Home/Marketing Automation Software/SharpSpring
Updated on: September 19, 2020
What is SharpSpring ?
SharpSpring - Marketing Automation Software : SaaSworthy.com
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SharpSpring

A Simple Marketing Automation Solution
(1,677 Ratings) Write Review

SharpSpring is a Marketing Automation tool used to drive more leads and optimize sales. Build a visual workflow. Engage leads, and score them, page tracking, fit and more. The software integrates with Salesforce, SurveyMonkey, Shopify, Zapier, and more.

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SharpSpring Features Show All Features

SharpSpring Technical details

Support Business Hours Online Customer Type Large Enterprises Medium Business Small Business
API Location / Phone Number Gainesville, Florida / +1 888-428-9605
Deployment SaaS/Web/Cloud Mobile - Android Mobile - iOS Category Marketing Automation Software

SharpSpring Pricing

Pricing ModelFree Trial , Subscription , Quotation Based
Basic
$450 /Month
  • 1500 Contacts : $450 per Month billed Monthly
  • 10000 Contacts : $650 per Month billed Monthly
  • 20000 Contacts : $875 per Month billed Monthly

Onboarding : $1800 (one-time payment)

Features

  • Unlimited Users
  • Unlimited Support

All the Plans includes these Features

  • Full Marketing Automation
  • Blog Builder
  • Dynamic Form Builder
  • Campaign Tracking
  • Dynamic Landing Pages
  • Reporting and Analytics
  • Behavior-Based Email
  • CRM and Sales Automation
  • Anonymous Visitor ID
Agency
Custom

Features

  • Includes features of All Plan
Enterprise
Custom

Features

  • Includes features of All Plan
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Disclaimer: The pricing details were last updated on 29/03/2019 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

SharpSpring FAQs

SharpSpring is Marketing Automation Software. SharpSpring offers the following functionalities:

  • Lead Scoring
  • Multivariate Testing
  • Analytics (ROI Tracking)
  • Campaign Segmentation
  • Channel Management
  • Email Drip Campaigns
  • Landing Pages
  • Lead Management
  • Lead Nurturing
  • Website Visitor Tracking

Learn more about SharpSpring features.

The pricing for SharpSpring starts at $450.00 per month. SharpSpring has a single plan:

  • Basic at $450.00 per month.
    • SharpSpring also offers a custom plan based on the customer's request.

      Learn more about SharpSpring pricing.

No, SharpSpring does not offer a free plan.

Learn more about SharpSpring pricing.

Yes, SharpSpring provides API.

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SharpSpring Reviews

OVERALL RATING
4.2
Based on 1,677 Rating(s)
Rating Distribution
  • 75.9 %
  • 17.8 %
  • 2.9 %
  • 1.5 %
  • 1.9 %
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Denis MuhuriSource : trustradius.com
(Reviewed on 14 September 2020)
Powerful software for marketing automation

Use Cases and Deployment Scope

SharpSpring is used at FunnelBud both as a marketing automation tool and a sales CRM. We also provide services to help other companies implement SharpSpring into their marketing efforts. SharpSpring is a powerful marketing automation tool and businesses we've helped implement SharpSpring into their marketing strategy have seen an improvement in the leads they get.

Pros and Cons

  • Helps capture leads
  • Many features that are helpful in marketing automation.
  • Comprehensive reporting which enables someone to have a clear idea of which marketing efforts are working best for their company.
  • Lead segmentation
  • Lead scoring
  • Email automation and personalization capabilities
Edit
  • Haven't experienced any downside so far, SharpSpring support has always helped me whenever I encountered difficulty.

Likelihood to Recommend

SharpSpring is great in eliminating certain marketing tasks that are repetitive by having features like visual workflows which enable users to create automation.
The software also helps create inbound funnels that capture leads, one is able to segment leads using various ways e.g. custom fields.
A CRM is also included in SharpSpring which helps both marketing and sales teams work seamlessly.
Read Denis Muhuri's full review

...more
Jailyn GlassSource : trustradius.com
(Reviewed on 10 September 2020)
SharpSpring is a GREAT Marketing Automation Tool

Use Cases and Deployment Scope

SharpSpring is being used to automate our agency's marketing efforts and 3 of our clients' marketing by nurturing leads, sending out emails, creating automation, and seeing which visitors are coming to our websites. Each profile uses it differently, but the main solution is to streamline how we do marketing overall. So far, it's being used by the entire organization.

Pros and Cons

  • Share demographics about the visitors coming to your website.
  • Automations that helps you get the right information needed.
  • Create individualized landing pages to personalize the marketing experience.
Edit
  • The landing builder can be improved by offering more templates and an easier way to manipulate the links.
  • We recommend adding templates for automation like emails and landing pages have.
  • Implement an integration with Instagram.

