Dynamics 365 Marketing

About Dynamics 365 Marketing

Dynamics 365 Marketing is a marketing automation software, Easily orchestrate personalized multichannel journeys that deliver the right message at the right time in the right channel to create rewarding relationships. Create seamless customer experiences through marketing automation, shared data, and business processes connected to Dynamics 365 Sales to productively nurture leads and increase opportunities in the customer pipeline.

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Pricing

Free Trial Not Available
Starts at $750.00.
View Detailed Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

100%
Reviews

83%
Momentum

60%
Popularity

64%

Platforms Supported

Browser Based (Cloud)

Organization Types Supported

All (Small, Medium, Large)

API Support

Available

Modes of Support

Business Hours, Online

Dynamics 365 Marketing Awards

# 11 Fastest Growing Software Marketing Automation Software
Q2 2021

Dynamics 365 Marketing Features

Show Feature Explanation

Marketing Automation Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

100%

Website Visitor Tracking

This feature allows you to analyze and understand the behavior of your website visitors.

Lead Nurturing

Timely following up with your leads in order to convert them into a prospective customer.

Lead Management

A systemized and organized way of managing all your leads and their conversation.

Landing Pages

Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email

Email Drip Campaigns

An email drip campaign helps you automatically send a series of emails at regular intervals.

Channel Management

It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.

Campaign Segmentation

A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.

Analytics (ROI Tracking)

ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.

Multivariate Testing

Allows testing different variations of multiple webpage elements to find the best one among them

Lead Scoring

Lets you manage your prospective leads by scoring them on the basis of their response.

Dynamics 365 Marketing Pricing

Free Trial

Not available

Pricing Options

Premium Plans ( Subscription )

Pricing Plans

Dynamics 365 Marketing $1,500.00 $1,500.00 per user / month

For organizations without any other Dynamics 365 application

Features

Includes 10,000 contacts, 100,000 interactions, 1,000 SMS Messages2
Engage customers in real time
Personalize customer experiences with AI
Build seamless experiences through collaboration
Win customers and earn loyalty faster

Additional contacts packs

Tier 1: 5,000–49,999 contacts: $250 per Month
- Sold in packs of 5,000 contacts and 50,000 interactions
Tier 2: 50,000-99,999 contacts: $1,500 per Month
- Sold in packs of 50,000 contacts and 500,000 interactions
Tier 3: 100,000–249,999 contacts: $1,250 per Month
- Sold in packs of 50,000 contacts and 500,000 interactions
Tier 4: 250,000–499,999 contacts: $750 per Month
- Sold in packs of 50,000 contacts and 500,000 interactions
Tier 5: More than 500,000 contacts: $500 per Month
- Sold in packs of 50,000 contacts and 500,000 interactions

Additional interactions packs

Tier 1: 50,000–499,999 interactions: $225 per Month
- Sold in packs of 50,000 interactions
Tier 2: 500,000–999,999 interactions: $1350 per Month
- Sold in packs of 500,000 interactions
Tier 3: 1,000,000–2,499,999 interactions: $1,125 per Month
- Sold in packs of 500,000 interactions
Tier 4: 2,500,000–4,999,999 interactions: $675 per Month
- Sold in packs of 500,000 interactions
Tier 5: More than 5,000,000 interactions: $450 per Month
- Sold in packs of 500,000 interactions

Additional application instances4

For production use: $500 per tenant per month
For non-production use: $250 per tenant/month

Dynamics 365 Marketing Attach $750.00 $750.00 per user / month

For organizations with a qualifying Dynamics 365 application3

Features

Includes 10,000 contacts, 100,000 interactions, 1,000 SMS Messages
Engage customers in real time
Personalize customer experiences with AI
Build seamless experiences through collaboration
Win customers and earn loyalty faster
Includes features of Additional contacts packs, Additional interactions packs and Additional application instances4

Screenshots of Vendor Pricing Page

Disclaimer: The pricing details were last updated on 16/06/2023 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Dynamics 365 Marketing Pricing.

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Dynamics 365 Marketing Reviews

User Rating

4.5/5 (Based on 2,218 Ratings)

Rating Distribution

Excellent
59.3%
Very Good
33%
Average
6.5%
Poor
0.8%
Terrible
0.4%

User Sentiments

Seamless Microsoft Integrations, Marketing Automation Capabilities, User-Friendly Interface, Customer Journey Mapping

High Pricing, Steep Learning Curve, Occasional Software Bugs, Limited Third-Party Integrations

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Review Summary

Dynamics 365 Marketing is a powerful marketing automation solution that users praise for its seamless integration with other Microsoft applications and user-friendly interface. It provides robust features for marketing automation, personalized communications, lead management, and comprehensive analytics. However, users often point to a steep learning curve, complexity for smaller businesses, and occasional performance issues as drawbacks. Some also mention limitations in third-party integrations and the need for improvements in user onboarding and pricing accessibility. Despite these concerns, Dynamics 365 Marketing remains a valuable tool for large organizations seeking to enhance their marketing efficiency and customer engagement.

Pros

Dynamics 365 Marketing offers seamless integration with other Microsoft applications, enhancing data sharing and providing a comprehensive customer view.
Its robust marketing automation capabilities empower users to create and manage multichannel campaigns, including email, social media, webinars, events, and more.
Dynamics 365 Marketing supports targeted and personalized communication, enabling marketers to segment their audience and deliver tailored content and messages based on customer preferences and behaviors.

Cons

The platform can be complex and might require a learning curve, especially for those new to marketing automation tools or the Dynamics 365 ecosystem.
While offering a range of features, Dynamics 365 Marketing might have limitations in terms of customization options. Depending on specific business needs, certain customizations might not be easily achievable.
Dynamics 365 Marketing is a premium solution, and the cost might be a concern for smaller businesses or organizations with tight budgets. The pricing structure may include licensing fees, implementation costs, and ongoing maintenance expenses.

Dynamics 365 Marketing Reviews

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