Home/Social Media Management Software/Later
Updated on: November 15, 2019
What is Later ?
I Use this
Later - Social Media Management Software : SaaSworthy.com
View Gallery
86%

Later

Tool for Scheduling and Organising Instagram Posts
(19 Ratings) Write Review

Later is a marketing platform for Instagram that enables users to plan and schedule their posts. It also offers analytics to let users draw insights from their data and act accordingly. Users can even bulk schedule their Instagram posts, create weekly time slots and schedule their posts using initiative drag and drop functionality with the calendar. An Instagram feed can be previewed before actually posting to see how exactly it will look post uploads and make changes accordingly. There are certain calendar views accessible as well, such as 'monthly' and 'weekly'. Users can even maintain an organized media library and keep all their photos, videos, and user-generated content at a central location, accessible on any device by the user's team. It is possible to add labels to media which can be searched for and filtered. They can also import their media via Dropbox and Google drive and make use of extensive analytics for insights.

Later Awards

Later Features Show All Features

Later Technical details

Support Online Customer Type Individuals Freelancers Large Enterprises Medium Business Small Business
API NA Location / Phone Number Vancouver, Canada
Deployment SaaS/Web/Cloud Mobile - Android Mobile - iOS Category Social Media Management Software

Later Pricing

Pricing ModelFreemium , Subscription
How much does Later cost ?
The pricing for Later starts at $9.0 per month. Later has 4 different plans such as - Plus (For Individuals) at $9.0 per month, Premium (For Businesses) at $19.0 per month, Starter (For Businesses) at $29.0 per month and Brand (For Businesses) at $49.0 per month. Later also offers a Free Plan with limited features.
MONTHLY YEARLY
Free (For Individuals)
Free

Free Forever

Features

  • Social Profiles : 1 per platform
  • Number of Users : 1
  • Social Platforms : Instagram, Twitter, Facebook, Pinterest
  • Instagram : 1 profile, 30 posts
  • Twitter : 1 profile, 50 posts
  • Facebook : 1 profile, 30 posts
  • Pinterest : 1 profile, 30 posts
  • Schedule Photos
  • Unlimited Media
  • Search by Hashtag
  • Instagram Analytics : Basic
  • Groups : 1
  • Support : Email only
Plus (For Individuals)
$7.50 /Month
Billed Yearly

For Power Users and Solopreneurs

Features

  • Includes features of Free plan, plus
  • Instagram, Facebook and Pinterest : 1 profile, 100 posts
  • Twitter : 1 profile, Unlimited posts
  • Facebook : 1 profile, 100 posts
  • Pinterest : 1 profile, 100 posts
  • Schedule Videos
  • Instagram Stories
  • Multi-Photo Posts
  • Tag Locations and Users
  • Add from URL
  • Instagram Analytics : Basic and Pro
  • Pinterest Analytics
  • Twitter Analytics
  • Support : Chat and Email
Premium (For Businesses)
$16 /Month
Billed Yearly

For Small and Awesome Businesses

Features

  • Social Profiles : 2 per platform
  • Number of Users : 2
  • Includes features of Plus plan, plus
  • Instagram, Facebook, Pinterest : 2 profiles, 250 posts
  • Twitter : 2 profiles, Unlimited posts
  • Hashtag Suggestions
  • Tags
  • Mentions
  • Contributors
  • Instagram Hashtag Analytics
  • Analytics Export
  • Click Tracking
  • Conversations
  • Best Time To Post
  • Share Calendar
  • Linkin.bio
  • Groups : Unlimited
Starter (For Businesses)
$24 /Month
Billed Yearly

For Growing Companies

Features

  • Social Profiles : 3 per platform
  • Number of Users : 3
  • Includes features of Premium plan, plus
  • Instagram, Twitter, Facebook, Pinterest : 3 profiles, Unlimited
Brand (For Businesses)
$41 /Month
Billed Yearly

For Agencies and Large Marketing Teams

Features

  • Social Profiles : 5 per platform
  • Number of Users : 5
  • Includes features of Starter plan, plus
  • Instagram, Twitter, Facebook, Pinterest : 5 profiles, Unlimited
  • Support : Priority Support

Add-on : $5 per Additional Profile Per Month. For More Social Profiles, Contact the vendor to get the latest pricing detail.

