Home/Social Media Management Software/Buffer
Updated on: January 22, 2021
What is Buffer ?
Buffer - Social Media Management Software : SaaSworthy.com
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Buffer

No more buffering
(1,934 Ratings) Write Review

Buffer is an effective tool to manage more than one social media accounts through a single dashboard. You can also create posts and schedule them for future uploads. The feature of auto publishing helps to publish content as and when relevant. One added feature of Buffer helps you to create a queue of posts and uploads them according to the schedule set by you. Buffer converts the number of likes, shares, comments tweets and other reactions of your post into numerical value which helps you to measure your post’s popularity on different social media platforms. Buffer also provides free trial which allows you to judge whether all your needs are being fulfilled or not.

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Buffer Technical details

Support Online Customer Type Large Enterprises Medium Business Small Business
API NA Location / Phone Number San Francisco, CA
Deployment SaaS/Web/Cloud Mobile - Android Mobile - iOS Category Social Media Management Software

Buffer Pricing

Pricing ModelFree Trial , Freemium , Subscription
MONTHLY YEARLY
Pro (Publish)
$12 /Month
Billed Yearly

$144 billed annually

Features

  • 8 social accounts
  • 100 scheduled posts
  • 1 user
Premium (Publish)
$56 /Month
Billed Yearly

$663 billed annually

Features

  • 8 social accounts
  • 2,000 scheduled posts
  • 2 users
Business (Publish)
$85 /Month
Billed Yearly

$1010 billed annually

Features

  • 25 social accounts
  • 2,000 scheduled posts
  • 6 users
Pro (Reply)
$15 /User/Month

Features

  • 3 Social Accounts
  • Tags
  • 30 Day Reporting
Business (Reply)
$35 /User/Month

Features

  • 10 Social Accounts
  • Unlimited Automation rules
  • Advanced Reporting
Pro (Analyze)
$28 /Month
Billed Yearly

$336 billed annually

Features

  • 8 social accounts
  • In-depth social analytics
  • Strategy recommendations
  • Unlimited reports
Premium (Analyze)
$40 /Month
Billed Yearly

$480 billed annually

Features

  • 10 social accounts
  • Includes Stories analytics
  • Strategy recommendations
  • Unlimited reports
  • Report white labeling
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Disclaimer: The pricing details were last updated on 30/03/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Buffer FAQs

Buffer is Social Media Management Software. Buffer offers the following functionalities:

  • Content Management
  • Analytics (Social Media)
  • Auto Publishing
  • Brand Tracking
  • Customer Engagement
  • Multi-Account Management
  • Multi-User Collaboration
  • Posts Scheduling
  • Social Media Monitoring

Learn more about Buffer features.

The pricing for Buffer starts at $15.00 per month. Buffer has 7 different plans:

  • Pro (Publish) at $15.00 per month.
  • Pro (Reply) at $15.00 per user per month.
  • Business (Reply) at $35.00 per user per month.
  • Pro (Analyze) at $35.00 per month.
  • Premium (Analyze) at $50.00 per month.
  • Premium (Publish) at $65.00 per month.
  • Business (Publish) at $99.00 per month.

No, Buffer does not offer a free plan.

Learn more about Buffer pricing.

No, Buffer does not provide API.

Ask the Community View Community

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Buffer Reviews

OVERALL RATING
4.2
Based on 1,934 Rating(s)
Rating Distribution
  • 61.3 %
  • 30.4 %
  • 5.7 %
  • 1.3 %
  • 1.4 %
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Achir sSource : g2crowd.com
(Reviewed on 18 November 2020)
"Best tool for Managing your social media Accounts."

What do you like best?

The thing which I really like about Buffer is its scheduling feature in Buffer you can schedule your post anytime which help in saving a lot of time.

What do you dislike?

Buffer is really a nice tool but I really hate using it for Twitter because Twitter only accepts 140 characters. We always make Facebook post more than 150 characters. So, when we make a post on a Buffer, it always shows error for twitter. So, buffer should make some functions for twitter posts

Recommendations to others considering the product:

Yes, I definitely recommend other to give Buffer a try.

What problems are you solving with the product? What benefits have you realized?

Buffer helped me in scheduling my social media post.

...more
James BSource : trustpilot.com
(Reviewed on 12 November 2020)
Pricey but damn good.

Pricey but damn good.Effectively replaces a staff member.

...more
Andrew WSource : g2crowd.com
(Reviewed on 01 November 2020)
"Effective Social Media Management"

What do you like best?

Buffer lets me post to both my Facebook & Twitter accounts with the same content saving me a lot of duplicating of work.

What do you dislike?

A lot of features remain locked unless signing up for a monthly subscription.

Recommendations to others considering the product:

Up to 3 social media accounts and Buffer can deliver basic social media management for free.

What problems are you solving with the product? What benefits have you realized?

Eliminated having to log in to several social media platforms to post content.

...more
Katzumoto YSource : g2crowd.com
(Reviewed on 09 October 2020)
"Automating the publications with a buffer"

What do you like best?

Buffer is an excellent product that can help you a lot even if you don't believe it and more for the marketing team as they are in charge of being aware of where and on which platform or how it will be published. With this product in our organization, we can realize in a very simple way that buffer makes it possible to automate all posts on all social networks, whether LinkedIn, YouTube, Instagram, Facebook or any other social network, and one of its great features is that you can also use it for a trial period free of charge.

What do you dislike?

With this product, we have no complaint of any sort because it is perfect because we managed to use their test mode before completely implementing it, which is perfect because it made us check how useful this product is because it served us a lot and the time we have been using it has not disappointed us, rather we feel very happy with the product.

