MEET CLARA - THE AI BEHIND SMARTER SOFTWARE CHOICES
Best Marketing Automation Software At A Glance
Best for Small Businesses:
Makesbridge
Best for Mid-Market:
Emfluence
Best for Enterprise:
Right On Interactive
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Emfluence and how does it work?
The emfluence Marketing Platform is guided by feedback from marketing automation platform users like a user. Whether you’re launching your own digital campaigns or managing a brand across multiple channels, we’ve got you covered.
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SW Score Breakdown
User Sentiment
Kansas City, Missouri
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Dynamics 365 Marketing and how does it work?
Dynamics 365 Marketing is a marketing automation software, Easily orchestrate personalized multichannel journeys that deliver the right message at the right time in the right channel to create rewarding relationships. Create seamless customer experiences through marketing automation, shared data, and business processes connected to Dynamics 365 Sales to productively nurture leads and increase opportunities in the customer pipeline.
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SW Score Breakdown
User Sentiment
Redmond, Washington
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Makesbridge and how does it work?
Makesbridge is an all in one cloud platform featuring mass email, marketing automation, sales automation, and business intelligence dashboards. The platform is used by companies small and large, B2B and B2C such as Time Warner Cable, Johnson & Johnson, Hewlett Packard, Microsoft and Vodafone, to effortlessly communicate with customers.
Read moreSW Score Breakdown
Unsure which SaaS tool fits your needs? Let Clara guide you.
SaaSworthy’s own chatbot that helps you find, compare, and choose better in seconds.86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Pixis AI Infrastructure and how does it work?
As the digital landscape continues to evolve, staying ahead of the curve has become a crucial factor for businesses looking to succeed in the competitive world of marketing. That's where Pixis AI Infrastructure comes in. Built with the sole purpose of empowering growth marketing, this AI infrastructure is here to revolutionize the way you generate demand. But what exactly does that mean for you? It means access to purpose-built, codeless AI solutions that can seamlessly scale their demand generation efforts. With this AI infrastructure, you can beat their performance goals and achieve unprecedented results. So how do we do it? It's simple. We leverage a transparent AI infrastructure that works across platforms to optimize their campaigns and drive success. And the best part? Our codeless AI systems can be activated in a matter of seconds, eliminating the need for hours of tedious coding. At Pixis, we believe in the power of the trifecta. That's why this AI infrastructure operates on three pillars that work together to deliver exceptional performance at all times. First, this advanced algorithms analyze data to predict consumer behavior and optimize their campaigns accordingly. Second, this AI technology adapts in real-time to changing market trends and demands. And finally, this codeless systems make it easy for anyone to leverage the power of AI without any technical know-how. So, professional with a third-party perspective, are you ready to take their marketing game to the next level? It's time to join the AI revolution with Pixis AI Infrastructure. Get ready to surpass their competition and achieve unparalleled success in the dynamic world of marketing. Don't just keep up with the times, stay ahead of them with Pixis.
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Pixis AI Infrastructure Pricing
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Eggflow and how does it work?
Eggflow is a compact lead generation and marketing automation solution that empowers eCommerce business owners to enhance their profit margins, facilitating appropriate business growth. The software comes up with a host of lead capturing tools, including landing page builder, pop-up creator, call-to-action generator and responsive landing page templates within itself. Business houses can convert potential leads into loyal customers by segmenting them besides generating personalized nurturing campaigns and robust service experience. Organizations can track down customers, score leads based on their activity levels and set specific goals regarding lead capture and conversion. They can even set up custom email workflow for individual leads, when they meet all the scheduled conditions. Strategic lead guidance along the conversion funnel assures greater conversion rates. Moreover, Eggflow facilitates cost-effective integrations with other email marketing systems, social media platforms and existing CRM such as MailChimp, Hubspot CRM, Sendy, Facebook, Zapier, Google ads, Bigcommerce etc.
Read moreSW Score Breakdown
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Maropost and how does it work?
