CleverTap

- Segmentation of users

- Boards functionality

- Ability to create journeys

- List upload to send an email or any other communication (list upload option which is there currently enables to upload user properties only)

- Not many templates available for pop-ups

Sending notifications to users is really easy via CT. Analytics is also powerful.

CleverTap is a very complete tool to perform a complete analysis of user behavior, which allows us to have a more effective understanding of the tastes of the people we want to analyze, thanks to this we can see clearly, who look at the sites of our competitors, and thus offer them, something better or equal, so we have a large retention of people within our business, thanks to the precise data on the actions performed by users on other sites, we can create a set of personalized preferences for each one of them, showing them what they want to see, and so we avoid them from going to our pages, to other places to look for the same thing, or something different from what they offer them.

The application can be a bit slow in some kind of work, when different tasks are performed within the application, this can stop for a few seconds, some things are missing to be optimized, I would like the reports to be a little more detailed, to you need a lot of compatibility with other tools and applications, a system of these must be free to complement any marketing tool, not see other tools as your competitors but as your add-ons, since you will always use different similar tools, that one expects to be easily complemented.

It is a great tool to effectively monitor the behavior of users, but before implementing this system, compatibility should be analyzed with other products.

Since we use this tool we can make a better study of the data and the information about the users, since we have this tool that allows us to do a follow-up to each one of them.

They really hear us like clients. We had a wonderful experience as customers with special needs. The engineers implemented special features based on our feedback and needs. They are always willing to help.

The platform is more powerful and versatile than ever, and has nothing to envy to the competition.

The initial integration with Segment.com was little painful, and we have to done several fixes and work with CleverTap in order to get everything working ok.

Keep improving like you are.

Maybe you consider to redesign - redevelop your UI, because i know you will do great job with your current knowldege of your users. And the Interface hasn't changed since several years ago.

We can send personalized messages accross different channels, including inApp Messages, Emails and Push notifications. That help us to maximize the effectiveness of our marketing campaigns.

What i like best from clevertap is its journey feature that can create automatic flow of engagement starting from user onboarding, user purchasing, and prevent user churn

What i don't really like is it didn't support coupon or voucher capabilities where we can distribute unique voucher code through mobile push or in-apps notification. Secondly it's not easy to create campaign and engagement based on MSISDN, we need to create text column and row on the files and then upload the files instead of just uploading raw files of MSISDN and submit the campaign

Our mobile apps engagement (myIM3) have increased and also we can target the right user and increase take-up rate

NoThe UI of clevertap is vary easy to understand and the level of control is good but the complexity is also low.

The documentation of the APIs are not good and very slow. There should be a option to track the delivery rate of the Push Notification.

IUser Engagement

Real-time User Information across Platforms

Ability to drill down across Segments

Insightful Analytics

User Journeys

No support for creating mobile based audience in Google & FB

Keep bringing new features at faster pace.

User Lifecycle Management via all channels like Email, Push & SMS.

Single tool for all our requirements helps in easier management & less spam.

1. It has many options to play around your users.

2. I can check every minute detail about my customers through the dashboard itself which very useful

3. I can send many communications to people along with a lot of features like images, global limits etc.

1. Sometimes the dashboard works very slow, if many tabs are opened.

2. There is no option to unsubscribe a customer from your communications, you always need to upload a csv on the system even for a single customer.

1. selecting right customer for right communication.

2. sending diff kinds of communication through a single dashborad

Clevertap has by far the best customer support and online resources. I love their newsletter with the best tips and tricks, always very helpful.

Some small features aren't clear in the beginning, but support is super helpful to explain how to use what features

Integrated marketing communications strategy, talking to our users at the right time, with the right messaging

The ability to add rich media like images (including gifs) and video including custom sound.

Not really anything to dislike, however access to beta features is hard to get

Push notification issues - solved engagement problems.

Analytical tools, Data science engine, find people

The support system over email and sometimes the speed of the tool is slow.

Personalized medicines is the strength of Jiva, through CleverTap we are able to scale personalized user journeys that is sending them timely reminders, upselling, etc.