Home/Compare/WebEngage vs MoEngage
Updated on: March 29, 2020

WebEngage vs MoEngage

82% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
WebEngage
(42 Ratings)
78% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
MoEngage
(14 Ratings)
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82% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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WebEngage
(42 Ratings)
78% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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MoEngage
(14 Ratings)
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Overview

Summary

WebEngage is a full-stack marketing automation and customer data platform for enterprises. The platform is uniquely designed to help consumer businesses retain their existing users by delivering data-backed, hyper-personalized communication across multiple channels at scale. The WebEngage dashboard comprises channels like Email, Mobile and Web Push Notifications, In-app Messages, SMS, IVR, Web Overlays, Facebook, and WhatsApp. And allows marketers and product managers to easily create segments of users based on their behavioral data stored on the WebEngage dashboard. Marketers and product managers can further create cross-channel journeys to deliver campaigns to these segments. The dashboard also has cohorts and funnels that help in measuring the retention and engagement metrics. Moreover, marketers and product managers can perform in-depth campaign analytics by measuring important metrics including revenue tracking. The campaigns can also be A/B tested in order to optimize their efficiency. The platform is suitable for web as well as app engagement. ..read more

MoEngage is an intelligent marketing solution designed to help you create, visualized and deploy omni-channel lifecycle campaigns. The idea is to proactively engage users no matter which channel you are using and to build a marketing workflow that can help you define the customer journey as they are shopping with you. MoEngage has an AI AI algorithm, which can provide personalized recommendations to your customers to help you increase engagement and, ultimately, boost revenue. This enables you to engage with users in the channel of their choice at exactly the right time. You can also send users dynamic push notifications, which can help drive sales conversions. These personalized push notifications help nudge users by reminding them of your product or service and bringing them back to your site or app. You can also create and deploy lifecycle email campaigns to help re-target and re engage users. ..read more

Features

Analytics (ROI Tracking)

Campaign Segmentation

Channel Management

Email Drip Campaigns

Landing Pages

Lead Management

Lead Nurturing

Lead Scoring

Multivariate Testing

Website Visitor Tracking

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Mumbai, India / +91 (22) 6110 2400

San Francisco, California

API

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Solo
Custom

Features

  • 10k Monthly Active Users
  • Basic analytics
  • Basic segmentation
  • Engage across all channels
  • Personalize using users & events
  • 5 journeys
  • Limited 3rd party integrations
  • Email-only support
Band
Custom

Features

  • 50k Monthly Active Users
  • Solo plan features plus
  • Rolling time-window segments
  • A/B testing of campaigns
  • Channel trends & insights
  • Cross-channel comparison
  • 10 journeys
  • Role-based access
  • Chat support

Choir
Custom

Features

  • 100k Monthly Active Users
  • Band plan features plus
  • Advanced analytics
  • Frequency capping and DND
  • Personalize using 3rd party API data
  • Schedule reports
  • 20 journeys
  • API integration
  • Phone support
Orchestra
Custom

Features

  • 100k Monthly Active Users
  • Live view of segments & campaigns
  • Dynamic logic within campaigns
  • Data ingestion error detection
  • Custom reports
  • 100 journeys
  • Unlimited 3rd party integrations
  • Account manager
View Price Page
FREE (Marketing Automation)
Free

Features

  • Upto 10000 MAUs
  • Behavioral Segmentation
  • Engage Across Channels
  • Campaign Analytics
  • On-site Messaging
  • Self-service Knowledge Base
  • Standard Email Support
PREMIUM (Marketing Automation)
Custom

Features

  • Includes features of Free plan, plus
  • A/B and Multivariate Testing
  • Smart Triggers
  • Dynamic Recommendation Platform
  • Frequency Capping, DND & Throttling
  • Connectors
  • Geo-fencing
  • Schedule Reports
  • User Imports
  • API Access
  • Role-based Access
  • Priority Support
  • Integration and Onboarding Support
  • Add-on: App Inbox

ENTERPRISE (Marketing Automation)
Custom

Features

  • Includes features of Premium plan, plus
  • Sherpa: AI-based Time & Content Optimization
  • Flows: Cross Channel Journey Builder
  • Push Amplification
  • Campaign Approval Workflow
  • Real-time Device Triggers & Exit Intent Push Notifications
  • Localization
  • Named Account Manager
  • Consulting Services and Quarterly Business Reviews
  • Add-on: Teams
  • Add-on: Dynamic Product Messaging
  • Add-on: Data Exports
FREE (Analytics)
Free

60 Day Data Retention

Features

  • Upto 10,000 MTUs
  • Events Analysis & Trends
  • User Behavioral Trends
  • Funnel Analysis
  • Predefined Dashboards
  • User Frequency Distribution
PREMIUM (Analytics)
Custom

2 Year Data Retention

Features

  • Everything in Starter plan, plus
  • Retention Cohorts
  • Custom Dashboards
  • Acquisition Analytics
  • Uninstall Analytics
  • Actionable Analytics
  • Advanced Segment Analysis
  • Schedule Reports
  • Role-based Access
  • Named Account Manager & Consulting Services
  • Quarterly Business Reviews Towards your Goals
  • Integration and Onboarding Support
  • Scheduled Email Dashboards
  • Add-on: Open Analytics
View Price Page

SCREENSHOTS

WebEngage Screenshots
View 2 screenshot(s)
MoEngage Screenshots
View 6 screenshot(s)

INTEGRATIONS

  • WordPress
  • Salesforce
  • GitHub
  • Segment