Home/Social Media Management Software/Buffer
Updated on: April 6, 2020
What is Buffer ?
Buffer - Social Media Management Software : SaaSworthy.com
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Buffer

No more buffering
(2,464 Ratings) Write Review

Buffer is an effective tool to manage more than one social media accounts through a single dashboard. You can also create posts and schedule them for future uploads. The feature of auto publishing helps to publish content as and when relevant. One added feature of Buffer helps you to create a queue of posts and uploads them according to the schedule set by you. Buffer converts the number of likes, shares, comments tweets and other reactions of your post into numerical value which helps you to measure your post’s popularity on different social media platforms. Buffer also provides free trial which allows you to judge whether all your needs are being fulfilled or not.

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Buffer Technical details

Support Online Customer Type Large Enterprises Medium Business Small Business
API NA Location / Phone Number San Francisco, CA
Deployment SaaS/Web/Cloud Mobile - Android Mobile - iOS Category Social Media Management Software

Buffer Pricing

Pricing ModelFree Trial , Freemium , Subscription
MONTHLY YEARLY
Pro (Publish)
$12 /Month
Billed Yearly

$144 billed annually

Features

  • 8 social accounts
  • 100 scheduled posts
  • 1 user
Premium (Publish)
$56 /Month
Billed Yearly

$663 billed annually

Features

  • 8 social accounts
  • 2,000 scheduled posts
  • 2 users
Business (Publish)
$85 /Month
Billed Yearly

$1010 billed annually

Features

  • 25 social accounts
  • 2,000 scheduled posts
  • 6 users
Pro (Reply)
$15 /User/Month

Features

  • 3 Social Accounts
  • Tags
  • 30 Day Reporting
Business (Reply)
$35 /User/Month

Features

  • 10 Social Accounts
  • Unlimited Automation rules
  • Advanced Reporting
Pro (Analyze)
$28 /Month
Billed Yearly

$336 billed annually

Features

  • 8 social accounts
  • In-depth social analytics
  • Strategy recommendations
  • Unlimited reports
Premium (Analyze)
$40 /Month
Billed Yearly

$480 billed annually

Features

  • 10 social accounts
  • Includes Stories analytics
  • Strategy recommendations
  • Unlimited reports
  • Report white labeling
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Buffer Pricing
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Disclaimer: The pricing details were last updated on 30/03/2018 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Buffer FAQs

Buffer is Social Media Management Software. Buffer offers the following functionalities:

  • Content Management
  • Analytics (Social Media)
  • Auto Publishing
  • Brand Tracking
  • Customer Engagement
  • Multi-Account Management
  • Multi-User Collaboration
  • Posts Scheduling
  • Social Media Monitoring

Learn more about Buffer features.

The pricing for Buffer starts at $15.00 per month. Buffer has 7 different plans:

  • Pro (Publish) at $15.00 per month.
  • Pro (Reply) at $15.00 per user per month.
  • Business (Reply) at $35.00 per user per month.
  • Pro (Analyze) at $35.00 per month.
  • Premium (Analyze) at $50.00 per month.
  • Premium (Publish) at $65.00 per month.
  • Business (Publish) at $99.00 per month.

No, Buffer does not offer a free plan.

Learn more about Buffer pricing.

No, Buffer does not provide API.

Ask the Community View Community

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Buffer Reviews

OVERALL RATING
3.7
Based on 2,464 Rating(s)
Rating Distribution
  • 1589
  • 267
  • 195
  • 410
  • 3
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Administrator in Non-Profit Organization ManagementSource : g2crowd.com
(Reviewed on 05 February 2020)
"Powerful social media management in a simple design"

What do you like best?

The design is clean and simple, allowing me to focus on the content I'm curating rather than on the platform I'm using to manage it.

What do you dislike?

Team collaboration features are lacking some functionality that would help the team be more productive in suggesting, curating, editing, and approving content for distribution. Costs prohibit us from increasing to larger team packages (5 team members is a little too small for our situation).

Recommendations to others considering the product:

Buffer focuses on simplicity of design and keeping itself out of the way of your content focus. This is great, although it may not have the "bells and whistles" of competitor products, we found that most of that wasn't really necessary in our case and only got in the way or distracted us from what we needed to focus on.

What problems are you solving with the product? What benefits have you realized?

Coordinating social media across multiple channels with a small team.

...more
Sally MSource : g2crowd.com
(Reviewed on 20 January 2020)
"A Great Tool!"

What do you like best?

I like that you can schedule content to be sent out and even if you don't have time- you can still plan out and make your life easier

What do you dislike?

I dislike that you can't tag anyone in posts and have it post automatically.

Recommendations to others considering the product:

A great product to use for companies who have lots of posts to push out multiple times a day but don't have the ability to manually do it or the time. This helps you schedule out posts in advance so that you can spend your time in other ways and doing other jobs. A great tool and a must-have for marketing purposes!

What problems are you solving with the product? What benefits have you realized?

Solving lots of scheduling issues and being able to save time scheduling out posts months in advance.

...more
VP SSource : g2crowd.com
(Reviewed on 11 January 2020)
"Buffer is best for scheduling social media posts on different social channels"

What do you like best?

I like the simplicty of this tool with which I can easily schedule posts across all social platforms. I can connect all my important social media accounts such as twitter, facebook and Instagram on it and it smoothly schedule it on social media. The analytics feature let us know how our social media posts are going. We can also figure which time is working best for us

What do you dislike?