Maropost is a smart multi-channel automation platform that offers the tools and staff to assist marketers in personalizing their messages, segmenting their consumers, and ensuring email delivery to inboxes. It enables you to send SMS messages, emails, mobile alerts, and unique discount codes, then put your campaigns and content on autopilot to offer an exceptional customer experience at every step of the customer lifecycle. Maropost offers spam checker, deliverability score, and other advanced deliverability technologies to help you increase your inbox rates before you send a message along with thorough reporting tools that make inbox monitoring easier. To enhance conversions and open rates, you can send messages based on prior interaction utilizing time and date, as well as CTAs, offers, and varied visuals. With data-driven email marketing, you can increase email engagement. From dynamic email personalisation to send-time optimization, the platform makes sure your emails don't only get in the inbox, but also produce results for your company. Additionally, you can convert anonymous site visitors into contacts and clients with ease using the Macropost platform.
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SW Score Breakdown
User Sentiment
Ontario, Canada
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Lead Liaison and how does it work?
Lead Liaison offers lead scoring, lead nurturing, lead distribution, and lead tracking as well as marketing automation and lead management solutions. It allows you to customize your lead capturing form to meet your specific business requirements. You can further modify Lead Liaison by branding the theme with your company's colours or logo. You can tailor handwritten letters, postcards, emails, and SMS messages by combining any combination of data from your events. You can generate an unlimited number of users for your mobile application on an unlimited number of mobile devices. GoExhibit!TM, the company's event lead management solution, enables users to create custom forms, deploy mobile devices quickly, manage lead capture using a mobile app, and then segment, distribute, export, follow up with, and/or nurture leads without missing a beat. Lead Liaison developed a set of sales solutions to make sales reps' lives simpler. They employ methodical sales processes to give your organization the competitive advantage it needs to win big in a competitive market. Furthermore, it collects and updates consent in real-time, ensuring that visitors are well-informed and empowered.
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User Sentiment
Dallas, Texas
Live Since 2008
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Right On Interactive and how does it work?
The Engagement Package provides marketing automation and social media marketing tracking, along with everything that is included in the Outreach package. The Lifecycle Package is a signature package for advanced marketing teams who are ready to create customers for life. Marketing starts with consistently engaging customers. The first package, the Outreach Package, focuses on email marketing and web analytics. This information will show you how prospects are engaging with your marketing messages and help you win new business.
Read moreSW Score Breakdown
Right On Interactive Pricing
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Carrrot and how does it work?
Carrrot offers CRM, live chat, email marketing, analytics, and triggered messages, all from within one app. Carrrot helps you acquire new customers by sending automated triggered messages to first time visitors to nurture customers through the sales pipeline, and improve product conversion rates. Linked to this is Carrrot’s eCRM features, which allows you to track customers as they interact with your business. It then uses this data to send marketing messages to relevant customer segments. Through Carrrot’s analytics functionality, you can measure the success of your campaigns, identify bottlenecks in your customer journey, and get an overview of how your customer support team is performing by tracking response time and questions successfully answered. Carrrot offers multi-channel live chat support, allowing you to reply to messages in your customers’ channel of choice. You can assign specialist customer support agents to deal with enquiries, and allows your agents to use mobile apps to reply wherever they are located at that time.
Read moreSW Score Breakdown
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is INBOX25 and how does it work?
INBOX25 is a leading marketing automation platform provider. An all-in-one Sales and Marketing Platform designed to help your business grow. INBOX25's Marketing Automation is an intuitive choice for businesses worldwide. Visuals-based reporting, easy to set up multi-stage drip campaigns, web page designer, social media management, and smart lead scoring - these and other features are accessible to every user of even the most basic Pro Marketer plan.
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INBOX25 Pricing
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Kizen and how does it work?
Kizen, which is accompanied by Zoe is a marketing automation platform that integrates your current apps with its best-in-class data platform to get more out of the tools you already have. It offers next-generation modules to help you modernize your siloed products for enhanced sale and revenue growth. With Kizen, you can give each member of your team Zoe, the world's brightest digital business assistant. Zoe enables every employee of your business to produce more profits and happier customers by seamlessly harnessing all of your most essential data. You can give Zoe time-consuming jobs so you can concentrate on more important work. With unrivaled insights, you can make better-informed choices. You can assist yourself in being more productive and maximizing team effectiveness. Users can gain new perspectives on customer interactions, identify opportunities for improvement, and delight consumers at every step. To optimize value, you can reduce churn and enhance upsell. The platform enables you to boost productivity while providing unforgettable experiences. Additionally, the platform increases customer lifetime value and makes deployment and maintenance extremely easy and convenient.
