforms and tools such as WordPress, PayPal, Zendesk, and WordPress. Customer service is also one the strong point of Aweber. The company has a team of highly qualified, responsive and efficient email marketing experts. For newcomers to e-mail marketing, AWeber regularly offers live webinars for training and routing. It also provides users with data and report which will enable them to make better decisions develop and implement better strategies to succeed. show more

GetResponse - Top Email Marketing Software
98%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

GetResponse

One software for all your email marketing needs
(1,314 Ratings)

GetResponse pricing: Starts at $15.58. Offers Free-forever and Custom plan.

What is GetResponse and how does it work?

With GetResponse, watch your marketing campaign earn better returns than ever before. Create contents that your audience can’t ignore by customizing any of the 500+ predesigned templates or create a new one from scratch on your own. You can also choose from more than 1,000 free iStock images to give your email a more professional touch. GetResponse allows you to design emails that would look perfect on every device, so that you’re always delivering perfectly formatted emails. Its Perfect Timing feature ensures that your message enters your contacts’ inbox when they’re most active, so that your email is never lost or buried among other emails. show more

List of Top Email Marketing Software

PRODUCT NAME SW SCORE (OUT OF 100) AGGREGATED RATINGS (OUT OF 5)
85 5
98 4
81 4.8
98 3.7
94 4.7
95 4.3
91 3.3
75 NA
96 4.3
98 4.1