81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is WeLikeIt and how does it work?
Welikeit makes the company go viral. Today, spreading the word means opening your wallet. The algorithms that promote content online use organic likes and shares to decide who to show it to next. The trouble is, they don’t always play fair. They want your ad-spend, and if you’re not willing to pay up, you may see your rankings go down.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Ultimate SMM and how does it work?
Ultimate SMM is a social media management platform that is designed for marketing and managing the social media of the user. The software provides its users with tools that enable them to manage and automate all their social accounts from one place. Users can get their business exposed and enhance growth through visibility on many platforms. Ultimate SMM software helps the user by automatically publishing scheduled posts as and when they become relevant. One can schedule posts per week or month which will automatically be posted on all the social media accounts. The software enables its users to post on platforms such as Facebook, Twitter, Instagram, LinkedIn, Pinterest and Reddit and build up the followers for the organization. Users can save time by scheduling several social media posts at once while maintaining an active presence online. The software allows users to measure their social media results and track their performance while sharing meaningful insights with their team about customers and campaign contents with the help of customizable reports.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is FollowPlanner and how does it work?
Followplanner claims to be the most versatile Instagram Automation tool on the market. It allows users to manage multiple accounts with minimal work. The tool’s interface was targeted at Instagram marketers. Users can set up their posting schedule for weeks ahead, find content from other users or hashtags and add them to their libraries, and set up caption templates and hashtag pools. It allows the users to like, reply and delete comments, partake in DM engagement pods, start a conversation with followers and uses other tools for follower engagement. Followplanner also features automation to remove inactive followers, engage with a follower base or to find new followers. It is cloud-based and can be accessed for devices from multiple families. It also keeps user accounts safe by constantly monitoring for errors and has built-in procedures to solve them. It claims to eliminate the need for opening the Instagram app by providing all of the features, and more, built-in.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Syften and how does it work?
Syften used to your business solves a particular problem. The ability to learn faster from customers is the essential competitive advantage that startups must possess. Let your competitor's activities be a source of your inspiration and their user's complaints drive your feature development. With Syften you can jump in on a conversation as it's happening and provide outstanding user support.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Growlee and how does it work?
Growlee is an advanced social media account manager that helps you in growing your Instagram account with targeted Instagram likes and followers. The platform locates social media account managers for you in the interim and in less than two minutes, you can join up and link your Instagram account with it. Using Growlee, you can automate your Instagram like, follow, and unfollow activities with automation tools. You'll just have to type in your hashtags, locations, and accounts that you want to target. After you've entered your target accounts, locations, and hashtags, Automation Tools will begin engaging with them on your behalf by like and following pictures with the hashtags you've specified. With Growlee, your account will be handled by Growlee Social Media Account Managers, who will like pictures with your desired hashtags, and follow the owner with your account. Every day, Growlee’s SM Account Managers will engage with your targeted accounts, locations, and hashtags in order to organically develop your account. Users don't need to download anything to use Growlee, they can use it on any device with their browser.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is GroupTweet and how does it work?
GroupTweet works with any Twitter app your contributors are already using. Requires nearly zero changed behavior. Maintain full control of your account and still let others help you Tweet. You can add or remove contributors at any time. GroupTweet is also great for private group communication via Twitter. More flexible and powerful than Group DMs.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Digimind and how does it work?
Digimind is a market intelligence solution for enterprises, enabling them to get a greater understanding of essential consumer insights, market trends and competitive environment. Brands can leverage the particular to measure their current market status, detect out crisis situations and make changes within marketing strategies. They get to outpace competitors by mapping out the marketing strategies of new entrants and old rivals. Digimind also helps with identifying the right influencer, allowing brands to collaborate with the right partner. The software offers a birds-eye view of the entire consumers’ journey, businesses can add custom tags on each stage, mapping out key moments within the entire journey. Trend tracking feature offered by Digimind, facilitates a comprehensive overview of popular topics circulating within the industry. Further, market intelligence tools within the particular can be used to capture, process and view relevant metrics in real-time. Campaign driven analysis, helps brands amplify their engagement levels, track audiences and segregate them as well.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Lempod and how does it work?