Read moreSW Score Breakdown
Kizen Pricing
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Contactspot and how does it work?
ContactSpot is an advanced marketing automation software, developed to facilitate email marketing, channel management and lead scoring with utmost ease and comfort. It enables you to manage leads, automate campaigns, and make educated choices with real-time notifications to advertise like a pro. ContactSpot allows you to compare product characteristics to create your list, take a peek at how the campaign's leads are behaving in a brief snapshot and successfully monitor your campaigns. The user can create multiple automations for email campaigns using the marketing automation approach to automate tasks and manage marketing activities with ContactSpot. It also helps with lead generation and management. It offers an all-in-one solution for effectively targeting your target market along with drip campaign software that has built-in templates and other capabilities, as well as the ability to run automated drip campaigns. The platform also provides smart marketing analytics to offer real-time information and analysis of your campaign's reach and success. Additionally, to reach your target audience across different digital channels, you can also use multichannel marketing offered by this software.
Read moreSW Score Breakdown
Contactspot Pricing
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Cinch Marketing Automation and how does it work?
By introducing online marketing tools to offline organisations, Cinch is a web-based marketing enablement solution that automates client outreach, advertising, and data collection. Customer data analytics and segmentation, communication workflow building, email automation with support for creating reusable email templates to be used in numerous campaigns, predictive analytics, direct mail automation, and more are among the core functions. Cinch interfaces with a range of third-party solutions for data gathering and analytics, including CRMs and loyalty programme apps, to help discover buyer interest in certain items and services, which enhances lead targeting and quality. Furthermore, predictive data analytics can assist identify which consumers are likely to return on their own and which need to be enticed back through promotions or discounts.Cinch is an omni-channel marketing solution that supports SMS, email, Facebook and Google Ads, as well as traditional offline marketing channels. All messages may be checked using A/B testing tools, and the campaign results are compiled into easily understandable reports. The cost is determined on the database's size and location. Email and an online knowledge base are used to provide support.
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Cinch Marketing Automation Pricing
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is StructuredWeb and how does it work?
StructuredWeb is the leading provider of Channel Marketing technologies and services for companies that drive demand through channel partner and reseller networks. They make it easy for global companies to scale their entire end-to-end channel marketing process, so they can empower their channel partners and increase partner marketing performance.
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SW Score Breakdown
User Sentiment
New York, New York
Live Since 1999
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Platformly and how does it work?
Platformly is a marketing automation and business management solution that helps organizations capture and nurture individual leads, understand customers’ journey and generate revenue. The in-built business dashboard within the particular, helps users receive real-time insights into their business data, enabling them to make smarter business decisions in the long run. The link tracking feature provides an additional advantage to understand customer behaviors. Besides, a lead scoring system within the particular, offers absolute flexibility to the sales teams approving greater business. Platformly, helps organizations segregate valuable leads in less time. Through email marketing, they can send the right message at the right time to the right individual. Drag and drop enabled marketing automation feature within the software, helps organizations automate their client engagement levels, including factors like sending welcome emails, text messages, birthday coupons etc. Moreover, it supports seamless integration with multiple useful applications like Zapier, SERPed.net, JotForm, Google Analytics increasing the overall flexibility and adaptability.
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SW Score Breakdown
User Sentiment
Tortola, British Virgin Islands
Live Since 2017
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is cmercury and how does it work?
cmercury Marketing Automation Suite, uses Machine Learning (ML) to find hidden insights in large sets of data to present actionable analytics that marketing teams can leverage.
SW Score Breakdown
cmercury Pricing
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Entent and how does it work?
Entent software is a platform used to your business KPI with analytics. The software offers a 30+ behavioural signals with Advance Machine Learning to identify customers. Achieve 10X improvement in your Retargeting ROI with complete automation. Score your Leads with auto interest discovery to measure the KPIs to develop custom metrics for your business. Marketers, Small, Medium and Large companies make use of the software.