Likelihood to Recommend

There is a lot of heavy lifting to complete when setting up a SharpSpring account from scratch. Even though the SharpSpring team is there to help with the first account, you have to set up the rest on your own. Once you get the hang of it, it's not as bad as it seems.
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Seth SkverskySource : trustradius.com
(Reviewed on 03 September 2020)
SharpSpring is a lifesaver

Use Cases and Deployment Scope

SharpSpring has reinvented our lead funnel and sales process. What once was dull and drab, is now informative, automated, and kick a$$!! With its automated auction groups, email marketing tools, and custom landing pages, SharpSpring allows my Sales team and I to ensure that our clients are getting the actions needed so our outreach is equal to our product!

Pros and Cons

  • Lead funnel
  • Email marketing
  • Customer support
  • Landing pages
Edit
  • Notifications out of visual workflow.

Likelihood to Recommend

SharpSpring is well suited for any sized agency. For LSEO, I am the sales force, literally. But, by enabling an automation process, my clients get the attention they deserve without hiccups. Atop of that, I use the amazing suite of templates for email marketing. It's a great tool that is always being updated.
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Thomas LaffeySource : trustradius.com
(Reviewed on 03 September 2020)
SharpSpring is exactly what we were searching for

Use Cases and Deployment Scope

We are using SharpSpring to build landing pages for all of the services our company offers that funnel our website visitors into contacts, then converting those contacts into sales. This is addressing the problem of previously having lots of web traffic bouncing without contacting us for more information. We are starting with one of our locations, and plan to add all of our locations as soon as we have each landing page built for each of our specific services.

Pros and Cons

  • Landing pages
  • Automated emails
  • CRM

Likelihood to Recommend

We repair glass, we don't replace glass. The services our company provides are very specific, and people don't search for our services until they need them, so when we get a potential customer to our website, we need to be able to answer any questions they may have about their specific problem. If the website doesn't give them the answers they were looking for, they might choose to replace glass and we miss the opportunity to repair glass. By using SharpSpring landing pages with triggers, and calls to action, we are able to convert more website visitors into contacts, thus turning them into additional sales.
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Josh AstonSource : trustradius.com
(Reviewed on 30 August 2020)
Impressive product, exceptional value

Use Cases and Deployment Scope

We use SharpSpring across the entire organization, but our Sales and Marketing teams especially use the tool.

I'm not spending as much time connecting tools and I'm spending way more time defining and executing strategies. I'm creating a robust customer engagement strategy that is inclusive of sales and marketing. I'm solving the problem of identifying content that the consumer truly wants and needs to convert.

Pros and Cons

  • Personalization: SharpSpring allows me to personalize the experience for each persona across the entire experience—website content, emails, sales funnel, social media and more
  • Generating leads: SharpSpring provides such great tracking and data to help me generate leads. It helps identify visitors to my site and then collect leads once the traffic has hit my website.
  • Proving ROI: I can see great, holistic data on how my approach is doing with customers. Everything from website behavior, open rates, where people stand in the sales process, and lead activity.
Edit
  • Mobile app: I'd love to see more focus on the SharpSpring mobile app.
  • More content: They have great templates, but I feel like there is never enough (landing pages, emails, etc.).
  • Billing: It can be a bit confusing, especially if you have clients on the tool.

Likelihood to Recommend

I've worked with HubSpot, Adobe, Marketo, Pardot, and a myriad of other digital marketing tools. I've used tools that cost 1-2 million a year, spent months on integrations. I've honestly never found a tool that is so capable, so easy to implement and does not require 6 figures of budget to fund it as I have in SharpSpring. I think SharpSpring is a no-brainer tool for any small to medium-sized organization. It may even cut it for larger organizations. While I'm very impressed, I see the company continuing to strive towards an even higher level of greatness.

Don't spend your time on integrations and getting tools to communicate. Spend your time on strategy, testing, and building out a ridiculously successful sales and marketing approach.

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Dorothy WoldenSource : trustradius.com
(Reviewed on 26 August 2020)
Extremely happy with my experience with SharpSpring.

Use Cases and Deployment Scope

We use SharpSpring for marketing automation and as a sales CRM. I've been pleasantly surprised and the ease of use and robust functionality of the platform. As a demand generation marketer, I have used several other tools that required extensive training and the hiring of a consultant to properly implement. SharpSpring was was to implement and I was able to become a proficient user in just a matter of weeks. The automation features have been a huge support as we have a small team and don't have the time to do a lot of manual tasks.

Pros and Cons

  • I'm very pleased with the reporting feature. It allows me to analyze and report on our marketing data quickly and easily to our stakeholders.
  • Creating visually appealing and personalized emails is very simple. Much easier than other tools I have use.
  • I was able to train a very junior team member on how to use the tool. They picked it up quickly.
Edit
  • I'd like to see the ability to create a custom lead status.
  • Our sales operations team would like more customizable sales reporting.

Likelihood to Recommend

SharpSpring is great for agencies that need both a marketing automation tool and CRM. They focus on the needs of small business by keeping the platform easy to use and yet robust enough to accommodate as they scale.
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Verified UserSource : trustradius.com
(Reviewed on 26 August 2020)
I could not imagine my clients not using SharpSpring

Use Cases and Deployment Scope

We use SharpSpring with our clients to help maximize their return on their marketing investment. Plus, we help guide the Sales teams to use it to understand the prospects' life of the lead and use it in their sales process. Having all of the information in one place and being able to report out, makes SharpSpring a key tool for not only our agency but also for our clients.

