Mad Mimi is an email marketing solution that enables organizations to create, share, and track engaging emails for their drip marketing. With a clean UI, enterprises can create focussed, appealing, mobile-friendly email templates and clone or save the particulars for future reference. With the software, enterprises can segment and manage automated suppression of bounce, unsubscribes, and other non-responsive lists of contacts. Salesforce can add recipients within the system individually, through CSV files or directly paste them from spreadsheets. Automation facility within Mad Mimi, recognizes duplicate or non-responsive entries and deletes them from the list. Organizations can customize the web forms provided by the software and embed them on their company website. Moreover, detailed analytics offered by the software facilitates a unified view of the open, click, and forwarded links, helping out enterprises map individual marketing outreach. Salesforce also gets access to pie charts and targeted information to analyse customer reaction on triggered promotions. With multiple authentication tools, including DKIP, sender ID, SPF records, feedback loops, etc., business houses can manage best practices in data sharing. In addition, Mad Mimi provides SSL encryption, similar to the mechanism used by large e-commerce business houses and banks.
| Support | Business Hours Online | Customer Type | Large Enterprises Medium Business Small Business |
| API | Location / Phone Number | Scottsdale, Arizona | |
| Deployment | SaaS/Web/Cloud | Category | Email Marketing Software |
Disclaimer: The pricing details were last updated on 25/02/2019 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.
Learn more about Mad Mimi pricing.
Mad Mimi is Email Marketing Software. Mad Mimi offers the following functionalities:
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Yes, Mad Mimi provides API.
What do you like best?
It was so straightforward and intuitive to use.
What do you dislike?You just have to be extra careful (as you would with any tool to make sure the codes are uploaded correctly. For example, if you are hoping to pull a first name or last name... TEST, TEST, and RE-TEST.
Recommendations to others considering the productIf you need a tool to send out e-blast campaigns, that is super intuitive and allows for lots of customizing in your emails... Mad Mimi was great!
What business problems are you solving with the product? What benefits have you realized?Email campaigns, Customer updates, etc.
What do you like best?
What I like best about Mad Mimi is the fact that their software is easy to understand/use.
What do you dislike?I have been using Mad Mimi for two years and I honestly have no complaints or "dislikes" about this software.
Recommendations to others considering the productMad Mimi's software is easy to use and plans are affordable. I highly recommend Mad Mimi for your email marketing needs.
What business problems are you solving with the product? What benefits have you realized?Mad Mimi is beneficial because it allows me to connect with clients all over the world through its email marketing service.
What do you like best?
Mad Mimi is an easy to use, yet robust email marketing tool. Along with similar tools, the company offers a free plan. Their latest isn't as good as it used to be, but at around 2500 emails, it becomes a better deal in many ways than Mail Chimp (which is free up to 2,000 contacts, although automation is an extra $10/mo..
What do you dislike?On one hand, I like the very simple email design, which helps keep the look consistent. On the other hand, there are few built-in design options. And although Mad Mimi has many sophisticated features, Mail Chimp takes it even further. So if you're planning on using Advanced Segmentation for example, and don't want to switch between providers, you may want to start off with Mail Chimp rather than move your data over.
Recommendations to others considering the productIf you're a small business, or just getting started, I highly recommend this tool for its low cost and ease of use. If you're a highly sophisticated email marketer, you may want the extensive capabilities of Mail Chimp or one of the gazillions of other email marketing tools out there.
What business problems are you solving with the product? What benefits have you realized?Mad Mimi provides a quick and easy way for a small business to do email marketing. It has most of the features of other email tools, from building a contact list, automating mailings and reporting, to some other pretty sophisticated email marketing capabilities.
What do you like best?
Ease of use, cloning/reusing of previous campaigns, data about the results.
What do you dislike?Actually, I don't really dislike anything. ;-
What business problems are you solving with the product? What benefits have you realized?Outreach efforts, of course. But as subscribing/unsubscribing is in their hands, it freed a lot of time compared to the old days when this was all done manually.
What do you like best?
Mad Mimi is very user friendly, easy to upload images and create a professional presentation.
What do you dislike?So far there is nothing I dislike about Mad Mimi.
