Home/Web Analytics Software/Mixpanel/Mixpanel AlternativesUpdated on: December 6, 2022
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91% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
Mixpanel Powerful tool with enhanced funnel feature.

Mixpanel Alternatives and Competitors

(89 Alternatives found)
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Top 5 Mixpanel Alternatives

Google Analytics - Web Analytics Software
98%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Google Analytics

An all-in-one web analytics tool.
(8,928 Ratings)

Google Analytics pricing: Google Analytics Offers Free-forever and Custom plan.

What is Google Analytics and how does it work?

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. show more

Mixpanel vs Google Analytics | Google Analytics Alternatives
Amplitude - Mobile Analytics Software
95%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Amplitude

World’s leading mobile analytics platform.
(1,150 Ratings)

Amplitude pricing: Amplitude Offers Free-forever and Custom plan.

What is Amplitude and how does it work?

It is an efficient mobile analytics tool which will help you to maximize your mobile business. It provides cross-platform analytics to analyze user behaviours across web and mobile platforms. This software has real-time analytics tools that will help you to discover data insights quickly. It has funnel analysis feature, using which you can easily find drop offs and can increase your conversion rate. It also has behaviour cohort analysis using which you can measure the impact caused by different user behaviours. In this software, you can visualize all the possible user conversion paths in your application by using its path finder feature. show more

Mixpanel vs Amplitude | Amplitude Alternatives
CleverTap - Mobile Analytics Software
98%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

CleverTap

Intelligent marketing platform for long-term growth.
(229 Ratings)

CleverTap pricing: CleverTap Offers Custom plan.

What is CleverTap and how does it work?

CleverTap is the only integrated analytics and engagement platform built to solve retention. Create more meaningful relationships with customers whether you have just launched an app, or have millions of MAUs, to increase customer retention and lifetime value. With CleverTap, brands can remove the hassle and cost of integrating and maintaining multiple platforms to analyze, segment, and engage users across mobile and web. show more

Mixpanel vs CleverTap | CleverTap Alternatives
Hotjar - Heat Map Software
96%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Hotjar

Page Visitor Behaviour Insights Using Heatmaps and More
(535 Ratings)

Hotjar pricing: Starts at $39.0. Offers Free-forever plan.

What is Hotjar and how does it work?

Hotjar aims to help businesses better understand customer behaviour on the user website front end using a plethora of tools such as heatmaps, visitor recordings, conversion funnels, feedback and surveys. Heatmaps help users understand what customers want, care about and do on their websites by visually representing their clicks, taps and scrolling behaviour, which are often considered the strongest indicators of visitor motivation and desire. It enables users to see recordings of real visitor behaviour on the website. Conversion funnels allow them to figure out where their potential clients are dropping off. Hotjar provides detailed page-wise data and presents it in a visual, simpler, and intuitive format. Another feature, form analysis allows them to Improve online form completion rates by monitoring which fields take too long to fill, which are left blank, and the reasons visitors abandon a form and a page. Lastly, Hotjar makes it possible to recruit test visitors for user research and testing directly from the website. show more

Mixpanel vs Hotjar | Hotjar Alternatives
MoEngage - Marketing Automation Software
92%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

MoEngage

An intelligent Customer Engagement Platform with Analytics and Engagement under one roof for data-driven engagement
(155 Ratings)

MoEngage pricing: MoEngage Offers Custom plan.

What is MoEngage and how does it work?

MoEngage is an intelligent marketing solution designed to help you create, visualized and deploy omni-channel lifecycle campaigns. The idea is to proactively engage users no matter which channel you are using and to build a marketing workflow that can help you define the customer journey as they are shopping with you. MoEngage has an AI AI algorithm, which can provide personalized recommendations to your customers to help you increase engagement and, ultimately, boost revenue. This enables you to engage with users in the channel of their choice at exactly the right time. You can also send users dynamic push notifications, which can help drive sales conversions. These personalized push notifications help nudge users by reminding them of your product or service and bringing them back to your site or app. You can also create and deploy lifecycle email campaigns to help re-target and re engage users. show more

Mixpanel vs MoEngage | MoEngage Alternatives

Products Similar to Mixpanel

Segment - Customer Data Platform (CDP)
97%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Segment

Customer-centric data solution platform
(431 Ratings)

Segment pricing: Starts at $120.0. Offers Free-forever and Custom plan.

