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Updated on: October 3, 2022
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Top Web Analytics Software

In order to know how well the website of a business is doing, web analytics is performed which is a process of collecting, analyzing, and processing the data and information of the website. Doing this process manually is a tough and tiring task so, companies prefer to use a Top Web Analytics Software which automates this processing, collecting, and analyzing of all the data. This software provides detailed information about the visitors like it lets you know how many visitors just opened your website but did not interact with it. It also lets you know the number of visitors, what path visitors took to get to your website, how did they find about the website, what did they do on the website, and for how long they were on your website. We have a list of Software from where you can choose the perfect Top Web Analytics Software for yourself.

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Google Analytics - Top Web Analytics Software
98%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Google Analytics

An all-in-one web analytics tool.
(8,928 Ratings)

Google Analytics pricing: Google Analytics Offers Free-forever and Custom plan.

What is Google Analytics and how does it work?

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. show more

Matomo - Top Web Analytics Software
94%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Matomo

Complete analytics. 100% yours
(77 Ratings)

What is Matomo and how does it work?

It is an open source analytics software with privacy protection and user-centric insights. It can be installed on your server at free of cost. It provides real time updates about the details of your website visitors. Matoma has a customizable dashboard which allows you to create your own dashboard with widget configuration. It has goal conversion tracking using which you can track your progress to reach business objectives. In addition, it has event tracking feature to identify and measure interaction by the users in your website. Moreover, the software has A/B testing platform using which you can experiment and optimize your website campaigns by running A/B tests. show more

Piwik PRO - Top Web Analytics Software
86%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Piwik PRO

Analytics Suite Designed for Data-sensitive Industries
(35 Ratings)

Piwik PRO pricing: Piwik PRO Offers Custom plan.

What is Piwik PRO and how does it work?

Piwik Pro tracks user behavior even in the most secure areas while being privacy-compliant, available on-premises and also in the cloud. It also managed GDPR consent. Piwik Pro Analytics Suite has renowned capabilities to manage tags that deploy custom triggers without IT support, run on-site retargeting, customize reports and dashboards and many more. Piwik Pro provides full compliance with privacy and security laws worldwide. It provides 100% of data ownership and no data is ever shared with third-party servers. You can combine data collected through Piwik Pro analytics suite to build extremely accurate profiles of your customers and research their user behavior patterns on the most granular level. You can get a complete picture of your customer’s behavior by integrating first-party data from web analytics, your company’s CRM, offline sources, forms, and other sources. It also provides the ability to create ad-hoc custom reports which gives peak performance even for high traffic websites with up to 2 billion actions per month. You can build reports and advanced charts in seconds with a simple drag and drop editor. show more

Mixpanel - Top Web Analytics Software
91%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Mixpanel

Powerful tool with enhanced funnel feature.
(853 Ratings)

Mixpanel pricing: Starts at $25.0. Offers Free-forever and Custom plan.

What is Mixpanel and how does it work?

An effective web analytics platform with all essential features to easily understand every users journey in your website. It has engagement feature to measure the actions taken by the visitors in your application. It also has machine learning which stops data mining and act on insights instantly. In addition, it has funnel feature that helps you to identify where and why you losing your customers. Using this platform, you can unify all your data sources and can easily discover your visitor behaviours. It allows you to send push notifications to your customer in order to increase customer engagement and revenue. show more

Simple Traffic - Top Web Analytics Software
77%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Simple Traffic

A Visitor Forwarding Tool For Websites
(171 Ratings)

Simple Traffic pricing: Starts at $15.0.

What is Simple Traffic and how does it work?

Simple Traffic is a website traffic provider that uses cutting-edge visitor forwarding software to supply websites with real visitors. The traffic is directly forwarded to user websites from a vast group of websites and domains that are owned by Simple Traffic. This resource accepts 1 URL per subscription but allows users to change the URL as many times as they like. Multiple subscriptions can also be created if a user has more than one website in need of traffic and online exposure. Users can determine their target audience and visitor demographics and these information are checked and matched by the visitor forwarding software. Visitors are directly forwarded to user websites without any advertisement or clicks. The traffic delivered is 100% genuine and increases an online business’ chance to convert them into leads, sales, and sign-ups. The traffic sent is also visible in Google Analytics, which helps users in measuring their success. show more

Plausible Analytics - Top Web Analytics Software
87%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Plausible Analytics

A privacy-friendly, open-source website analytics tool
(0 Ratings)

Plausible Analytics pricing: Starts at $5.0.