Screenshot of the Vendor Pricing Page
View Full Screen

Disclaimer: The pricing details were last updated on 10/01/2019 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Ask the Community View Community

Later Alternatives Later Alternatives

98%
(4972 RATINGS)
Hootsuite
Hootsuite is a popular social media management software that comes attractively stuffed with an array of collaboration features as well. The software contains...
Visit Website
96%
(1762 RATINGS)
Buffer
Buffer is an effective tool to manage more than one social media accounts through a single dashboard. You can also create posts and schedule them for future...
Visit Website
84%
(41 RATINGS)
Tailwind
Tailwind is a smart tool for social media managers that functions as an end-to-end solution for social media platforms such as Pinterest and Instagram. Users...
Visit Website
81%
(245 RATINGS)
Social Report
Social Report is a holistic social media management platform that delivers a number of features in a concise package. This includes post scheduling, social...
Visit Website
77%
(33 RATINGS)
Sked Social
SkedSocial (formerly Schedugram) is an Instagram tool used to manage accounts. Plan, schedule and post visual marketing. Small, Medium and Enterprises make use...
Visit Website
77%
(22 RATINGS)
ContentCal
ContentCal software is a Visual Calendar for planning and auto-publishing your social media content. Create and schedule your content in record time with...
Visit Website
74%
(898 RATINGS)
Plann
Plann is an Instagram planning, scheduling and analytics app. With Plann, users can schedule a time to post content on Instagram, and when the said time is...
Visit Website
73%
(271 RATINGS)
Salesforce Social Studio
Salesforce Social Studio is a popular tool from Salesforce for social media managers that enables them to listen to their customers, engage with them, and...
Visit Website
67%
SocialBu
SocialBu is a tool for social media management, placing a focus on reducing the time users spend on social media activities. It allows users to schedule and...
Visit Website
44%
Instamber
Instamber provides the most intelligent Instagram marketing tools that matters to your business. Instamber is a marketing assistant which engage with the...
Visit Website

Later Reviews

OVERALL RATING
4.4
Based on 19 Rating(s)
Rating Distribution
  • 17
  • 1
  • 0
  • 0
  • 1
SHARE YOUR EXPERIENCE Write a Review
Sort By
Filter by Source
Source : g2crowd.com
(Reviewed on 17 July 2019)
"Shocking, non-existent customer support"

What do you like best?

Easy to schedule posts and they have a great interface, but the lack of support ruins it all

What do you dislike?

No one replies to chat, email or linkedin

Recommendations to others considering the product:

Make sure they reply to any form of support questions before even considering to use them

What problems are you solving with the product? What benefits have you realized?

None, because they never actually reply to any support requests

Show Less

...more
Source : g2crowd.com
(Reviewed on 28 June 2019)
"Convenient for Planning Instagram Posts"

What do you like best?

I like the calendar layout so you can see how all of your posts will look in a month. I also like that they are easy to drag and drop to other dates or times. It's nice to just worry about posting to Instagram once a week.

What do you dislike?

If there are several people using the same Later, people can get locked out. It also took us forever to figure out how to get the automatic posting to work (you have to link the facebook account of the original user of the Instagram account for Later to post automatically).

Recommendations to others considering the product:

Make sure you connect the original account holder's facebook account to the instagram account for Later to post for you

What problems are you solving with the product? What benefits have you realized?

It's so much easier to plan out social media for the week. You can schedule all of your posts in less than an hour.

Show Less

...more
Source : g2crowd.com
(Reviewed on 15 June 2019)
"Later"

What do you like best?

I absolutely love using Later. It's so helpful when it comes to social media planning. I especially love the feature of being able to preview how your content will look overall on Instagram alongside previous posts. It helps companies and brands keep their Instagram theme.

What do you dislike?

I dislike that they took away the feature for free of hashtag suggestions. Before it used to be included in the free plan and now it is not.

Recommendations to others considering the product:

Make sure to have it on auto-publish. If not it will only send you notifications on posting it yourself but won't directly post it for you.

What problems are you solving with the product? What benefits have you realized?

I am able to organize my social media posts more easily.

...more
Source : g2crowd.com
(Reviewed on 03 June 2019)
"Best Instagram Posting App on the Planet!"

What do you like best?

I love the ease of use in posting to Instagram, as well as being able to schedule posts. Prior to getting Later, I would have to manually post each image I wanted to share. This app has saved me hours of time over the past year.

What do you dislike?

It would be great if we could utilize the scheduling functionality from a desktop. However, with that said, it just works. Like it should

Recommendations to others considering the product:

It would be great if we could use Later's scheduling ability via the desktop.

What problems are you solving with the product? What benefits have you realized?

Prior to getting Later, I would have to manually post each image I wanted to share.

...more
Source : g2crowd.com
(Reviewed on 24 April 2019)
"Easiest Scheduling Tool Out There"

What do you like best?

I love how easy it is to schedule content through Later. Their Link in Bio feature has been a game changer for our company as we share a link to something almost daily, so to be able to not change out our link every day, AND to get great analytics on the clicks, it's been very helpful.

What do you dislike?

I wish Later would also schedule and plan for Facebook and Twitter.

What problems are you solving with the product? What benefits have you realized?

The biggest think Later is assisting with is the link in bio feature, but it has also been monumental in story analytics which we had been pulling manually up until now. It also helps with seeing the overall aesthetic of the feed in the preview feature.