Lempod is a marketplace for LinkedIn engagement where content makers can engage with comments and likes. The tool allows users to join relevant engagement pods and find groups of people who want to support their content. Pods can be easily filtered by location and users can find the best pods for their industry. Using the platform, users can easily pick pods they want to share and choose comments that people leave on their posts. It helps to make recruitment on LinkedIn successful with 10x more candidates able to see recruitment posts. Influencers can create great content for their target audience on LinkedIn by making it valuable and fun. It also allows users to find and join other people who are creating content for the same target audience for better engagement and ideas. The tool helps you make LinkedIn marketing strategy a success with the help of the right content to generate leads and traffic. It decreases marketing costs by leveraging your LinkedIn network and reaching out to more potential audiences.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is SumoGram and how does it work?
SumoGram is a tool for your Instagram marketing. An Instagram Bot to schedule and automate posts, likes, comments, follow and unfollow activity, and manage all your accounts in one place. Build your brand with influencers, create relationships, and earn real followers. The software lets you edit and schedule high-quality videos to your Instagram accounts. An Autopilot is available to maintain all your Instagram accounts and enhance your follower growth. A customer engagement platform to engage your audience on Instagram Ads.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Mojo Teams and how does it work?
Choose from hundreds of animated templates designed specifically to bring story to life Stand out from the crowd with high-quality layouts and animations. Find the right templates to showcase brand, promote business, sell more online, and more.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is ilo and how does it work?
Ilo is an all-inclusive Twitter analytics tool that aids users in developing a deeper understanding of their audience. Individuals can easily identify trends in their tweet collection before tweeting, thanks to the software. It enables users to keep tabs on content that receives high engagement, connects the most people or generates followers through profile clicks. Further, inform them when a post or thread is gaining traction or when they reach significant milestones and set new following records. The software displays statistics for engagement and reaches for each tweet in a chain. Therefore, users can quickly compare entire threads to determine which ones connect with their followers the most. It also provides charts to enhance the experience of a tweeter. The graphic shows how a thread operates as a whole during its first 48 hours as well as how reach and engagement change throughout one's threads, allowing one to learn how to write more effectively in the future.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is INAI Direct and how does it work?
INAI Direct software is an Automation Tool for Instagram to automate workflows with text message. Create your list of users and send them text message with emoji, post, hashtag, video or photo. Manage multiple accounts and can publish any content on your feed or stories. Marketers, Small and Medium companies make use of the software.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Smintly and how does it work?
Smintly is a social media management software. Helps to track mentions of the business name across the web and in the most popular social networks. This system automatically detects the most important brand influencers so user can engage with them and improve the brand.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Hypegrowth and how does it work?
Hypegrowth is a growth tool for social media accounts of individuals and companies who want to increase their following and optimize their social accounts. It includes support for users of both Instagram and Twitter. Hypegrowth provides an autopilot mode for social media accounts to increase their followings and enjoy the benefits of organic growth rather than paid growth. The tool puts the social media profiles under the spotlight so that followers are gained naturally rather than the paid way. The tool even claims that users can save up to 5 hours of manual work per day and even gain new followers over the weekend. After a brief questionnaire with users to know everything about their accounts, the Hypegrowth team conducts audits of the accounts and sets up campaigns that boost engagement. There is no long-term contract involved and users can subscribe on a month on month basis.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is GramBoardAi and how does it work?
GramBoard is a tool that allows users to schedule and automate posts, likes, comments, follow and unfollow activities. It features account management where users can add accounts & delete the accounts and check their active/inactive statuses. Users can target hashtags, locations or followers of usernames for increased engagement. There are several media and user filters available such as number of likes, number of comments, age of media, followers of users, followings of users, the amount of media posted and more for the right granularity. Users can also blacklist interactions with a particular hashtag, location, and username. There are also various checks in place to ensure the posting speeds are well within the set limits and options to tweak speeds are also available. Users can choose the number of account slots they require and application is mobile friendly and works on a wide range of devices.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Gramreports and how does it work?
