Home/Customer Data Platform (CDP)/Evergage
Updated on: September 25, 2021

What is Evergage ?

Evergage - Customer Data Platform (CDP)
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90% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Evergage

Get personalized marketing in real-time
(224 Ratings) Write Review

Evergage is a leading salesforce interaction management and personalization solution developed to make one-on-one engagement easy and effective using AI-powered technology. It enables you to obtain detailed insights on your customers and to deliver cross-channel experiences with personalization with Artificial Intelligence. With Evergage, you can automatically catalog all of your content and products including your metadata and capture details of weather, industry, geo-location, company, and much more. You can additionally monitor digital behavior and join it with offline behavior and email to learn intent, interests, and affinities of your clients. Evergage further enables you to extract transaction data and attributes from any source with the use of API, ETL, JavaScript, and connectors. Users can make use of sophisticated AI and real-time segmentation; recommend content and products to customers, customize, manage, and tune the algorithms according to your personalization. Users can also guide their customers to follow the most feasible path and connect both their offline and online moments. Evergage offers an easy-to-use mobile app to trigger personalized messages and track customer experience apart from a free trial version of the platform to try out its various professional features.

Evergage Features Show All Features

Evergage Technical details

Support Business Hours Online Customer Type Large Enterprises Medium Business Small Business
API Location / Phone Number Somerville, Massachusetts / +1 888-310-0589
Deployment SaaS/Web/Cloud Category Customer Data Platform (CDP)

Evergage Pricing

Pricing ModelQuotation Based
Evergage 1
Custom

Features

  • Machine Learning
  • Unified Customer Profile
  • Behavioral Tracking
  • Segmentation
  • Targeting
  • A/B and Multivariate Testing
  • Analytics and Attribution
  • Integrations
  • Evergage Guardian
  • B2B Detect
  • Evergage on the Go
  • Recommendations/ Evergage Recommend
  • SmartBundle
  • SmartHistory
  • SmartNav
  • SmartSearch
  • SmartSort
  • SmartTrends

Channel

  • Website
  • Web Application
  • EMail/Everage for EMail
  • Mobile App/Evergage for Mobile Apps
  • Search
Evergage Core
Custom

Features

  • Machine Learning (Excluding Recommendations)
  • Unified Customer Profile
  • Behavioral Tracking
  • Segmentation
  • Targeting
  • A/B and Multivariate Testing
  • Analytics and Attribution
  • Integrations
  • Evergage Guardian
  • B2B Detect
  • Evergage on the Go

Channel

  • Website
  • Web Application
  • EMail/Everage for EMail
  • Mobile App/Evergage for Mobile Apps

Screenshot of the Vendor Pricing Page
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Disclaimer: The pricing details were last updated on 16/04/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Evergage pricing.

Evergage FAQs

Evergage is Customer Data Platform (CDP). Evergage offers the following functionalities:

  • Landing Pages
  • Email Marketing
  • Hyper Targeting
  • Data Source
  • Data Enrichment
  • 360-degree Customer view
  • Behavior Tracking
  • Audience Builder
  • Multi-step Marketing

Learn more about Evergage features.

Yes, Evergage provides API.

Ask the Community View Community

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Evergage Reviews

OVERALL RATING
4.3
Based on 224 Rating(s)
Rating Distribution
  • 60.4 %
  • 31.9 %
  • 7.6 %
  • 0 %
  • 0 %
SHARE YOUR EXPERIENCE Write a Review
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Alexis E
Alexis ESource : g2crowd.com
(Reviewed on 20 September 2019) "Great personalization tool!"

What do you like best?

I like how many functions there are that you can utilize personalization on your site (campaigns, recipes, segments, third party integrations, etc.). The segments also allow us to do further deep dives into data about our users.

What do you dislike?

There are a few quirks, like having to log out and log back in once updating a recipe or campaign, but other than that it is pretty straightforward and easy to use!

What problems are you solving with the product? What benefits have you realized?

Personalizing products to our users, showing relevant content, storing user data, and targeting users on other platforms such as email and social with Evergage's segment functionality.

...more
User in Marketing and Advertising
User in Marketing and AdvertisingSource : g2crowd.com
(Reviewed on 20 September 2019) "Evergage for testing website assets"

What do you like best?

I enjoy the flexibility Evergage gives us in altering the main content of our website without having to go through the front end team

What do you dislike?

I do wish the Visual Editor was a little more intuitive and little less buggy, but it looks like those changes are on their way.

What problems are you solving with the product? What benefits have you realized?

We usually use it to promote campaigns and test different assets

...more
Casey S
Casey SSource : g2crowd.com
(Reviewed on 20 September 2019) "Awesome data!"

What do you like best?

I love how easy it is to set up and track different campaigns

What do you dislike?

I wish there was a better dashboard to get raw data

What problems are you solving with the product? What benefits have you realized?

Personalization on our website and being able to send triggered emails

...more
Administrator in Computer Software
Administrator in Computer SoftwareSource : g2crowd.com
(Reviewed on 15 August 2019) "Good Product, Exceptional Customer Service"

What do you like best?

