Brand tracking refers to the marketing efforts used to quantify the effects of brand-building campaigns on sales and conversions. More and more, marketing teams are building campaigns that are focused on emphasizing unique brand attributes, rather than just products.
| PRODUCT NAME | SW SCORE(OUT OF 100) | AGGREGATED RATINGS (OUT OF 5) |
|---|---|---|
Hootsuite
|
98 | 4 |
Buffer
|
98 | 4.4 |
Later
|
97 | 4.2 |
Sprinklr
|
96 | 4 |
SocialPilot
|
95 | 4.5 |
Loomly
|
95 | 4.7 |
AgoraPulse
|
95 | 4.4 |
Zoho Social
|
94 | 4.6 |
Sendible
|
94 | 4.5 |
CoSchedule
|
94 | 4.3 |
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