What is Segment and how does it work?

Segment is a customer data analytics and management solution that helps you understands customer data from multiple sources. The application integrates with hundreds of other apps and collects data from these applications to a single platform. It also retrieves data from your websites and devices, such as mobile phones, tablets, browsers, smart watches, iBeacons, and televisions. Segment is designed explicitly for B2B service providers who need a powerful and easy-to-use analytics tool to understand better and manage their data. Segment makes it easy to capture data from each touchpoint and send it to each tool without having to learn, test, or implement a new API each time. This solution helps your organization easily integrate and manage scanning tools without having to open, close, or exit the system. As data analytics becomes a simpler process, Segment reduces the need for marketers to trust high-tech specialists to help them because they can now administer analytics tools. show more

Mixpanel vs Segment | Segment Alternatives
Firebase - Application Development Software
89%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Firebase

Develop and run your apps successfully backed up by Google
(292 Ratings)

Firebase pricing: Firebase Offers Free-forever and Custom plan.

What is Firebase and how does it work?

Firebase is an intuitive mobile application development solution backed by Google. Users can smoothly accelerate and scale their app development process without managing any infrastructure. The platform can be used to build apps, release and monitor them besides boosting up engagement levels. Cloud Firestore feature within Firebase, enables users to develop, secure and serverless apps on a global scale. They can also save app data on the cloud, retrieve the expressive queries and sync data across online and offline devices. To speed up app development, the platform offers a host of additional benefits, including real-time database, remote configurations, cloud messaging, hosting, authentication etc. A variety of extensions such as resize images, invoicing and payments with Stripe, running subscriptions etc. are also available within the particular. Performance monitoring and stability checking features, offered by Firebase enables continuous support from the software even after the app gets released. Users can also roll out their app features, prioritise and fix various performance and stability related issues to increase audience engagement levels. show more

Mixpanel vs Firebase | Firebase Alternatives
Tableau - Business Intelligence Software
92%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Tableau

A data-driven solution to every problem
(3,094 Ratings)

Tableau pricing: Starts at $12.0. Offers Custom plan.

What is Tableau and how does it work?

Tableau is an integrated business intelligence and visual analytics solution that helps users analyse the key business data and find solutions to different problems. The platform can be used to obtain data from multiple sources, such as spreadsheets, databases, SQL and cloud apps, to generate meaningful insights. It helps users generate interactive maps and find necessary solutions to all their problems – whether they are analysts, students, teachers, executives or business owners. From connection to collaboration, the platform provides a secure, powerful and flexible end-to-end analytical approach, finding out AI-driven effective solutions. Tableau is capable to scale companies engaged in different industries, including manufacturing, communication, healthcare, education, technology and real estate. It is referred to as the world’s deepest and broadest analytics platform, compatible with Salesforce CRM. Other than English its is available in different global languages like Spanish, German, Italian, Portuguese and more. show more

Mixpanel vs Tableau | Tableau Alternatives
Adobe Analytics - New SaaS Software

Adobe Analytics

Gain access to deeper and accurate insights on the go
(1,491 Ratings)

Adobe Analytics pricing: Adobe Analytics Offers Custom plan.

What is Adobe Analytics and how does it work?