Gramreports enables users to analyze the historical data of their Instagram Business Accounts to understand how their engagement levels stand. It begins by showing users 100 days of insights, which consists of reach, engagement, and impressions in the last 100 days of the account. The audience can be broken down on the basis of their gender, demographics, language, and location. Gramreports digs deeper to find media posts where users have been tagged along with the engagement that they created. Hence, it also doubles up as a competitor analysis tool. Every post is analyzed on the basis of the likes, comments, saves, and hashtags that it has attracted. With stories, the tool takes it a step further by providing hands-on analytics about the number of taps, impressions, replies and more. And the best part is that users only need to pay when they need a report.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is advos and how does it work?
Advos software delivers strategic information, intelligence, and tools that enable companies to make smarter marketing decisions and achieve greater marketplace visibility and reputation. Searchable listings of conferences, analysts, media outlets, influencers, and awards (all with individual profiles) make it easy to target the right opportunities for your organization. Collaboration & Advocacy is a simple yet powerful feature that makes it easy for you to get your team members and network to promote your brand, company, and content on their social media accounts. The results: amplified reach, increased clicks, higher engagement, even enhanced credibility.
Read MoreSW Score Breakdown
81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
What is Ladderr and how does it work?
Ladderr helps to manage your audience by targeting social media users based on specific interest levels and relevant profiles. Real users who care about your brand. Communicate with them when they promote your content. Check your timeline and messages. Monitor your brand and maintain an open conversation. Create a social media account for each location. Ladderr can help you grow each account with a city-specific following.
Read MoreSW Score Breakdown
The Average Cost of a basic Social Media Management Software plan is $15 per month.
62% of Social Media Management Software offer a Free Trial
, while 31% offer a Freemium Model .PRODUCT NAME | SW SCORE | AGGREGATED RATINGS |
---|---|---|
WeLikeIt | 81 | 5 |
ExpediteSocial | 81 | 0 |
Ultimate SMM | 81 | 0 |
FollowPlanner | 81 | 3.8 |
Syften | 81 | 5 |
Growlee | 81 | 3.1 |
GroupTweet | 81 | 3.8 |
Digimind | 81 | 4.7 |
Lempod | 81 | 0 |
SumoGram | 81 | 0 |
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In today’s world, where social media plays a vital role in people’s lives, a brand should use it as a tool to reach its potential customers and publicise its new product or a deal. A social media management software enables the brand to manage its operations on social media, from creating attractive content to scheduling posts to fit the events, from maintaining its regular presence in customer’s feed to keeping a check on your competitors performance.
Let us first strengthen our understanding of what Social Media Management Software is. It is a software suite model or an application that allows you to effectively control your social media posts by engaging them via several communication mediums.
Social Media Management Software helps by controlling conversations over social media platforms, overlooking marketing strategies and campaigns, and evaluating your company’s social media presence.
Social Media Management Software allows you to connect all your social media platforms in one place, from where you can effectively analyze, manage, and control your social presence with the help of advanced features.
We all have our social media accounts that we manage every day. It is not that big of a deal, and you might be wondering, why would you need additional software to do that? For starters, having and managing a personal account and a business account are two different things. When it comes to business purposes, your account has strict goals— engaging, communicating, and gathering new customers. However, managing an account with these factors in mind is not as easy as it seems. With that in mind, here are a few other reasons why businesses need Social Media Management Software:
It is always better to have an account on more than one social platform. That way, you get a broader horizon, which gives you a more extensive reach and more potential customer engagement. However, having more than one social media account would need double the management trouble. But those things would not be a concern with Social Media Management Software as it provides one centralized dashboard for you to control all your social accounts.
When you have multiple social accounts, it is normal for you to receive tons of notifications every minute. But this also means that you can miss out on important matters. Of course, you cannot afford to make such a mistake. This is where Social Media Management Software can help you out tremendously. It helps you keep track of all your notifications, making you aware of the important matter so you never miss out on anything.
Social media platforms are a hub of customer-related information. The trends that they follow to their needs, feedback, preferences— social media platforms can provide you with information that can help you polish your services like none other. You can do with Social Media Management Software to gather this information, know the keywords, keep up with these trends, and get accurate leads on prospective customers.
