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Showing 161 - 180 of 328 Products

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

IceniMedia logo
Contents for your social channels made simple Write a Review
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What is IceniMedia and how does it work?

IceniMedia is a content tool used for managing your social channels. The Software offers a Free Dashboard to monitor the performance and streams content in social media. Review your context, text & images, edit content, create visuals using templates, schedule date & time, before publishing your posts. Analyse your progress in the form of reports, for further improvement in your contents. The software also lets you collect all current affairs, contents and videos, then schedule the content onto your social media with a single click.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 60%
  • Momentum 60%
  • Popularity 66%

IceniMedia Pricing

  • Free Trial Available
  • Starts at $23.0.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Curate logo
Hashtags to reach new heights Write a Review
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What is Curate and how does it work?

Curate enables users to increase or boost their engagement with the hashtags on Instagram. The software allows the user to post personalized data and measure the post statistics specifically for the Instagram account. It enables its users to discover the right hashtags for their brand and goals. Users can strategically choose the right hashtag to use for every individual post and monitor the results to see which hashtag contributed to the success of the content. Curate allows its user to immediately see the data for every hashtag ever used and sift through the hashtags based on usage, post counts and engagement. Users can directly find new hashtags in the software and also view recommendations of hashtags based on the once selected earlier. The software enables users to neatly organize all the hashtags using lists and hence see hashtags that begin with any keyword entered by the user.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 60%
  • Momentum 60%
  • Popularity 65%

Curate Pricing

  • Free Trial Available
  • Starts at $15.0. Offers Custom plan.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Owlead logo
A tool to increase the organic reach of Twitter Write a Review
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What is Owlead and how does it work?

Owlead is an application that is tailored to increase the organic growth of a given Twitter user account on autopilot. The software allows the users to increase their reach with real and targeted Twitter followers of a selected niche or format of business. This tool helps in marketing automation by filtering the required organic account for the desired category of product. Moreover, with its instant tweaking feature, users can adjust their ongoing campaigns in real-time to maximize the follow back ratio. One can easily narrow down the audience based on several parameters, including keywords, and the selected language type to reach the right audience. With a built-in filtering feature, it sets each campaign to follow genuine Twitter users every day. A given user can also keep a tab on the interaction of their campaign through the user-friendly dashboard and check the audience growth based on conditions like demographics and personal preferences.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 89%
  • Reviews 60%
  • Momentum 62%
  • Popularity 73%

Owlead Pricing

  • Free Trial Available
  • Starts at $19.0.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Social HorsePower logo
Transform Your Entire Team Into Social Media Superstars 4.8 Based on 81 Ratings
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What is Social HorsePower and how does it work?

Social media marketing can be intimidating for some folks. Creating and managing brand ambassadors has always been a marketing fantasy. The logistical nightmare of managing that many brand ambassadors made it cost-prohibitive, difficult to control consistent and appropriate messaging, and arduous to measure.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 88%
  • Reviews 69%
  • Momentum 61%
  • Popularity 72%

Social HorsePower Pricing

  • Free Trial Available
  • Starts at $249.99.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Social By Emovur logo
New age marketing agency software Write a Review
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What is Social By Emovur and how does it work?

Posters, infographics, motion graphics, and films are just a few of the outstanding creatives design and produce. To achieve the ideal timing, make use of experience. continuously publish high-quality articles. tried-and-true techniques increase and maintain brand visibility while driving sustained interaction. create, oversee, and improve paid campaigns. get the most out of every dollar you spend. monitor the competitors, including their frequency of posting, number of followers, content of their posts, and other factors. Process is kept open, clear, and transparent through Social By Emovur.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 60%
  • Momentum 62%
  • Popularity 61%

Social By Emovur Pricing

  • Free Trial Available
  • Starts at $5.0. Offers Free-forever plan.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Sether logo
Campaign Performance and Brand Reputation Tracker Write a Review
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What is Sether and how does it work?