Adobe Analytics offer deeper insights into relevant data, helping organisers mix, match and analyse information within their customer journey, backed by predictive intelligence and versatile reporting. The platform comes loaded with a plethora of award-winning tools that can be depended upon to convert vast streams of web data into understandable insights that everyone can work with. Further, true 360-degree customer views help with real-time insights from multiple working channels. Powerful attribution metrics are depended upon to dive deep into streamlined conversations and facilitate seamless decision making. Also, AI-powered predictive analytics offered by the software brings out hidden answers and opportunities under everyone’s notice with a single click of a button. Real-time integration with Adobe Sensei facilitates seamless decision making at unprecedented speed. The exclusive feature list of Adobe Analytics is quite interesting to indulge in and comprises a variety of metrics like flow analyser, tag managers, custom variables, anomaly detectors, remarketing triggers and unique processing rules to begin with. show more

Mixpanel vs Adobe Analytics | Adobe Analytics Alternatives
Heap - Product Analytics Software

Heap

Product Analytics, Conversion Rate optimization, and Customer Data Management
(664 Ratings)

Heap pricing: Heap Offers Free-forever and Custom plan.

What is Heap and how does it work?

Heap offers a smarter way to build digital products. With comprehensive data collection and structured processes, Heap helps Product Managers understand their users, make data-driven decisions, and craft delightful digital experiences. Retroactive and codeless user analytics provide greater access to data and more granularity. Your team can always gather insights, generate hypotheses, and evaluate impact without waiting for developer resources. Decouple analytics from code with the flexibility of Virtual Events. Retroactively name, modify, merge, or create new Virtual Events for each user interaction without writing new tracking code or changing the underlying data. With Autocapture and Virtual Events, Heap delivers the most complete customer dataset. Never worry about what an event is, if it’s outdated, or what the context behind it is. Give everyone at your company instant access to behavioral insights. Enable your organization to make better decisions based on more complete customer data. show more

Mixpanel vs Heap | Heap Alternatives
Matomo - Web Analytics Software
94%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Matomo

Complete analytics. 100% yours
(88 Ratings)

What is Matomo and how does it work?

It is an open source analytics software with privacy protection and user-centric insights. It can be installed on your server at free of cost. It provides real time updates about the details of your website visitors. Matoma has a customizable dashboard which allows you to create your own dashboard with widget configuration. It has goal conversion tracking using which you can track your progress to reach business objectives. In addition, it has event tracking feature to identify and measure interaction by the users in your website. Moreover, the software has A/B testing platform using which you can experiment and optimize your website campaigns by running A/B tests. show more

Mixpanel vs Matomo | Matomo Alternatives
Clicky - Web Analytics Software
91%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Clicky

Real Time Web Analytics
(49 Ratings)

Clicky pricing: Starts at $9.99. Offers Free-forever and Custom plan.

What is Clicky and how does it work?

Clicky is a cloud-based Digital Analytics Software. See how many visitors are on your site and on the page you're viewing. You can also launch heatmaps from the widget, all without leaving your site. Receive alerts when your site goes offline so you can react immediately. Your site's uptime is monitored from 7 locations around the world. Bot detection and blocking are the best in the biz. show more

Mixpanel vs Clicky | Clicky Alternatives
Woopra - Web Analytics Software
89%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Woopra

Optimise business performance with top-notch analytics and actionable reports
(206 Ratings)

Woopra pricing: Starts at $349.0. Offers Free-forever and Custom plan.

What is Woopra and how does it work?

Woopra is a customer journey and product analytics software delivering end-to-end journey metrics efficiently. Its services are trusted widely by top companies like Hewlett Packard Enterprise, Redhat, Wordstream, Applovin, and more. The platform offers a variety of powerful features enabling users to analyze and extract useful information to improve business growth. With useful product analysis, businesses can extract all the necessary information to unify data across variable product and marketing needs besides analyzing customer journeys, trends, and retention rates effortlessly. Also, businesses can take real-time actions based on user behavior and personalize their services to better engage with valuable customers. Moreover, businesses can also sync their existing user data from other SaaS services to get access to all the information in one place and leverage immediate insights for improvement. Woopra even runs detailed individual-level analyses that deliver real-time insights into users' buying patterns, transaction history, website interactions, and much more. show more

Mixpanel vs Woopra | Woopra Alternatives
Indicative - Web Analytics Software
89%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Indicative

Indicative makes product and data analytics seamless
(84 Ratings)

Indicative pricing: Starts at $950.0. Offers Free-forever and Custom plan.

