Mobile analytics software will capture data from multiple channels such as mobile apps and mobile websites using which you can monitor and improve your user engagement, retention and conversion rate in real-time. It analyzes the data and identifies the unique users and their behaviors in the application. Incorporating this software will allow you to build campaigns and can send customized notifications to your consumer. Besides, you can even segment your consumers to send targeted notifications and messages to them, and this will drastically improve the user conversion rate for your business. Mobile Analytics is akin to the conventional analytics that's used on desktop browsers, but offer additional capabilities to track behaviours and nuances that are native to mobile devices such as swipe, touch, zoom etc.,
Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers... read more
CleverTap will help you to build powerful mobile engagement strategies. Using this platform, you can easily collect, analyze and act on customer insights in real-time. It has funnels to identify the conversion blockers that minimizes your user conversion rate. It also has retention cohorts to... read more
Get the right data in the right format to drive your business by using AT Internet. It has built-in tools for web and application tagging using which you can collect more trustworthy data. It has comprehensive tag audits which verifies and boosts the quality of the data. In addition, you can... read more
Countly is an Analytics platform to engage the customer in Web, Desktop and Mobile applications. It is a secure platform to process data points in the cloud and on-premises to optimize business development. Small, Medium and Large companies make use of the software.
It is a mobile measurement company that gives you better customer insights. It has attribution feature using which you can track all marketing channels to measure your campaigns. Comprehensive in-app analytics tool of this software will help you to discover user behaviours and KPIs in real-time.... read more
Analyze, learn and enhance your customer engagement in real-time. This software allows you to track your app install campaigns by using campaign tracking feature. You can also track your user behaviour for particular time period by deploying session tracking. It has cohort analysis using which you... read more
It is an efficient mobile analytics tool which will help you to maximize your mobile business. It provides cross-platform analytics to analyze user behaviours across web and mobile platforms. This software has real-time analytics tools that will help you to discover data insights quickly. It has... read more
It is a powerful mobile analytics platform which helps you to build long-term customer relationship. It will allow you to manage campaigns in multiple messaging channels and it has optimization assistance which will improve the effectiveness of every campaigns. In addition, it has impact clarity... read more
It is one of the best mobile marketing platform for better user engagement. It has engagement analysis feature using which you can track and analyze user behaviours in real-time. It also has dynamic user segmentation feature, which allows you to segment and group the users based on specifying... read more
Smartech is a Growth Marketing solution used to analyze, convert, across multi-channel Marketing Automation to Increase Conversions. Monitor your customer’s behavior and respond in real time. The software offers Push Notifications to enhance customer engagement. Small, and Medium companies make... read more
| PRODUCT NAME | SW SCORE (OUT OF 100) | AGGREGATED RATINGS (OUT OF 5) |
|---|---|---|
|
|
96 | 4.6 |
|
|
95 | 4.6 |
|
|
92 | 4.3 |
|
|
82 | 4.4 |
|
|
76 | 4.3 |
|
|
75 | NA |
|
|
75 | 4.4 |
|
|
73 | 3.8 |
|
|
72 | 4.1 |
|
|
65 | 4.8 |
A quick look at vital factors that you need to consider while purchasing a mobile analytics software.
Yes. Most of the mobile analytics software has API support that delivers seamless integration with many third-party applications.
Yes. Most of the mobile analytics software have a trial version that you must try before purchasing to be able to make an informed decision.
Availability of dashboard will provide a detailed view of key performance metrics happening in your application.
AdGyde is the most user-friendly mobile analytics software.
Localytics and CleverTap are the best mobile analytics software in terms of user segmentation.
Amplitude is the best software in terms of performance.
AdGyde and AT Internet are cost-effective software which are very much suitable for small businesses.
