AgencyAnalytics

All-in-one marketing reporting platform

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What is AgencyAnalytics and how does it work? AgencyAnalytics is a reporting platform for marketing agencies that helps to monitor all their client’s marketing campaigns in one place. It also helps to generate reports and dashboards for SEO auditing, social analytics, third-party integrations and more. Users are able to create reports with a pay-per-click reporting tool and allow clients access to their own drag & drop dashboard so they can view the KPIs most important to them. The dashboard is 100 percent customizable and allows users to be able to provide branded reports for their clients. With the SEO tools like rank tracker, backlink monitor and others, users can monitor a variety of issues including error messages, duplicate content etc. The rank tracker tool helps monitor site performance and users can choose to view data from specific locations or general global data. AgencyAnalytics can be integrated to various marketing channels like facebook, Bing ads, Google AdWords etc. Its price plan is based on monthly and yearly subscriptions at affordable prices.

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AgencyAnalytics Features Show All Features

SEO Features

User ManagementManaging access of multiple users so that work can be integrated and collaborated
Rank TrackingA tool designed to track rankings of your website for multiple keywords
Mobile Search TrackingTracks your website's mobile rankings for the same keywords that you are tracking on desktop
Link ManagementA simple and accessible system to manage links for creative purposes
Keyword TrackingTracks the most-often searched keywords according to your website
Google Analytics IntegrationHelps you to track and understand your website's traffic
Content ManagementThe end-to-end process of sourcing, designing, handling, and distributing content is referred to as content management. It refers to a set of procedures and technologies that facilitate the collection, management, and transmission of knowledge in any format or medium. This information is more precisely referred to as digital content or simply content when it is stored and accessed via computers.
Competitor AnalysisIdentifying your competitor's strategies and strengths in order to help you make informed decisions
AuditingEvaluating the search engine friendliness of your website with the use of a number of tools
DashboardA dashboard is a data visualization tool that tracks, analyzes, and displays key performance indicators (KPI), metrics, and critical data points to track the progress of specific OKRs.
Revenue ManagementProfessional management of your revenue to ensure growth of your business
A/B TestingA/B testing is a method of comparing two versions of a webpage or app against each other to determine which one performs better. AB testing is essentially an experiment where two or more variants of a page are shown to users at random, and statistical analysis is used to determine which variation performs better for a given conversion goal

Marketing Automation Features

Website Visitor TrackingWebsite visitor tracking is the process of identifying important website activity to generate leads and insight for sales and marketing teams. These solutions generate reports of companies and/or people that visit your company’s website.
Lead ManagementLead Management is the process of acquiring and managing leads (potential customers) until the point where they make a purchase. Lead management should not be confused with lead nurturing, which is a specific part of lead management that takes place towards the end of the process.
Email Drip CampaignsEmail drip campaigns are series of automated emails sent to people who take a specific action. You may choose the number of emails to send and the rate at which they are sent for any given action. These emails can be customized by including information such as the recipient's name and detailed references to the action they took. For example, you might submit a drip campaign to someone who registers for your online course. You might also use abandoned cart emails to give a drip campaign to people who add an item to their online cart but don't buy it.
Channel ManagementSocial media management is the process of creating, publishing, promoting, and managing content across social media channels like Facebook, Instagram, Pinterest, YouTube, more.
Campaign SegmentationSocial media segmentation is breaking down your audience demographics within and between different social media platforms. It gives you an understanding of the different groups of people using various social media channels so you know which channels to employ to reach those groups.
Analytics (ROI Tracking)Analytics is the method of analyzing data in the database to discover valuable consumer insights that companies can act on. Software integrated with analytics become more intelligent in their understanding of customers, allowing you to make data-driven decisions.
Lead NurturingLead nurturing is the method of building and reinforcing relationships with customers at every point of the sales funnel. An effective lead nurturing program focuses marketing and communication strategies on listening to prospects' needs and providing the information and answers they need to create confidence, raise brand awareness, and sustain a link until the prospects are ready to buy.
Landing PagesLanding pages are standalone web pages created for the purpose of promoting or advertising a marketing or advertising campaign. A landing page is a place where a visitor "lands" after clicking on a link in an email or advertising from Google, Bing, YouTube, Facebook, Instagram, Twitter, or other websites. Unlike web pages, which usually have several objectives and promote exploration, landing pages have a single objective, referred to as a call to action (or CTA).
Multivariate TestingMultivariate testing is a technique for altering multiple variables to test a hypothesis. The aim of multivariate testing is to figure out which combination of variations out of all the possibilities performs the best. Combinations of changeable components make up websites and smartphone applications. A multivariate test involves modifying several elements at once, such as an image and headline. Three picture variations and two headline variations are combined to produce six material variations that are checked simultaneously to find the winning variant.
Lead ScoringLead scoring is a methodology used by sales and marketing departments to rank leads, or prospective customers by assigning values to them based on their behaviour relating to products or services.

