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Showing 181 - 200 of 323 Products

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

WeLikeIt logo
Your employees to amplify, your brand on social 5 Based on 4 Ratings
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What is WeLikeIt and how does it work?

Welikeit makes the company go viral. Today, spreading the word means opening your wallet. The algorithms that promote content online use organic likes and shares to decide who to show it to next. The trouble is, they don’t always play fair. They want your ad-spend, and if you’re not willing to pay up, you may see your rankings go down.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 93%
  • Reviews 66%
  • Momentum 60%
  • Popularity 66%

WeLikeIt Pricing

  • Free Trial Available
  • WeLikeIt Offers Custom plan.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

ExpediteSocial logo
Elevate social media presence like never before Write a Review
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What is ExpediteSocial and how does it work?

In today's digital age, having a strong social media presence is non-negotiable for businesses aiming to thrive and connect with their audience. This is where ExpediteSocial steps in - ultimate online social media planner designed to cater to all the content planning needs efficiently and effectively. The platform is not just any tool; it's a comprehensive solution that brings the art of managing multiple social media channels into a seamless, intuitive experience thanks to the state-of-the-art user interface. Optimized for mobile usage, ExpediteSocial ensures that whether you're on the move or at desk, the social media management is just a few clicks away. It doesn't matter if are a small team looking to make big waves or a large agency handling numerous clients; the Team Management Software simplifies collaboration and streamlines the workflow. Believe that success in social media marketing boils down to one thing: information. That's precisely what the software provides, offering in-depth analytics to help make informed decisions and fine-tune the strategy to perfection. With the social media content planner, organizing a posting calendar becomes a breeze, ensuring consistent engagement with the audience. Plus, the post scheduler for platforms like Twitter, Facebook, and Instagram boosts the visibility, ensuring the message reaches far and wide. With ExpediteSocial, not just getting a service; unlocking the potential to elevate the social media presence like never before.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 100%
  • Reviews 60%
  • Momentum 60%
  • Popularity 61%

ExpediteSocial Pricing

  • Free Trial Not Available
  • Starts at $19.00. Offers Free-forever plan.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Ultimate SMM logo
Make your business more visible and accessible Write a Review
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What is Ultimate SMM and how does it work?

Ultimate SMM is a social media management platform that is designed for marketing and managing the social media of the user. The software provides its users with tools that enable them to manage and automate all their social accounts from one place. Users can get their business exposed and enhance growth through visibility on many platforms. Ultimate SMM software helps the user by automatically publishing scheduled posts as and when they become relevant. One can schedule posts per week or month which will automatically be posted on all the social media accounts. The software enables its users to post on platforms such as Facebook, Twitter, Instagram, LinkedIn, Pinterest and Reddit and build up the followers for the organization. Users can save time by scheduling several social media posts at once while maintaining an active presence online. The software allows users to measure their social media results and track their performance while sharing meaningful insights with their team about customers and campaign contents with the help of customizable reports.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 97%
  • Reviews 60%
  • Momentum 60%
  • Popularity 64%

Ultimate SMM Pricing

  • Free Trial Not Available
  • Starts at $5.83.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

FollowPlanner logo
Cloud-Based Instagram Account Management Tool 3.8 Based on 2 Ratings
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What is FollowPlanner and how does it work?

Followplanner claims to be the most versatile Instagram Automation tool on the market. It allows users to manage multiple accounts with minimal work. The tool’s interface was targeted at Instagram marketers. Users can set up their posting schedule for weeks ahead, find content from other users or hashtags and add them to their libraries, and set up caption templates and hashtag pools. It allows the users to like, reply and delete comments, partake in DM engagement pods, start a conversation with followers and uses other tools for follower engagement. Followplanner also features automation to remove inactive followers, engage with a follower base or to find new followers. It is cloud-based and can be accessed for devices from multiple families. It also keeps user accounts safe by constantly monitoring for errors and has built-in procedures to solve them. It claims to eliminate the need for opening the Instagram app by providing all of the features, and more, built-in.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 94%
  • Reviews 64%
  • Momentum 62%
  • Popularity 64%

FollowPlanner Pricing

  • Free Trial Available
  • Starts at $9.00.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Syften logo
Find online discussions relevant to your business 5 Based on 1 Ratings
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What is Syften and how does it work?

