Home/Customer Data Platform (CDP)/Evergage
Updated on: May 30, 2020
What is Evergage ?
Evergage - Customer Data Platform (CDP) : SaaSworthy.com
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97% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Evergage

A powerful and user-friendly tool for behavioral tracking
(180 Ratings) Write Review

A cloud-based real-time personalization platform that empowers digital marketers to increase the engagement and conversions of the website visitors depending on the in-depth behavioral analytics. The robust dashboard of Evergage provides you easy-to-understand statistics, analytics and attribute reports that give valuable information at your fingertips. The platform tracks each of the customer data so that you can understand the requirements and intent of the website visitors and deliver real-time interaction with relevant information, content, and messages. Evergage also lets you A/B test your content for different audiences to optimize conversion rates.

Evergage Features Show All Features

Evergage Technical details

Support Business Hours Online Customer Type Large Enterprises Medium Business Small Business
API Location / Phone Number Somerville, Massachusetts / +1 888-310-0589
Deployment SaaS/Web/Cloud Category Customer Data Platform (CDP)

Evergage Pricing

Pricing ModelQuotation Based
Evergage 1
Custom

Features

  • Machine Learning
  • Unified Customer Profile
  • Behavioral Tracking
  • Segmentation
  • Targeting
  • A/B and Multivariate Testing
  • Analytics and Attribution
  • Integrations
  • Evergage Guardian
  • B2B Detect
  • Evergage on the Go
  • Recommendations/ Evergage Recommend
  • SmartBundle
  • SmartHistory
  • SmartNav
  • SmartSearch
  • SmartSort
  • SmartTrends

Channel

  • Website
  • Web Application
  • EMail/Everage for EMail
  • Mobile App/Evergage for Mobile Apps
  • Search
Evergage Core
Custom

Features

  • Machine Learning (Excluding Recommendations)
  • Unified Customer Profile
  • Behavioral Tracking
  • Segmentation
  • Targeting
  • A/B and Multivariate Testing
  • Analytics and Attribution
  • Integrations
  • Evergage Guardian
  • B2B Detect
  • Evergage on the Go

Channel

  • Website
  • Web Application
  • EMail/Everage for EMail
  • Mobile App/Evergage for Mobile Apps

Screenshot of the Vendor Pricing Page
Evergage Pricing
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Disclaimer: The pricing details were last updated on 16/04/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Evergage FAQs

Evergage is Customer Data Platform (CDP). Evergage offers the following functionalities:

  • Landing Pages
  • Email Marketing
  • Hyper Targeting
  • Data Source
  • Data Enrichment
  • 360-degree Customer view
  • Behavior Tracking
  • Audience Builder
  • Multi-step Marketing

Learn more about Evergage features.

Evergage provides a custom pricing for their software.

Learn more about Evergage pricing.

No, Evergage does not offer a free plan.

Learn more about Evergage pricing.

Yes, Evergage provides API.

Ask the Community View Community

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Evergage Reviews

OVERALL RATING
4.3
Based on 180 Rating(s)
Rating Distribution
  • 146
  • 30
  • 4
  • 0
  • 0
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Alexis ESource : g2crowd.com
(Reviewed on 20 September 2019)
"Great personalization tool!"

What do you like best?

I like how many functions there are that you can utilize personalization on your site (campaigns, recipes, segments, third party integrations, etc.). The segments also allow us to do further deep dives into data about our users.

What do you dislike?

There are a few quirks, like having to log out and log back in once updating a recipe or campaign, but other than that it is pretty straightforward and easy to use!

What problems are you solving with the product? What benefits have you realized?

Personalizing products to our users, showing relevant content, storing user data, and targeting users on other platforms such as email and social with Evergage's segment functionality.

...more
User in Education ManagementSource : g2crowd.com
(Reviewed on 20 September 2019)
"Evergage Review 2019"

What do you like best?

I enjoy using pop-ups on our website to help convert leads to apps in our digital campaigns.

What do you dislike?

I do not understand gears yet. Other than that, I do not dislike anything.

Recommendations to others considering the product:

Take advantage of all of its capabilities.