Sether is campaign management and brand reputation tracking tool for digital marketers to help them build long-lasting relationships with their customers. It consists of a single dashboard that showcases the most important elements of the campaigns, such as the KPIs of current campaigns and keyword monitoring. Marketers can select the KPIs that they want to follow cross-platform to make better data-driven decisions. And as they select the keywords that are relevant to their brands, Sether scans the web for mentions, understands the feedback of customers, and even gain an insight into how your competitors function. This can then be used to interact with customers reviews directly, get real-time analysis of the campaigns, evaluate various marketing channels, compare their performances, and optimize efforts to drive more revenues. And with advanced machine learning algorithms, the tool unearths relevant trends to optimize future growth. Other advanced features include Sentiment Analysis, Direct content engagement, Graphic Timeline Overview, and Keyword Tag Clouds.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 92%
  • Reviews 60%
  • Momentum 60%
  • Popularity 79%

Sether Pricing

  • Free Trial Not Available
  • Starts at $40.22. Offers Free-forever and Custom plan.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Outpost Social logo
One social media account to rule them all Write a Review
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What is Outpost Social and how does it work?

Outpost Social is a social media marketing tool used to manage multiple social media accounts from a single account. The solution helps users to manage all their social media accounts and schedule time to publish various types of content across multiple social media platforms, where posts can be scheduled as one-time or recurring. It also helps to manage social content and connect users with audience on a consistent basis. An analytics tool also helps to monitor the performance of your posts on their respective platforms. The reports provide insights into the effectiveness of users’ social media content. There is also a free and secure file storage space for storing your files and brand media without hidden or extra costs. With OutpostSocial, users are provided with a safe and secure environment to grow their online presence. Built with state of the art security standards and protocols, the software guarantees the safety and privacy of users’ info.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 94%
  • Reviews 60%
  • Momentum 63%
  • Popularity 67%

Outpost Social Pricing

  • Free Trial Available
  • Starts at $2.0.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

SocialCaptain logo
Grow Your Following Organically 1.1 Based on 296 Ratings
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What is SocialCaptain and how does it work?

SocialCaptain leverages the power of AI and automated targeted marketing to drive real, substantial growth for your Instagram account in form of followers, likes, and comments. The easy two-minute setup process of SocialCaptain ensures that you can open your Instagram account to real people and real growth in an organic fashion. The tool serves as your virtual Instagram assistant and helps in converting the target audience into followers. You just to supply it with inputs such as locations, usernames, and hashtags you intend to target and watch SocialCaptain work its magic to drive tangible results. The automation feature of this social media growth tool makes building a wider audience base easier than ever before, helping you earn the exposure your Instagram handle deserves. A personalised dashboard allows you to monitor all the activity and control actions for even better outcomes, and then analyse the performance of your account in real time using the smart reporting features.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 90%
  • Reviews 69%
  • Momentum 62%
  • Popularity 67%

SocialCaptain Pricing

  • Free Trial Available
  • Starts at $39.0. Offers Custom plan.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

PilotPoster logo
Get statistics for your post easily Write a Review
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What is PilotPoster and how does it work?

PilotPoster is a social media management tool that provides real-time analytics for every Facebook post you make. By providing you with the number of Likes, Comments, and Clicks on each post you publish to groups and pages, Pilot Poster insight shows you how Facebook users have interacted with your post. You don't have to read through each post to see how it performed; instead, you get all data on a single dashboard as it happens using PilotPoster. The PilotPoster bot may join groups for you automatically based on keywords. You can schedule your posts to automatically repeat at the times you specify. You can also plan your posts to appear in groups at any time. On the PilotPoster dashboard, you may store your post captions. You'll be able to see your schedule and live posting reports. You can even establish an auto delay between each post so that all of your posts happen at regular intervals rather than all at once, preventing your account from being restricted from publishing. With only one click, you may contact thousands of potential consumers on Facebook!

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 93%
  • Reviews 60%
  • Momentum 60%
  • Popularity 66%

PilotPoster Pricing

  • Free Trial Not Available
  • Starts at $49.0.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

HipSocial by 500apps logo
Social Marketing Made Simple Write a Review
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What is HipSocial by 500apps and how does it work?