Syften used to your business solves a particular problem. The ability to learn faster from customers is the essential competitive advantage that startups must possess. Let your competitor's activities be a source of your inspiration and their user's complaints drive your feature development. With Syften you can jump in on a conversation as it's happening and provide outstanding user support.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 90%
  • Reviews 65%
  • Momentum 62%
  • Popularity 66%

Syften Pricing

  • Free Trial Available
  • Starts at $16.62. Offers Free-forever plan.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Growlee logo
Increase your Instagram followers naturally 3.1 Based on 62 Ratings
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What is Growlee and how does it work?

Growlee is an advanced social media account manager that helps you in growing your Instagram account with targeted Instagram likes and followers. The platform locates social media account managers for you in the interim and in less than two minutes, you can join up and link your Instagram account with it. Using Growlee, you can automate your Instagram like, follow, and unfollow activities with automation tools. You'll just have to type in your hashtags, locations, and accounts that you want to target. After you've entered your target accounts, locations, and hashtags, Automation Tools will begin engaging with them on your behalf by like and following pictures with the hashtags you've specified. With Growlee, your account will be handled by Growlee Social Media Account Managers, who will like pictures with your desired hashtags, and follow the owner with your account. Every day, Growlee’s SM Account Managers will engage with your targeted accounts, locations, and hashtags in order to organically develop your account. Users don't need to download anything to use Growlee, they can use it on any device with their browser.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 91%
  • Reviews 70%
  • Momentum 60%
  • Popularity 63%

Growlee Pricing

  • Free Trial Available
  • Starts at $34.00.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

GroupTweet logo
Multiple Contributors Can Now Easily Tweet 3.8 Based on 25 Ratings
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What is GroupTweet and how does it work?

GroupTweet works with any Twitter app your contributors are already using. Requires nearly zero changed behavior. Maintain full control of your account and still let others help you Tweet. You can add or remove contributors at any time. GroupTweet is also great for private group communication via Twitter. More flexible and powerful than Group DMs.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 83%
  • Reviews 70%
  • Momentum 64%
  • Popularity 73%

GroupTweet Pricing

  • Free Trial Available
  • Starts at $7.99.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Digimind logo
Grasp popular market trends to facilitate better business 4.7 Based on 421 Ratings
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What is Digimind and how does it work?

Digimind is a market intelligence solution for enterprises, enabling them to get a greater understanding of essential consumer insights, market trends and competitive environment. Brands can leverage the particular to measure their current market status, detect out crisis situations and make changes within marketing strategies. They get to outpace competitors by mapping out the marketing strategies of new entrants and old rivals. Digimind also helps with identifying the right influencer, allowing brands to collaborate with the right partner. The software offers a birds-eye view of the entire consumers’ journey, businesses can add custom tags on each stage, mapping out key moments within the entire journey. Trend tracking feature offered by Digimind, facilitates a comprehensive overview of popular topics circulating within the industry. Further, market intelligence tools within the particular can be used to capture, process and view relevant metrics in real-time. Campaign driven analysis, helps brands amplify their engagement levels, track audiences and segregate them as well.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 79%
  • Reviews 78%
  • Momentum 63%
  • Popularity 81%

Digimind Pricing

  • Free Trial Not Available
  • Digimind Offers Custom plan.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Lempod logo
The Perfect LinkedIn Tool For Marketers and Social Media Influencers Write a Review
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What is Lempod and how does it work?

Lempod is a marketplace for LinkedIn engagement where content makers can engage with comments and likes. The tool allows users to join relevant engagement pods and find groups of people who want to support their content. Pods can be easily filtered by location and users can find the best pods for their industry. Using the platform, users can easily pick pods they want to share and choose comments that people leave on their posts. It helps to make recruitment on LinkedIn successful with 10x more candidates able to see recruitment posts. Influencers can create great content for their target audience on LinkedIn by making it valuable and fun. It also allows users to find and join other people who are creating content for the same target audience for better engagement and ideas. The tool helps you make LinkedIn marketing strategy a success with the help of the right content to generate leads and traffic. It decreases marketing costs by leveraging your LinkedIn network and reaching out to more potential audiences.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 88%
  • Reviews 60%
  • Momentum 64%
  • Popularity 68%

Lempod Pricing

  • Free Trial Not Available
  • Starts at $2.00.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

SumoGram logo
Engage your audience with Instagram Marketing Write a Review
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What is SumoGram and how does it work?

