Home/Mobile Analytics Software/CleverTap
Updated on: February 17, 2019
CleverTap Overview
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CleverTap

Intelligent marketing platform for long-term growth.
★★★★★
★★★★★
(43 Ratings) Write Review

CleverTap will help you to build powerful mobile engagement strategies. Using this platform, you can easily collect, analyze and act on customer insights in real-time. It has funnels to identify the conversion blockers that minimizes your user conversion rate. It also has retention cohorts to measure user retention and business metrics. In addition, you can visualize the navigation flow of your users. You can run predefined campaigns for increasing user retention and can run scheduled campaigns based on user behaviour. It allows you to send personalized messages to your users. Moreover, it has effective user segmentation to group your users based on their activity and location.

CleverTap Features Show All Features

CleverTap Technical details

Support 24/7 (Live rep) Business Hours Online Customer Type Large Enterprises Medium Business Small Business
API Contact Sunnyvale,US /+1 415-513-5756
Deployment SaaS/Web/Cloud Category Mobile Analytics Software Marketing Automation Software Web Analytics Software

CleverTap Pricing

Pricing ModelFree Trial , Freemium , Subscription
How much does CleverTap cost ?
The pricing for CleverTap starts at $999.0 per month. CleverTap has a single plan - Business at $999.0 per month. CleverTap offers a Free Plan with limited features. They also offer an Enterprise Plan for their product.
Starter
Free

Starter Plan Features

  • Complete Analytics
  • 5 Campaigns per channel
  • Uninstall Tracking
  • Campaign Tracking
  • API Access

Business
$999 /Month

Business Plan Features

  • All Starter Plan Features (plus)
  • Unlimited Behavioral Segments
  • Unlimited Campaigns
  • A/B Testing
  • Live Onboarding

Enterprise
Custom

Contact Us

Enterprise Plan Features

  • All Unlimited features
  • Data Science Insights
  • Industry Benchmarks
  • Customized Training Packages
  • Dedicated Success Manager

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Disclaimer: The pricing details were last updated on 11/04/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

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CleverTap Reviews

OVERALL RATING
4.6
Based on 43 Rating(s)
Rating Distribution
  • 42
  • 1
  • 0
  • 0
  • 0
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Source : g2crowd.com
★★★★★
★★★★★
(Reviewed on 21 January 2019)
"Comprehensive Data Science & Actionable Customer Mktg Suite"

What do you like best?

Amalgamation of Data science and the ability to extract data faster. Real Time updation of metrics and campaign automation capabilities are the best in the industry. Innovation of newer mediums to reach out to the customers is brilliant. Ability to be agile and efficient are the best factors in the team's DNA

What do you dislike?

Web MAUs need to be derived and hence you need to resort to another channel to compute the same. At times, the team is not accessible on calls but always does provide a solution across all boards in a jiffy

Recommendations to others considering the product

Real Time Fastest Data processing, New feature implementation, ease of Use & Data that can be actioned upon - should consider CleverTap

What business problems are you solving with the product? What benefits have you realized?

Reading and comprehending data - easy actionable insights via touchpoints across mobile & web. Easily configurable 3rd party touchpoints. Comprehensive remarketing capabilities is the best benefit

...more
Source : g2crowd.com
★★★★★
★★★★★
(Reviewed on 21 January 2019)
"Excellent interface and robust analytics"

What do you like best?

CleverTap has an excellent user interface which is easy to understand for almost everyone. Over and above it has advanced features which make the life of marketeers easy and reduce the dependency on analytics.

What do you dislike?

It becomes slightly slow while handling very high traffic

Recommendations to others considering the product

Explore more features on the dashboard

What business problems are you solving with the product? What benefits have you realized?

We use it for engaging with audience to make users aware of new content, high intensity live events and sustaining engagement. The major benefit is it is a very nimble platform which let's marketeers segment their user base reducing dependency on analysts. There are multiple use cases to be able to

...more
Source : g2crowd.com
★★★★★
★★★★★
(Reviewed on 16 January 2019)
"Excellent mobile marketing platform"

What do you like best?

The CleverTap platform lets you do app analytics at incredible speeds, provides ready answers, and engage with your users via push notifications, in-app messages, emails or web notifications. It helps you figure what are users doing in your app and website

What do you dislike?

Evening is awesome, I can't say any drawbacks

What business problems are you solving with the product? What benefits have you realized?

There are many customers stop using our app and the new customers who is start using our app also was very less. That time we connected clevertap and they given solutions and we tried it. We got the results within few days. Many of our old customers are came back and we got a huge number of new users

...more
Source : g2crowd.com
★★★★★
★★★★★
(Reviewed on 12 January 2019)
"A very promising product which is designed for scale"

What do you like best?

I used this product for my own personal webapp and mobile app. My DAU and MAU have been on the rise and I was essentially impressed with the functionality of "FLOWS"

To be able to see the breaking points in the user experience and create a plusher experience was my top requirement.

To top it all, I created multiple user journeys and now am mapping just the user behavior.

Additionally, Funnels, Pivots and the newly launched Intent based segmentation are also something that people like me who are looking to generate revenue would highly use before our campaigns.

What do you dislike?

It is a little hard to choose for I dislike. Dislike is too strong a word but I guess, they can train people in companies to use the product. I mentioned that once and ever since they have started this "CleverTap Confluence" where they come to cities in person and do a full length product walkthrough, business cases pitch.

What business problems are you solving with the product? What benefits have you realized?

As my business s very new and recent

- User Engagement is a key aspect

- It is followed by User retention

- Marketing Automation

The Journeys have definitely helped in saving a lot of my time. For engagement I have a great variety of channels to sue from but I only use Web Push and Mobile Push as of now. For retention I am mostly relying on their Analytics stack which is proving to be very beneficial as they create insights out of user data and most of the time these insights could surpass the human eye.

