Home/Social Media Management Software/Buffer
Updated on: October 27, 2020
What is Buffer ?
Buffer - Social Media Management Software : SaaSworthy.com
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Buffer

No more buffering
(1,898 Ratings) Write Review

Buffer is an effective tool to manage more than one social media accounts through a single dashboard. You can also create posts and schedule them for future uploads. The feature of auto publishing helps to publish content as and when relevant. One added feature of Buffer helps you to create a queue of posts and uploads them according to the schedule set by you. Buffer converts the number of likes, shares, comments tweets and other reactions of your post into numerical value which helps you to measure your post’s popularity on different social media platforms. Buffer also provides free trial which allows you to judge whether all your needs are being fulfilled or not.

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Buffer Technical details

Support Online Customer Type Large Enterprises Medium Business Small Business
API NA Location / Phone Number San Francisco, CA
Deployment SaaS/Web/Cloud Mobile - Android Mobile - iOS Category Social Media Management Software

Buffer Pricing

Pricing ModelFree Trial , Freemium , Subscription
MONTHLY YEARLY
Pro (Publish)
$12 /Month
Billed Yearly

$144 billed annually

Features

  • 8 social accounts
  • 100 scheduled posts
  • 1 user
Premium (Publish)
$56 /Month
Billed Yearly

$663 billed annually

Features

  • 8 social accounts
  • 2,000 scheduled posts
  • 2 users
Business (Publish)
$85 /Month
Billed Yearly

$1010 billed annually

Features

  • 25 social accounts
  • 2,000 scheduled posts
  • 6 users
Pro (Reply)
$15 /User/Month

Features

  • 3 Social Accounts
  • Tags
  • 30 Day Reporting
Business (Reply)
$35 /User/Month

Features

  • 10 Social Accounts
  • Unlimited Automation rules
  • Advanced Reporting
Pro (Analyze)
$28 /Month
Billed Yearly

$336 billed annually

Features

  • 8 social accounts
  • In-depth social analytics
  • Strategy recommendations
  • Unlimited reports
Premium (Analyze)
$40 /Month
Billed Yearly

$480 billed annually

Features

  • 10 social accounts
  • Includes Stories analytics
  • Strategy recommendations
  • Unlimited reports
  • Report white labeling
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Disclaimer: The pricing details were last updated on 30/03/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Buffer FAQs

Buffer is Social Media Management Software. Buffer offers the following functionalities:

  • Content Management
  • Analytics (Social Media)
  • Auto Publishing
  • Brand Tracking
  • Customer Engagement
  • Multi-Account Management
  • Multi-User Collaboration
  • Posts Scheduling
  • Social Media Monitoring

Learn more about Buffer features.

The pricing for Buffer starts at $15.00 per month. Buffer has 7 different plans:

  • Pro (Publish) at $15.00 per month.
  • Pro (Reply) at $15.00 per user per month.
  • Business (Reply) at $35.00 per user per month.
  • Pro (Analyze) at $35.00 per month.
  • Premium (Analyze) at $50.00 per month.
  • Premium (Publish) at $65.00 per month.
  • Business (Publish) at $99.00 per month.

No, Buffer does not offer a free plan.

Learn more about Buffer pricing.

No, Buffer does not provide API.

Ask the Community View Community

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Buffer Reviews

OVERALL RATING
4.2
Based on 1,898 Rating(s)
Rating Distribution
  • 61.1 %
  • 30.5 %
  • 5.7 %
  • 1.3 %
  • 1.3 %
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Ankita SSource : g2crowd.com
(Reviewed on 16 August 2020)
"Buffer is best tool to schedule posts on social media"

What do you like best?

I am using a buffer to schedule social media posts on Facebook, Twitter, and other social media platforms. The interface of this tool is excellent and I can easily connect my social media profiles and easily schedule all my social media posts months in advance. Also, I can easily analyze the performance of all my social media posts. Moreover, I can directly schedule posts on Instagram. Review collected by and hosted on G2.com.