SumoGram is a tool for your Instagram marketing. An Instagram Bot to schedule and automate posts, likes, comments, follow and unfollow activity, and manage all your accounts in one place. Build your brand with influencers, create relationships, and earn real followers. The software lets you edit and schedule high-quality videos to your Instagram accounts. An Autopilot is available to maintain all your Instagram accounts and enhance your follower growth. A customer engagement platform to engage your audience on Instagram Ads.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 97%
  • Reviews 60%
  • Momentum 60%
  • Popularity 61%

SumoGram Pricing

  • Free Trial Available
  • Starts at $29.00.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Mojo Teams logo
Turn posts into powerful animated visuals Write a Review
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What is Mojo Teams and how does it work?

Choose from hundreds of animated templates designed specifically to bring story to life Stand out from the crowd with high-quality layouts and animations. Find the right templates to showcase brand, promote business, sell more online, and more.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 82%
  • Reviews 60%
  • Momentum 65%
  • Popularity 78%

Mojo Teams Pricing

  • Free Trial Available
  • Starts at $3.33. Offers Free-forever and Custom plan.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

ilo logo

ilo

Enhance Twitter interaction to attract more followers Write a Review
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What is ilo and how does it work?

Ilo is an all-inclusive Twitter analytics tool that aids users in developing a deeper understanding of their audience. Individuals can easily identify trends in their tweet collection before tweeting, thanks to the software. It enables users to keep tabs on content that receives high engagement, connects the most people or generates followers through profile clicks. Further, inform them when a post or thread is gaining traction or when they reach significant milestones and set new following records. The software displays statistics for engagement and reaches for each tweet in a chain. Therefore, users can quickly compare entire threads to determine which ones connect with their followers the most. It also provides charts to enhance the experience of a tweeter. The graphic shows how a thread operates as a whole during its first 48 hours as well as how reach and engagement change throughout one's threads, allowing one to learn how to write more effectively in the future.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 89%
  • Reviews 60%
  • Momentum 63%
  • Popularity 65%

ilo Pricing

  • Free Trial Available
  • Starts at $8.33. Offers Custom plan.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

INAI Direct logo
An Instagram Automation Tool Write a Review
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What is INAI Direct and how does it work?

INAI Direct software is an Automation Tool for Instagram to automate workflows with text message. Create your list of users and send them text message with emoji, post, hashtag, video or photo. Manage multiple accounts and can publish any content on your feed or stories. Marketers, Small and Medium companies make use of the software.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 97%
  • Reviews 60%
  • Momentum 60%
  • Popularity 61%

INAI Direct Pricing

  • Free Trial Available
  • Starts at $8.00. Offers Free-forever plan.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Smintly logo
Manage brand reputation 4.4 Based on 4 Ratings
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What is Smintly and how does it work?

Smintly is a social media management software. Helps to track mentions of the business name across the web and in the most popular social networks. This system automatically detects the most important brand influencers so user can engage with them and improve the brand.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 95%
  • Reviews 60%
  • Momentum 60%
  • Popularity 64%

Smintly Pricing

  • Free Trial Available
  • Starts at $5.00.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Hypegrowth logo
Dedicated Growth Service for Social Media Following 4.3 Based on 17 Ratings
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What is Hypegrowth and how does it work?