Recommendations to others considering the product:

I can say, as a professional, that this product is one of the best we have been able to find on the market, as it is very effective. So we can say that this product is in the right direction, which is why we can recommend it for implementation.

What problems are you solving with the product? What benefits have you realized?

Before implementing this excellent product in our organization, we had to be very aware of what time and what time our brand's respective publications would have to be made, but with this product, we managed to automate the publications so that what is very perfect was done automatically on all our social networks.

...more
Maggie DSource : g2crowd.com
(Reviewed on 02 October 2020)
"Easy for scheduling multiple platforms at once"

What do you like best?

I like that you can schedule multiple platforms at once. You can select one platform to post on and content from that post will populate the other pages. You can select certain times of the day to schedule, select schedule next and the post will be automatically scheduled for that time. You can "post now."

What do you dislike?

Sometimes content does not autopopulate when creating a post, this has led to content being posted but not fully ready. Uploaded pictures do not always transfer if scheduling for multiple platforms at once. It may appear on the original platform but secondary you must double check to see if it was added.

Recommendations to others considering the product:

great to use for simple posting. For more complex posting may be difficult to view posts for all platforms at once.

What problems are you solving with the product? What benefits have you realized?

Eliminating the need to post on each individual platform. The ease of posting being all in one place.

...more
Matthew PSource : g2crowd.com
(Reviewed on 01 October 2020)
"Buffer makes posting on multiple social media outlets so easy!"

What do you like best?

I really like how you can post the same thing on multiple social media sites at the same time, while also being able to edit on each individual one also. Also being able to schedule when to do your posts and at what time makes things so convenient when you are posting social media as part of your job,

What do you dislike?

One of the big dislikes is how on some pictures I try to post on Instagram, depending if the picture size is different than the normal then it will not post so I have to do it manually on my phone on Instagram which is a pain. That is really my only dislike about Buffer.

Recommendations to others considering the product:

I would recommend that you do what I did and take the time to learn the features and what it offers before trying to use it to post anything. Once you learn all the features and how you can use it to schedule months of social media and how to adjust the times of when they post, you will be using it to its full potential which is very worth it!

What problems are you solving with the product? What benefits have you realized?

I have been able to schedule so many posts for the weekend, when I do not work, so that they can be posted as usual and post at the times I want it to. This makes scheduling posts in advance so easy which is great for when I get busy and either have no time to post anything or if I just forget to post something. That way no matter what, something is being posted and keeping my work's social media up to date everyday.

...more
Carlos HSource : g2crowd.com
(Reviewed on 30 September 2020)
"Great social media solution"

What do you like best?

As a social media professional, Buffer is great for helping to simplify scheduling and to make ideal images and posts to boost engagement. They are certainly a leader in the space and tend to offer services that not even the social media platforms themselves will have available.

They have also developed tons of tools to help make your images and files ideal for social media platforms and have so much science behind it. I love it.

What do you dislike?

It would be great if the Instagram features could be more advanced.

What problems are you solving with the product? What benefits have you realized?

It helps to simplify my job as a social media professional and to help grow business by creating data-driven online marketing.

...more
Kirti MSource : g2crowd.com
(Reviewed on 21 September 2020)
"Buffer is best social media management tool to help me schedule posts on social media"

What do you like best?

I have been using buffer for last two years for scheduling posts on social media channels such as facebook and Instagram. This tool is quite easy to use. I can easily attach all my social media profiles with this tool and schedule posts on the best performing times on different social media channels. The analytics feature of this tool helps me to understand what kind of content is working for me on social media and what not.

What do you dislike?

I use this tool for publishing content on social media and I have faced no problems with this toom

Recommendations to others considering the product:

If you are seriously managing social media channels then this tool can help you a lot

What problems are you solving with the product? What benefits have you realized?

This tool helps me to save a lot of time to schedule posts for my clients on social media and using this tool I can save a lot of time and provide in depth report to my clients. Using this tool, the engagement of my social media posts have increased

...more
Ankita SSource : g2crowd.com
(Reviewed on 16 August 2020)
"Buffer is best tool to schedule posts on social media"

What do you like best?

I am using a buffer to schedule social media posts on Facebook, Twitter, and other social media platforms. The interface of this tool is excellent and I can easily connect my social media profiles and easily schedule all my social media posts months in advance. Also, I can easily analyze the performance of all my social media posts. Moreover, I can directly schedule posts on Instagram.

What do you dislike?

This tool is good and I did not face any problems using this tool

Recommendations to others considering the product:

If you are looking for a simple and effective social media scheduling app then it is the best app

What problems are you solving with the product? What benefits have you realized?

Using this tool, I can easily schedule posts across several platforms at right time that helps me to increase the engagement rate and also helps me to save a lot of time that earlier would go into individually login and scheduling the posts

...more
Kiera WSource : g2crowd.com
(Reviewed on 18 July 2020)
"Intuitive, time-saving solution for social media marketing"

What do you like best?

I love how intuitive Buffer is. The Chrome extension makes it easy to share content from any site across channels. Within the platform, you can create content and then customize for channels, saving tons of time.

What do you dislike?

Analytics and insights are lacking. You only get basic post performance, and not comprehensive page analytics. Upgrades are expensive and make it difficult to manage multiple accounts affordably.

What problems are you solving with the product? What benefits have you realized?

I am managing multiple social media pages for my business and my clients. The intuitive features have saved me tons of time, allowing me to charge more affordable rates to my clients.

...more
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Buffer Demo - Custom Buffer schedule
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Buffer Demo - Custom Buffer schedule
Buffer Demo - Custom Buffer schedule
Buffer Demo - Create your update
Buffer Demo - Buffer analytics
Buffer Demo - The Buffer web dashboard
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