HipSocial software is a platform used to manage social content on popular channels. The software offers tools like advanced social listening, scheduling, engagement, and automation features. Collaborate with teams and engage with people on social media to increase conversions. Generate reports to measure performance of social analytics in minutes. It integrates with WordPress. Professionals, Small and Medium companies make use of the software.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 100%
  • Reviews 60%
  • Momentum 60%
  • Popularity 64%

HipSocial by 500apps Pricing

  • Free Trial Not Available
  • Starts at $9.99. Offers Free-forever and Custom plan.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

WeLikeIt logo
Your employees to amplify, your brand on social 5 Based on 2 Ratings
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What is WeLikeIt and how does it work?

Welikeit makes the company go viral. Today, spreading the word means opening your wallet. The algorithms that promote content online use organic likes and shares to decide who to show it to next. The trouble is, they don’t always play fair. They want your ad-spend, and if you’re not willing to pay up, you may see your rankings go down.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 93%
  • Reviews 66%
  • Momentum 61%
  • Popularity 66%

WeLikeIt Pricing

  • Free Trial Available
  • WeLikeIt Offers Custom plan.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Iinstazood logo
Get real Instagram followers with an Instagram bot Write a Review
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What is Iinstazood and how does it work?

Iinstazood enables users to get more likes, comments, and real followers on their Instagram page. The application helps the users to manage their Instagram account using features like auto direct message and post scheduler. It provides users with a dashboard to display data in a graphical view for a better understanding of their customer behavior. The users can manage all their data from a single account. The application keeps the user updated with insightful data on the number of Instagram posts and accounts that are added or deleted. Details about the increase in Instagram followers, the current package and the expiry date of the existing plan are also available easily. Iinstazood allows the user to automate their social media marketing in just a few minutes. The users are required to provide their emails to sign up and connect their Instagram account with Iinstazood. Moreover, the user can start with their campaigns by adjusting activities and

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 60%
  • Momentum 60%
  • Popularity 62%

Iinstazood Pricing

  • Free Trial Available
  • Starts at $4.99.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Socioh logo
Manage Ads with Socioh 4.7 Based on 9 Ratings
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What is Socioh and how does it work?

Socioh is a comprehensive social media marketing tool that helps users retarget advertisements for commercial support. Businesses of all types get to benefit from the services and data-driven recommendations offered by this e-commerce platform. Socioh is widely trusted by several prominent global brands like Kiel James Patrick, Prestige Affairs and Sariknotsari, among others. With comprehensive features designed to deliver excellence, this software stands out among its competitors. Branded catalogues help users design impactful product feeds by personalising pages that will fit their brand’s image. Also, users can employ the retargeting feature to promote product-specific advertisements in relevant spaces and derive positive campaign promotions. Moreover, they also get to filter out audiences by purchase behaviour, pixel data, order value, and more besides enhancing click-through rates and increasing sales. Socioh’s smart switch facilities enable users to schedule edits to their advertisements for maximum efficiency and create urgent promotions for better conversions. Furthermore, brands can also test their adverts before publishing and gain relevant insights for improvements.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 83%
  • Reviews 65%
  • Momentum 64%
  • Popularity 78%

Socioh Pricing

  • Free Trial Available
  • Starts at $149.0.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

SocialStudio logo
Get More Real Instagram Followers 4.8 Based on 105 Ratings
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What is SocialStudio and how does it work?

SocialStudio uses organic marketing techniques to get you more targeted follows, likes, and comments on Instagram. It does all of it by connecting you with a personal account manager who handles this growth and engagement on your behalf. Setting up SocialStudio is pretty simple. Just create an account and a manager will be assigned to you shortly. After that, the engagement techniques kick in which help in growing followers and increasing engagement around them. Instead of engaging with everyone, the account manager applies a smart filter and only engages with active followers in your niche. Targeting for competitor followers, hashtags and locations is pretty simple with SocialStudio. Since there’s a personal account manager assigned for each account, the support is exceptional and can be contacted whenever there is a need. The growth made with the help from SocialStudio can easily be tracked via reports which the personal manager will provide upon request.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 85%
  • Reviews 70%
  • Momentum 63%
  • Popularity 75%

SocialStudio Pricing

  • Free Trial Available
  • Starts at $49.0.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Ultimate SMM logo
Make your business more visible and accessible Write a Review
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What is Ultimate SMM and how does it work?