Hypegrowth is a growth tool for social media accounts of individuals and companies who want to increase their following and optimize their social accounts. It includes support for users of both Instagram and Twitter. Hypegrowth provides an autopilot mode for social media accounts to increase their followings and enjoy the benefits of organic growth rather than paid growth. The tool puts the social media profiles under the spotlight so that followers are gained naturally rather than the paid way. The tool even claims that users can save up to 5 hours of manual work per day and even gain new followers over the weekend. After a brief questionnaire with users to know everything about their accounts, the Hypegrowth team conducts audits of the accounts and sets up campaigns that boost engagement. There is no long-term contract involved and users can subscribe on a month on month basis.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 89%
  • Reviews 69%
  • Momentum 60%
  • Popularity 65%

Hypegrowth Pricing

  • Free Trial Available
  • Hypegrowth Offers Custom plan.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

GramBoardAi logo
Schedule and Automate Instagram Posts with AI Write a Review
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What is GramBoardAi and how does it work?

GramBoard is a tool that allows users to schedule and automate posts, likes, comments, follow and unfollow activities. It features account management where users can add accounts & delete the accounts and check their active/inactive statuses. Users can target hashtags, locations or followers of usernames for increased engagement. There are several media and user filters available such as number of likes, number of comments, age of media, followers of users, followings of users, the amount of media posted and more for the right granularity. Users can also blacklist interactions with a particular hashtag, location, and username. There are also various checks in place to ensure the posting speeds are well within the set limits and options to tweak speeds are also available. Users can choose the number of account slots they require and application is mobile friendly and works on a wide range of devices.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 89%
  • Reviews 67%
  • Momentum 60%
  • Popularity 69%

GramBoardAi Pricing

  • Free Trial Not Available
  • Starts at $2.99.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Gramreports logo
Report Generator for Instagram Business Accounts Write a Review
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What is Gramreports and how does it work?

Gramreports enables users to analyze the historical data of their Instagram Business Accounts to understand how their engagement levels stand. It begins by showing users 100 days of insights, which consists of reach, engagement, and impressions in the last 100 days of the account. The audience can be broken down on the basis of their gender, demographics, language, and location. Gramreports digs deeper to find media posts where users have been tagged along with the engagement that they created. Hence, it also doubles up as a competitor analysis tool. Every post is analyzed on the basis of the likes, comments, saves, and hashtags that it has attracted. With stories, the tool takes it a step further by providing hands-on analytics about the number of taps, impressions, replies and more. And the best part is that users only need to pay when they need a report.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 96%
  • Reviews 60%
  • Momentum 60%
  • Popularity 61%

Gramreports Pricing

  • Free Trial Not Available
  • Starts at $10.00.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Arena Social Stream logo
Monitoring the social media for contents just got simple and easier Write a Review
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What is Arena Social Stream and how does it work?

Arena Social Stream is a social content curating tool that enables its users to detect the outclass contents generated by users. The software allows users to search by keywords, accounts, hashtags, etc. Users can start their social media monitoring stream by defining the parameters of their search for one or several social media networks. One can view the results generated in real-time and improve the search results along the way by adapting the filters. The advanced social stream technology offered by the software enables users to keep their audience up to date by determining the best content relating to the events. The software allows its users to publish their content manually or automatically in their live blogs. Arena Social Stream is integrated with various platforms that enable its users to create streams for Twitter, Facebook, YouTube, Instagram, personalized RSS feeds, and Reddit. Users can always provide their audiences with fresh content by embedding a social wall with the results of the stream directly on the website.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 97%
  • Reviews 60%
  • Momentum 60%
  • Popularity 61%

Arena Social Stream Pricing

  • Free Trial Not Available

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

advos logo
Marketing Software That Works For You 4.8 Based on 8 Ratings
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What is advos and how does it work?

Advos software delivers strategic information, intelligence, and tools that enable companies to make smarter marketing decisions and achieve greater marketplace visibility and reputation. Searchable listings of conferences, analysts, media outlets, influencers, and awards (all with individual profiles) make it easy to target the right opportunities for your organization. Collaboration & Advocacy is a simple yet powerful feature that makes it easy for you to get your team members and network to promote your brand, company, and content on their social media accounts. The results: amplified reach, increased clicks, higher engagement, even enhanced credibility.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 83%
  • Reviews 63%
  • Momentum 64%
  • Popularity 77%

advos Pricing

  • Free Trial Not Available
  • Starts at $299.00.

81% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Ladderr logo
The complete social media management tool for marketers 4.2 Based on 3 Ratings
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What is Ladderr and how does it work?

