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About Blueshift

Blueshift is a smart customer data platform, developed to help you transform your marketing by giving your marketing team the tools they need to offer smart, tailored content at a large scale. It enables you to create the seamless multichannel experiences your consumers demand in one single place. With Blueshift, you can engage customers throughout their entire customer lifetime with relevant, timely, and completely tailored interactive, automated email advertising and campaign management. With their engaging template collection, drag-and-drop email editor, or HTML with the Liquid template language, you can quickly generate attractive and on-brand emails. You can also automate engagement for every stage of the life cycle, from activation through retention, to streamline operations. Users can create and distribute relevant Push Notifications, In-App, and SMS messages that keep consumers engaged. With Blueshift’s easy-to-use template builder for iOS and Android, you can create sophisticated push notification templates and automate triggered and batch push notifications that are tailored to each user's stage in the customer journey. The platform provides two-factor authentication, single-sign-on with strong password requirements, audit logs, and bespoke user roles and permissions.

Screenshots & Videos

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Pricing

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read More

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read More
    87%
  • Reviews
    87%
  • Momentum
    64%
  • Popularity
    84%

Platforms Supported

  • Browser Based (Cloud)

Organization Types Supported

  • Large Enterprises
  • Medium Business

API Support

  • Available

Modes of Support

  • 24/7 (Live rep), Business Hours

Blueshift Features

Customer Data Platform (CDP) Features

  • Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read More
    87%

Multi-step Marketing

Create a campaign flow or storyboard by adding numerous campaign elements.

Audience Builder

Allows to segment the customers/subscribers using attributes and personas.

Behavior Tracking

A tracking tool that facilitates fostering positive customer reaction

360-degree Customer view

Aggregates entire customer data attributes from various touchpoints into a single dashboard.

Data Enrichment

A value-addition process of improving lead quality with new attributes.

Data Source

Import customer data from several sales and marketing channels

Email Marketing

Helps to do email marketing and customizes emails to make a good impression to audiences

Landing Pages

Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email

Identity Graph

Create a correlation between individuals with identical match groups.

Data Orchestration

Automated process to integrate and sync data across multiple marketing channels

Hyper Targeting

Delivering Ad content to extremely relevant interest group segments.

GDPR Compliance

Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union

Data Cleansing

Helps in verifying/correcting/modifying inaccurate or coarse data from database

Blueshift Pricing

Free Trial

Not available

Pricing Options

Premium Plans ( Quotation Based )

Pricing Plans

Disclaimer: The pricing details were last updated on 11/11/2021 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about Blueshift Pricing.

Blueshift Alternatives

View All Blueshift Alternatives

Blueshift Reviews

User Rating

4.5/5 (Based on 198 Ratings)

Ratings Distribution

  • Excellent

    56.6%
  • Very Good

    37.9%
  • Average

    4%
  • Poor

    1%
  • Terrible

    0.5%

Do You Use Blueshift?

Write a Review

Review Summary

Reviewers widely commend Blueshift's robust segmentation capabilities, user-friendliness, and its ability to deliver personalized marketing campaigns at scale. It is also praised for its robust reporting and analytics features, which provide valuable insights into customer behavior. However, some users mention occasional technical glitches and a steep learning curve. Additionally, the cost may be prohibitive for smaller businesses or those with limited budgets. Overall, Blueshift is a powerful marketing automation platform that can be a valuable asset for businesses looking to personalize customer experiences and drive revenue growth.

Pros

  • Automates marketing processes and streamlines customer journeys.
  • Advanced segmentation and targeting capabilities for personalized marketing.
  • Leverages AI and machine learning for predictive analytics and insights.

Cons

  • Can be complex to implement and requires technical expertise.
  • May require additional resources and budget for data integration.
  • Limited integration options with certain marketing platforms.

Blueshift User Reviews

AI-Generated from the text of User Reviews

Videos on Blueshift

Blueshift FAQs

What is Blueshift used for?

Blueshift is Customer Data Platform (CDP). Blueshift offers the following functionalities:

  • Multi-step Marketing
  • Audience Builder
  • Behavior Tracking
  • 360-degree Customer view
  • Data Enrichment
  • Data Source
  • Email Marketing
  • Landing Pages

Learn more about Blueshift features.

Does Blueshift provide API?

Yes, Blueshift provides API.

Blueshift Contact

Vendor Details

San Francisco, California Founded : 2014

Contact Details

Not available

https://blueshift.com/

Social Media Handles

Grid Report for Blueshift

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Download White Papers And Ebooks On Customer Data Platform (CDP)

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Customers

Discovery
Lendingtree
Skillshare
Clearscore
Paypal

Blueshift Integrations

Disclaimer

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