Pros and Cons

  • User experience: Clear dashboard and understanding where to go.
  • Ability to understand leads: Contact manager provides a snapshot.
Edit
  • ProServices: Slow to respond and timelines are too long for our fast-paced world.

Likelihood to Recommend

We have and we will continue to recommend SharpSpring to our clients and even to our colleagues. It has been a great tool for diving deeper into our prospect's world and their intentions through the purchase journey. Many of our clients use it and both their marketing and sales teams see the value in it.
Read this authenticated review

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Jonathon TsourakisSource : trustradius.com
(Reviewed on 24 August 2020)
SharpSpring is Agency Recommended

Use Cases and Deployment Scope

SharpSpring is used by our company for our own marketing needs as well as for the clients that we manage marketing for. Our internal marketing and sales teams use it as well as our marketing production team to execute client campaigns. It helps us track our marketing initiatives so we can provide actionable data for ourselves as well as for our clients.

Pros and Cons

  • Marketing automation
  • Email marketing
  • Lead analytics
Edit
  • UI
  • Direct integrations outside of Zapier

Likelihood to Recommend

SharpSpring is well suited for agencies that manage clients' marketing accounts. This is a great tool not only to show ROI, but to build a sales/marketing funnel to prove the value of your efforts.

It would be less appropriate with companies that work in short sales cycles with low transaction value. Then again, the tool's remarketing features could be accessed in this area.
Read Jonathon Tsourakis's full review

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Rodrigo CuevasSource : trustradius.com
(Reviewed on 17 August 2020)
SharpSpring is all you need if you're serious about marketing

Use Cases and Deployment Scope

SharpSpring has enabled my team and me to actively create multiple drip campaigns to target our newest and existing prospects. It allows us to monitor how new and existing users interact with our website, what pages they go to, and how much time they spend on each page. This has assisted us in refining our retargeting strategies and the type of content we need to create to keep our prospects engaged and interested in our services.

Pros and Cons

  • Marketing automation.
  • Analytics.
  • Custom reports.
  • Managing contacts.
  • Follow up with contacts.
  • Email templates.
Edit
  • Social media.
  • Pre-made email template variety.

Likelihood to Recommend

SharpSpring has a feature within the contact manager that enables you to keep track and analyze "the life of the lead." This refers to all content, activity, engagement, clicks, and time spent on each content. This facilitates us with our content strategy when trying to create more opportunities and fill up our pipeline. It's very easy to manage contacts through SharpSpring because it allows you and your team to see all team interactions with that prospect, keeping everyone in the loop of the sales process. It facilitates the process of following up with your prospects.
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Michael NaylorSource : trustradius.com
(Reviewed on 16 August 2020)
Fancy pants marketing for a decent price

Use Cases and Deployment Scope

If you've ever wondered how the big guys are keeping in touch with their clients, it's by using a tool like SharpSpring. Whoever designed this thing must have been frustrated with other tools out there. We use Sharpspring to send large batches of emails, to automate our responses, as a scheduler, for landing pages, and for managing clients who are first learning about us. The email sending platform is our primary value from SharpSpring. It tracks things for us like opens, clicks, and even tracks who clicks through to our website from the email messages. They score that in the lead scoring, which is a standard feature for this kind of product, but for us, it's been super helpful.

Favorite features of SharpSpring?
  • Is that they answer the phone. I can get tech support on the line basically any time I need it.
  • Is that I almost never need to call support, because the product isn't difficult to use.
  • I Love how it keeps track of an email score for me--how likely are my messages to be delivered?
  • As an agency, I love how I can set this up for my clients and manage them all through a single dashboard.

Pros and Cons

  • Email automation
  • User tracking
  • Email batching
  • CRM
Edit
  • Email building interface is a little clunky.
  • Sometimes it's hard to find a specific setting.
  • Agency billing system is terrible.

Likelihood to Recommend

SharpSpring is best at doing the heavy lifting for your marketing campaigns. Email is the backbone of most of these campaigns, even when you think it's something else. The email is how you follow up, it's the only way you can reach directly out to a specific customer without some platform getting in the way. Link this with social media, embed the forms on your landing pages, and you've got something amazing. Tracks every step, and you can fully attribute the campaign to where it belongs.
Read Michael Naylor's full review

...more
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Videos on SharpSpring

SharpSpring - Why Marketing Automation
SharpSpring - Why Marketing Automation
Lead Nurturing | SharpSpring Video
SharpSpring - Marketing Automation for Agencies

SharpSpring Screenshots

Creating Opportunities
Custom Pipelines and Stages
Visual Pipelines
CRM Reports
Accounts
Overview
Creating Opportunities
Creating Opportunities
Custom Pipelines and Stages
Visual Pipelines
CRM Reports
Accounts
Overview

Articles on SharpSpring

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