Ladderr helps to manage your audience by targeting social media users based on specific interest levels and relevant profiles. Real users who care about your brand. Communicate with them when they promote your content. Check your timeline and messages. Monitor your brand and maintain an open conversation. Create a social media account for each location. Ladderr can help you grow each account with a city-specific following.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features 92%
  • Reviews 65%
  • Momentum 60%
  • Popularity 66%

Ladderr Pricing

  • Free Trial Available
  • Starts at $39.00. Offers Custom plan.

Pricing Insights for Social Media Management Software

  • The Average Cost of a basic Social Media Management Software plan is $15 per month.

  • 62% of Social Media Management Software offer a Free Trial Allows users to try out the software for a limited period before making a purchase decision. , while 31% offer a Freemium Model Allows users to access basic features at no cost..

List of Social Media Management Software

PRODUCT NAME SW SCORE AGGREGATED RATINGS
WeLikeIt WeLikeIt 81 5
ExpediteSocial ExpediteSocial 81 0
Ultimate SMM Ultimate SMM 81 0
FollowPlanner FollowPlanner 81 3.8
Syften Syften 81 5
Growlee Growlee 81 3.1
GroupTweet GroupTweet 81 3.8
Digimind Digimind 81 4.7
Lempod Lempod 81 0
SumoGram SumoGram 81 0

Overview

In today’s world, where social media plays a vital role in people’s lives, a brand should use it as a tool to reach its potential customers and publicise its new product or a deal. A social media management software enables the brand to manage its operations on social media, from creating attractive content to scheduling posts to fit the events, from maintaining its regular presence in customer’s feed to keeping a check on your competitors performance.

What is Social Media Management Software?

Let us first strengthen our understanding of what Social Media Management Software is. It is a software suite model or an application that allows you to effectively control your social media posts by engaging them via several communication mediums.

Social Media Management Software helps by controlling conversations over social media platforms, overlooking marketing strategies and campaigns, and evaluating your company’s social media presence.

Social Media Management Software allows you to connect all your social media platforms in one place, from where you can effectively analyze, manage, and control your social presence with the help of advanced features.

Why Use Social Media Management Software?

We all have our social media accounts that we manage every day. It is not that big of a deal, and you might be wondering, why would you need additional software to do that? For starters, having and managing a personal account and a business account are two different things. When it comes to business purposes, your account has strict goals— engaging, communicating, and gathering new customers. However, managing an account with these factors in mind is not as easy as it seems. With that in mind, here are a few other reasons why businesses need Social Media Management Software:

Managing more than one account

It is always better to have an account on more than one social platform. That way, you get a broader horizon, which gives you a more extensive reach and more potential customer engagement. However, having more than one social media account would need double the management trouble. But those things would not be a concern with Social Media Management Software as it provides one centralized dashboard for you to control all your social accounts.

Always stay up-to-date

When you have multiple social accounts, it is normal for you to receive tons of notifications every minute. But this also means that you can miss out on important matters. Of course, you cannot afford to make such a mistake. This is where Social Media Management Software can help you out tremendously. It helps you keep track of all your notifications, making you aware of the important matter so you never miss out on anything.

Monitor keywords for optimal results and leads

Social media platforms are a hub of customer-related information. The trends that they follow to their needs, feedback, preferences— social media platforms can provide you with information that can help you polish your services like none other. You can do with Social Media Management Software to gather this information, know the keywords, keep up with these trends, and get accurate leads on prospective customers.

Real-time engagement

As more and more businesses turn to social media for business aid, automated replies increase in number. Simply staying ‘active’ or posting several times in a day does not guarantee engagement. Businesses start missing out on real-time engagement that adds value to their services and brand image.

But, how can automated software help in increasing real-time engagement? The answer is simple— let Social Media Management Software handle all of the basic repetitive activities, and you can focus on engaging in more real-time communications.

Top Features of a Social Media Management Software

While you are on your way to familiarizing yourself with Social Media Management Software, you should also know about the key features that it provides. Let’s take a look:

Scheduling Posts

Automation is answering all our problems, and this Social Media Management Software feature easily tops them all. Whether you are online or not, the software will ensure that your scheduled posts are posted on time without needing any reminder.

