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It is the act of using a tool to listen to what is being said across the internet; monitoring media not just from traditional publishers, but on millions of social sites too.

Software with Social Media Monitoring

PRODUCT NAME SW SCORE(OUT OF 100) AGGREGATED RATINGS (OUT OF 5)
Trustpilot 98 4.1
Buffer 98 4.5
Later 98 4.2
Hootsuite 98 4.2
BirdEye 97 4.8
Mention 95 4.5
Crowdfire 94 3.7
SocialPilot 94 4.5
Sprout Social 94 4.3
Red Points 94 4

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