...more
Source : g2crowd.com
★★★★★
★★★★★
(Reviewed on 09 January 2019)
"Very insightful app analytics and user engagement platform "

What do you like best?

Custom dashboard is one of the very useful feature where multiple users of the platform can create their own dashboard based on their KPIs and monitor the important metrics of the app.

What do you dislike?

Although the product has all the necessary feature, something that needs attention and improvement is the user navigation flow section.

What business problems are you solving with the product? What benefits have you realized?

App and cross platform analytics, ability to create user segments based on past and live behavior.

...more
Source : g2crowd.com
★★★★★
★★★★★
(Reviewed on 02 January 2019)
"Lot of smart features up its sleeve"

What do you like best?

CleverTap delivers what it promises. They do the things that they do best internally and partner with the best companies out there for the rest providing the end user a fantastic mobile marketing & retention solution. The best part about using CleverTap is the post-purchase customer success team is always there to help you out. They've pointed me in the correct direction countless # of times.

The product team keeps rolling out new features & improvements every month so I'm confident that the product will keep improving. Few of the recent most features like intent based segmentation are really helpful.

What do you dislike?

The Product's visual design could be improved a little

Recommendations to others considering the product

CleverTap's integrations with other softwares are super helpful

What business problems are you solving with the product? What benefits have you realized?

I'm engaging my users thereby helping my business improve its retention efforts (More than 30% improvements)

...more
Source : g2crowd.com
★★★★★
★★★★★
(Reviewed on 10 December 2018)
""

What do you like best?

1. The ability to transform collected data into valuable susceptible segments which that can be directly targeted using the RFM technique available.

2. The analytics leg of the tool on top a campaign engine helps glean good inputs about consumer behaviour/business trends.

What do you dislike?

While this can be an issue pertinent to the sector I work for (Telecom), the raw files that I download using my primary key gets merged which essentially translates to manual cleaning of atleast 10% of the file.

If multiple numbers are aligned to one email ID on seperate devices (corporate consumers), I can still segregate them but, if multiple profiles are created using one phone, it's a mess.

Recommendations to others considering the product

Must use.

But, best wielded when use completely.

All integrations should be made from an omnichannel perspective.

What business problems are you solving with the product? What benefits have you realized?

1. Reduction of dropouts during our signature journeys (Bill payment/Recharges)

2. Ploughback of lost revenue through reminders/drop messages

3. Increase in retention(%) of consumers -- Reduction in churn

...more
Verified ReviewerSource : capterra.com
★★★★★
★★★★★
(Reviewed on 08 October 2018)
A powerful and comprehensive platform for user engagement

Pros: Have been using clevertap for 3+ years now. It's the one tool that a marketer or product manager would use everyday to track campaign performance, user analytics, conversion rates, daily actives etc. It's very powerful and can process millions of data points in a matter of seconds. They have added a lot of new features that makes it at par with international level products in this domain, yet at a much cheaper price.

Cons: It's just become a bit costly now for smaller companies. Also, it could do better with paid marketing tracking, competitor app or industry benchmarks etc. within the tool.

...more
BeckySource : financesonline.com
★★★★★
★★★★★
(Reviewed on 24 September 2018)
Great tool for analytics and push campaigns

PROS & CONS

What are the best aspects of this product?

I like that it provides me with valuable data about users and there are lots of options to sort the user base and filtering actions. This is intuitive solution that provides combination of analytics features with robust automation tools that help us to better understand the customer actions and for creating campaigns.

What aspects are problematic or could work better?

It can be hard to understand what some numbers mean within the system and what it measures. It would be great if they could add more explanation.

What specific problems in your company were solved by this product?

We can keep track of users’ actions on our website and to track the performance of our campaigns. Also, we are able to target users through push notifications.

Are you a current user of this product?

Yes

...more
GloriaSource : financesonline.com
★★★★★
★★★★★
(Reviewed on 15 September 2018)
This is great mobile marketing platform

PROS & CONS

What are the best aspects of this product?

I’m using this software for 3 years. We tried other providers so we can send push notifications through the app but the whole process overloaded the user-base during important releases. As soon as we starte dusing this solution we’re impressed of its powerful infrastucture and it helped us to handle our load and realtime notifications to all our users. We are using it to schedule and send huge campaigns in few moments. Its customer support team is one of the best it is highly helpful and they are open to new ideas and suggestions.

What aspects are problematic or could work better?

There is nothing to dislike about this system.

What specific problems in your company were solved by this product?

It helps us to automate the notifications engine.

Are you a current user of this product?

Yes

...more
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Videos on CleverTap Youtube Official Channel

CleverTap Screenshots

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CleverTap Demo - Demo User Segments for an Ecommerce App
CleverTap screenshot: Analyze exactly which movements users are making with your app on each day as well as individual user activity
CleverTap screenshot: Use Clever Campaigns to improve user engagement or prevent attrition by creating scheduled push, in-app, SMS or email messages
screenshots
screenshots
screenshots
screenshots
screenshots
screenshots
CleverTap Demo - Demo User Segments for an Ecommerce App
CleverTap screenshot: Analyze exactly which movements users are making with your app on each day as well as individual user activity
CleverTap screenshot: Use Clever Campaigns to improve user engagement or prevent attrition by creating scheduled push, in-app, SMS or email messages

CleverTap Awards

Questions on CleverTap

ASK A QUESTION

Which is the best mobile analytics software in terms of efficient user segmentation?

A
Answered by Anu Pal | 9 months ago

Localytics and CleverTap are the best mobile analytics software in terms of user segmentation.

 

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Disclaimer

The research is compiled using multiple sources, let us know of any feedback on feedback@saasworthy.com