I love Evergage's customer success & support teams. They are available at all hours and help organizations with strategy & everyday needs.

What do you dislike?

Their visual editor UI is lacking. I started off using it (I didn't know HTML/CSS at the beginning) and now I only code things myself and haven't touched the visual editor in months. From my understanding, this is a huge priority for Evergage and I imagine after a few months this part of my review will be irrelevant. It would be great to see this improved

Recommendations to others considering the product:

Ensure you have a team that knows, if nothing else, the basics of HTML & CSS. It will come in handy through implementation & campaign building.

What problems are you solving with the product? What benefits have you realized?

We are solving the problem of "instinct". Our organization has relied on instinct for years when deciding what to publish to our site. Now, we test things and let the users decide. We're slowly diving deeper into their personalization tools; however, this hasn't been our number one priority.

...more
Executive Sponsor in Leisure, Travel & Tourism
Executive Sponsor in Leisure, Travel & TourismSource : g2crowd.com
(Reviewed on 13 August 2019) "Very powerful platform"

What do you like best?

How flexible it's to interact with the UI

What do you dislike?

Interface within the dashboard could use some improvements

Recommendations to others considering the product:

Best in the industry as far as visual editor

What problems are you solving with the product? What benefits have you realized?

Mainly conversion optimization. Personalization, AB testing and be able to test new features before going through development through our technical team.

...more
Source : g2crowd.com
(Reviewed on 23 May 2019) "Great platform, great support team"

What do you like best?

Our customer success representative is the best. She's available at all hours and continuously helps us improve our usage of their software. Their usability is top notch and mostly easy for a business guy like me to learn.

What do you dislike?

Their visual editor has a lot of room for improvement. It's buggy and crashes quite frequently. Luckily, they have a more hands on editor that requires a little knowledge around coding. I've been able to learn and quickly adapt.

Recommendations to others considering the product:

Have a few people who know html and css and can dedicate some time to learning this tool.

What problems are you solving with the product? What benefits have you realized?

We're able to A/B test and understand what our customers want to see. We're learning which personalization techniques work and which do not. It's quite cool to do the analysis and derive insights.

...more
Administrator in Computer Software
Administrator in Computer SoftwareSource : g2crowd.com
(Reviewed on 23 May 2019) "Great platform, great support team"

What do you like best?

Our customer success representative is the best. She's available at all hours and continuously helps us improve our usage of their software. Their usability is top notch and mostly easy for a business guy like me to learn.

What do you dislike?

Their visual editor has a lot of room for improvement. It's buggy and crashes quite frequently. Luckily, they have a more hands on editor that requires a little knowledge around coding. I've been able to learn and quickly adapt.

Recommendations to others considering the product:

Have a few people who know html and css and can dedicate some time to learning this tool.

What problems are you solving with the product? What benefits have you realized?

We're able to A/B test and understand what our customers want to see. We're learning which personalization techniques work and which do not. It's quite cool to do the analysis and derive insights.

...more
Source : g2crowd.com
(Reviewed on 22 May 2019) "Amazing Product"

What do you like best?

Love the personalization features available through the platform, it's not clunky like other tools in particular adobe target.

What do you dislike?

Analytics and testing information could be better

Recommendations to others considering the product:

Have a front end developer manage the tool

What problems are you solving with the product? What benefits have you realized?

Personalization, A/B Testing

...more
Source : g2crowd.com
(Reviewed on 17 May 2019) "Evergage is second to none for CDP vendors "

What do you like best?

Definitely the customer support. Their CS team is amazing and always super helpful with any issues that arise. A powerful platform and intuitive to pick up. Useful for anyone needing an ABM web personalization tool or any Ecommerce.

What do you dislike?

There are some issues with the UI. While it is intuitive to pick up there can be some confusing things with where things are when pulling statistics on a campaign but definitely a minor issue when looking at the platform as a whole.

Recommendations to others considering the product:

Definitely listen to best practices from your CSM. They are the best and know the right direction to get you started with Evergage campaigns.

What problems are you solving with the product? What benefits have you realized?

Evergage is helping us fill holes in our data by allowing us to target users with more accuracy. We have realized we can target exactly who we want and when we want in order to get them over any final hurdle that may be impeding a purchase.

...more
Source : g2crowd.com
(Reviewed on 17 May 2019) "Great flexible system for fast and easy improvement of customer experience"

What do you like best?

Good, clear and simple interface, changes made are instantly visible.

What do you dislike?

It took some time to understand how recipies work and how you can use them to trigger content.

What problems are you solving with the product? What benefits have you realized?

We improved conversion through personalized product recommendations based on AI.

...more
Read All Reviews

Videos on Evergage

Evergage for Mobile Apps - creating seamless CX
Evergage for Mobile Apps - creating seamless CX
Evergage Intro

Evergage Screenshots

User Segment
User Segment
User Segment

Customers

Academy
Academy
Citrix
Citrix
Walmart Mexico
Walmart Mexico
Pch.com
Pch.com
Zumiez
Zumiez

Disclaimer

The research is compiled using multiple sources, let us know of any feedback on feedback@saasworthy.com