Hotjar

About Hotjar

Hotjar aims to help businesses better understand customer behaviour on the user website front end using a plethora of tools such as heatmaps, visitor recordings, conversion funnels, feedback and surveys. Heatmaps help users understand what customers want, care about and do on their websites by visually representing their clicks, taps and scrolling behaviour, which are often considered the strongest indicators of visitor motivation and desire. It enables users to see recordings of real visitor behaviour on the website. Conversion funnels allow them to figure out where their potential clients are dropping off. Hotjar provides detailed page-wise data and presents it in a visual, simpler, and intuitive format. Another feature, form analysis allows them to Improve online form completion rates by monitoring which fields take too long to ﬁll, which are left blank, and the reasons visitors abandon a form and a page. Lastly, Hotjar makes it possible to recruit test visitors for user research and testing directly from the website.

Screenshots & Videos

Pricing

Free Trial Not Available
Starts at $39.0. Offers Free-forever plan.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

82%
Reviews

94%
Momentum

73%
Popularity

99%

Platforms Supported

Browser Based (Cloud)
Mobile App (Android, iOS)

Organization Types Supported

All (Small, Medium, Large)
Freelancers

API Support

NA

Modes of Support

Online

Hotjar Features

Show Feature Explanation

Show Missing Features

Heat Map Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

82%

Form Testing

Offers to check the performance of the forms and identify the fields negating visitor's interest

JavaScript Error Detection

Helps to detect any error in JavaScript that is resulting in bugs on the website

Funneling

Helps to identify pages/parts of your website responsible for the drop of a potential customer

Customer Feedback

Helps the website owner to receive customer feedback directly from the website

Filtered Results

Offers to filter the results based on regions, devices and other criteria.

Session Recording

Enables one to record remote access, support sessions, and meetings

Team Sharing

Used to share the heatmaps, recorded sessions and other analytics with your team for coordination

GDPR Compliance

Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union

Custom Targeting

Offers to target a particular set of customers with a similar set of preferences and behaviors, thus bringing efficiency.

Optimization Tool

Enables optimization of contents/elements of your website without using any third-party application

Chat Integration

Enables website manager to chat directly to the visitor in order to address his/her query

Real-time View

View real-time live interaction of visitors on the website

A/B Testing

Compares two versions of your website to see which one performs better

Hotjar Pricing

Free Trial

Not available

Pricing Options

Freemium ( Limited Features )

Premium Plans ( Subscription )

Pricing Plans

Basic Free

Features

Up to 35 daily sessions
Automatic data capture
Unlimited heatmaps
Up to 1,050 recordings/month
Create and store 3 surveys & incoming feedback widgets

Plus $39.00 $39.00 per month

Features

Everything in Basic, and:
Up to 100 daily sessions
Powerful filters for recordings
Trigger recordings by page or event
Up to 3,000 recordings/month
Unlimited surveys & incoming feedback widgets

Business $99.00 $99.00 per month

Features

Everything in Plus, and:
500 - 2,500 daily sessions
Seven custom-built integrations
Analyze key user cohorts
Rage clicks and u-turns
Removal of Hotjar branding
Based on sessions needed

Scale $389.00 $389.00 per month

Features

Everything in Business, and:
4,000+ daily sessions
Dedicated Hotjar Customer Success Manager
SAML single sign-on (SSO)
Enough data for the largest sites
Full access to every feature

Screenshots of Vendor Pricing Page

Disclaimer: The pricing details were last updated on 02/12/2021 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Hotjar Pricing.

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Hotjar Reviews

User Rating

4.4/5 (Based on 1,743 Ratings)

Ratings Distribution

Excellent
52.4%
Very Good
39.6%
Average
6.2%
Poor
0.2%
Terrible
1.5%

Do You Use Hotjar?

Write a Review

Review Summary

Hotjar's user reviews reveal both positive and negative experiences. Many users find the heatmaps and session recordings features valuable for understanding user behavior and identifying pain points. They appreciate the easy-to-use interface and the ability to quickly set up and customize surveys. However, some users report challenges with the pricing structure and the accuracy of the data collected. Additionally, a few users have expressed concerns about the impact Hotjar may have on their website's performance and security. Overall, Hotjar appears to be a popular tool with a range of features that can provide insights into user behavior, but users should carefully consider their specific needs and budget before committing to a subscription.

Pros

Comprehensive heatmaps and session recordings provide valuable insights into user behavior.
Easytouse interface and intuitive navigation make it accessible to users of all skill levels.
Advanced features like conversion funnels and feedback polls help optimize website performance.
Robust analytics and reporting capabilities enable datadriven decisionmaking.

Cons

Some users may find the pricing structure to be expensive, especially for smaller businesses.
Limited integrations with thirdparty tools and platforms may hinder seamless data sharing.
Occasional technical glitches and bugs can disrupt the user experience.
Customer support response times may vary, impacting the efficiency of issue resolution.