[24]7 Customer Journey Analytics Alternatives and Competitors

Call Journey is a conversation intelligence program developed by the TMA Group of Companies, an Australian-based technology company with offices in North America, Asia Pacific, and Europe. They use this environment to harness the power of speech data and are assisting enterprises in solving some of their most difficult problems by providing insights that have a direct influence on customer experience, company performance, and compliance. You can acquire actionable CX insights from calls with Call Journey. Customer brand loyalty can be strengthened by analyzing rival remarks. To increase client lifetime value, you may better identify patterns, triggers, events, and feedback on efforts. The program ensures that you have complete coverage of all consumer interactions. You'll be able to find 100% coverage of consumer encounters. It's a platform that combines human intelligence with artificial intelligence's best features. Risks can be identified and mitigated before they become an issue. Analyze complaints from all sources, paying attention to severity, consequences, and systemic issues. With SOC 2 Type 2 certification and enhanced PCI redaction, you also get enterprise-grade infrastructure and security.

Traditional web analytics is fine for data screening and basic dashboards, but useless to see the nature of user interactions, discover the issues the user experienced and working with backend events, and offline touchpoints Insightarc builds the customer journey as it is from interfaces to offline actions like delivery services, call center operations, etc.

Adobe Analytics offer deeper insights into relevant data, helping organisers mix, match and analyse information within their customer journey, backed by predictive intelligence and versatile reporting. The platform comes loaded with a plethora of award-winning tools that can be depended upon to convert vast streams of web data into understandable insights that everyone can work with. Further, true 360-degree customer views help with real-time insights from multiple working channels. Powerful attribution metrics are depended upon to dive deep into streamlined conversations and facilitate seamless decision making. Also, AI-powered predictive analytics offered by the software brings out hidden answers and opportunities under everyone’s notice with a single click of a button. Real-time integration with Adobe Sensei facilitates seamless decision making at unprecedented speed. The exclusive feature list of Adobe Analytics is quite interesting to indulge in and comprises a variety of metrics like flow analyser, tag managers, custom variables, anomaly detectors, remarketing triggers and unique processing rules to begin with.

Intelliad is a cloud-based Customer Journey Analytics Software. You will see the context of your marketing strategies via Customer Journey Tracking rather than merely observe individual channels in isolation. You will learn to understand your customers better with intelliAd Customer Journey Tracking and experience a sustained performance boost. Concentrate on the strategic leadership of your search campaigns and leave the automation to the self-learning algorithm of award-winning Bid Management technology.

Trace the flow, conversation metrics and important events throughout the user journey. A simple and easiest analytics you can ever have. Real-time & overdue user analytics won't a big deal. Discover your users' need with indepth & focused insights. Easy to export the user analytics data for consideration. Set alert of user important action that you want to control. Control your desired pages through funnel analysis.

Incursu software is a platform used to monitor customers using your cloud application. Funnel tool for understanding user behavior flows and dropout rates. Segment users to identify retention using machine learning techniques. Generate business insights without the assistance of a data scientist. Small, Medium and Large companies make use of the software.

Customer Engage Pro helps you to capture insights by which you can make better decisions. It has detailed insights feature that will help you to get a deep insight about your website visitors. It also has goal follow-up tool which can used to define and track your business goals. Using this software, you can track traffic from search engines, track keywords and measure visitor actions on your websites. It uses data prediction tool to target your visitors using which you can increase your conversion rate. Moreover, it delivers you daily reports about visits per page, events and conversion rate. It helps you to track and locate your audience based on which you can run your marketing campaigns.

UserSurge is an analytics tool that enables users to see how their website visitors are engaging with their websites. With just a single line of code, the tool can record engagement sessions in videos that can be accessed on the platform of users. They can also view heat maps of where the visitors are looking and track the scrolling sessions and limits of users. Armed with advanced analytics, website owners and digital marketers can also understand how many visitors actually read through their pages and how many of them leave right away. With location-specific data, users can also know where their website traffic is coming from and the languages that their visitors are most likely to require support in. By tracking every moment of their interaction, users increase their conversions. Every data captured by the tool is securely saved in the cloud, while also providing a seamless interface for visitors to playback recorded sessions.

OneDash software is a platform used to gain insights with customers' conversations. The software offers tools to measure the user behavior and engagement with the bot conversations. Segment customers and generate reports with metrics in minutes.

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy.

It is an open source analytics software with privacy protection and user-centric insights. It can be installed on your server at free of cost. It provides real time updates about the details of your website visitors. Matoma has a customizable dashboard which allows you to create your own dashboard with widget configuration. It has goal conversion tracking using which you can track your progress to reach business objectives. In addition, it has event tracking feature to identify and measure interaction by the users in your website. Moreover, the software has A/B testing platform using which you can experiment and optimize your website campaigns by running A/B tests.

Clicky is a cloud-based Digital Analytics Software. See how many visitors are on your site and on the page you're viewing. You can also launch heatmaps from the widget, all without leaving your site. Receive alerts when your site goes offline so you can react immediately. Your site's uptime is monitored from 7 locations around the world. Bot detection and blocking are the best in the biz.