Dashboard Features

WidgetsDisplays often used functions and provides quick way for accessing files
Visual AnalyticsVisual analytics is the science of analytical reasoning supported by interactive visual interfaces. While purely automatic or purely visual analysis methods were developed in the last decades, the complex nature of many problems makes it indispensable to include humans at an early stage in the data analysis process.
Public DashboardIt allows sharing dashboards with multiple users
Private DashboardA private dashboard is a data dashboard that displays key performance indicators. It can display metrics for an overall performance and progress, or highlight particular problems that require further attention.
Interactive DashboardAn Interactive Dashboard is a data dashboard that displays key performance indicators pertaining to specific projects. This dashboard can display metrics for a project's overall performance and progress, or highlight particular problems that require further attention.
Data IntegrationHelps in collecting and combining data from multiple data sources and offer them in a unified manner to the user
Key Performance IndicatorsKey performance indicators (KPIs) refer to a set of quantifiable measurements used to gauge a company's overall long-term performance. KPIs specifically help determine a company's strategic, financial, and operational achievements, especially compared to those of other businesses within the same sector.
Predefined TemplatesPredefined templates are document samples that have been pre-formatted and contain the most important layout and design features. To build a final draft, they can be filled with graphical and textual material. A template is a predetermined unit that is used to create document layouts, websites, brochures, or newspaper pages.
OLAPIt provides online analytics from multiple data and provides an easy view to the user.
Data SecurityEnsures secure storage of data by encryption

Email Marketing Features

Spam CheckPrior to sending out your campaigns and automation emails to your contacts, you can use spam check to help find areas of spamminess. The spam check tool checks the content of your message and shows the results on both the campaign summary and campaign Settings pages.
Mailing List ManagementMailing list management is the process of organizing all email addresses that you collect from customers and leads. You can submit more targeted emails and boost metrics like open rate and bounce rate by validating addresses and removing inactive subscribers from your list on a regular basis. Consider mailing list management to be all of the behind-the-scenes work that goes into keeping the mailing list up-to-date and accurate.
Drip CampaignsDrip campaigns or drip marketing is a type of marketing communication that is broken down into pieces and spread out over time to subtly nudge a prospect to take action rather than offering them anything out of the blue.
Click-through TrackingClick-through tracking is an analytics feature that measures and reports where people click or tap on websites, apps, and emails. A click tracking tool tracks mouse clicks and taps using software or tags. This information is gathered and presented numerically, graphically (heat maps), or through individual sessions (session recordings). Marketers, analysts, and user researchers use click monitoring tools to attribute conversions, assess user interaction, and identify website failures and optimization opportunities.
Instagram AdsHas an inbuilt tool to set up an Instagram marketing campaign
Facebook AdsHas an inbuilt tool to set up a Facebook marketing campaign
Google Remarketing AdsAllows for retargeting your customers via Google Display Network to increase conversions
Abandoned Cart EmailSends email to customers who have failed to check out their cart items
Mobile AppHelps your team to stay top on the business everywhere
Delivery by Time ZoneSubscribers receive the email at the exact time they are in their timezone.
Send Time OptimizationHelps to find the best sending time to engage with your customer
Sign Up FormsBuild sign up forms to allow website visitors to join your mailing list
Free Stock PhotosProvides a library of free stock photos for commercial use
RSS to EmailHelps users to receive any new updates or the latest news from the website
Predesigned Email TemplatesProvides a library of templates to build an email
Email SchedulingScheduling an email on a specific time or auto-responding to an action
Contact List ImportAbility to import contacts from TXT, EXCEL, CSV formats and also can enter manually
Click MapAllows tracking user click activity and how they interact with email
Real-time Email EditorHelps to view the email while editing at the same time
Document LibraryCentral repository to manage your assets like Images, PDF files, etc.,
List SegmentationSegregates the customers into smaller groups enabling the user to send targeted emails
Drag and Drop EditorLets you customize the elements with images, web forms, boxes, tables, etc. by simple drag and drop interface
A/B TestingA/B testing is a method of comparing two versions of a webpage or app against each other to determine which one performs better. AB testing is essentially an experiment where two or more variants of a page are shown to users at random, and statistical analysis is used to determine which variation performs better for a given conversion goal
Template ManagementA method of governing a company's document environment based on a variety of document models is known as template management. An efficient template management solution makes it easier for workers to build papers, saving time and efficiency.
Event Triggered EmailSends emails to targeted customers based on their activities
Auto-RespondersAbility to send automated emails to the contacts subscribing to the list.
Multivariate TestingMultivariate testing is a technique for altering multiple variables to test a hypothesis. The aim of multivariate testing is to figure out which combination of variations out of all the possibilities performs the best. Combinations of changeable components make up websites and smartphone applications. A multivariate test involves modifying several elements at once, such as an image and headline. Three picture variations and two headline variations are combined to produce six material variations that are checked simultaneously to find the winning variant.
Contact ManagementThe process of storing, organizing, and monitoring information about your clients, prospects, and sales leads is known as contact management. In its most simple form, an address book or an Excel or Google spreadsheet with entries for all of the people with whom you do business can be used to handle your contact details. Many companies, on the other hand, prefer to use advanced contact management software. This is particularly useful if you have a large number of contacts to keep track of or several people who need access to the information.

