CleverTap vs Mixpanel Comparison

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

CleverTap

Mobile Analytics Software

4.7 496 user ratings

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90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Mixpanel

Web Analytics Software

4.4 1,842 user ratings

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Overview

Description	CleverTap is the only integrated analytics and engagement platform built to solve retention. Create more meaningful relationships with customers whether you have just launched an app, or have millions of MAUs, to increase customer retention and lifetime value. With CleverTap, brands can remove the hassle and cost of integrating and maintaining multiple platforms to analyze, segment, and engage users across mobile and web. Read more	An effective web analytics platform with all essential features to easily understand every users journey in your website. It has engagement feature to measure the actions taken by the visitors in your application. It also has machine learning which stops data mining and act on insights instantly. In addition, it has funnel feature that helps you to identify where and why you losing your customers. Using this platform, you can unify all your data sources and can easily discover your visitor behaviours. It allows you to send push notifications to your customer in order to increase customer engagement and revenue. Read more
Pricing Options	Free Trial Available CleverTap Offers Custom plan.	Free Trial Not Available Starts at $25.0. Offers Free-forever and Custom plan.
SW Score & Breakdown	98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 88% Momentum 81% Popularity 96%	90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 97% Reviews 93% Momentum 67% Popularity 85%
SaaSworthy Awards	Not Available	# 5 Fastest Growing # 3 Most Popular

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	NA

Reviews & Ratings

User Rating	4.7/5 496 user ratings	4.4/5 1,842 user ratings
Ratings Distribution	Excellent 74.2% Very Good 23.3% Average 2% Poor 0.2% Terrible 0.4%	Excellent 53.8% Very Good 33.6% Average 10.7% Poor 0.9% Terrible 1%
Review Summary	Overall, CleverTap garners positive feedback from users who appreciate its user-friendly interface, comprehensive analytics capabilities, and effective segmentation and targeting features. Many reviewers mention that the platform's automation capabilities help streamline marketing campaigns and save time. Additionally, its ability to track user behavior and engagement metrics is highly valued. However, some users have expressed concerns regarding the complexity of the platform, particularly during the initial setup phase. Furthermore, its pricing model has been cited as a potential drawback for some users.	Mixpanel is lauded for its user-friendly interface, robust data visualization capabilities, and customizable dashboards. Reviewers appreciate its ability to track user engagement, identify trends, and measure the effectiveness of marketing campaigns. They also highlight the extensibility of the platform through integrations with other tools and its strong customer support. However, some users have reported limitations in its reporting capabilities and occasional performance issues. Overall, Mixpanel is a well-regarded analytics solution valued for its user-centric design, actionable insights, and versatility.
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Pricing

Pricing Options	Free Trial Available CleverTap Offers Custom plan.	Free Trial Not Available Starts at $25.0. Offers Free-forever and Custom plan.
Pricing Plans Monthly Plans Annual Plans	CleverTap for Startups Others CleverTap for Enterprises Custom	Free Free Growth $25.00 $25.00 per month Enterprise Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

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	View All CleverTap Alternatives	View All Mixpanel Alternatives