What problems are you solving with the product? What benefits have you realized?

No problems.

...more
User in Marketing and AdvertisingSource : g2crowd.com
(Reviewed on 20 September 2019)
"Evergage for testing website assets"

What do you like best?

I enjoy the flexibility Evergage gives us in altering the main content of our website without having to go through the front end team

What do you dislike?

I do wish the Visual Editor was a little more intuitive and little less buggy, but it looks like those changes are on their way.

What problems are you solving with the product? What benefits have you realized?

We usually use it to promote campaigns and test different assets

...more
Casey SSource : g2crowd.com
(Reviewed on 20 September 2019)
"Awesome data!"

What do you like best?

I love how easy it is to set up and track different campaigns

What do you dislike?

I wish there was a better dashboard to get raw data

What problems are you solving with the product? What benefits have you realized?

Personalization on our website and being able to send triggered emails

...more
Administrator in Non-Profit Organization ManagementSource : g2crowd.com
(Reviewed on 20 September 2019)
"A great tool"

What do you like best?

I love the ability to do real time personalization but above all the ease of use and reporting

What do you dislike?

I wish tying into other software we use was a bit more straightforward

What problems are you solving with the product? What benefits have you realized?

We can now identify users and where they are from, what programs they are interested in and we are able to guide them through the sales funnel

...more
Ty MSource : g2crowd.com
(Reviewed on 20 September 2019)
"Invaluable loves Evergage"

What do you like best?

Evergage helps understand our customers and deliver personalized content across all channels.

What do you dislike?

How often I have to re-log in. In all seriousness, the only thing would be a better visual editor, but it appears that is coming!

What problems are you solving with the product? What benefits have you realized?

We are trying to understand our customers habits across all channels. We have been able to gain some valuable insights about specific users to deliver the types of content they want - like a specific category of items.

...more
Internal Consultant in Education ManagementSource : g2crowd.com
(Reviewed on 20 September 2019)
"Its a great opportunity to learn about the product and what evergage has to offer. "

What do you like best?

Being able to create dynamic and personalized campaigns for our customers.

What do you dislike?

Simply how its not always obvious how it works.

What problems are you solving with the product? What benefits have you realized?

Segmentation and digital marketing, digital analysis

...more
User in RetailSource : g2crowd.com
(Reviewed on 20 September 2019)
"Great personalization tool. "

What do you like best?

We were one of the early adopters of the tool and testing and personalization has helped us make good decisions to meet our customer goals

What do you dislike?

Excellent tool but needs some training before we can use

What problems are you solving with the product? What benefits have you realized?

Testing

Personalization

...more
User in Investment ManagementSource : g2crowd.com
(Reviewed on 19 September 2019)
"Would love to get more of the functionality to work with our systems"

What do you like best?

The surving up of personalized content.

What do you dislike?

Would love for it to serve up more appropriate product symbols.

What problems are you solving with the product? What benefits have you realized?

Would like to serve up relevant events based on advisor location.

...more
Steven WilsonSource : trustradius.com
(Reviewed on 18 September 2019)
Great A/B testing and Personalization tool

Use Cases and Deployment Scope

Alert Logic is currently using Evergage to provide a personalized user experience on our website. We are also utilizing the tool for A/B testing and overall user experience enhancements.

Pros and Cons

  • Easy to implement A/B tests
  • Tracking a visitors browsing history
  • The ability to create user segments based various criteria (Location, date, time, visits etc...)
  • Build complex front-end campaigns with HTML, Javascript/JQuery and API.
Edit
  • The reporting can be confusing at times.
  • More 3rd party integrations would be great.

Likelihood to Recommend

Evergage is great for A/B testing, web personalization and overall user tracking. I feel like it still needs some help in the reporting and analytics department if this is your only tool for that.
Read Steven Wilson's full review

...more
Read All Reviews

Videos on Evergage

Evergage for Mobile Apps - creating seamless CX
Evergage for Mobile Apps - creating seamless CX
Evergage Intro

Evergage Screenshots

User Segment
User Segment
User Segment

Customers

Academy
Citrix
Walmart Mexico
Pch.com
Zumiez