Home/Social Media Management Software/Later
Updated on: May 27, 2020
What is Later ?
Later - Social Media Management Software : SaaSworthy.com
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Later

Tool for Scheduling and Organising Instagram Posts
(673 Ratings) Write Review

Later is a marketing platform for Instagram that enables users to plan and schedule their posts. It also offers analytics to let users draw insights from their data and act accordingly. Users can even bulk schedule their Instagram posts, create weekly time slots and schedule their posts using initiative drag and drop functionality with the calendar. An Instagram feed can be previewed before actually posting to see how exactly it will look post uploads and make changes accordingly. There are certain calendar views accessible as well, such as 'monthly' and 'weekly'. Users can even maintain an organized media library and keep all their photos, videos, and user-generated content at a central location, accessible on any device by the user's team. It is possible to add labels to media which can be searched for and filtered. They can also import their media via Dropbox and Google drive and make use of extensive analytics for insights.

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Later Technical details

Support Online Customer Type Individuals Freelancers Large Enterprises Medium Business Small Business
API NA Location / Phone Number Vancouver, Canada
Deployment SaaS/Web/Cloud Mobile - Android Mobile - iOS Category Social Media Management Software

Later Pricing

Pricing ModelFreemium , Subscription
MONTHLY YEARLY
Free (For Individuals)
Free

Free Forever

Features

  • Social Profiles : 1 per platform
  • Number of Users : 1
  • Social Platforms : Instagram, Twitter, Facebook, Pinterest
  • Instagram : 1 profile, 30 posts
  • Twitter : 1 profile, 50 posts
  • Facebook : 1 profile, 30 posts
  • Pinterest : 1 profile, 30 posts
  • Schedule Photos
  • Unlimited Media
  • Search by Hashtag
  • Instagram Analytics : Basic
  • Groups : 1
  • Support : Email only
Plus (For Individuals)
$7.50 /Month
Billed Yearly

For Power Users and Solopreneurs

Features

  • Includes features of Free plan, plus
  • Instagram, Facebook and Pinterest : 1 profile, 100 posts
  • Twitter : 1 profile, Unlimited posts
  • Facebook : 1 profile, 100 posts
  • Pinterest : 1 profile, 100 posts
  • Schedule Videos
  • Instagram Stories
  • Multi-Photo Posts
  • Tag Locations and Users
  • Add from URL
  • Instagram Analytics : Basic and Pro
  • Pinterest Analytics
  • Twitter Analytics
  • Support : Chat and Email
Premium (For Businesses)
$16 /Month
Billed Yearly

For Small and Awesome Businesses

Features

  • Social Profiles : 2 per platform
  • Number of Users : 2
  • Includes features of Plus plan, plus
  • Instagram, Facebook, Pinterest : 2 profiles, 250 posts
  • Twitter : 2 profiles, Unlimited posts
  • Hashtag Suggestions
  • Tags
  • Mentions
  • Contributors
  • Instagram Hashtag Analytics
  • Analytics Export
  • Click Tracking
  • Conversations
  • Best Time To Post
  • Share Calendar
  • Linkin.bio
  • Groups : Unlimited
Starter (For Businesses)
$24 /Month
Billed Yearly

For Growing Companies

Features

  • Social Profiles : 3 per platform
  • Number of Users : 3
  • Includes features of Premium plan, plus
  • Instagram, Twitter, Facebook, Pinterest : 3 profiles, Unlimited
Brand (For Businesses)
$41 /Month
Billed Yearly

For Agencies and Large Marketing Teams

Features

  • Social Profiles : 5 per platform
  • Number of Users : 5
  • Includes features of Starter plan, plus
  • Instagram, Twitter, Facebook, Pinterest : 5 profiles, Unlimited
  • Support : Priority Support

Add-on : $5 per Additional Profile Per Month. For More Social Profiles, Contact the vendor to get the latest pricing detail.

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Later Pricing
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Disclaimer: The pricing details were last updated on 10/01/2019 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Later FAQs

Later is Social Media Management Software. Later offers the following functionalities:

  • Content Management
  • Analytics (Social Media)
  • Auto Publishing
  • Brand Tracking
  • Customer Engagement
  • Multi-Account Management
  • Multi-User Collaboration
  • Posts Scheduling
  • Social Media Monitoring

Learn more about Later features.

The pricing for Later starts at $9.00 per month. Later has 4 different plans:

  • Plus (For Individuals) at $9.00 per month.
  • Premium (For Businesses) at $19.00 per month.
  • Starter (For Businesses) at $29.00 per month.
  • Brand (For Businesses) at $49.00 per month.
    • Later also offers a Free Plan with limited features.

      Learn more about Later pricing.

Yes, Later offers a free plan.

Learn more about Later pricing.

No, Later does not provide API.

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Later Reviews

OVERALL RATING
2.7
Based on 673 Rating(s)
Rating Distribution
  • 258
  • 53
  • 70
  • 290
  • 2
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biscuit2018Source : apps.apple.com
(Reviewed on 05 May 2020)
Awesome

This app saves me some much time posting for my business. Very easy to use and setup!!!