What do you dislike?

This tool is good and I did not face any problems using this tool Review collected by and hosted on G2.com.

Recommendations to others considering the product:

If you are looking for a simple and effective social media scheduling app then it is the best app Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Using this tool, I can easily schedule posts across several platforms at right time that helps me to increase the engagement rate and also helps me to save a lot of time that earlier would go into individually login and scheduling the posts Review collected by and hosted on G2.com.

...more
Kiera WSource : g2crowd.com
(Reviewed on 18 July 2020)
"Intuitive, time-saving solution for social media marketing"

What do you like best?

I love how intuitive Buffer is. The Chrome extension makes it easy to share content from any site across channels. Within the platform, you can create content and then customize for channels, saving tons of time. Review collected by and hosted on G2.com.

What do you dislike?

Analytics and insights are lacking. You only get basic post performance, and not comprehensive page analytics. Upgrades are expensive and make it difficult to manage multiple accounts affordably. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I am managing multiple social media pages for my business and my clients. The intuitive features have saved me tons of time, allowing me to charge more affordable rates to my clients. Review collected by and hosted on G2.com.

...more
Alejandro PSource : g2crowd.com
(Reviewed on 05 July 2020)
"A must for social media management"

What do you like best?

I have enjoyed the free plan for almost 2 years and I must say that it is more than enough for all the needs I have had. I can publish to 3 of the most important social networks, on a scheduled basis, and with great control over the look of my publications Review collected by and hosted on G2.com.

What do you dislike?

I think that the publishing interface could be a little more intuitive. It's not bad at all, but I thingthere are room for improve. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Give Buffer a try. It's so easy to set up that you could be posting in 3 major social media in just minutes. You are going to love it. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Social media publishing is a tricky matter. With Buffer you can schedule all your future posts even at specific time. For me, that means pace of mind to don't forget publish anymore. Review collected by and hosted on G2.com.

...more
James LSource : g2crowd.com
(Reviewed on 24 June 2020)
"Easy Scheduling for Multiple Social Platforms"

What do you like best?

We use it to schedule our social media post across different channels ( Instagram, Facebook, Twitter, Linkedin ) well ahead. Great organization tool and allows easy queuing, re-ordering and good consolidated overview of what posts are going out in the next few weeks. Price is extremely reasonable as well.

Design-wise, it also support GIFs and Videos and allow good preview ahead of publishing. The UI is great for beginners, with easy learning curve. Review collected by and hosted on G2.com.

What do you dislike?

The tools is generally great, however, there are times when I have to re-login again instead of staying logged in to the social media accounts I am managing (at least for a period of time) which is quite frustrating. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Easy scheduling and management of social media accounts for company Review collected by and hosted on G2.com.

...more
Geraldine MSource : g2crowd.com
(Reviewed on 14 June 2020)
"Activation and regulation of social networking"

What do you like best?

Buffer is one of the key applications in the field of digital marketing, because a large part of the content we want to reach a large number of people or the content we receive from them is produced through social networks, which is why the buffer has been designed, in order to simplify the programming of social networking activities comfortably and remotely, I can leave on schedule which material and at what time I want that information to be published and will automatically do so. Of course this does not respond to comments or is pending from our followers or friends so basically what it does is improve the time spent on each network Review collected by and hosted on G2.com.

What do you dislike?

It seems to me that, over time, commands could be integrated to generate basic responses and thus not have to be constantly entering the social network to respond Review collected by and hosted on G2.com.

Recommendations to others considering the product:

For social network administrators, it is a great time administrator and promotes the incorporation and dissemination of information in a simple and friendly way compared to other programs that essentially perform the same functions. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I use it primarily to communicate to our employees, because usually many of them are linked and pending on our social networks, and buffer automatically publishes all the information on connected social networks, so what I do weekly is schedule whatever news or event I want you to be on the net, as well as the day and time and the app does it automatically Review collected by and hosted on G2.com.

