MailChimp vs Mad Mimi Comparison

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97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MailChimp

Email Marketing Software

4.1 9,223 user ratings

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91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Mad Mimi

Email Marketing Software

4.1 306 user ratings

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SendFox

Email Marketing Software

4.7 124 user ratings

Lifetime Deal 🚀

Campaigner

Email Marketing Software

3.8 351 user ratings

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Overview

Description	Create targeted email or ad campaigns by connecting with MailChimp, an email marketing software that specializes in making sure that your emails reach the right people at the right time. It targets your customers based on behaviour, preferences, previous purchases and also sends a series of emails with just a single API request. MailChimp enables you to reach a wider audience with its ad campaigns on Google, Facebook and Instagram. It also provides you with advanced reporting features which lets you access your sales, revenue or any other report from anywhere, anytime. Its mobile app features a number of intent-based templates that lets you create and send campaigns directly from your phone. Read more	Mad Mimi is an email marketing solution that enables organizations to create, share, and track engaging emails for their drip marketing. With a clean UI, enterprises can create focussed, appealing, mobile-friendly email templates and clone or save the particulars for future reference. With the software, enterprises can segment and manage automated suppression of bounce, unsubscribes, and other non-responsive lists of contacts. Salesforce can add recipients within the system individually, through CSV files or directly paste them from spreadsheets. Automation facility within Mad Mimi, recognizes duplicate or non-responsive entries and deletes them from the list. Organizations can customize the web forms provided by the software and embed them on their company website. Moreover, detailed analytics offered by the software facilitates a unified view of the open, click, and forwarded links, helping out enterprises map individual marketing outreach. Salesforce also gets access to pie charts and targeted information to analyse customer reaction on triggered promotions. With multiple authentication tools, including DKIP, sender ID, SPF records, feedback loops, etc., business houses can manage best practices in data sharing. In addition, Mad Mimi provides SSL encryption, similar to the mechanism used by large e-commerce business houses and banks. Read more	SendFox is making sending emails to their subscribers the easiest, the most creative, and the most affordable on the planet. SendFox offers various sets of features for their newsletter managing process to be streamlined and well managed. SendFox has unlimited automation options ranging from welcome messages when someone subscribes to their newsletter to weekly updates regarding anything and everything new. SendFox includes various creative and stunning landing pages and form templates that can be customized and modified as per their requirements. SendFox also offers the facility to schedule emails within their newsletter so that they don’t have to worry about missing any deadlines. SendFox allows them to run smart pages and smart campaigns within their emails to make them more interactive and engaging. SendFox hosts everything needed for its users so that they can create stunning landing pages and emails without the use of any website. With a real-time email editor and excellent customer support, SendFox can help them stay in touch with their newsletter audience better, and that too at a very understandable price. Read more	Campaigner software is an email marketing platform that uses a visual drag-and-drop builder to generate targeted email campaigns. It enables you to create dynamic content depending on the engagement, purchase behaviour, or custom fields, and to track workflows using conditional statements and third-party triggers. Campaigner allows you to experiment with campaign design and delivery times. Subscribers can be scheduled and segmented according to their specific interests. It works with Magento, Salesforce, and other platforms. With responsive landing pages, completely configurable forms, hundreds of connectors, and webhooks from your own web setup, you can build your audience. Through data-driven automation, you can optimize your ads for conversions, measure what generates money, identify your top customers, and better keep them. As the goal of your automation campaign, you can construct workflows with actual conversions into sales, sales value, or the number of sales. Subscribers can be enrolled in workflows that smoothly transition them from one step of the lifecycle journey to the next. You can also use useful, contextual data and dynamic material to customize your communication with your audience. Read more
Pricing Options	Free Trial Available Starts at $9.29. Offers Free-forever plan.	Free Trial Not Available Starts at $10.00.	Free Trial Not Available Starts at $49.0. Offers Free-forever plan.	Free Trial Available Starts at $59.00. Offers Custom plan.
SW Score & Breakdown	97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 91% Momentum 80% Popularity 96%	91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 93% Reviews 80% Momentum 67% Popularity 82%	83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 78% Reviews 73% Momentum 70% Popularity 70%	90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 97% Reviews 80% Momentum 62% Popularity 79%
SaaSworthy Awards	# 9 Fastest Growing # 5 Most Popular	# 14 Most Popular # 14 Most Popular	Not Available	# 13 Highly Rated