What is Plausible Analytics and how does it work?

Plausible Analytics is a compact website analytics tool built for privacy-conscious site owners. The platform offers access to a variety of valuable stats which companies can make use of to improve their end-user experience. Also, Plausible Analytics features a simple set-up and can be integrated with popular tools such as Ghost, WordPress, Wix, Weebly, and Squarespace. Plausible Analytics’s inbuilt API offers a seamless way to retrieve companies' stats programmatically, forward metrics, and present them in different styles as per convenience. The tool even helps users to monitor traffic with monthly and/or weekly reports and get notifications about any hacking activity in real-time. An interactive dashboard present within the same offers real-time access to the right insights, by filtering out unnecessary information. The dashboard can also be integrated with Google Search Console, facilitating seamless business. Further, Plausible Analytics enables users to tag their paid ads, social media posts, and emails with UTM tags and analyze their marketing campaigns. It comes as a fully compliant GDPR, PECR, and CCPA solution, never sharing site data with third-party intruders. show more

Onduis Analytics - Top Web Analytics Software
72%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Onduis Analytics

Privacy focused web analytics
(0 Ratings)

Onduis Analytics pricing: Starts at $null.

What is Onduis Analytics and how does it work?

See a detailed report of website traffic in real time. Get a comprehensive overview of website statistics. Analyze what pages perform the best on website. Learn through which traffic channels acquire visitors.

AppMetrix - Top Web Analytics Software
77%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

AppMetrix

Better analytics with better privacy
(0 Ratings)

AppMetrix pricing: AppMetrix Offers Free-forever plan.

What is AppMetrix and how does it work?

Easily track your websites visitors and replay sessions to analyze user behavior. Understanding users is key to learning how to improve website. Check each visitors path and what they are doing on site without intruding they're privacy. This is simply the best way to see a visitors journey throughout website. What they click, where they're going and what they like and do not understand. User can easily replay their sessions and see exactly what they did. show more

Oribi - Top Web Analytics Software
88%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Oribi

Capture Actionable Insights About Website Visitors
(14 Ratings)

Oribi pricing: Starts at $540.0.

What is Oribi and how does it work?

Oribi actively captures data about website visitors and converts them into intuitive and simple reports. The tool provides users with a dedicated dashboard and allows the tracking of individual website visitors in a way that taps into data heads such as where the visitor came from, the landing page that he/she encountered, the website funnel that was followed, the number and locations of clicks made, and the checkout process that he/she completed. This helps users to actively get answers to crucial questions like which type of posts convert the best, which type of visitors are more likely to sign up, and from which buttons do visitors mostly sign up. show more

Hitsteps - Top Web Analytics Software
87%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Hitsteps

Real-time Website Analytics and Integrated Toolbox
(33 Ratings)

Hitsteps pricing: Starts at $4.99. Offers Free-forever plan.

What is Hitsteps and how does it work?

Hitsteps is a great tool for businesses to boost their website performance. It acts as an all-one toolbox of handy capabilities such as Web Analytics, Live Chat, Page Analysis, and Uptime Monitor. Hitsteps Analytics functions as a powerful real-time visitor management service that enables users to monitor their visitor stream, look at how they are interacting with web pages, and the page views that they are clocking. Details about the visitors are provided such as geolocation, first visit on the website, who referred them to the website, the browser they are using, their OS and device, and more. Users are also provided with heatmaps for each page, categorized reports, real-time analytics of reports, uptime monitoring, and more. Users can understand how their visitors are performing based on the specified actions and goals, how they are being converted into paid customers, low performing page elements and buttons, etc. show more

List of Top Web Analytics Software

PRODUCT NAME SW SCORE (OUT OF 100) AGGREGATED RATINGS (OUT OF 5)
98 4.6
94 4.1
86 4.6
91 4.3
77 4.2
87 NA
72 NA
77 NA
88 4.1
87 4.4