This tool works best for our team and we have no issues with it

Recommendations to others considering the product:

This tool works best for small teams and we have a small set of team so with this tool we can manage everything easily

What problems are you solving with the product? What benefits have you realized?

This tool is helping us to schedule posts on social media that save our time and also we can save a lot of our time and our social media engagement has increased

...more
Clara GSource : g2crowd.com
(Reviewed on 10 January 2020)
"Gestión de Redes Sociales con Buffer"

What do you like best?

Programar publicaciones, realizar un seguimiento del rendimiento de tu contenido y gestionar todas tus cuentas desde un único lugar. Plan gratuito indefinido. La característica de gestión de equipo me ha permitido que varias personas puedan publicar desde una misma cuenta, perfecto para un equipo de marketing de varias personas. Aplicaciones muy optimas tanto en Android como en iOS. Por último destaco la capacidad que tiene Buffer de editar y crear imágenes, algo único en este tipo de aplicaciones.

What do you dislike?

Pocas prestaciones en el plan gratuito aunque puedes disfrutar de el indefinidamente.

Recommendations to others considering the product:

Una herramienta perfecta para gestionar tus redes sociales, intuitiva y fácil de usar que te permitirá conocer mejor a tus clientes.

What problems are you solving with the product? What benefits have you realized?

Los beneficios, todos los que representan gestionar las redes sociales de tu empresa desde una herramienta fácil y sencilla que te permite ahorrar mucho tiempo en tu día a día de trabajo. Conocer mejor a mis clientes, saber sus inquietudes y resolverles dudas.

...more
priyanka sSource : g2crowd.com
(Reviewed on 27 December 2019)
"Buffer is amazing social media publishing tool"

What do you like best?

This tool saves a lot of our time in scheduling day to day posts on facebook, twitter and Instagram. I like the simplicity of this tool that allows me to easily connect facebook, instagram and twitter and schedule them on our social media pages. Also the analytics feature of this tool let me know which social media posts are performing for me or not which is a great help

What do you dislike?

There is nothing to dislike about this tool

Recommendations to others considering the product:

This tool is best for scheduling & automating your social media posts

What problems are you solving with the product? What benefits have you realized?

This tool saves a great deal of time as we can schedule posts in days or weeks in advance. These posts get a lot of engagements & likes using this tool. We can analyze our posts and see which time our posts are performing on what time and we can improve upon it

...more
User in AutomotiveSource : g2crowd.com
(Reviewed on 24 December 2019)
"Save time of a marketing manager for social media posts"

What do you like best?

Schedule social media posts at the best times according to audience even when we are sleeping...

What do you dislike?

Seriously I didnt find any cons in Buffer.

Recommendations to others considering the product:

Simple to use, Easy to understand and smooth UI

What problems are you solving with the product? What benefits have you realized?

Social media page management and post scheduling and analytics.

...more
Marcel MSource : g2crowd.com
(Reviewed on 23 December 2019)
"Certainty in each of its publications."

What do you like best?

One of the reasons I use Buffer is because it allows me to have an enviable convenience to send or publish content on multiple social platforms. In addition to this, if I have any questions about the program, there is no concern about, since it has relatively efficient support in terms of case resolution. Another element to highlight is that it is very easy to use, the free version is very complete but for a more dynamic and totally powerful functions the paid version is the ideal one, besides its cost is not so expensive.

What do you dislike?

A small headache of this program is that it would be ideal your reports to work best, I explain, the idea of having a complete report is that you get a proper analysis according to the social network or platform where Buffer is being executed, what happens is that The analysis is not complete, what Buffer did to solve this mishap was to add a report analysis tool which is paid, which makes it a bit difficult for people or companies with limited budgets. Another triggering factor is that the price structure, although it is not expensive in general terms, there are functionalities that must be acquired by canceling these costs.

Recommendations to others considering the product:

I highlight this program in order to give Buffer a good reputation so that the whole community and colleagues join with their services. It is ideal to promote its products or services without many obstacles on different platforms, social networks is a purely commercial ally and this program with its characteristics you can take full advantage to be able to have the necessary scope in its publications.

What problems are you solving with the product? What benefits have you realized?

The marketing department is using this tool to manage social networks with a lot of professionalism. It has also helped us to have a significant reach of the publications, having a resounding success when programming with certainty the content in each social network. We are happy to have a program aligned to the development of online and digital marketing.

...more
User in Hospital & Health CareSource : g2crowd.com
(Reviewed on 20 December 2019)
"Buffer is useful for zoho, web mobile."

What do you like best?

Buffer is used at zoho in web mobile application, it also used in Facebook and Twitter.

What do you dislike?

No dislikes as of now because it is appearing very day.

Recommendations to others considering the product:

Recommended to web mobile users.

What problems are you solving with the product? What benefits have you realized?

Using to update the mobile web access.

...more
tejiri dafeakehSource : play.google.com
(Reviewed on 07 December 2019)

Very useful

...more
John AshfordSource : play.google.com
(Reviewed on 06 December 2019)

Great App

...more
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Buffer Demo - Custom Buffer schedule
Buffer Demo - Custom Buffer schedule
Buffer Demo - Create your update
Buffer Demo - Buffer analytics
Buffer Demo - The Buffer web dashboard
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