Ultimate SMM is a social media management platform that is designed for marketing and managing the social media of the user. The software provides its users with tools that enable them to manage and automate all their social accounts from one place. Users can get their business exposed and enhance growth through visibility on many platforms. Ultimate SMM software helps the user by automatically publishing scheduled posts as and when they become relevant. One can schedule posts per week or month which will automatically be posted on all the social media accounts. The software enables its users to post on platforms such as Facebook, Twitter, Instagram, LinkedIn, Pinterest and Reddit and build up the followers for the organization. Users can save time by scheduling several social media posts at once while maintaining an active presence online. The software allows users to measure their social media results and track their performance while sharing meaningful insights with their team about customers and campaign contents with the help of customizable reports.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 60%
  • Momentum 61%
  • Popularity 64%

Ultimate SMM Pricing

  • Free Trial Not Available
  • Starts at $5.83.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

HotPost logo
Social Media Management and Scheduling Platform Write a Review
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What is HotPost and how does it work?

Hotpost is a social media marketing and management platform. Users can schedule and manage their content with the tool as well as optimize their social media content. The extended functionalities help them measure and prove the social ROI of their networks. The dashboard has a social network section where users can select their account and a report section where users can view their successful and failed media, links, and texts in a visual graph representation. The schedule section, when opened, shows a calendar for the current month and clicking a date shows all the events scheduled for that particular date. There is also an account manager where they can add their Facebook, Instagram and Twitter accounts. And by creating relevant groups, they can manage multiple accounts in the app. An included file manager empowers them to upload and access files and folders, while also maintaining the security of the database.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 96%
  • Reviews 60%
  • Momentum 60%
  • Popularity 66%

HotPost Pricing

  • Free Trial Available
  • Starts at $19.0.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ViralWoot logo
Your social media marketing manager 5 Based on 1 Ratings
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What is ViralWoot and how does it work?

ViralWoot is a social media marketing software that provides companies the tools needed to plan posts, increase customer reach, participate with the correct influencers, analyze competition and create creative campaigns. Users can enhance their presence on various social networks like Instagram, Facebook, and Youtube with the ViralWoot pin programmer and spend more time on high-value activities as a commitment. With ViralWoot, companies can increase their presence and get more social networking traffic. The application also provides a guide on how to improve metrics, trace the presence of social networks, help publications, viral van, and study every step properly with real ideas. Trademarks can easily discover high-performance boards, pins and connect efficiently with famous influential. Users can also create specific and real-time track campaigns. Viralwoot users get a ping on these campaigns and can easily participate and claim their prizes. Using their free chrome extension, the managers can program PINs from anywhere on the web. The brand provides the users two different packages- ViralWoot standard and ViralWoot Business, costing 10 dollars and 49 dollars respectively.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 92%
  • Reviews 60%
  • Momentum 60%
  • Popularity 69%

ViralWoot Pricing

  • Free Trial Not Available
  • Starts at $8.33.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

SocialHuge logo
Manage your Socials & Reviews Write a Review
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What is SocialHuge and how does it work?

Create, publish, schedule, manage all messages & reviews in one single inbox. Easily create, schedule and publish content that connects with all audiences from a single dashboard. Manage incoming messages across social networks quickly and easily. Reply to Google Business and TripAdvisor reviews easily. Easily create, schedule and publish content that connects all audiences from a single platform.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 93%
  • Reviews 60%
  • Momentum 63%
  • Popularity 67%

SocialHuge Pricing

  • Free Trial Available

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

webZunder logo
Social media management for everyday business 4.6 Based on 18 Ratings
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What is webZunder and how does it work?

webZunder is one of the easiest social media management tools to use for SMBs, agencies and franchises to post customized messages, curate news and monitor competitors. With the webZunder dashboard Organize your Social Media -Auftritt professional: The slim Social Media - management tool minimizes effort - you have more time for your business operations.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 91%
  • Reviews 67%
  • Momentum 60%
  • Popularity 71%

webZunder Pricing

  • Free Trial Not Available
  • webZunder Offers Custom plan.

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Social Rise logo
Get better results on Reddit in less time Write a Review
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What is Social Rise and how does it work?