What is Indicative and how does it work?

Indicative is an intuitive product analytics platform for marketers, product managers and data analysts that connects directly to the company’s data warehouse. The way Indicative connects every bit of information prevents data duplication, mismatched event counts or data errors as well. It helps client companies to know their customers better and optimise acquisition, visualise customer journeys and maximise retention without in-depth knowledge of SQL. Indicative also helps to optimise products by driving the product roadmap, identifying the points of friction and measuring feature adoption as per need. The visualisation and optimisation of products happen seamlessly with Indicative’s multipath funnel. Customer journeys are detailed themselves and thus, require extra care and attention while being analysed. Indicative provides a detailed colour-coded graph showcasing the customer’s journey tactfully. This makes it significantly easier to identify the paths taken from liking a product to their converting into a customer. Segmentation allows segregation of notable customers, answering their queries and acting on valuable suggestions. Cohort analysis helps in building behavioural cohorts that point out the products and campaigns with maximum retention capacity. show more

Mixpanel vs Indicative | Indicative Alternatives
Kissmetrics - Web Analytics Software
88%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Kissmetrics

Advanced product and marketing analytical tool
(284 Ratings)

Kissmetrics pricing: Kissmetrics Offers Custom plan.

What is Kissmetrics and how does it work?

Kissmetrics is a futuristic product and marketing analytical tool which helps in monitoring various elements related to the success and growth of an individual business. The solution helps enterprises generate impressive marketing strategies. Organisations can also enhance current marketing practises, track the conversion rates of individual prospects and discover areas where they are losing interest. It helps in making smarter decisions by highlighting adjustments which can bring major profitable impact on the business. The software is capable of detecting visitors percentage, their buying rates along with the time taken in a precise manner. Thus highlighting areas where business can reduce the signup time and accelerate their revenue stream. The software offers engagement metrics like Cohort Analysis and Remarketing, enabling businesses to figure out their big spenders. Detailed reports offered by the software enables organisations to discover the products that are currently on-trend besides monitoring revenue and sales related information differentiated by categories, traffic source, device type and more. show more

Mixpanel vs Kissmetrics | Kissmetrics Alternatives
Oribi - Web Analytics Software
88%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Oribi

Capture Actionable Insights About Website Visitors
(14 Ratings)

Oribi pricing: Starts at $540.0.

What is Oribi and how does it work?

Oribi actively captures data about website visitors and converts them into intuitive and simple reports. The tool provides users with a dedicated dashboard and allows the tracking of individual website visitors in a way that taps into data heads such as where the visitor came from, the landing page that he/she encountered, the website funnel that was followed, the number and locations of clicks made, and the checkout process that he/she completed. This helps users to actively get answers to crucial questions like which type of posts convert the best, which type of visitors are more likely to sign up, and from which buttons do visitors mostly sign up. show more

Mixpanel vs Oribi | Oribi Alternatives
Plausible Analytics - Web Analytics Software
87%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Plausible Analytics

A privacy-friendly, open-source website analytics tool
(0 Ratings)

Plausible Analytics pricing: Starts at $5.0.

What is Plausible Analytics and how does it work?