...more
Source : g2crowd.com
(Reviewed on 25 March 2019)
"One Stop Shop for Scheduling on Social Media "

What do you like best?

I have used Later on and off since it was called Latergramme from 2015 and at the time mainly used it for my business Instagram profile. Since adding other social media networks to the business I can now also use it to schedule Twitter, Pinterest and Facebook content. I love that you can either use it via the website or app on the go on my mobile or tablet. The free plan has some great useful features that have helped us when we first started off small. The paid plan offers even more from being able to schedule video content, Instagram stories, upload multi-photo posts and get hashtags suggestions. It is one of those apps that I could not live without on my mobile.

What do you dislike?

Although I enjoy using Later for posting to Instagram, my only annoyance is not being able to automatically publish videos without the push notifications. I am now using another tool just for that feature alone as I do not have the time and when I do I tend to not remember to post videos during busy launch times. I hope this is a feature Later plans to add soon.

Recommendations to others considering the product

Later is super easy tool to set-up and use and I would recommend really getting to know all the features your plan offers so that you don't mess out. Make sure you're aware that videos uploaded to schedule on Instagram will not be automatically posted. Apart from that enjoy.

What business problems are you solving with the product? What benefits have you realized?

We can schedule social media content to our social media accounts in advance so that we can focus on other areas of the business. It also helps us to find quality hashtags, gather insights with the analytics report and information on best posting times.

...more
Source : g2crowd.com
(Reviewed on 07 February 2019)
"Later offers a quick and easy way to schedule social posts (with limitations)"

What do you like best?

I like the way the scheduling calendar works. It makes it easy to click and drag posts for scheduling.

What do you dislike?

I dislike it's limited selection of social media platforms. In particular, it lacks the ability to schedule linkedin posts.

What business problems are you solving with the product? What benefits have you realized?

I'm always scheduling posts as a social media manager, and Later provides a free solution to make this happen.

...more
Source : g2crowd.com
(Reviewed on 25 January 2019)
"Simple Scheduling app"

What do you like best?

This app makes schedule across multiple accounts very easy. As a social media manager I have tried many applications but this one has some of my favorite features. One you do not see across many is the saved hashtags and suggested hashtags. Being able to save my hashtags right in the app is a lifesaver, this way I can use the most relevant hashtags and not miss anything

What do you dislike?

The hashtag analytics is still fairly new and definitely has some kinks to work out to make it a little more useful, hopefully we’ll see improvement in the future

Recommendations to others considering the product

Make use of analytic features and hashtag saving feature

What business problems are you solving with the product? What benefits have you realized?

Later makes multi platform scheduling very easy as well as managing multiple accounts at once. The app makes it easy to schedule from your computer or straight from your phone or tablet.

...more
Source : g2crowd.com
(Reviewed on 17 January 2019)
"Scheduling content made simpler"

What do you like best?

The way the content is fed on the instagram grid by later is very good. We can see how the grid will eventually look like on different times. Most clients love it because of the ease of usage. We can target the audience according to our needs with repost feature. The user interface is also very intuitive. Reminders about posts keep us updated.

What do you dislike?

The application needs a little polishing as we come across some problems many times. But it will be on top of other applications doing the same thing as it does.

What business problems are you solving with the product? What benefits have you realized?

We integrated it for many clients who needed such functionality in their applications. It has made them sit and relax for their social life and they are loving it. And if they are loving it so do we. Be it instagram or facebook it is very easy to use for all kinds of posts and keep developing more features to it's kit.

...more
Source : g2crowd.com
(Reviewed on 17 January 2019)
"Great posting platform for the small org looking for a free option!"

What do you like best?

The free version gives me everything I need as a small non-profit. I can schedule posts to Instagram, Twitter (as long as a photo is included) and Facebook. I use the media library as a holding tank for the great photos I find.

What do you dislike?

The only thing that holds back my work in this platform is the fact that all posts must include an image. Sometimes I don't want to use an image on Twitter and Facebook. I will instead use a link.

What business problems are you solving with the product? What benefits have you realized?

I can not easily schedule my Instagram posts for the future and stay organized around what photos have already been used. This is a great, easy platform for that!

...more
Read All Reviews

Videos on Later Youtube Official Channel

Later : How to Create a Cohesive Instagram Aesthetic
Later : How to Create a Cohesive Instagram Aesthetic
3 Key Elements of a Good Instagram Feed with Later
Later: Visually Plan and Schedule Instagram Posts
New! Find and Share User-Generated Content from Instagram (
Share your Instagram Content Calendar

Later Screenshots

Later screenshot
Later screenshot
Later screenshot
Later screenshot
Later screenshot
Later screenshot
Later screenshot
Later screenshot
Later screenshot
Later screenshot
Later screenshot