Home/Glossary/Social Media Management Software/Brand Tracking
Updated on: September 24, 2021

Contents

What is Brand Tracking?

Brand tracking refers to the marketing efforts used to quantify the effects of brand-building campaigns on sales and conversions. More and more, marketing teams are building campaigns that are focused on emphasizing unique brand attributes, rather than just products.

Software with Brand Tracking

PRODUCT NAME SW SCORE (OUT OF 100) AGGREGATED RATINGS (OUT OF 5)
98 4
98 3.7
97 4.3
96 3.6
95 4.7
94 3.9
94 3.7
94 3.9
94 4.2
94 4.6

Related Features

View all features