Adaptability

One Social Media Management Software should be usable for all your accounts. It does not make any sense if you would require different software for each account. Therefore, one must feature that your preferred Social Media Management Software should have is adaptability.

Promoting and advertising

Social media has this convenient option for in-app advertising. With that, marketing for your company becomes easier over social media platforms as well as running campaigns. Social Media Management Software allows you to manage the said ads and campaigns efficiently.

Get familiar with your followers

Social Media Management Software helps in regulating, observing, and analyzing the behavior of your followers. Thus, it can help you come up with relevant posts that will engage customer interactions.

Top Use Cases for Social Media Management Software

As social media is prevalent in all industries, Social Media Management Software has many use cases. Let us take a look at a few of them:

Industry-level use cases

Marketing Industry

As the marketing industry continuously depends on social media for promotion and marketing strategies, Social Media Management Software is the perfect business tool.

Hospitality Industry

With the rising cafe and dining culture, the hospitality industry has turned to social media for promotions and attracting customers. Social Media Management Software, thus, plays an important role in this industry.

Fashion Industry

If there is an industry that uses social media platforms to its fullest, it is the fashion industry. That said, Social Media Management Software is actively used in this industry to regulate social media accounts.

Advertising Industry

We all know how social media platforms have active ad campaigns going on all around. The advertisement industry takes full advantage of the said scenario with strong aid from Social Media Management Software.

Entertainment Industry

Lastly, the entertainment industry, too, has high engagement on social platforms. With Social Media Management Software, dealing with multiple accounts becomes easier for the industry.

Functional-level use cases

Customer experience

Social Media Management Software helps improve customer experience by informing, engaging, and offering promotional discounts to all your followers.

Brand Image

Social media is a great platform for promoting brand image. With Social Media Management Software, you can effectively improve your company’s brand image.

Optimizing marketing

Social Media Management Software can effectively help you manage your social media marketing campaigns and advertisements.

Generation of revenue

Social media is an excellent channel for revenue generation. Social Media Management Software can help you optimize those channels to bring about a boost in revenue generation.

Innovation

Social Media Management Software provides you with unique analytics that allows you to be innovative to garner your customers’ attention.

Buying considerations - Detailed Buying Guide of Social Media Marketing Software

If you are planning to purchase Social Media Management Software, here are a few things that you should keep in mind:

Adaptability

When it comes to social media accounts, you may have ten different ones on different platforms. But, does your Social Media Management Software recognize those platforms? Make sure that the software is compatible with different types of social media platforms.

Available analytics

Social Media Management Software is all about the analytics that they provide. Therefore, while you are making the purchase, make sure you go through its analytics.

Management of campaigns

Managing campaigns is a challenging yet essential task. Therefore, make sure that the software has enough facilities and features to make campaign management easier for you.

User-friendly

Managing social media accounts is already a big hassle. You would not want to complicate the process by getting Social Media Management Software whose interface is complex and difficult to use. Stick to software that has an easy user interface.

Making the final decision - Choosing the right Social Media Management Software

Therefore, that is all you need to know about Social Media Management Software. In today’s time, where social media platforms have such a prevalent presence all around us, the best you can do is adapt yourself to the changing scenarios and make the best out of them. With Social Media Management Software, that becomes a problem.

Hence, if you are ready to purchase Social Media Management Software, which is highly recommended, go by this guide to know all about Social Media Management Software and make the best out of your software.

Features

Typical Features

Social Media Monitoring

Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online

Posts Scheduling

Schedules your posts beforehand to post contents timely even in your absence

Multi-User Collaboration

Allows multiple users to work on one project to ensure effective team work

Multi-Account Management

Facilitates the usage of multiple social media account for a wider reach

Customer Engagement

Enables the brand to maintain contact with their potential customers

Brand Tracking

Helps to know the position of your brand on the social media network

Auto Publishing

Publishes scheduled posts as and when they become relevant

Analytics (Social Media)

Helps you analyse performance based on reaction to posts

Content Management

Helps you to create and customize your contents to make user and SEO friendly

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