Home/Social Media Management Software/Later
Updated on: December 3, 2020
What is Later ?
Later - Social Media Management Software : SaaSworthy.com
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Later

Tool for Scheduling and Organising Instagram Posts
(566 Ratings) Write Review

Later is a marketing platform for Instagram that enables users to plan and schedule their posts. It also offers analytics to let users draw insights from their data and act accordingly. Users can even bulk schedule their Instagram posts, create weekly time slots and schedule their posts using initiative drag and drop functionality with the calendar. An Instagram feed can be previewed before actually posting to see how exactly it will look post uploads and make changes accordingly. There are certain calendar views accessible as well, such as 'monthly' and 'weekly'. Users can even maintain an organized media library and keep all their photos, videos, and user-generated content at a central location, accessible on any device by the user's team. It is possible to add labels to media which can be searched for and filtered. They can also import their media via Dropbox and Google drive and make use of extensive analytics for insights.

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Later Technical details

Support Online Customer Type Individuals Freelancers Large Enterprises Medium Business Small Business
API NA Location / Phone Number Vancouver, Canada
Deployment SaaS/Web/Cloud Mobile - Android Mobile - iOS Category Social Media Management Software

Later Pricing

Pricing ModelFreemium , Subscription
MONTHLY YEARLY
Free (For Individuals)
Free

Free Forever

Features

  • Social Profiles : 1 per platform
  • Number of Users : 1
  • Social Platforms : Instagram, Twitter, Facebook, Pinterest
  • Instagram : 1 profile, 30 posts
  • Twitter : 1 profile, 50 posts
  • Facebook : 1 profile, 30 posts
  • Pinterest : 1 profile, 30 posts
  • Schedule Photos
  • Unlimited Media
  • Search by Hashtag
  • Instagram Analytics : Basic
  • Groups : 1
  • Support : Email only
Plus (For Individuals)
$7.50 /Month
Billed Yearly

For Power Users and Solopreneurs

Features

  • Includes features of Free plan, plus
  • Instagram, Facebook and Pinterest : 1 profile, 100 posts
  • Twitter : 1 profile, Unlimited posts
  • Facebook : 1 profile, 100 posts
  • Pinterest : 1 profile, 100 posts
  • Schedule Videos
  • Instagram Stories
  • Multi-Photo Posts
  • Tag Locations and Users
  • Add from URL
  • Instagram Analytics : Basic and Pro
  • Pinterest Analytics
  • Twitter Analytics
  • Support : Chat and Email
Premium (For Businesses)
$16 /Month
Billed Yearly

For Small and Awesome Businesses

Features

  • Social Profiles : 2 per platform
  • Number of Users : 2
  • Includes features of Plus plan, plus
  • Instagram, Facebook, Pinterest : 2 profiles, 250 posts
  • Twitter : 2 profiles, Unlimited posts
  • Hashtag Suggestions
  • Tags
  • Mentions
  • Contributors
  • Instagram Hashtag Analytics
  • Analytics Export
  • Click Tracking
  • Conversations
  • Best Time To Post
  • Share Calendar
  • Linkin.bio
  • Groups : Unlimited
Starter (For Businesses)
$24 /Month
Billed Yearly

For Growing Companies

Features

  • Social Profiles : 3 per platform
  • Number of Users : 3
  • Includes features of Premium plan, plus
  • Instagram, Twitter, Facebook, Pinterest : 3 profiles, Unlimited
Brand (For Businesses)
$41 /Month
Billed Yearly

For Agencies and Large Marketing Teams

Features

  • Social Profiles : 5 per platform
  • Number of Users : 5
  • Includes features of Starter plan, plus
  • Instagram, Twitter, Facebook, Pinterest : 5 profiles, Unlimited
  • Support : Priority Support

Add-on : $5 per Additional Profile Per Month. For More Social Profiles, Contact the vendor to get the latest pricing detail.

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Disclaimer: The pricing details were last updated on 10/01/2019 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Later FAQs

Later is Social Media Management Software. Later offers the following functionalities:

  • Content Management
  • Analytics (Social Media)
  • Auto Publishing
  • Brand Tracking
  • Customer Engagement
  • Multi-Account Management
  • Multi-User Collaboration
  • Posts Scheduling
  • Social Media Monitoring

Learn more about Later features.

The pricing for Later starts at $9.00 per month. Later has 4 different plans:

  • Plus (For Individuals) at $9.00 per month.
  • Premium (For Businesses) at $19.00 per month.
  • Starter (For Businesses) at $29.00 per month.
  • Brand (For Businesses) at $49.00 per month.
    • Later also offers a Free Plan with limited features.