...more
Mr magic unicornSource : apps.apple.com
(Reviewed on 03 May 2020)
Linkin.bio functionality

I only use Linkin.bio and can’t for the life of me understand why I can’t do this using the app. When I try to add a link using the browser on my phone it informs me I need to be on a desktop or use the app. You can’t do this thru the app! Should have this functionality on my phone.

...more
Meisam.alimardaniSource : apps.apple.com
(Reviewed on 30 April 2020)
Doesnt working

After submit , it doesn't connect to Instagram account. Even I try for many time

...more
DM_orlandoSource : apps.apple.com
(Reviewed on 30 April 2020)
Almost there

As of lately, the preview option will not show my current Instagram feed so it’s hard for me to plan my post. Also, after I select manual post, if I did not copy the caption there’s no way for me to recover the post within the app. Once this happened and it did not download the image or copy the caption. I had to login to the website to adjust this.

...more
alysonnoeleSource : apps.apple.com
(Reviewed on 28 April 2020)
Constant problems

I am constantly having problems with this app. I would say 80-90% of the time I am trying to manually publish a multi-photo post, it gives me error messages and is unable to download the photos from the post onto my phone. We pay for a subscription for this service as a non-profit, and the fact that the app is unreliable and we are unable to get posts up at the scheduled time is pretty horrible. Thinking of canceling our subscription soon. Would like to be reached out for assistance in this matter. I have updated the app on my phone to whatever latest version is out. I can’t update my iOS to the absolute latest version because I live in a remote area and do not have access to fast WiFi.

...more
instaorganicSource : apps.apple.com
(Reviewed on 27 April 2020)
Very nice scheduler

Been using this app for a month now and I do have to say it is flawless. I like when you can edit each individual post when posting on multiple channels. Also like the save captions feature.

...more
Dealman12345Source : apps.apple.com
(Reviewed on 27 April 2020)
Don’t use this app

The free membership option is completely useless. I used the app as an Instagram auto post scheduler and the app is essentially your iPhone reminder feature. When you auto schedule a post in Later, the Later app will send you a push notification at the date/time you set and will then have your post on your clipboard and then you still have to copy it into IG to complete your post. How stupid! I could have done this myself! Don’t waste your time with this app!

...more
Verified UserSource : trustradius.com
(Reviewed on 24 April 2020)
Save Time with Later

Use Cases and Deployment Scope

We use Later to help schedule our and our clients' social media posting. By doing so and allowing us to connect other platforms (not just Instagram), it helps us reduce wasted time in having to login individually to separate accounts and copy/paste the same information over and over. We have the ability to in a way "set it and forget it," by taking a few hours out of our day to create and schedule content, then we can focus on what's important which is engaging with our followers.

Pros and Cons

  • Scheduling ahead of time.
  • Scheduling across different platforms.
  • Offers both free and paid plans.
Edit
  • I can't think of anything.

Likelihood to Recommend

If you are looking to grow your social media audience, especially on Instagram, you need to incorporate this platform into your list of tools. Not only do you have the ability to schedule your posts and link those posts to their own individual pages, but you can also respond to comments on the platform. It's incredible. Whether you're an individual person or big brand - this works for everyone.
Read this authenticated review

...more
HelenaRomaniovaDarnovaSource : apps.apple.com
(Reviewed on 21 April 2020)
Needs some bug fixes

So where to start. First. The payed version is quite expensive for what u get. The app is disorganized and hard to use. I have to make a lot of different clicks to upload photo than rearrange it and dare u if meanwhile u change mind and want to use different photo. U have to go back to step number one. Back and forward back and forward. Second, in iPhone I have albums... It doesnt organize it the way it's organized in iPhone so I have to seeearchhhhh for that specific album the way they order, very disorganized. The app is good they have good marketing but I won't be paying for this.

...more
TEEEEEEENAKSource : apps.apple.com
(Reviewed on 17 April 2020)
Poor Customer Service - do not purchase

Later was quick to respond when we were trying to purchase their product. After we purchased, we finally had the ability to make posts with multiple images on Instagram and realized that we could not use the auto-publish feature for them (i.e., only works with posts with single images). We have sent three emails already requesting for assistance with cancelling our premium account and issuing a refund, as it the product can not do what we hoped it would do. We asked for the refund less than 24 hours after the payment and we have not used the publishing features either. It seems that Later only cares about getting your money and once they have it, they will ignore you. Very disappointing, especially because we are a non-profit so every dollar counts.

...more
Read All Reviews

Videos on Later

Later : How to Create a Cohesive Instagram Aesthetic
Later : How to Create a Cohesive Instagram Aesthetic
3 Key Elements of a Good Instagram Feed with Later
Later: Visually Plan and Schedule Instagram Posts
New! Find and Share User-Generated Content from Instagram (
Share your Instagram Content Calendar

Later Screenshots

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