Spend less time on Reddit. Gain more OnlyFans subscribers. You can post 5x faster, reach twice the Redditors, automate messages, and more. Start free in 1 minute Message leads who commented or DMed you. Stop relying only on posts and get customers with no extra work. Prevent theft with a fully customizable watermark. Let leads find you even if your images appear on other sites. Include a comment along with your scheduled post. Easily add context, link to your page, or engage fans.

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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 97%
  • Reviews 60%
  • Momentum 60%
  • Popularity 64%

Social Rise Pricing

  • Free Trial Not Available
  • Starts at $22.49.

Pricing Insights for Social Media Management Software

  • The Average Cost of a basic Social Media Management Software plan is $15 per month.

  • 62% of Social Media Management Software offer a Free Trial Allows users to try out the software for a limited period before making a purchase decision. , while 31% offer a Freemium Model Allows users to access basic features at no cost..

List of Social Media Management Software

PRODUCT NAME SW SCORE AGGREGATED RATINGS
IceniMedia IceniMedia 82 0
Curate Curate 82 0
Owlead Owlead 82 0
Social HorsePower Social HorsePower 82 4.8
Social By Emovur Social By Emovur 82 0
Sether Sether 82 0
Outpost Social Outpost Social 82 0
SocialCaptain SocialCaptain 82 1.1
PilotPoster PilotPoster 82 0
HipSocial by 500apps HipSocial by 500apps 82 0

Overview

In today’s world, where social media plays a vital role in people’s lives, a brand should use it as a tool to reach its potential customers and publicise its new product or a deal. A social media management software enables the brand to manage its operations on social media, from creating attractive content to scheduling posts to fit the events, from maintaining its regular presence in customer’s feed to keeping a check on your competitors performance.

What is Social Media Management Software?

Let us first strengthen our understanding of what Social Media Management Software is. It is a software suite model or an application that allows you to effectively control your social media posts by engaging them via several communication mediums.

Social Media Management Software helps by controlling conversations over social media platforms, overlooking marketing strategies and campaigns, and evaluating your company’s social media presence.

Social Media Management Software allows you to connect all your social media platforms in one place, from where you can effectively analyze, manage, and control your social presence with the help of advanced features.

Why Use Social Media Management Software?

We all have our social media accounts that we manage every day. It is not that big of a deal, and you might be wondering, why would you need additional software to do that? For starters, having and managing a personal account and a business account are two different things. When it comes to business purposes, your account has strict goals— engaging, communicating, and gathering new customers. However, managing an account with these factors in mind is not as easy as it seems. With that in mind, here are a few other reasons why businesses need Social Media Management Software:

Managing more than one account

It is always better to have an account on more than one social platform. That way, you get a broader horizon, which gives you a more extensive reach and more potential customer engagement. However, having more than one social media account would need double the management trouble. But those things would not be a concern with Social Media Management Software as it provides one centralized dashboard for you to control all your social accounts.

Always stay up-to-date

When you have multiple social accounts, it is normal for you to receive tons of notifications every minute. But this also means that you can miss out on important matters. Of course, you cannot afford to make such a mistake. This is where Social Media Management Software can help you out tremendously. It helps you keep track of all your notifications, making you aware of the important matter so you never miss out on anything.

Monitor keywords for optimal results and leads

Social media platforms are a hub of customer-related information. The trends that they follow to their needs, feedback, preferences— social media platforms can provide you with information that can help you polish your services like none other. You can do with Social Media Management Software to gather this information, know the keywords, keep up with these trends, and get accurate leads on prospective customers.

Real-time engagement

As more and more businesses turn to social media for business aid, automated replies increase in number. Simply staying ‘active’ or posting several times in a day does not guarantee engagement. Businesses start missing out on real-time engagement that adds value to their services and brand image.

But, how can automated software help in increasing real-time engagement? The answer is simple— let Social Media Management Software handle all of the basic repetitive activities, and you can focus on engaging in more real-time communications.

Top Features of a Social Media Management Software

While you are on your way to familiarizing yourself with Social Media Management Software, you should also know about the key features that it provides. Let’s take a look:

Scheduling Posts

Automation is answering all our problems, and this Social Media Management Software feature easily tops them all. Whether you are online or not, the software will ensure that your scheduled posts are posted on time without needing any reminder.

