Act-On enables you to take control of your marketing campaign instead of relying on developers with its easy to use landing pages and forms. Its lead scoring and lead nurturing tools help you convert leads into prospective customers. Conduct A/B testing between your messaging strategies and get to know which one is the most effective. With Act-On’s intelligence tools, empower your sales team to close out more and more deals. Its SEO tools help your website draw more visitors which might turn out to be your prospective clients. The Act-On marketing automation software maintains your brand’s standard while maximizing the outreach of its message.
|Support||24/7 (Live rep) Business Hours Online||Customer Type||Large Enterprises Medium Business Small Business|
|API||Location / Phone Number||Portland, Oregon / +1.877.530.1555|
|Deployment||SaaS/Web/Cloud||Category||Marketing Automation Software|
Disclaimer: The pricing details were last updated on 04/04/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.
Act On has a very easy interface to use. Also, the technical support at Act on are always there if I need them.
When it comes to the validity of email reporting, I have used systems that are better. Act On counts spam clicks as genuine clicks and this has skewed our email reporting quite a lot.
We are gaining lots of insight into our user journeys on the website through the timeline feature on act on which tells us exactly which web pages/emails/forms our prospects have filled out.
Act-On has worked very well for our association allowing us to pull mailing list users from Salesforce, create templates and schedule our mailings - which allows us to concentrate on coordinating great programming for our community. Makes my work much easier!
You can't search for photos by names for placement in mailings.
We are able to see what kind of impact our content and mailings are having on our community.
Act-On has been a tremendous tool for me and many others at my company. The ability to send, track, and document emails from one location has greatly increased our efficiency and productivity, giving us back more time in our day. We have also been able to uncover a number of new leads through the Website Prospector alerts.
I haven't encountered any true dislikes about the system. I would certainly recommend that users take the time to become familiar with each of the features to maximize the benefits.
I highly recommend Act-On without hesitation. It has become an incredibly effective tool in our daily operation with immediate ROI through increased productivity and efficiency.
Better insight to website traffic - Visibility into email opens and clicks - Increased efficiency and productivity through integration with CRM and other platforms.
Act-On makes it easy to coordinate email campaigns. The software is organized and simple so if someone needs to step in to help out they are able to easily learn the backend. I also like that if i have ever run a cross an issue i can speak with a real person who will fix my problems.
there is not much that i dislike about the Act-On software. The only problems i have run across are with formatting issues when emails are rendered in outlook. Colors, borders, and alignments tend to skew in the outlook versions which can cause issues with clients that utilize outlook.
we are able to email market to multiple companies on the same platform as well as easily manage a multitude of lists.
The templates we set up in Act-On make it fast & easy to get a message to our clients. We can also readily track who has opened the email & what they have clicked on, giving us the key information we need for follow-up.
At times the designing can be touchy, ie: the font is the size you want it in the design box but changes size in the review screen.
Try it out & see for yourself how easy it is to use!
We are increasing lead gen through our Act-On campaign sends.
Our team has seen a tremendous amount of success utilizing the act-on tool to communicate with our customers on a regular basis.
I would say I dislike the issues experienced with formatting, when it looks great in act-on and some of the spacing can get mixed up when it goes through to email, etc.
Using Act-On we are able to identify the type of content we want to be providing or excluding to our customer base, based on the reports we're able to review (opens, engagement, opt-outs, etc.)
The drag and drop features that allow emails to be setup, including email lists. Before it would take me awhile to create lists and now it doesn’t. I love this product
I wish the reporting was a little more advanced than it is
I recommend this to everyone. Its been great for us and has really helped our workflow in the office
Marketing Account Intelligence
I really like this app because It helped me a lot and I also experience good amount of profit
Nothing to dislike as I have said I like this app and it has helped me a lot
Curriculum no business problems it has impacted my work in a great way and also experienced good Moto profit everyone must use it once
I like the metrics available after I've sent an email out--who opened it, who unsubscribed, who clicked where and how many times, etc. It helps us narrow down our email lists into active and inactive subscribers. It's also easy to set up your own email templates, or just to customize one of their available templates.
I dislike how hard it is to adjust an email template, and that it will add lines and lines of extra HTML code just because you accidentally hit enter and then hit backspace. It's almost impossible to copy and paste text into text boxes so I work exclusively in HTML when adding or changing text in an email. I also dislike that I can't edit the size or dimensions of an image once I've uploaded it into Act-On's asset library.
I would recommend getting into the analytics section so that you can better target your consumers. The analytics cover a wide range of information and can be incredibly useful if utilized.
It's really helped us narrow down our subscriber list so that we can more effectively deliver and target our consumers, especially by those in and out of market. We can easily see how well out test email work and what is the most effective method of engagement.
I like the campaign development the most out of the various services provided by Act-On. The other design tools are also very helpful while making deal with your clients. It help you to boost your efforts by 200% and get solid results at the end. Campaign development is so easy to work with and finish your work in no time.
There is nothing to be dislike but the pricing difference is quite big and we look for an alternative for the package we require. There should be more options with more pricing range. This will help us to choose best for us or it would be great if we could customise our package as per our requirements.
A great tool to try hands on.
Act-On helped us to deliver and organise our campaigns and other marketing stuff at very ease. This helped us to learn more things quickly and get more leads.