MoEngage is an intelligent marketing solution designed to help you create, visualized and deploy omni-channel lifecycle campaigns. The idea is to proactively engage users no matter which channel you are using and to build a marketing workflow that can help you define the customer journey as they are shopping with you. MoEngage has an AI AI algorithm, which can provide personalized recommendations to your customers to help you increase engagement and, ultimately, boost revenue. This enables you to engage with users in the channel of their choice at exactly the right time. You can also send users dynamic push notifications, which can help drive sales conversions. These personalized push notifications help nudge users by reminding them of your product or service and bringing them back to your site or app. You can also create and deploy lifecycle email campaigns to help re-target and re engage users.
| Support | 24/7 (Live rep) Business Hours Online | Customer Type | Large Enterprises Medium Business |
| API | Location / Phone Number | San Francisco, California | |
| Deployment | SaaS/Web/Cloud Mobile - Android Mobile - iOS | Category | Marketing Automation Software |
Disclaimer: The pricing details were last updated on 21/12/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.
MoEngage is an intelligent Customer Engagement Platform that brings Product Analytics and Marketing Automation Software under one roof for data-driven engagement. MoEngage offers the following functionalities:
Learn more about MoEngage features.
Yes, MoEngage provides API.
What do you like best?
Platform's robustness and amount of features. MoEngage allows us to leverage our mobile strategy by having tons of behavioural data and analysis. It also has a very complete communication suite. We're currently using it only for our apps but we have already seen major results. I do need to point out the quality of support. When we were looking for a platform like this, we read dozens of reviews and ratings about customer support. MoEngage outperformed top platforms in this sense. We decided to go with it because we knew that having a good onboarding and support along the way was critical for success. We have a dedicated customer success manager that has been helping us on a weekly basis from the beggining.
What do you dislike?Nothing in particular. The onboarding process was fabulous, and the support staff as well. The only thing I'd point out, if I had to pick one negative thing, would be that billing is only in dollars or euros, which for South American company is not perfect. Still, this is standard on the market and was not a surprise.
Recommendations to others considering the product:Of course, compare it to other platforms to see what best meets your requirements. But I'd give it a try since it's one of the most complete mobile engagement platforms available on the market,
What problems are you solving with the product? What benefits have you realized?We're mostly trying to improve engagement and retention on our mobile platform. For this to be accomplished, we need deep insights from data and a powerful communication channel. This has been possible with MoEngage. From day one we saw clear ways to make our app communication better and started collecting positive results (better conversion rates and retention) just a few months later.
What do you like best?
In terms of the dashboard feature, With the goals setting feature, we can trace for all the response campaign and see how the campaign goes. It's really important as we use the result to evaluate the campaign.
In Terms of the services, I got so much help from the assigned person in charge for our company. Lot's of questions, technical requests but Tala has been so great to assist and solve some issues arise.
What do you dislike?I haven't experienced bad service from MoEngage so far.
Recommendations to others considering the product:I would recommend to others considering MoEngage if they are not yet seriously developing their business or mobile apps. When you choose MoEngage as Intelligence Customer Engagement, means that you are ready enough to treat your customer better and make them more engage to your business.
What problems are you solving with the product? What benefits have you realized?As I''m using MoEngage as one of CRM Tools, specifically we use Smart Trigger to distribute Push Notification to targeted member.
So, Targeted member with the right tools, helps me a lot to increase active member and seeing their movement after receiving specific promo or communication.
What do you like best?
- Helps me understand customer behaviour in detail with 360 degree view of my customer
- Best customer support team
- The dashboard is easy to use and understand
What do you dislike?Nothing much to dislike as of now. The team takes all our feedback into consideration .
Recommendations to others considering the product:One of the best tool for customer engagement and retention with flexible costing. Also, they have one of the best support team.
What problems are you solving with the product? What benefits have you realized?With MoEngage customer engagement platform we are able to get 360 degree view of our customers which helps us to improve user onboarding, identify user drop off points and more. Basis this insights we can deliver personalized communications across lifecycle.
What do you like best?
Segmentation
Analytics
Omnii-channel reach out to a customer via push channels
What do you dislike?I have used this panel extensively and there is nothing as of now that the platform lacks.
Recommendations to others considering the product:Good Platform from Campaigns, Segmentation & Analytics Perspective
What problems are you solving with the product? What benefits have you realized?1. I have solved, automation of my campaigns on e-com platforms,
I have seen improvement Login to Checkout Ratio, Improvement in Traffic to Registration ratio due to automated campaigns to users
2. Behavior understanding with strong analytics
3. Smart Campaigns with Intelligent Delay Optimization help to reach out customers at the right time
What do you like best?
My favorite part of MoEngage platform is 'Simplicity'.
What do you dislike?Nothing special. Both design and funcionality are fine for me.
Recommendations to others considering the product:Simple, effective and fully supported.
What problems are you solving with the product? What benefits have you realized?Reaching our customers with Push notifications campaign. Creating Customer journeys.
What do you like best?
- Easy to schedule
- SMS connectors ensures messages are delivered
- The duplicate option for each campaign is probably the most helpful and time saving option
- The option to send when a user is active on the device ensures reaching more customers
- The customer support team is not just available round the clock, but is amazingly helpful and patient. Makes my experience with MoEngage all the more happier!
What do you dislike?Too early to dislike anything. So far absolutely smooth.
Recommendations to others considering the product:Must try before deciding as this could be a decision changer.
What problems are you solving with the product? What benefits have you realized?Scheduling problems, delivery issues, behavioural targeting issues. We have stopped receiving complaints about too many messages or irrelevant messages because we are able to customise the messages to suit the target audience.
What do you like best?
The best part of the platform is the ease to use the platform, as we can keeping going deeper into the platform, but it keeps adding the intelligence itself in the platform.
What do you dislike?Nothing much, but advertisement should also be added on MoEngage, i.e. it can become one of the additional source for the advertisement.
What problems are you solving with the product? What benefits have you realized?We rely on MoEngage for complete client engagement & behavior tracking.
What do you like best?
It stitches together all channels seamlessly and complements them with features like dynamic product messaging, advanced analytics, intelligent delay optimization and push amplification, which help us serve the right message to the right people at the right time, at scale.
What do you dislike?Speed of execution on custom requirements sometimes
Recommendations to others considering the product:Get push amplification+ enhanced for major OEMs in the market for increased push notification delivery.
What problems are you solving with the product? What benefits have you realized?Moengage has played a pivotal role in creating a single user view across channels and helped us realize our communication strategy
What do you like best?
Moenage has so many amazing features. We like the " flow" feature so much. Our industry conversion time lag is very long, the typical one is about 6 months. With "flows feature", we create several flows with dozens of campaigns block with different trigger conditions to map customer journey to keep them active with different channels - sms, email, push, facebook retargeting ads. Also, we can use endless A/B/C test and personalization attributes in the flow which is so powerful.
Plus, Moenage has a very responsible and professional customer success team. I will show my appreciation to my account manager -Harikishore again. Harikishore, my friend, you really help me a lot and also I learned so many new campaign ideas from you.
What do you dislike?The loading speed can be improved but it is not a big problem
What problems are you solving with the product? What benefits have you realized?We tried to find a Complete CRM and Multiple channel marketing automation solutions. Moenage solved all the problems we have.
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