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92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Leanplum logo
Mobile Analytics Software

4.3 156 user ratings

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92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Braze logo
Customer Advocacy Software

4.5 1,276 user ratings

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92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Countly logo
Mobile Analytics Software

4.3 61 user ratings

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96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

AppsFlyer logo
Mobile Analytics Software

4.4 1,062 user ratings

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Overview

Description It is a powerful mobile analytics platform which helps you to build long-term customer relationship. It will allow you to manage campaigns in multiple messaging channels and it has optimization assistance which will improve the effectiveness of every campaigns. In addition, it has impact clarity feature which will help u to understand the impact of all campaigns. Using this software, you can send targeted messages to the consumers through push and email notifications. In addition, this software will allow you to send personalized messages and it also has predefined templates which can be used in the campaigns. Read more Braze is a customer platform designed for today's mobile world. The customer-relationship-management platform help leading brands to create the insights of customers who transmit and process historical, current and predictive data in an interactive feedback loop. This means that relevant information about relevant messaging features can be processed immediately via mobile and web devices. It is a marketing analysis and application automation software for mobile applications that focus on campaign management, promoting your business. Compatible with Android, Windows, iOS, and Unity, the company is equipped with a team dedicated to Braze Academy, a resource for automating integration, deployment, and marketing. The product is a platform that allows brands to humanize their relationships with their customers through technology. This leads to better experiences and improves customer loyalty, life expectancy and return on investment. The CRM software provides easy-to-use tools for loading and retrieving data from the platform. Detailed information about the level of events available in the currents program is also beneficial for entering your analytics system. The platform has standard reports and can pull another custom to meet your needs. This shows that Braze is indeed customer oriented. The Customer Relationship Management software is designed for today's on-demand customers who are always connected. Replacing decades of old databases and poorly integrated internal and external tools with live client views, offering a grand customer path development, optimized campaign, and more. Its amazing features include prolific customers including Urban Outfitters and Shutterfly; compatibility with the SDK configuration; analysis and market strategy and Amazon Kindle. Read more Countly is an Analytics platform to engage the customer in Web, Desktop and Mobile applications. It is a secure platform to process data points in the cloud and on-premises to optimize business development. Small, Medium and Large companies make use of the software. Read more AppsFlyer is an attribution platform that allows marketers and advertisers to manage, measure, and analyze which campaigns drive results. With its accurate data and customer-centric approach, it’s the number one choice of leading brands. It promises deep integrations with every media source including marketing platforms such as Google, Twitter, and Facebook. The pre-configured postbacks send all the right engagement data to partners, thus helping users to build advanced audience campaigns. With the real-time TV attribution feature, users can measure the impact of TV campaigns and can also streamline efforts by using deep integrations with WyWym TvTvm Adalyser, Shazam, and TvTy. The overview dashboard is designed in a way so that it can help marketers to make strategic decisions about their mobile marketing performance. Users can protect their business from mobile ad fraud with enterprise-grade protection. The platform’s deep linking technology helps brands to create the best experience across every digital touchpoint with its email, social, SMS, referrals, and web-to-app features. Read more
Pricing Options
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Available
  • Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
SW Score & Breakdown

92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    85%
  • Momentum
    63%
  • Popularity
    88%

92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    60%
  • Reviews
    75%
  • Momentum
    63%
  • Popularity
    88%

92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    96%
  • Reviews
    87%
  • Momentum
    68%
  • Popularity
    83%

96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    93%
  • Reviews
    93%
  • Momentum
    69%
  • Popularity
    99%

Technical Details

Organization Types Supported
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
Modes of Support
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
API Support
  • NA
  • Available
  • Available
  • Available

Reviews & Ratings

User Rating
4.3/5 156 user ratings
4.5/5 1,276 user ratings
4.3/5 61 user ratings
4.4/5 1,062 user ratings
Rating Distribution
  • Excellent

    45.5%
  • Very Good

    39.1%
  • Average

    12.8%
  • Poor

    1.3%
  • Terrible

    1.3%
  • Excellent

    56.3%
  • Very Good

    37.3%
  • Average

    5.7%
  • Poor

    0.3%
  • Terrible

    0.4%
  • Excellent

    39.3%
  • Very Good

    52.5%
  • Average

    4.9%
  • Poor

    3.3%
  • Terrible

    0%
  • Excellent

    46.5%
  • Very Good

    47.2%
  • Average

    5.1%
  • Poor

    0.6%
  • Terrible

    0.7%
User Sentiments

    Excellent Customer Support, Advanced A/B Testing Capabilities, Cross-Channel Communication Capabilities, User-Friendly Interface

    Limited Analytics Functionality, Slow Platform Synchronization, Occasional Bugs and Glitches, Complex Campaign Setup

    User-friendly Interface, Extensive Automation Capabilities, Robust Segmentation Features, Extensive Integrations

    Reporting Functionalities need Improvement, Slow Loading Times/Performance Issues, Complex Initial Implementation, Limited Email Template Customisation

    Not Available

    Accurate Attribution, Extensive Integrations, Comprehensive Reporting, Effective Fraud Prevention

    High Pricing, Complex User Interface, Technical Support Issues, Limited Data Export

Review Summary

Leanplum's user reviews highlight its strengths in omnichannel marketing automation, personalization capabilities, and real-time campaign optimization. Users appreciate its user-friendly interface, ease of use, and ability to deliver relevant and targeted messages to customers. However, some reviewers have mentioned limitations in reporting and analytics, as well as occasional technical issues. Overall, Leanplum is praised for its ability to improve customer engagement and drive conversions, making it a popular choice among marketing professionals.

Overall, users praise the effectiveness of the platform in driving engagement, personalizing campaigns, and streamlining communication. They appreciate the automation capabilities, segmentation options, and analytics tools. However, some users mention areas for improvement, such as occasional technical glitches, a learning curve for new users, and limited flexibility in customization. Additionally, concerns are raised regarding the pricing structure and the need for improved customer support responsiveness.

Not Available

Users appreciate AppsFlyer's robust set of features, including its attribution capabilities, fraud protection, and ability to track ROI. They also praise its user-friendly interface, comprehensive reporting options, and excellent customer support. However, some users have reported occasional technical glitches and a somewhat steep learning curve. Overall, AppsFlyer is a reliable and feature-rich platform for tracking and analyzing marketing campaigns, particularly for mobile apps.

  Read All User Reviews Read All User Reviews Read All User Reviews Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Available
  • Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
Pricing Plans
Monthly Plans Annual Plans

Leanplum Custom

Braze Custom

Community Edition Free

Enterprise Edition Custom

Zero Free

Growth Others

Enterprise Custom

 
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Screenshots & Videos

Screenshots screenshots
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Braze screenshot
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screenshots
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AppsFlyer screenshot
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Videos Not Available Video Thumbnail
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Vendor information

Company Details Located in: San Francisco, CA Located in: New York, NY Founded in: 2011 Located in: London, United Kingdom Located in: San Francisco, CA
Contact Details

+1-844-532-6758

https://www.leanplum.com/

Not available

https://www.braze.com/

Not available

https://count.ly/

(415) 636-9430

https://www.appsflyer.com/

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