Home/Mobile Analytics Software/CleverTap
Updated on: August 8, 2020
What is CleverTap ?
CleverTap - Mobile Analytics Software : SaaSworthy.com
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98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

CleverTap

Intelligent marketing platform for long-term growth.
(135 Ratings) Write Review

CleverTap will help you to build powerful mobile engagement strategies. Using this platform, you can easily collect, analyze and act on customer insights in real-time. It has funnels to identify the conversion blockers that minimizes your user conversion rate. It also has retention cohorts to measure user retention and business metrics. In addition, you can visualize the navigation flow of your users. You can run predefined campaigns for increasing user retention and can run scheduled campaigns based on user behaviour. It allows you to send personalized messages to your users. Moreover, it has effective user segmentation to group your users based on their activity and location.

CleverTap Features Show All Features

CleverTap Technical details

Support 24/7 (Live rep) Business Hours Online Customer Type Large Enterprises Medium Business Small Business
API Location / Phone Number Sunnyvale,US /+1 415-513-5756
Deployment SaaS/Web/Cloud Category Mobile Analytics Software Marketing Automation Software Web Analytics Software

CleverTap Pricing

Pricing ModelFree Trial , Freemium , Subscription
Starter
Free

Starter Plan Features

  • Complete Analytics
  • 5 Campaigns per channel
  • Uninstall Tracking
  • Campaign Tracking
  • API Access

Business
$999 /Month

Business Plan Features

  • All Starter Plan Features (plus)
  • Unlimited Behavioral Segments
  • Unlimited Campaigns
  • A/B Testing
  • Live Onboarding

Enterprise
Custom

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Enterprise Plan Features

  • All Unlimited features
  • Data Science Insights
  • Industry Benchmarks
  • Customized Training Packages
  • Dedicated Success Manager

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Disclaimer: The pricing details were last updated on 11/04/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

CleverTap FAQs

CleverTap is Mobile Analytics Software. CleverTap offers the following functionalities:

  • Funnel Analysis
  • A/B Testing
  • Cohort Analysis
  • Retention Tracking
  • Revenue Tracking
  • Push Notifications

Learn more about CleverTap features.

The pricing for CleverTap starts at $999.00 per month. CleverTap has a single plan:

  • Business at $999.00 per month.
    • CleverTap offers a Free Plan with limited features. They also offer an Enterprise Plan for their product.

      Learn more about CleverTap pricing.

Yes, CleverTap offers a free plan.

Learn more about CleverTap pricing.

Yes, CleverTap provides API.

Ask the Community View Community

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CleverTap Reviews

OVERALL RATING
4.6
Based on 135 Rating(s)
Rating Distribution
  • 127
  • 8
  • 0
  • 0
  • 0
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Jason FSource : g2crowd.com
(Reviewed on 16 November 2019)
"Excellent tool for marketing and analytics"

What do you like best?

CleverTap is an amazing authoritative, incorporated, and wide-ranging tool that provides actual performance analytics and user involvement, that can be used by the brands to better recognize and involve the users. Many of the important global companies such as Samsung, Star Network, Sony, etc. use this tool as it assists you to simulate user actions and inspire them to achieve the desired activities. The product and customer support teams of CleverTap positively receive feedback and efforts to accommodate the needs.

What do you dislike?

It has more emphasis on mobile apps than on the website. It is a little expensive for smaller organizations. When performing multiple tasks, the system slows down. There is no built-in option for message or email, so it needs the incorporation of third-party tools. As the quantity of the information to be stored exceeds the limit, its cost increases.

What problems are you solving with the product? What benefits have you realized?

CleverTap supports the marketers to recognize and answer to the client’s requirements by giving a 360 view of application users through networks and devices. It enables mobile marketers to better comprehend the user performance and make effective engagement strategies by coupling a strong analytics tool to an appropriate engagement set up. CleverTap assists you to completely enhance the campaign expenditures throughout every network.

...more
Ayush ASource : g2crowd.com
(Reviewed on 27 August 2019)
"Clevertap is one stop for everything related to our application."

What do you like best?

The best thing i love about clevertap is that i have can see everything and related to data to our app in one place. This makes me take quality and timely decisions which have a positive impact in the overall development. I can easily take control and make journeys accordingly. Thank you

What do you dislike?

There is nothing to dislike you guys are amazing and i so love using Clevertap. thank you once again.

Recommendations to others considering the product:

Obviously yes if they want to boom their companies performance then they definitely need clevertap

What problems are you solving with the product? What benefits have you realized?

Customer Engagement and able to get back customer who have uninstalled our app.

...more
Executive Sponsor in Computer SoftwareSource : g2crowd.com
(Reviewed on 02 August 2019)
"Clevertap makes a difference"

What do you like best?

I love that Clevertap enables me to reach users from the start of the funnel through registration and then engagement and retention.

What do you dislike?

First, there are no downsides to using Clevertap. Even when our campaigns or journeys are not a success we have learned something about our users and can make the necessary adjustments. The one challenge is while learning how to use Clevertap you need to understand the thought process of the development team.

What problems are you solving with the product? What benefits have you realized?

Successfully moving people through registration. Bringing back users who have not used the app in a while. New user on-boarding. Rewarding users for engagement.

...more
Source : g2crowd.com
(Reviewed on 02 August 2019)
"Clevertap makes a difference"

What do you like best?

I love that Clevertap enables me to reach users from the start of the funnel through registration and then engagement and retention.

What do you dislike?

First, there are no downsides to using Clevertap. Even when our campaigns or journeys are not a success we have learned something about our users and can make the necessary adjustments. The one challenge is while learning how to use Clevertap you need to understand the thought process of the development team.

