Leanplum

About Leanplum

It is a powerful mobile analytics platform which helps you to build long-term customer relationship. It will allow you to manage campaigns in multiple messaging channels and it has optimization assistance which will improve the effectiveness of every campaigns. In addition, it has impact clarity feature which will help u to understand the impact of all campaigns. Using this software, you can send targeted messages to the consumers through push and email notifications. In addition, this software will allow you to send personalized messages and it also has predefined templates which can be used in the campaigns.

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Pricing

Free Trial Not Available
Offers Custom plan.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

100%
Reviews

85%
Momentum

65%
Popularity

90%

Platforms Supported

Browser Based (Cloud)

Organization Types Supported

All (Small, Medium, Large)

API Support

NA

Modes of Support

Online

Leanplum Features

Show Feature Explanation

Mobile Analytics Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

100%

Event Tracking

Identifies the important events happening in your application

Push Notifications

Allows you to send messages that pops-up on user's mobile device

Revenue Tracking

Tracks the revenue of income in your application

Retention Tracking

Tracks the user retention rate

Cohort Analysis

Identifies relationship between characteristics of users and their behaviours

A/B Testing

Compares two versions of your website to see which one performs better

Funnel Analysis

Helps in analyzing and understanding the user's journey stepwise to reach informed decisions, for ensuring better web outcomes.

Leanplum Pricing

Free Trial

Not available

Pricing Options

Premium Plans ( Quotation Based )

Pricing Plans

Leanplum Custom

Features

Data Privacy Standards and Regulations
Data for Engagement
Personalize Engagement
Campaigns performance
A/B Testing

Disclaimer: The pricing details were last updated on 19/08/2021 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

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Leanplum Reviews

User Rating

4.3/5 (Based on 156 Ratings)

Rating Distribution

Excellent
45.5%
Very Good
39.1%
Average
12.8%
Poor
1.3%
Terrible
1.3%

User Sentiments

Excellent Customer Support, Advanced A/B Testing Capabilities, Cross-Channel Communication Capabilities, User-Friendly Interface

Limited Analytics Functionality, Slow Platform Synchronization, Occasional Bugs and Glitches, Complex Campaign Setup

Do You Use Leanplum?

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Review Summary

Leanplum's user reviews highlight its strengths in omnichannel marketing automation, personalization capabilities, and real-time campaign optimization. Users appreciate its user-friendly interface, ease of use, and ability to deliver relevant and targeted messages to customers. However, some reviewers have mentioned limitations in reporting and analytics, as well as occasional technical issues. Overall, Leanplum is praised for its ability to improve customer engagement and drive conversions, making it a popular choice among marketing professionals.

Pros

Easy to use interface, allowing even nontechnical users to create and manage campaigns quickly.
Offers a wide range of features, including A/B testing, segmentation, and personalization.
Integrates with a variety of other platforms, such as Salesforce and Marketo, making it easy to automate marketing campaigns.
Provides detailed analytics and reporting, enabling users to track the performance of their campaigns and make improvements.

Cons

Can be expensive for small businesses or those with a limited budget.
Some users have reported issues with customer support, with responses being slow or not addressing their concerns adequately.
The learning curve can be steep for some users, particularly those new to mobile marketing.
Requires a significant amount of time and effort to set up and manage campaigns effectively.