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About Mad Mimi

Mad Mimi is an email marketing solution that enables organizations to create, share, and track engaging emails for their drip marketing. With a clean UI, enterprises can create focussed, appealing, mobile-friendly email templates and clone or save the particulars for future reference. With the software, enterprises can segment and manage automated suppression of bounce, unsubscribes, and other non-responsive lists of contacts. Salesforce can add recipients within the system individually, through CSV files or directly paste them from spreadsheets. Automation facility within Mad Mimi, recognizes duplicate or non-responsive entries and deletes them from the list. Organizations can customize the web forms provided by the software and embed them on their company website. Moreover, detailed analytics offered by the software facilitates a unified view of the open, click, and forwarded links, helping out enterprises map individual marketing outreach. Salesforce also gets access to pie charts and targeted information to analyse customer reaction on triggered promotions. With multiple authentication tools, including DKIP, sender ID, SPF records, feedback loops, etc., business houses can manage best practices in data sharing. In addition, Mad Mimi provides SSL encryption, similar to the mechanism used by large e-commerce business houses and banks.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read More
  • Reviews
  • Momentum
  • Popularity

Platforms Supported

  • Browser Based (Cloud)

Organization Types Supported

  • All (Small, Medium, Large)

API Support

  • Available

Modes of Support

  • Business Hours, Online

Mad Mimi Awards

Mad Mimi Features

Email Marketing Features

  • Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read More

Sign Up Forms

Build sign up forms to allow website visitors to join your mailing list

Predesigned Email Templates

Provides a library of templates to build an email

Email Scheduling

Scheduling an email on a specific time or auto-responding to an action

Contact List Import

Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually

Real-time Email Editor

Helps to view the email while editing at the same time

Document Library

Central repository to manage your assets like Images, PDF files, etc.,

List Segmentation

Segregates the customers into smaller groups enabling the user to send targeted emails

Drag and Drop Editor

Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface

A/B Testing

Compares two versions of your website to see which one performs better

Template Management

Enables the user to create templates and modify and customise them later

Spam Check

Verifies the content of emails so that it doesn't end up in the spam folder

Mailing List Management

Segregates the customers into smaller groups enabling the user to send targeted emails

Event Triggered Email

Sends emails to targeted customers based on their activities

Drip Campaigns

Ability to send emails with respect to time or user actions

Click-through Tracking

Keeps a track of links in the email opened by the customer


Ability to send automated emails to the contacts subscribing to the list.

Contact Management

Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc.

Instagram Ads

Has an inbuilt tool to set up an Instagram marketing campaign

Facebook Ads

Has an inbuilt tool to set up a Facebook marketing campaign

Google Remarketing Ads

Allows for retargeting your customers via Google Display Network to increase conversions

Abandoned Cart Email

Sends email to customers who have failed to check out their cart items

Mobile App

Helps your team to stay top on the business everywhere

Delivery by Time Zone

Subscribers receive the email at the exact time they are in their timezone.

Send Time Optimization

Helps to find the best sending time to engage with your customer

Free Stock Photos

Provides a library of free stock photos for commercial use

RSS to Email

Helps users to receive any new updates or the latest news from the website

Click Map

Allows tracking user click activity and how they interact with email

Multivariate Testing

Allows testing different variations of multiple webpage elements to find the best one among them

Mad Mimi Pricing

Free Trial

Not available

Pricing Options

Premium Plans ( Subscription )

Pricing Plans

Screenshots of Vendor Pricing Page

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Disclaimer: The pricing details were last updated on 04/04/2023 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Mad Mimi Pricing.

Mad Mimi Alternatives

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Mad Mimi Reviews

User Rating

4.1/5 (Based on 318 Ratings)

Ratings Distribution

  • Excellent

  • Very Good

  • Average

  • Poor

  • Terrible


Do You Use Mad Mimi?

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Review Summary

Overall, users find the email marketing platform intuitive and easy to use, praising its user-friendly interface, drag-and-drop editor, and comprehensive range of features. They appreciate the variety of templates and customization options available, enabling them to create visually appealing and engaging email campaigns. Additionally, users commend the platform's automation capabilities, which streamline their email marketing efforts and save time. However, some users have reported occasional technical glitches and limited reporting options, suggesting room for improvement in these areas.


  • Userfriendly interface and intuitive design make it easy for marketers to create and send visually appealing emails.
  • Wide array of templates and customization options offer flexibility and personalization for email campaigns.
  • Robust analytics and reporting features provide insights into campaign performance, open rates, and clickthrough rates.


  • Limited automation features compared to some competitors, making it less suitable for complex marketing workflows.
  • Occasional issues with email deliverability, affecting campaign effectiveness and open rates.
  • Pricing structure may be less competitive for small businesses or startups with limited budgets.

Mad Mimi User Reviews

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Mad Mimi FAQs

What is Mad Mimi used for?

Mad Mimi is Email Marketing Software. Mad Mimi offers the following functionalities:

  • Sign Up Forms
  • Predesigned Email Templates
  • Email Scheduling
  • Contact List Import
  • Real-time Email Editor
  • Document Library
  • List Segmentation
  • Drag and Drop Editor
  • A/B Testing
  • Template Management
  • Spam Check
  • Mailing List Management
  • Event Triggered Email
  • Drip Campaigns
  • Click-through Tracking
  • Auto-Responders
  • Contact Management

Learn more about Mad Mimi features.

What are the top alternatives for Mad Mimi?

Does Mad Mimi provide API?

Yes, Mad Mimi provides API.

Mad Mimi Contact

Vendor Details

Scottsdale, Arizona Founded : 2008

Contact Details

Not available

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