      Learn more about Later pricing.

Yes, Later offers a free plan.

Learn more about Later pricing.

No, Later does not provide API.

Ask the Community View Community

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Later Reviews

OVERALL RATING
4.5
Based on 566 Rating(s)
Rating Distribution
  • 80.1 %
  • 11.1 %
  • 1 %
  • 1.3 %
  • 6.5 %
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Maple OrchardSource : trustpilot.com
(Reviewed on 16 November 2020)
Ordered subscription by accident

Ordered subscription by accident. Customer service refunded me and responded within 8hrs

...more
Devon DSource : g2crowd.com
(Reviewed on 16 September 2020)
"Later - The One Tool You Need for Instagram Growth"

What do you like best?

I love Later's ability to post to my story timeline automatically for me. Not a lot of apps do that like Buffer. It's so annoying. Later is worth the price tag because you get so many tools at such a great price. My favorite newer tool is the ability to schedule swipe posts (multiple pics in one post). I also love that I can create the first comment on a post. I can set it and forget it. I've literally curated my posts for the 1st half of September and it's a relief. The added bonus: Later is NOT just for Instagram. It works with other social platforms including Facebook and Twitter. Review collected by and hosted on G2.com.

What do you dislike?

I dislike that I cannot automatically post swipe posts and that I cannot automatically post to my stories on Instagram. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Be sure to sign up for and open the e-newsletter from Later. They really help you maximize the Later tool set and social media. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I am solving the problem of regular posting on social media and posting during times my audience is most likely to engage with my posts. I realize that I benefit most with time management and authentic growth on my social media. I literally don't have to think about my account every day. I do the designing and scheduling in advance which frees me up to run my online business or binge watch a show. Review collected by and hosted on G2.com.

...more
Catherine KSource : g2crowd.com
(Reviewed on 15 September 2020)
"Later Makes My Business More Efficient!"

What do you like best?

You can post to several accounts at once which saves time! The most helpful part of Later is the auto publisher. Set it and forget it! Another upside is the ability to upload multiple images at once then go back and use them over time. Review collected by and hosted on G2.com.

What do you dislike?

I wish I didn't have to pay separately for each social set. It's $15/set which is reasonable!The only downside to Later is that you still have to choose all of the content and timing. I offset this by hiring a social media intern each semester. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I'm able to save time by posting to multiple social channels at one time. The auto-publisher is the best part! This solves the issue of efficiency within my business which is a huge help! Review collected by and hosted on G2.com.

...more
piano on the patioSource : trustpilot.com
(Reviewed on 28 August 2020)
great customer service

fast response! thank you

...more
Nicole FSource : g2crowd.com
(Reviewed on 26 August 2020)
"My Favorite Social Media Tool"

...more
Sarah MSource : g2crowd.com
(Reviewed on 26 August 2020)
"Incredible service"

...more
Nicola BianchiSource : trustpilot.com
(Reviewed on 20 August 2020)
Later is helpful

Later is easy, intuitive and helpful. I use it on a daily base to schedule any post for my Instagram. I think that anyone should try it, it makes social life easier ;)

...more
Carol EdwardsSource : trustpilot.com
(Reviewed on 20 August 2020)
Later is a clever way to upload media…

Later is a clever way to upload media and share to Instagram and other social platforms. I love how you can plan your posts and pop them on to the calendar. From there, Later auto sends the posts to Instagram, Facebook, Twitter and Pinterest on your behalf! I love it, it's easy to use and saves you lots of time to do other things!

...more
Nina GratschewSource : trustpilot.com
(Reviewed on 14 August 2020)
Love it

Love it! Easy and simple and doesn't cost a fortune!

...more
Joti M PatelSource : trustpilot.com
(Reviewed on 12 August 2020)
The best and most helpful social planner!

Been using later for a couple years now. They are most certainly always on top of the updates when it comes to managing your social platforms and will keep you informed and give you tutorials on how to stay ahead in this pretty quick time. I love the ability to schedule out posts well in advance and also plan my insta-stories. Thank you for being my go-to for all social things!

...more
Read All Reviews

Videos on Later

Later : How to Create a Cohesive Instagram Aesthetic
Later : How to Create a Cohesive Instagram Aesthetic
3 Key Elements of a Good Instagram Feed with Later
Later: Visually Plan and Schedule Instagram Posts
New! Find and Share User-Generated Content from Instagram (
Share your Instagram Content Calendar

Later Screenshots

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