Red Points

About Red Points

Deep Dive with Clara AI

Red Points is a fully managed, AI-led brand protection platform that helps companies detect and remove counterfeits, impersonation, piracy, and other online infringements. The platform protects brands across digital channels including marketplaces, websites, social media, paid ads, mobile apps, and domains, and supports complex enforcement needs such as domestic China protection and large-scale revenue recovery programs. Combining automated detection, expert oversight, and proven enforcement workflows, Red Points identifies and removes infringing content at scale. Its AI models process more than 2.7 billion data points each month, enabling image recognition, keyword detection, seller network analysis, and infringement prioritization. Born in Barcelona and based in New York, Red Points helps enterprise brands scale digital protection through technology, mature operations, and specialized expertise.

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Pricing

Free Trial Not Available
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SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

97%
Reviews

77%
Momentum

60%
Popularity

70%

Platforms Supported

Browser Based (Cloud)

Organization Types Supported

All (Small, Medium, Large)

API Support

Available

Modes of Support

Online

Red Points Features

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Brand Protection Features

Features: The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

97%

Prioritization

Arrange the list of activities, incidents, and tasks based on their relative importance

Mobile App Monitoring

Notifies when your brand, and product names are used in the title or description of a newly launched app

Marketplace Monitoring

Helps in identifying online sales of your branded goods by third parties on marketplaces

Investigation Management

Oversee people and resources to carry out an investigation

Domain Monitoring

Lets you keep a watchful eye on a domain of interest

Case Management

It is a dynamic process that helps to handle a set of tasks related to a particular issue, charge, patient, legal issue, or any other complex entities and evaluates to improve outcomes, experiences, and value.

Social Media Monitoring

Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online

Dashboard

A digital insight of reports and other workings on a single screen

Paid Search Monitoring

Helps to monitor PPC ads that appear on Google, Bing, Yahoo, AOL, other global search engines and PLAs

Red Points Pricing

Free Trial

Not available

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Pricing Options

Premium Plans ( Quotation Based )

Starter Plan Custom

Features

Unlimited Detections & Takedowns: Multi-channel threat protection with no limits or hidden costs
Counterfeits & Brand Abuse: Brand abuse refers to the unauthorized use of a trademark on products outside the brand's official portfolio
1 Trademark Protected
Marketplace Protection: Protection against fraud on multi-seller e-commerce platforms such as Amazon, eBay, Walmart, Alibaba, and Taobao
AI Copilot: AI assistant trained on 2.7bn data points monthly to predict incidents, identify high-risk sellers, and recommend actions tailored to your brand’s unique patterns.
Custom AI with Expert Oversight: AI learns your brand under continuous expert oversight for precision and speed
Advanced Image and Text Recognition: Detection of scammer circumvention techniques and unauthorized use of brand images and text
Prioritization Technology: Advanced prioritization combining AI predictions, seller scoring, and custom rules to tackle the highest-risk infringements first
Live Dashboards: Real-time insights and trends for seamless monitoring, performance optimization, and offline strategy support
Document Management: One place to store and access IP rights we enforce for you
Dedicated Customer Success: Strategic guidance and coordination from a dedicated CSM with complete platform insights
Built-in optimization loops: Implementation specialists with thousands of improvement cycles to deliver continuous, data-driven optimization across all protection workflows, eliminating complex, emerging threats
Standard migration

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Professional Plan Custom

Features

Everything in Starter, plus:

Counterfeits, Brand Abuse & Replicas: Replicas refer to design or utility patent infringements that do not use your trademark
Up to 10 Trademarks or Designs Protected
Catalog Image Protection: AI-driven protection for your catalog images against misuse
Social Media Protection: Protection against digital threats across social media platforms, including Instagram, Facebook, X, TikTok, Telegram, and more
Priority Enforcement: Fast-tracked enforcement with direct API integrations, escalation paths, and policy experts
Zero-Gap Migration: Onboarding completed before the contract start date to ensure uninterrupted service
Fully Managed Platform: Full-service incident management provided as an extension of your team
Quarterly discovery audit: Quarterly analysis of infringing platforms and risks beyond your plan's scope
10+ Add-Ons Available: Standalone Sites, Paid Search Ad Protection, Investigation Services, Test Purchases, Domain Protection and Management, UDRP, Trademark Registration, and more
Revenue Recovery Program