Features

Total Features	27 Features	17 Features	9 Features	22 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 24 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 14 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 6 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Abandoned Cart Email Sends email to customers who have failed to check out their cart items Auto-Responders Ability to send automated emails to the contacts subscribing to the list. Click Map Allows tracking user click activity and how they interact with email Click-through Tracking Keeps a track of links in the email opened by the customer Contact List Import Ability to import contacts from TXT, EXCEL, CSV formats and also can enter manually Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc. Delivery by Time Zone Subscribers receive the email at the exact time they are in their timezone. Document Library Central repository to manage your assets like Images, PDF files, etc., Drag and Drop Editor Lets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface Drip Campaigns Ability to send emails with respect to time or user actions Email Scheduling Scheduling an email on a specific time or auto-responding to an action Event Triggered Email Sends emails to targeted customers based on their activities Facebook Ads Has an inbuilt tool to set up a Facebook marketing campaign Google Remarketing Ads Allows for retargeting your customers via Google Display Network to increase conversions Instagram Ads Has an inbuilt tool to set up an Instagram marketing campaign List Segmentation Segregates the customers into smaller groups enabling the user to send targeted emails Mailing List Management Segregates the customers into smaller groups enabling the user to send targeted emails Mobile App Helps your team to stay top on the business everywhere Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them Predesigned Email Templates Provides a library of templates to build an email RSS to Email Helps users to receive any new updates or the latest news from the website Real-time Email Editor Helps to view the email while editing at the same time Send Time Optimization Helps to find the best sending time to engage with your customer Sign Up Forms Build sign up forms to allow website visitors to join your mailing list Spam Check Verifies the content of emails so that it doesn't end up in the spam folder Template Management Enables the user to create templates and modify and customise them later + 19 More - Show Less

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available	Available	Available

Reviews & Ratings

User Rating	4.1/5 9,223 user ratings	4.1/5 306 user ratings	4.7/5 124 user ratings	3.8/5 351 user ratings
Rating Distribution	Excellent 42.1% Very Good 38.6% Average 9.9% Poor 1.4% Terrible 8%	Excellent 41.8% Very Good 33.7% Average 18% Poor 5.6% Terrible 1%	Excellent 86.3% Very Good 8.1% Average 0.8% Poor 0.8% Terrible 4%	Excellent 32.5% Very Good 40.2% Average 13.7% Poor 5.4% Terrible 8.3%
User Sentiments	Ease of Use, Free Plan, Email Templates, Extensive Integrations Unreliable Customer Support, Account Suspensions, Spam Issues, Outdated Interface	Ease of Use, Attractive Email Templates, Excellent Customer Service, Effective Email Marketing Limited Customization Options, Occasional Email Deliverability Issues, Lack of Advanced Features (e.g., A/B Testing, Segmentation), Limited Free Plan Functionality	Affordable Pricing, User-Friendly Interface, Email Automation, Simple RSS Integration Email Deliverability Issues, Limited Customization Options, Restricted Email Sending Limits, Lack of Advanced Features	Ease of Use, High Email Deliverability, Helpful Customer Support, Effective Email Marketing Features Account Cancellation Issues, Poor User Interface, Limited Template Options, Inconsistent Email Rendering
Review Summary	Overall, users praise the user-friendly interface, email customization options, and automation features of the software. They appreciate the wide range of templates, ease of use, and helpful customer support. However, some users mention occasional glitches, deliverability issues, and limited reporting capabilities. Additionally, pricing concerns and a learning curve for advanced features are noted. Generally, users find the software effective for basic email marketing needs, but suggest improvements for advanced functionalities and analytics.	Overall, users find the email marketing platform intuitive and easy to use, praising its user-friendly interface, drag-and-drop editor, and comprehensive range of features. They appreciate the variety of templates and customization options available, enabling them to create visually appealing and engaging email campaigns. Additionally, users commend the platform's automation capabilities, which streamline their email marketing efforts and save time. However, some users have reported occasional technical glitches and limited reporting options, suggesting room for improvement in these areas.	SendFox users generally appreciate its ease of use, affordability, user-friendly interface, and helpful customer support. Many reviewers mention how easy it is to create and send newsletters, with some praising its intuitive drag-and-drop editor and pre-built templates. Others highlight the platform's cost-effectiveness, particularly for small businesses and startups. Reviewers also commend the responsive and knowledgeable customer support team for quickly resolving any issues or answering queries. However, a few users express concerns about the limited features, occasional technical glitches, and a perceived lack of advanced customization options.	Overall, Campaigner receives generally positive feedback from users. Reviewers appreciate the ease of use, automation capabilities, and customer support. They also highlight the effective segmentation and personalization features that enhance email marketing efforts. The drag-and-drop editor and pre-built templates are convenient for creating visually appealing campaigns. However, some users mention the pricing being on the higher side and occasional glitches in the system. Additionally, limited integration options and lack of advanced analytics have been noted as areas for improvement.
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Pricing

Pricing Options	Free Trial Available Starts at $9.29. Offers Free-forever plan.	Free Trial Not Available Starts at $10.00.	Free Trial Not Available Starts at $49.0. Offers Free-forever plan.	Free Trial Available Starts at $59.00. Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Free Free Essentials $9.29 $9.29 per month Standard $13.87 $13.87 per month Premium $277.39 $277.39 per month	Basic $10.00 $10.00 per month Pro $42.00 $42.00 per month Silver $199.00 $199.00 per month Gold $1,049.00 $1,049.00 per month Custom $42.00 $42.00 per month	Free Free Lifetime Plan $49.00 $49.00 One-Time Payment	Starter $59.00 $59.00 per month Essential $179.00 $179.00 per month Advanced $649.00 $649.00 per month eCommerce $79.95 $79.95 per month Starter (Email & SMS bundle) $104.00 $104.00 per month Essential (Email & SMS bundle) $224.00 $224.00 per month Advanced (Email & SMS bundle) $694.00 $694.00 per month Custom High-Volume and Enterprise Custom
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