Adaptability

One Social Media Management Software should be usable for all your accounts. It does not make any sense if you would require different software for each account. Therefore, one must feature that your preferred Social Media Management Software should have is adaptability.

Promoting and advertising

Social media has this convenient option for in-app advertising. With that, marketing for your company becomes easier over social media platforms as well as running campaigns. Social Media Management Software allows you to manage the said ads and campaigns efficiently.

Get familiar with your followers

Social Media Management Software helps in regulating, observing, and analyzing the behavior of your followers. Thus, it can help you come up with relevant posts that will engage customer interactions.

Top Use Cases for Social Media Management Software

As social media is prevalent in all industries, Social Media Management Software has many use cases. Let us take a look at a few of them:

Industry-level use cases

Marketing Industry

As the marketing industry continuously depends on social media for promotion and marketing strategies, Social Media Management Software is the perfect business tool.

Hospitality Industry

With the rising cafe and dining culture, the hospitality industry has turned to social media for promotions and attracting customers. Social Media Management Software, thus, plays an important role in this industry.

Fashion Industry

If there is an industry that uses social media platforms to its fullest, it is the fashion industry. That said, Social Media Management Software is actively used in this industry to regulate social media accounts.

Advertising Industry

We all know how social media platforms have active ad campaigns going on all around. The advertisement industry takes full advantage of the said scenario with strong aid from Social Media Management Software.

Entertainment Industry

Lastly, the entertainment industry, too, has high engagement on social platforms. With Social Media Management Software, dealing with multiple accounts becomes easier for the industry.

Functional-level use cases

Customer experience

Social Media Management Software helps improve customer experience by informing, engaging, and offering promotional discounts to all your followers.

Brand Image

Social media is a great platform for promoting brand image. With Social Media Management Software, you can effectively improve your company’s brand image.

Optimizing marketing

Social Media Management Software can effectively help you manage your social media marketing campaigns and advertisements.

Generation of revenue

Social media is an excellent channel for revenue generation. Social Media Management Software can help you optimize those channels to bring about a boost in revenue generation.

Innovation

Social Media Management Software provides you with unique analytics that allows you to be innovative to garner your customers’ attention.

Buying considerations - Detailed Buying Guide of Social Media Marketing Software

If you are planning to purchase Social Media Management Software, here are a few things that you should keep in mind:

Adaptability

When it comes to social media accounts, you may have ten different ones on different platforms. But, does your Social Media Management Software recognize those platforms? Make sure that the software is compatible with different types of social media platforms.

Available analytics

Social Media Management Software is all about the analytics that they provide. Therefore, while you are making the purchase, make sure you go through its analytics.

Management of campaigns

Managing campaigns is a challenging yet essential task. Therefore, make sure that the software has enough facilities and features to make campaign management easier for you.

User-friendly

Managing social media accounts is already a big hassle. You would not want to complicate the process by getting Social Media Management Software whose interface is complex and difficult to use. Stick to software that has an easy user interface.

Making the final decision - Choosing the right Social Media Management Software

Therefore, that is all you need to know about Social Media Management Software. In today’s time, where social media platforms have such a prevalent presence all around us, the best you can do is adapt yourself to the changing scenarios and make the best out of them. With Social Media Management Software, that becomes a problem.

Hence, if you are ready to purchase Social Media Management Software, which is highly recommended, go by this guide to know all about Social Media Management Software and make the best out of your software.

Features

Typical Features

Social Media Monitoring

Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online

Posts Scheduling

Schedules your posts beforehand to post contents timely even in your absence

Multi-User Collaboration

Allows multiple users to work on one project to ensure effective team work

Multi-Account Management

Facilitates the usage of multiple social media account for a wider reach

Customer Engagement

Enables the brand to maintain contact with their potential customers

Brand Tracking

Helps to know the position of your brand on the social media network

Auto Publishing

Publishes scheduled posts as and when they become relevant

Analytics (Social Media)

Helps you analyse performance based on reaction to posts

Content Management

Helps you to create and customize your contents to make user and SEO friendly

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