What problems are you solving with the product? What benefits have you realized?

Successfully moving people through registration. Bringing back users who have not used the app in a while. New user on-boarding. Rewarding users for engagement.

...more
Julio BoschiSource : trustradius.com
(Reviewed on 28 June 2019)
CleverTap Review

Use Cases and Deployment Scope

We use CleverTap throughout all of our CRM processes. User acquisition with targeted member to member communication, activation journey campaigns, reactivation through remarketing and special offers, segmentation of specific users with specific actions, etc. Beyond that, we use Clevertap to keep track of several KPIs and campaign performances such as user engagement, user cohorts, AB tests, uninstalls etc. One major problem that it does address is the possibility to personalize the content we deliver to our users; at the same time, its intelligence selects the right time and situation to do it. The level of detail possible to manage is excellent.

Pros and Cons

  • Journey campaigns
  • User segmentation
  • Performance tracking
  • Its customer success team is great
Edit
  • It does not have a built-in SMS provider.
  • I does not have a built-in email provider
  • It gets pricier as you keep piling up data to be stored.

Likelihood to Recommend

It is well suited for apps that intend to keep track and boost its user's engagement, for apps that want to deliver personalized content getting better results in return, and for apps which business requires constant interaction with its users. It is also great for apps that want to manage their KPIs on a very detailed level. It is not suited for apps that do not have development people able to keep it updated and fully integrated. CleverTap demands some tech work since it is constantly launching new features.
Read Julio Boschi's full review

...more
Source : g2crowd.com
(Reviewed on 10 June 2019)
"Clever Tap: very advance marketing platform"

What do you like best?

We use CleverTap on a day to day basis. Almost all our engagement campaigns are sent using CleverTap. Their customer service team is by far the best I have worked with.

What do you dislike?

Overall the product is very user friendly and with help from customer success, we’re able to solve for most of our use cases.

What problems are you solving with the product? What benefits have you realized?

CleverTap support is also a great resource and they will take the time and energy to help you set up the account.We use CleverTap primarily used for mobile app analytics and engagement optimisation. It has been a great tool to understand user behaviour for new features and make changes to the app accordingly.

...more
Source : g2crowd.com
(Reviewed on 01 May 2019)
"Clevertap is a must"

What do you like best?

The Smart Campaigns feature is awesome. With that feature, you can just set up push campaigns once and forget about sending push messages to new users, the platform will do it for you. You can set triggers, so once a user does something specific, he will receive an automated message.

What do you dislike?

The only "but" we found on Clevertap is that their dashboard is only available in English. They should add more languages like Spanish, Italian and French at least.

Recommendations to others considering the product:

You should definitely give Clevertap a try. It will make your life easier. Even if you think at first that the pricing is high, you will realize that it is much cheaper than having one or two full time employees doing all the work.

What problems are you solving with the product? What benefits have you realized?

Because of the huge volume of apps and users that Mobincube has, it used to be imposible to take care of sending customized push messages to all of them in order to keep a good level of loyalty. With Clevertap and its smart campaigns, we just need to configure those campaigns once and then new users will start receiving messages as a reaction of their actions.

...more
Source : g2crowd.com
(Reviewed on 29 April 2019)
"Love this tool! "

What do you like best?

CleverTap's support makes me love this tool because every question I have, I can reach out to them and their responsiveness if perfect: fast and very explanatory and educative.

What do you dislike?

Sometimes using the tool itself could be a little challenging since I don't have any technical background.

What problems are you solving with the product? What benefits have you realized?

Reaching out to users in a very timely manner.

...more
Source : g2crowd.com
(Reviewed on 29 April 2019)
"CleverTap For the Win!"

What do you like best?

Quick to set up and the incredible power you get.

What do you dislike?

The UI could take a little time getting used to. But when an analytics + engagement platform does so much, that's perfectly acceptable.

Recommendations to others considering the product:

We looked high & low before choosing this. And it has not disappointed.

What problems are you solving with the product? What benefits have you realized?

1. Getting customers to upgrade their existing offerings

2. Getting customers back

...more
Source : g2crowd.com
(Reviewed on 29 April 2019)
"All-in-one tool to get actionable insights "

What do you like best?

Clevertap is very useful when it comes uncovering deep insights about customers that otherwise would be difficult to analyze. The platform is intuitive and very easy to use. It's extremely valuable to look at the entire journey of customers and identify problem areas.

What do you dislike?

Developer support is needed. Would encourage a more efficient support.

Recommendations to others considering the product:

Decide the data points and assign a dedicated developer during setup. Centralize your customer data in one tool.

What problems are you solving with the product? What benefits have you realized?

Helped to identify the users who weren't making any purchases and were still using the app quite often. We could target them with the right message and at the right time. There was an immediate jump in revenue after using the product.

...more
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Videos on CleverTap

CleverTap Screenshots

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CleverTap Demo - Demo User Segments for an Ecommerce App
CleverTap screenshot: Analyze exactly which movements users are making with your app on each day as well as individual user activity
CleverTap screenshot: Use Clever Campaigns to improve user engagement or prevent attrition by creating scheduled push, in-app, SMS or email messages
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CleverTap Demo - Demo User Segments for an Ecommerce App
CleverTap screenshot: Analyze exactly which movements users are making with your app on each day as well as individual user activity
CleverTap screenshot: Use Clever Campaigns to improve user engagement or prevent attrition by creating scheduled push, in-app, SMS or email messages

Download white papers and ebooks on CleverTap View All Downloads

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