An effective web analytics platform with all essential features to easily understand every users journey in your website. It has engagement feature to measure the actions taken by the visitors in your application. It also has machine learning which stops data mining and act on insights instantly. In addition, it has funnel feature that helps you to identify where and why you losing your customers. Using this platform, you can unify all your data sources and can easily discover your visitor behaviours. It allows you to send push notifications to your customer in order to increase customer engagement and revenue.

Woopra is a customer journey and product analytics software delivering end-to-end journey metrics efficiently. Its services are trusted widely by top companies like Hewlett Packard Enterprise, Redhat, Wordstream, Applovin, and more. The platform offers a variety of powerful features enabling users to analyze and extract useful information to improve business growth. With useful product analysis, businesses can extract all the necessary information to unify data across variable product and marketing needs besides analyzing customer journeys, trends, and retention rates effortlessly. Also, businesses can take real-time actions based on user behavior and personalize their services to better engage with valuable customers. Moreover, businesses can also sync their existing user data from other SaaS services to get access to all the information in one place and leverage immediate insights for improvement. Woopra even runs detailed individual-level analyses that deliver real-time insights into users' buying patterns, transaction history, website interactions, and much more.

Hitsteps is a great tool for businesses to boost their website performance. It acts as an all-one toolbox of handy capabilities such as Web Analytics, Live Chat, Page Analysis, and Uptime Monitor. Hitsteps Analytics functions as a powerful real-time visitor management service that enables users to monitor their visitor stream, look at how they are interacting with web pages, and the page views that they are clocking. Details about the visitors are provided such as geolocation, first visit on the website, who referred them to the website, the browser they are using, their OS and device, and more. Users are also provided with heatmaps for each page, categorized reports, real-time analytics of reports, uptime monitoring, and more. Users can understand how their visitors are performing based on the specified actions and goals, how they are being converted into paid customers, low performing page elements and buttons, etc.

Indicative is an intuitive product analytics platform for marketers, product managers and data analysts that connects directly to the company’s data warehouse. The way Indicative connects every bit of information prevents data duplication, mismatched event counts or data errors as well. It helps client companies to know their customers better and optimise acquisition, visualise customer journeys and maximise retention without in-depth knowledge of SQL. Indicative also helps to optimise products by driving the product roadmap, identifying the points of friction and measuring feature adoption as per need. The visualisation and optimisation of products happen seamlessly with Indicative’s multipath funnel. Customer journeys are detailed themselves and thus, require extra care and attention while being analysed. Indicative provides a detailed colour-coded graph showcasing the customer’s journey tactfully. This makes it significantly easier to identify the paths taken from liking a product to their converting into a customer. Segmentation allows segregation of notable customers, answering their queries and acting on valuable suggestions. Cohort analysis helps in building behavioural cohorts that point out the products and campaigns with maximum retention capacity.

Plausible Analytics is a compact website analytics tool built for privacy-conscious site owners. The platform offers access to a variety of valuable stats which companies can make use of to improve their end-user experience. Also, Plausible Analytics features a simple set-up and can be integrated with popular tools such as Ghost, WordPress, Wix, Weebly, and Squarespace. Plausible Analytics’s inbuilt API offers a seamless way to retrieve companies' stats programmatically, forward metrics, and present them in different styles as per convenience. The tool even helps users to monitor traffic with monthly and/or weekly reports and get notifications about any hacking activity in real-time. An interactive dashboard present within the same offers real-time access to the right insights, by filtering out unnecessary information. The dashboard can also be integrated with Google Search Console, facilitating seamless business. Further, Plausible Analytics enables users to tag their paid ads, social media posts, and emails with UTM tags and analyze their marketing campaigns. It comes as a fully compliant GDPR, PECR, and CCPA solution, never sharing site data with third-party intruders.

Oribi actively captures data about website visitors and converts them into intuitive and simple reports. The tool provides users with a dedicated dashboard and allows the tracking of individual website visitors in a way that taps into data heads such as where the visitor came from, the landing page that he/she encountered, the website funnel that was followed, the number and locations of clicks made, and the checkout process that he/she completed. This helps users to actively get answers to crucial questions like which type of posts convert the best, which type of visitors are more likely to sign up, and from which buttons do visitors mostly sign up.

Piwik Pro tracks user behavior even in the most secure areas while being privacy-compliant, available on-premises and also in the cloud. It also managed GDPR consent. Piwik Pro Analytics Suite has renowned capabilities to manage tags that deploy custom triggers without IT support, run on-site retargeting, customize reports and dashboards and many more. Piwik Pro provides full compliance with privacy and security laws worldwide. It provides 100% of data ownership and no data is ever shared with third-party servers. You can combine data collected through Piwik Pro analytics suite to build extremely accurate profiles of your customers and research their user behavior patterns on the most granular level. You can get a complete picture of your customer’s behavior by integrating first-party data from web analytics, your company’s CRM, offline sources, forms, and other sources. It also provides the ability to create ad-hoc custom reports which gives peak performance even for high traffic websites with up to 2 billion actions per month. You can build reports and advanced charts in seconds with a simple drag and drop editor.

Trackboxx software is a platform used to analyze and evaluate visitor statistics of your websites. The software offers tools to check goals and track conversions with UTM tracking of advertising campaigns. Monitor the bounce rate and dwell time for the entire website and public dashboard can also be integrated as an iFrame on a website of your choice. Generate reports in PDF file format to automate workflows.