Recommendations to others considering the productFor any type of promotin advertising in any field i highly recommend
What business problems are you solving with the product? What benefits have you realized?We use Mad Mimi to create cads for clothing/accessories we sell.
Benefits are the time we save by doing this as well as the professional presentation it provides.
What do you like best?
I like how I can create the emails for my clients and then teach them quickly how to do their own emails with some minor changes. It's easy to learn and the emails always look great.
What do you dislike?The only thing I would say that I dislike is that the open rate for emails on Mad Mimi seems to be smaller then when I use Mailchimp or Vertical Horizon. Not sure why that is, but I have noticed it.
Recommendations to others considering the productIf you want something easy to use and that looks great, try out Mad Mimi!
What business problems are you solving with the product? What benefits have you realized?I haven't had any business problems with it. The price is very competitive against some of the other email programs. I use Mad Mimi for about 5 of my clients now, it's usually between Mailchimp and Mad Mimi.
What do you like best?
Easiest email marketing software around! We create multiple unique campaigns that can be highly personalized with just a few clicks? Stunning graphics, intuitive tools and an extraordinary tech support team who also have great marketing skills too!
What do you dislike?100% satisfied with what they offer. But we are always ready for ever more features.
Recommendations to others considering the productKeep offering super creative ideas as they listen!
What business problems are you solving with the product? What benefits have you realized?Personalization of multiple unique campaigns.
What do you like best?
MadMimi's best feature is their pre-made templates. For someone fresh into email marketing, this is an incredible place to start. First of all, it gives you a solid framework to lead you in the right direction, and then you can tweak it based on your individual needs. Secondly, it helps you look professional and like the "real deal" -- there's no fake it till you make it here. You "make it" by using their pre-made templates.
What do you dislike?The free account left me feeling like I was limited once I had grown my list and needed to send out a higher volume. I wouldn't discourage someone from using this service because of that though. It was the best decision for me when I first started out. I would have liked to do A/B testing with my emails. That's not a deal breaker for many email marketers, and still worth a shot.
Recommendations to others considering the productYou're going to love it. Utilize support as much as you can -- it's there for a reason! They want you to have success while using their product. The pre-made templates are FUN. You're going to be able to have 100 email addresses in your list for the free version, so this is an excellent place to start. However, their paid version is one of the better deals when it comes to their competitors. It works for anyone on a budget, without losing functionality.
What business problems are you solving with the product? What benefits have you realized?I was able to communicate with my team members and send out announcements, reminders, newsletters, etc. The biggest benefit was knowing who opened and read. Even knowing which email addresses bounced my emails was helpful. The basic (free version of MadMimi was exactly what I needed at the time I was using this program. For a free user, it was perfect.
What do you like best?
it's easy to use for the most part and still looks professional. i like how easy the links are to insert and the pictures, etc.
What do you dislike?updating my contacts (this is not not easy for me - it would be easier if I could just connect my email account to the system, but transferring them in bulk is not that easy.
Recommendations to others considering the productEasy to use for non-computer people. Not so great if you really want to customize something - but MM is professional looking and easy to use so it works for me!
What business problems are you solving with the product? What benefits have you realized?newsletters to past and current customers - great for sales and keeping stats of opened letters. free to use is helpful too since i can't spend much overhead. gotten sales and repeat customers from newsletters
What do you like best?
Ease of use. great interface with great email results. Perfect to keep contacts organized. Super customer support. Easy to use templates. They let you know every step of the way, what is going on, like where your upload is. Love the way you can see exactly where to improve your email mailing with their good description as to how the emails were received.
Every time I had a question the guys were super helpful and immediately on the job.
What do you dislike?Nothing at all. Can't be improved upon. I like everything about Mad Mimi. They have the fastest service with knowledgeable helpers.
Recommendations to others considering the productIf you start your business the staff of Mad Mimi is the best to show you how to best write your emails, help you what to do to get the emails there, how to do email drip campaigns . All aroung great experience!
What business problems are you solving with the product? What benefits have you realized?I have multifaceted customers to reach. Mad Mimi makes it easy for me to stay in touch with various customer's needs. When I started with Mad Mimi I was new to email marketing and they were very patient with me, unlike Mail Chimp, who lets me wait around to answer my questions.
I could integrate my website with their plugin and that saved so much time.
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