As more and more businesses turn to social media for business aid, automated replies increase in number. Simply staying ‘active’ or posting several times in a day does not guarantee engagement. Businesses start missing out on real-time engagement that adds value to their services and brand image.
But, how can automated software help in increasing real-time engagement? The answer is simple— let Social Media Management Software handle all of the basic repetitive activities, and you can focus on engaging in more real-time communications.
While you are on your way to familiarizing yourself with Social Media Management Software, you should also know about the key features that it provides. Let’s take a look:
Automation is answering all our problems, and this Social Media Management Software feature easily tops them all. Whether you are online or not, the software will ensure that your scheduled posts are posted on time without needing any reminder.
One Social Media Management Software should be usable for all your accounts. It does not make any sense if you would require different software for each account. Therefore, one must feature that your preferred Social Media Management Software should have is adaptability.
Social media has this convenient option for in-app advertising. With that, marketing for your company becomes easier over social media platforms as well as running campaigns. Social Media Management Software allows you to manage the said ads and campaigns efficiently.
Social Media Management Software helps in regulating, observing, and analyzing the behavior of your followers. Thus, it can help you come up with relevant posts that will engage customer interactions.
As social media is prevalent in all industries, Social Media Management Software has many use cases. Let us take a look at a few of them:
As the marketing industry continuously depends on social media for promotion and marketing strategies, Social Media Management Software is the perfect business tool.
With the rising cafe and dining culture, the hospitality industry has turned to social media for promotions and attracting customers. Social Media Management Software, thus, plays an important role in this industry.
If there is an industry that uses social media platforms to its fullest, it is the fashion industry. That said, Social Media Management Software is actively used in this industry to regulate social media accounts.
We all know how social media platforms have active ad campaigns going on all around. The advertisement industry takes full advantage of the said scenario with strong aid from Social Media Management Software.
Lastly, the entertainment industry, too, has high engagement on social platforms. With Social Media Management Software, dealing with multiple accounts becomes easier for the industry.
Social Media Management Software helps improve customer experience by informing, engaging, and offering promotional discounts to all your followers.
Social media is a great platform for promoting brand image. With Social Media Management Software, you can effectively improve your company’s brand image.
Social Media Management Software can effectively help you manage your social media marketing campaigns and advertisements.
Social media is an excellent channel for revenue generation. Social Media Management Software can help you optimize those channels to bring about a boost in revenue generation.
Social Media Management Software provides you with unique analytics that allows you to be innovative to garner your customers’ attention.
If you are planning to purchase Social Media Management Software, here are a few things that you should keep in mind:
When it comes to social media accounts, you may have ten different ones on different platforms. But, does your Social Media Management Software recognize those platforms? Make sure that the software is compatible with different types of social media platforms.
Social Media Management Software is all about the analytics that they provide. Therefore, while you are making the purchase, make sure you go through its analytics.
Managing campaigns is a challenging yet essential task. Therefore, make sure that the software has enough facilities and features to make campaign management easier for you.
Managing social media accounts is already a big hassle. You would not want to complicate the process by getting Social Media Management Software whose interface is complex and difficult to use. Stick to software that has an easy user interface.
Therefore, that is all you need to know about Social Media Management Software. In today’s time, where social media platforms have such a prevalent presence all around us, the best you can do is adapt yourself to the changing scenarios and make the best out of them. With Social Media Management Software, that becomes a problem.
Hence, if you are ready to purchase Social Media Management Software, which is highly recommended, go by this guide to know all about Social Media Management Software and make the best out of your software.
Typical Features
Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online
Schedules your posts beforehand to post contents timely even in your absence
Allows multiple users to work on one project to ensure effective team work
Facilitates the usage of multiple social media account for a wider reach
Enables the brand to maintain contact with their potential customers
Helps to know the position of your brand on the social media network
Publishes scheduled posts as and when they become relevant
Helps you analyse performance based on reaction to posts
Helps you to create and customize your contents to make user and SEO friendly
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