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Enterprise Plan Custom

Features

Everything in Professional, plus:

10+ Trademarks or Designs Protected
Standalone Sites Protection: Protection against fraudulent websites, even before they are indexed
Paid Search Ad Protection: Protection against scams promoted through search engine ads
Social Media Ad Protection: Protection against social media ad scams via API, bypassing geolocation, detection and enforcement challenges
Premium Mainland China Coverage: Specialized coverage for domestic marketplaces accessible only from mainland China, managed by our local team on the ground
Actor Network: Seller matching that reveals real identities by linking data across websites, marketplaces, and social media platforms
5 Custom Dashboards: Tailored reports for strategic oversight and stakeholder reporting, enabling advanced decision-making
10+ Add-Ons Available

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Disclaimer: The pricing details were last updated on 21/05/2021 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

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Red Points Reviews

User Rating

1.4/5 (Based on 50 Ratings)

Rating Distribution

Excellent
8%
Very Good
0%
Average
2%
Poor
0%
Terrible
90%

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Red Points FAQs

How does Red Points scale for brands with high infringement volumes?

Red Points’ solution is designed to handle unlimited detections and takedowns, maintaining coverage, speed, and efficiency even during surges. Our AI analyzes images, product descriptions, seller behavior, and metadata to detect fakes, even when fraudsters alter logos, use misspellings, or manipulate listings.

How does Red Points’ AI eliminate false positives and wasted efforts?

Red Points’ AI is custom-trained on each protected asset, combining image analysis, text, seller behavior, and metadata to detect hidden threats others miss. Context-aware models continuously prioritize the most damaging incidents, significantly reducing false positives and noise, so your team can focus on stopping the threats that truly matter to your revenue, reputation, and customer trust.

How is Red Points different from other brand protection solutions?

Red Points offers the deepest coverage across marketplaces, social media, search and social ads, websites, and the deep web worldwide. Our AI detects hidden and emerging threats others miss, prioritizes what impacts revenue most, and enforces faster thanks to direct platform connections and expert oversight. With unlimited takedowns and proven results for 1,300 brands, we protect your brand where it matters most.

Why should I request a demo of Red Points?

A demo reveals how exposed your brand may be across marketplaces, social media, and other online channels. See how our AI detects hidden threats, predicts and prioritizes what’s most damaging, and delivers truly unlimited takedowns at scale. No limits, no extra costs, just stronger protection when your revenue is most at risk.

How does Red Points detect and remove impersonation threats across channels?

Our AI scans websites, social media, search and social ads, apps, and the deep web to detect hidden impersonation threats such as phishing sites, fake profiles, executive impersonations, and fraudulent ads. We combine image recognition, content intent analysis, and metadata correlation for precise detection that others miss.

How quickly can Red Points remove impersonation attacks?

Most confirmed threats are removed within hours. With API integrations and priority paths to platforms, registrars, hosts, and CMS providers, we act fast, even in complex cases or during surges, minimizing exposure and brand risk.

What types of content does Red Points protect against piracy?

We protect films, TV shows, live events, software, games, e-learning content, and published materials. Our solution is built to safeguard your assets, including critical windows like premieres, VOD releases, and live streams, when piracy risk and revenue impact are highest.

How many services does Red Points offer?

In order to protect brands and businesses, Red Points offers eight different solutions that can be classified into three categories:
-Product protection: Brand Protection, Seller Tracking, and Investigation Services
-Content Protection: Anti-Piracy, Social Video Growth, and Credential Defense
-Identity Protection: Impersonation Removal, and Domain Management