Web Analytics Features

Multiple Site ManagementHelps to analyze and track more than one websites
Time on site TrackingTime on site tracking is a key metric for calculating user response that can be used in web pages and applications to assess users' time on site. It's a feature of web analytics that helps you better understand your users and business applications.
User Interaction TrackingCustomer interaction tracking is the process of collecting data about customer experiences at all levels of a company. A customer interaction tracking system not only keeps track of consumers who have purchased a product or service but also of potential customers and how they communicate with sales organizations in the future.
Goal TrackingAllows to track progress to reach business objectives
Conversion TrackingConversion tracking refers to the ability to link site interactions to metrics on who has interacted with your campaigns. You can calculate how often your ads contribute to real-world results, such as phone orders, bookings, and more, by tracking conversions.
Campaign ManagementCampaign management means identifying the strategies you will use to support your business goals, then designing, planning, testing, and monitoring the campaign, and analyzing the results along the way.
Alert NotificationsAlert notifications are actionable and content-rich push notifications sent by a software. These notifications can be for anything from new leads to cases that have been ignored or discount requests.
Report GenerationReport generation helps you to retrieve all of the data you need from the database and display it online or export it in a variety of formats.
Event TrackingEvent tracking is the process of gathering information about a lead's activities when they land on your website as well as a customer's interaction with your product. To capture visitor interaction and customer engagement, event monitoring software integrates with your website and product. However, most applications will intelligently monitor user behavior and chronologically organize their activity in a timeline to the appropriate record in the database.
HeatmapsA heat map (or heatmap) is a graphical representation of data with color-coded values. Heatmaps make it easy to visualize and interpret complicated data at a glance. Heatmaps are a great way to see where visitors click, how far they scroll, and what they look at or miss on your website pages.

Social Media Management Features

Social Media MonitoringIt is the act of using a tool to listen to what is being said across the internet; monitoring media not just from traditional publishers, but on millions of social sites too.
Multi-Account ManagementThe management of multiple accounts on different social media apps like Facebook, Instagram, YouTube, Pinterest, and others is called Multi-Account Management.
Customer EngagementSocial media engagement measures the public shares likes and comments for an online business' social media efforts. The engagement has historically been a common metric for evaluating social media performance but doesn't necessarily translate to sales.
Brand TrackingBrand tracking refers to the marketing efforts used to quantify the effects of brand-building campaigns on sales and conversions. More and more, marketing teams are building campaigns that are focused on emphasizing unique brand attributes, rather than just products.
Analytics (Social Media)Helps you analyse performance based on reaction to posts
Content ManagementThe end-to-end process of sourcing, designing, handling, and distributing content is referred to as content management. It refers to a set of procedures and technologies that facilitate the collection, management, and transmission of knowledge in any format or medium. This information is more precisely referred to as digital content or simply content when it is stored and accessed via computers.
Posts SchedulingA Posting Schedule is a feature wherein you can add certain time slots for the day on when you'd like your content to be scheduled.
Multi-User CollaborationThe process of collaborating by more various users on the same account for the purpose of reaching the same goal is known as Multi-User Collaboration.
Auto PublishingThe process of setting the time for your content to get published later on the social media platform is called Auto Publishing. All you have to do is set the time and write the content. It is posted when the set time comes.

AgencyAnalytics Technical details

Support	Business Hours	Customer Type	Freelancers Large Enterprises Medium Business Small Business
API		Location / Phone Number	Toronto, Canada
Deployment	SaaS/Web/Cloud	Official Website	https://agencyanalytics.com/
Deployment	SaaS/Web/Cloud	Category	SEO Software Marketing Automation Software Dashboard Software Email Marketing Software Web Analytics Software Social Media Management Software

AgencyAnalytics Pricing

Pricing ModelFree Trial , Subscription

MONTHLY YEARLY

Freelancer

$39 /Month Billed Yearly

Features

5 Campaigns
500 Keyword Rankings
100000 Site Audit Pages
Unlimited Branded Reports
Unlimited Staff and Client
White Label Dashboard
Access to 50 plus Integrations
Daily Rank Tracking
Scheduled Site Audits

Agency

$119 /Month Billed Yearly

Features

15 Campaigns
1,500 Keyword Rankings
30,000 Site Audit Page
All Freelancer Features
Custom Domain & Email
Client Messaging
Tasks
Custom User Permissions
Multiple Ranking Locations & Languages

Enterprise

$319 /Month Billed Yearly

Features

50+ Campaigns
4,000+ Keyword Rankings
100,000+ Site Audit Pages
All Agency Features
Multiple White Label
Multiple Dashboards
PPC Markup
API Access
White-Glove Onboarding

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Disclaimer: The pricing details were last updated on 10/10/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about AgencyAnalytics pricing.