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Entent Pricing
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Resulticks and how does it work?
Resulticks empowers brands to create data-driven communications to their audiences and drives business decisions through its award-winning, AI-powered big data cloud solution. Supported by the world’s first customer data blockchain, Resulticks unlocks incredible digital transformation possibilities by delivering the full 360° view of the customer through data consolidation and omnichannel orchestration.
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Resulticks Pricing
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is ActiveTrail and how does it work?
ActiveTrail is a marketing automation software that helps perform multiple tasks unified. It is a tech SaaS company that assures a 100% delivery rate. Besides, enterprises can ensure smooth, personalised and visually appealing customer services. The software helps in improving conversation rates along with generating revenue automatically. It further helps in strengthening relationships between enterprises and their customers. Moreover, the software is an ideal tool for creating landing pages which have a professional approach and are good at converting leads. Clients have to follow just a few steps to create a professional landing page. SMS software is another beneficial tool that the software offers. Enterprises can use this facility to send SMS to their client base online. Organisations can also engage in building attractive mobile email campaigns that are highly responsive. This increases the reach of an organisation to a large base audience. Moreover, the software is an intuitive web builder which has good mobile responsiveness and high deliverability.
Read moreSW Score Breakdown
ActiveTrail Pricing
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is Sailthru and how does it work?
Sailthru, is a cloud-based marketing automation tool, assists contemporary marketers at top media and retail firms in forging closer, more enduring connections with their audience. Sailthru personalised individual consumer experiences across digital communication channels via email, on a brand’s website and in their mobile applications. Sailthru-powered 1:1 relationships with consumers can produce higher revenue, boost client lifetime value and reduce churn. It has a vast list of features such as - strong data foundation supports your communication across all platforms including email, online, mobile and integrations like in-store and loyalty programmes. Through a single, dependable platform, manage campaigns, journey-based triggers, and transactional email. Sailthru is the provider of high-performance, customised email that thousands of marketers rely on. From your dashboard, learn more about pageviews, revenue attribution, and other important metrics. One of its most beneficial features is Unique SMS Marketing - By speaking with your customers where they want to engage, you can extend your cross-channel trips and forge stronger connections. Transactional and triggered text messaging can enhance engaging campaigns. You can communicate with customers wherever they are by customising push notifications, in-app messaging, and app experiences.
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User Sentiment
New York, New York
Live Since 2008
The Average Cost of a basic Marketing Automation Software plan is $48 per month.
46% of Marketing Automation Software offer a Free Trial , while 21% offer a Freemium Model .
| PRODUCT NAME | SW SCORE | AGGREGATED RATINGS |
|---|---|---|
Emfluence
|
86 | 4.5 |
Dynamics 365 Marketing
|
86 | 4.5 |
Makesbridge
|
86 | 4.7 |
Pixis AI Infrastructure
|
86 | 4.8 |
Eggflow
|
86 | 4.8 |
Maropost
|
86 | 3.8 |
Lead Liaison
|
86 | 4.8 |
Right On Interactive
|
86 | 4.7 |
Carrrot
|
86 | 4.5 |
INBOX25
|
86 | 4.7 |
The main function of a marketing automation software is automating your entire marketing campaign. This software comes with a bundle of tools and features that help you manage and convert your leads effectively. These softwares can also be integrated with other marketing tools or apps so that you can have everything you need under one roof.
A good marketing team along with an effective marketing automation software is a lethal combination. When it comes to picking the right marketing automation software, you must keep the following factors in mind:
Always use the free trial version, if available, and get an idea about the software before actually buying it.
Typical Features
This feature allows you to analyze and understand the behavior of your website visitors.
Timely following up with your leads in order to convert them into a prospective customer.
A systemized and organized way of managing all your leads and their conversation.
Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
An email drip campaign helps you automatically send a series of emails at regular intervals.
It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
Allows testing different variations of multiple webpage elements to find the best one among them
Lets you manage your prospective leads by scoring them on the basis of their response.
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