Ruler Analytics

About Ruler Analytics

Ruler Analytics is a call tracking and marketing attribution platform that tracks all user actions and attributes it to the correct campaign. It facilitates visitor-level multi touch marketing attribution so that all the leads are accurately attributed to the source that they were introduced with first. It tracks leads across forms, calls, live chats, and various other touch points where users interact be it on the website or landing pages. Even though the data remains anonymous, Ruler Analytics tracks it over multiple sessions, traffic channels, and keywords. All the data gathered in the software can easily be synced with major CRMs and Analytics tools so that the data stays at one place. Moreover, the data is unified so that it is tracked more precisely and can be used to form insightful decisions. When the lead converts and pays for your product or service, Ruler Analytics automatically attributes that revenue to the right source in all the connected tools including Google AdWords and Analytics among others.

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Pricing

Free Trial Available
Ruler Analytics Offers Custom plan.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

91%
Reviews

69%
Momentum

64%
Popularity

84%

Platforms Supported

Browser Based (Cloud)

Organization Types Supported

All (Small, Medium, Large)

API Support

Available

Modes of Support

24/7 (Live rep), Business Hours, Online

Ruler Analytics Awards

# 17 Fastest Growing Software Marketing Automation Software
Q2 2023

Ruler Analytics Features

Show Feature Explanation

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Marketing Automation Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

91%

Website Visitor Tracking

This feature allows you to analyze and understand the behavior of your website visitors.

Lead Nurturing

Timely following up with your leads in order to convert them into a prospective customer.

Lead Management

A systemized and organized way of managing all your leads and their conversation.

Email Drip Campaigns

An email drip campaign helps you automatically send a series of emails at regular intervals.

Channel Management

It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.

Campaign Segmentation

A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.

Analytics (ROI Tracking)

ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.

Landing Pages

Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email

Multivariate Testing

Allows testing different variations of multiple webpage elements to find the best one among them

Lead Scoring

Lets you manage your prospective leads by scoring them on the basis of their response.

Call Center Features

Inbound Call Center

Allows you to receive an incoming call from customers

Live Chat

Allows you to instantly communicate with your customers and/or exchange chat messages online

Progressive Dialer

Auto dials and connects agents to calls answered by live persons

Queue Management (Calls)

Allows you to control call queues and distributes call equally

IVR Support

Interactive voice recognition routes the caller to the right agent

Auto Call Recording

Automatically records all the ongoing calls.

Call Monitoring

Allows you listen to all inbound and outbound calls.

Outbound Call Center

Allows your agent to make outgoing calls

Concurrency Support

Allows you to manage multiple calls concurrently

Predictive Dialer

Automatically dials to list of phone numbers

Web Analytics Features

Time on site Tracking

Tracks the time that a visitor spends on your website

User Interaction Tracking

Identifies and tracks the visitors interaction on your websites

Goal Tracking

Allows to track progress to reach business objectives

Conversion Tracking

Enables user to track customer conversion rate

Campaign Management

Allows a user to analyze and track marketing campaigns across multichannel efforts

Alert Notifications

Alerts the user when predefined criteria is met

Multiple Site Management

Helps to analyze and track more than one websites

Report Generation

Gathers data and generates reports as PDF file.

Event Tracking

Identifies the important events happening in your application

Heatmaps

Heatmaps show where users have clicked on a page

Ruler Analytics Pricing

Free Trial

Available

Pricing Options

Premium Plans ( Subscription / Quotation Based )

Pricing Plans

Small/Medium Business Others

£179 per Month billed Annually

£199 per Month billed Monthly

(0-50k monthly visits)

Features

Attribution modelling
Revenue attribution
Opportunity attribution
Web form attribution
Call attribution
Live chat attribution
eCommerce attribution
Offline conversion tracking
Integrations
- Google Analytics, Adwords, Facebook Ads
- CRM such as Salesforce, Pipedrive and Hubspot
- Live Chat such as Drift, Intercom and SalesIQ
- 1000+ integrations with tools you use the most
Dynamic number insertion
Static and offline call tracking
Click to call tracking
Call recording
Missed Call Alerts

Additional features on request include

BI tool integration such as Tableau, and Power BI
Access to data visualisation templates within popular BI platforms
Open access to data via AWS SQS/SNS as JSON or SQLServer
Utilise querying capabilities through tools such as RedShift or Google BigQuery
Additional support for Marketing Operations teams
Consultancy on tech stack best practice

Large Business Others

£449 per Month billed Annually

£499 per Month billed Monthly

(50k-100k monthly visits)

Features

Attribution modelling
Revenue attribution
Opportunity attribution
Web form attribution
Call attribution
Live chat attribution
eCommerce attribution
Offline conversion tracking
Integrations
- Google Analytics, Adwords, Facebook Ads
- CRM such as Salesforce, Pipedrive and Hubspot
- Live Chat such as Drift, Intercom and SalesIQ
- 1000+ integrations with tools you use the most
Dynamic number insertion
Static and offline call tracking
Click to call tracking
Call recording
Missed Call Alerts

Additional features on request include

BI tool integration such as Tableau, and Power BI
Access to data visualisation templates within popular BI platforms
Open access to data via AWS SQS/SNS as JSON or SQLServer
Utilise querying capabilities through tools such as RedShift or Google BigQuery
Additional support for Marketing Operations teams
Consultancy on tech stack best practice

Enterprise Others

£899 per Month billed Annually

£999 per Month billed Monthly

(100k+ monthly visits)

Features

Attribution modelling
Revenue attribution
Opportunity attribution
Web form attribution
Call attribution
Live chat attribution
eCommerce attribution
Offline conversion tracking
Integrations
- Google Analytics, Adwords, Facebook Ads
- CRM such as Salesforce, Pipedrive and Hubspot
- Live Chat such as Drift, Intercom and SalesIQ
- 1000+ integrations with tools you use the most
Dynamic number insertion
Static and offline call tracking
Click to call tracking
Call recording
Missed Call Alerts

Additional features on request include

BI tool integration such as Tableau, and Power BI
Access to data visualisation templates within popular BI platforms
Open access to data via AWS SQS/SNS as JSON or SQLServer
Utilise querying capabilities through tools such as RedShift or Google BigQuery
Additional support for Marketing Operations teams
Consultancy on tech stack best practice

Advanced Custom

Features

Attribution modelling
Revenue attribution
Opportunity attribution
Web form attribution
Call attribution
Live chat attribution
eCommerce attribution
Offline conversion tracking
Integrations
- Google Analytics, Adwords, Facebook Ads
- CRM such as Salesforce, Pipedrive and Hubspot
- Live Chat such as Drift, Intercom and SalesIQ
- 1000+ integrations with tools you use the most
Dynamic number insertion
Static and offline call tracking
Click to call tracking
Call recording
Missed Call Alerts

Additional features on request include

BI tool integration such as Tableau, and Power BI
Access to data visualisation templates within popular BI platforms
Open access to data via AWS SQS/SNS as JSON or SQLServer
Utilise querying capabilities through tools such as RedShift or Google BigQuery
Additional support for Marketing Operations teams
Consultancy on tech stack best practice

Screenshots of Vendor Pricing Page

Disclaimer: The pricing details were last updated on 20/06/2023 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Ruler Analytics Pricing.