Plausible Analytics is a compact website analytics tool built for privacy-conscious site owners. The platform offers access to a variety of valuable stats which companies can make use of to improve their end-user experience. Also, Plausible Analytics features a simple set-up and can be integrated with popular tools such as Ghost, WordPress, Wix, Weebly, and Squarespace. Plausible Analytics’s inbuilt API offers a seamless way to retrieve companies' stats programmatically, forward metrics, and present them in different styles as per convenience. The tool even helps users to monitor traffic with monthly and/or weekly reports and get notifications about any hacking activity in real-time. An interactive dashboard present within the same offers real-time access to the right insights, by filtering out unnecessary information. The dashboard can also be integrated with Google Search Console, facilitating seamless business. Further, Plausible Analytics enables users to tag their paid ads, social media posts, and emails with UTM tags and analyze their marketing campaigns. It comes as a fully compliant GDPR, PECR, and CCPA solution, never sharing site data with third-party intruders. show more

Mixpanel vs Plausible Analytics | Plausible Analytics Alternatives
Hitsteps - Web Analytics Software
87%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Hitsteps

Real-time Website Analytics and Integrated Toolbox
(33 Ratings)

Hitsteps pricing: Starts at $4.99. Offers Free-forever plan.

What is Hitsteps and how does it work?

Hitsteps is a great tool for businesses to boost their website performance. It acts as an all-one toolbox of handy capabilities such as Web Analytics, Live Chat, Page Analysis, and Uptime Monitor. Hitsteps Analytics functions as a powerful real-time visitor management service that enables users to monitor their visitor stream, look at how they are interacting with web pages, and the page views that they are clocking. Details about the visitors are provided such as geolocation, first visit on the website, who referred them to the website, the browser they are using, their OS and device, and more. Users are also provided with heatmaps for each page, categorized reports, real-time analytics of reports, uptime monitoring, and more. Users can understand how their visitors are performing based on the specified actions and goals, how they are being converted into paid customers, low performing page elements and buttons, etc. show more

Mixpanel vs Hitsteps | Hitsteps Alternatives
Piwik PRO - Web Analytics Software
86%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Piwik PRO

Analytics Suite Designed for Data-sensitive Industries
(35 Ratings)

Piwik PRO pricing: Piwik PRO Offers Custom plan.

What is Piwik PRO and how does it work?

Piwik Pro tracks user behavior even in the most secure areas while being privacy-compliant, available on-premises and also in the cloud. It also managed GDPR consent. Piwik Pro Analytics Suite has renowned capabilities to manage tags that deploy custom triggers without IT support, run on-site retargeting, customize reports and dashboards and many more. Piwik Pro provides full compliance with privacy and security laws worldwide. It provides 100% of data ownership and no data is ever shared with third-party servers. You can combine data collected through Piwik Pro analytics suite to build extremely accurate profiles of your customers and research their user behavior patterns on the most granular level. You can get a complete picture of your customer’s behavior by integrating first-party data from web analytics, your company’s CRM, offline sources, forms, and other sources. It also provides the ability to create ad-hoc custom reports which gives peak performance even for high traffic websites with up to 2 billion actions per month. You can build reports and advanced charts in seconds with a simple drag and drop editor. show more

Mixpanel vs Piwik PRO | Piwik PRO Alternatives
Visitor Analytics - Web Analytics Software
86%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Visitor Analytics

Website Statistica and Visitor Analytics Tool
(34 Ratings)

Visitor Analytics pricing: Starts at $8.29. Offers Free-forever plan.

What is Visitor Analytics and how does it work?

Visitor Analytics is a website analytics tool that empowers website owners and digital marketers to increase their visibility into the browsing behavior of website visitors. It offers in-depth analysis of websites while also keeping the results GDPR-compliant. With the help of a dedicated dashboard, users can keep a high-level view of all their key statistics. By accessing complete details about the path of visitor’s and their history, they can learn more about their browsing behaviors and accordingly tweak their websites. And by following the most popular pages and their performance metrics, users can see if their conversion strategies are working. But the tool is not just limited to websites since it is possible to track URLs of distribution channels too for a holistic understanding of campaigns. And with referrals and landing pages, users can check how their marketing strategies are holding up. All this and more makes it relevant for entrepreneurs, marketers and digital teams. show more

Mixpanel vs Visitor Analytics | Visitor Analytics Alternatives
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