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87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more 
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| Description | It is a mobile measurement company that gives you better customer insights. It has attribution feature using which you can track all marketing channels to measure your campaigns. Comprehensive in-app analytics tool of this software will help you to discover user behaviours and KPIs in real-time. You can retarget and discover new users and can control your audience segments by using audience builder feature. In addition, it has fraud prevention suite to prevent mobile ad fraud in real-time. This software has highly customizable dashboard which combines the data gathered from multiple platforms and campaigns into a single tool. Read more | AppsFlyer is an attribution platform that allows marketers and advertisers to manage, measure, and analyze which campaigns drive results. With its accurate data and customer-centric approach, it’s the number one choice of leading brands. It promises deep integrations with every media source including marketing platforms such as Google, Twitter, and Facebook. The pre-configured postbacks send all the right engagement data to partners, thus helping users to build advanced audience campaigns. With the real-time TV attribution feature, users can measure the impact of TV campaigns and can also streamline efforts by using deep integrations with WyWym TvTvm Adalyser, Shazam, and TvTy. The overview dashboard is designed in a way so that it can help marketers to make strategic decisions about their mobile marketing performance. Users can protect their business from mobile ad fraud with enterprise-grade protection. The platform’s deep linking technology helps brands to create the best experience across every digital touchpoint with its email, social, SMS, referrals, and web-to-app features. Read more |
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| SW Score & Breakdown |
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
|
96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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| Total Features |
6 Features
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6 Features
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| Common Features for All |
A/B Testing
Cohort Analysis
Event Tracking
Funnel Analysis
Push Notifications
Retention Tracking
Revenue Tracking
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A/B Testing
Cohort Analysis
Event Tracking
Funnel Analysis
Push Notifications
Retention Tracking
Revenue Tracking
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| Review Summary |
Users commend Adjust for its robust attribution and post-install analytics capabilities, highlighting its accuracy, granularity, and customizability. Reviewers appreciate the platform's user-friendly interface, comprehensive reporting options, and helpful customer support. The ability to track and analyze user behavior across channels and devices is particularly valued. However, some users have expressed concerns about the complexity of the platform and the need for dedicated resources to fully utilize its features. Additionally, a few reviewers have reported occasional technical glitches and issues with data accuracy. |
Users appreciate AppsFlyer's robust set of features, including its attribution capabilities, fraud protection, and ability to track ROI. They also praise its user-friendly interface, comprehensive reporting options, and excellent customer support. However, some users have reported occasional technical glitches and a somewhat steep learning curve. Overall, AppsFlyer is a reliable and feature-rich platform for tracking and analyzing marketing campaigns, particularly for mobile apps. |
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| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Basic Custom Business Custom Custom Custom |
Zero Free Growth Others Enterprise Custom |
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| Company Details | Located in: Berlin, Germany - 10405 | Located in: San Francisco, CA |
| Contact Details |
Not available https://www.adjust.com/product/mobile-app-analytics/ |
(415) 636-9430 https://www.appsflyer.com/ |
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What are the key differences between Adjust and AppsFlyer?
What are the alternative products to Adjust?
What are the key features of AppsFlyer?
How does AppsFlyer help with mobile marketing?
What are the benefits of using Adjust?
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