...more
MagnoliaSource : financesonline.com
(Reviewed on 07 June 2020)
Streamline your digital marketing process

PROS & CONS

What are the best aspects of this product?

This app is super useful in terms of digital marketing because it helps us easily reach a wider audience through social media. It's really simple to use and it made the whole digital marketing process more streamlined and a lot less complicated. The scheduler and auto-posting is the most useful feature of this for me.

What aspects are problematic or could work better?

It doesn't have a feature that allows users to set up responses to social media posts and comments.

What specific problems in your company were solved by this product?

I use this to communicate with our staff and employees through social media posts.

Are you a current user of this product?

Yes

...more
Edwin GSource : g2crowd.com
(Reviewed on 06 June 2020)
"Amazing Social Media Management Tool, Especially for Teams"

What do you like best?

Its intuitive UI makes it's a breeze to use, even for beginners. Offers quite a number of features on the free plan. Review collected by and hosted on G2.com.

What do you dislike?

The pricing can be a bit prohibitive for individuals. Its cost seems more suited for a team with a sizable budget. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Primarily, I use the app to schedule posts at day and times when I know the posts will receive the most engagement. As a result, I get a pretty good return on the time I spend creating social media posts. Review collected by and hosted on G2.com.

...more
EmersonSource : financesonline.com
(Reviewed on 28 May 2020)
Improved social media management process

PROS & CONS

What are the best aspects of this product?

This app helps you keep track of all your social media accounts and their activities. It is compatible with any operating system. It also has a mobile app that allows you to access it even if you are in transit. The app is super user-friendly and easy to learn.

What aspects are problematic or could work better?

It's not that good when you use it for Twitter because it doesn't allow tagging. You have to go to the Twitter platform if you want to tag a user.

What specific problems in your company were solved by this product?

I'm managing 8 accounts and I can do it with ease now.

Are you a current user of this product?

Yes

...more
Jose Luis ASource : g2crowd.com
(Reviewed on 18 May 2020)
"Maintenance and social network management processes"

What do you like best?

Buffer is a social network monitoring and management program, it is a tool that allows you to keep a constant track of your social networks, as well as keeping your contact space completely up-to - date, this app primarily generates state notifications that were previously planned, It has versions that adapt to different devices such as MAC , WINDOWS, mobile phones that have an Android program that allows you to use it from anywhere, the design of this tool is very basic, enabling you to understand the processes inside this app from the very beginning. Review collected by and hosted on G2.com.

What do you dislike?

To be a platform that helps program social networking activities, in the case of twitter accounts, doesn't allow tagging directly from the buffer, and you should enter your twitter account if you want to, instead of directly from the application. It's something that's important to change Review collected by and hosted on G2.com.

Recommendations to others considering the product:

I recommend this to those who seek and share information from different social networks in order to transmit it to others, that is to say that it makes the work much easier for those who work directly with the follow-up of networks and processes related to marketing. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I work very focused on the vanguard of social networks, I find myself constantly reviewing that we are talking about, for example, twitter, and on the part of my company we have accounts on Instagram, Facebook and YouTube, so in my case, what I do most of all is program at what time I 'm going to share the information I want in the other accounts because buffer allows me to integrate and manage up to 8 accounts without any inconvenience in the free version. Review collected by and hosted on G2.com.

...more
Nate M.Source : trustpilot.com
(Reviewed on 28 April 2020)
Buffer the king of SM scheduling

Buffer the king of SM scheduling. Nice UI, affordable and great support.

...more
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Videos on Buffer

Buffer Screenshots

Buffer Demo - Custom Buffer schedule
Buffer Demo - Create your update
Buffer Demo - Buffer analytics
Buffer Demo - The Buffer web dashboard
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Buffer screenshot
Buffer Demo - Custom Buffer schedule
Buffer Demo - Custom Buffer schedule
Buffer Demo - Create your update
Buffer Demo - Buffer analytics
Buffer Demo - The Buffer web dashboard
Buffer screenshot
Buffer screenshot
Buffer screenshot
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Articles on Buffer

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