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87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Adjust logo
Mobile Analytics Software

4.2 189 user ratings

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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Smartlook logo
Heat Map Software

4.6 2,113 user ratings

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Branch

Mobile Marketing Software

4.5 508 user ratings

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96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

AppsFlyer logo
Mobile Analytics Software

4.4 1,062 user ratings

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Overview

Description It is a mobile measurement company that gives you better customer insights. It has attribution feature using which you can track all marketing channels to measure your campaigns. Comprehensive in-app analytics tool of this software will help you to discover user behaviours and KPIs in real-time. You can retarget and discover new users and can control your audience segments by using audience builder feature. In addition, it has fraud prevention suite to prevent mobile ad fraud in real-time. This software has highly customizable dashboard which combines the data gathered from multiple platforms and campaigns into a single tool. Read more Smartlook is a handy tool for understanding how customers interact with your website or Android and iOS app. This analytics solution tool can help figure out the 'Whys' behind every user action. Smartlook presents a central dashboard that displays data in an easy-to-understand manner while making team collaborations quick, simple, and convenient. This dashboard promotes data-driven decision-making for various stakeholders, including marketers, managers, UX designers, developers, and more. Smartlook has proven to reduce churn rates significantly, boost conversions, identify and fix bugs, and improve UX. Some key features of Smartlook include, view recordings, create heatmaps, build conversion funnels, use automatically tracked events. Read more Branch software is an Marketing software used to increase end-to-end user engagement and marketing effectiveness across all devices, channels, and platforms. The software uses an industry-unique, anonymous, predictive algorithm that incorporates historical attributions to deliver high accuracy attribution where there is no universal ID. Create a seamless experiences across touchpoints and engage users in your app. It integrates with Segment, Amplitude, and more. Read more AppsFlyer is an attribution platform that allows marketers and advertisers to manage, measure, and analyze which campaigns drive results. With its accurate data and customer-centric approach, it’s the number one choice of leading brands. It promises deep integrations with every media source including marketing platforms such as Google, Twitter, and Facebook. The pre-configured postbacks send all the right engagement data to partners, thus helping users to build advanced audience campaigns. With the real-time TV attribution feature, users can measure the impact of TV campaigns and can also streamline efforts by using deep integrations with WyWym TvTvm Adalyser, Shazam, and TvTy. The overview dashboard is designed in a way so that it can help marketers to make strategic decisions about their mobile marketing performance. Users can protect their business from mobile ad fraud with enterprise-grade protection. The platform’s deep linking technology helps brands to create the best experience across every digital touchpoint with its email, social, SMS, referrals, and web-to-app features. Read more
Pricing Options
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Available
  • Starts at $39.0. Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
SW Score & Breakdown

87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    94%
  • Reviews
    90%
  • Momentum
    60%
  • Popularity
    85%

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    95%
  • Reviews
    100%
  • Momentum
    64%
  • Popularity
    86%

96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    93%
  • Reviews
    93%
  • Momentum
    69%
  • Popularity
    99%
SaaSworthy Awards
Not Available
Not Available
# 2 Fastest Growing # 3 Most Popular
Not Available

Technical Details

Organization Types Supported
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
Modes of Support
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
API Support
  • Available
  • Available
  • Available
  • Available

Reviews & Ratings

User Rating
4.2/5 189 user ratings
4.6/5 2,113 user ratings
4.5/5 508 user ratings
4.4/5 1,062 user ratings
Rating Distribution
  • Excellent

    45.5%
  • Very Good

    34.4%
  • Average

    15.3%
  • Poor

    3.2%
  • Terrible

    1.6%
  • Excellent

    69.6%
  • Very Good

    26.9%
  • Average

    2.1%
  • Poor

    0.2%
  • Terrible

    1.2%
  • Excellent

    55.5%
  • Very Good

    40.7%
  • Average

    2.8%
  • Poor

    0.4%
  • Terrible

    0.6%
  • Excellent

    46.5%
  • Very Good

    47.2%
  • Average

    5.1%
  • Poor

    0.6%
  • Terrible

    0.7%
User Sentiments

    Reliable Attribution, Extensive Integrations, Helpful Customer Support, Effective Fraud Prevention

    Unintuitive User Interface, Slow Reporting, Limited Data Export, Complex Setup Process

    Session Recordings, Heatmaps, Ease of Use, Extensive Integrations

    Occasional Bugs in Recordings, Slow Loading Times, Limited Features in Free Plan, Data History Limitations

    Deep Linking Capabilities, Excellent Customer Support, Comprehensive Analytics & Reporting, Easy to Use Interface

    Slow Dashboard Response Time, Limited Customization Options, Difficult SDK Integration, Lack of Mobile App

    Accurate Attribution, Extensive Integrations, Comprehensive Reporting, Effective Fraud Prevention

    High Pricing, Complex User Interface, Technical Support Issues, Limited Data Export

Review Summary

Users commend Adjust for its robust attribution and post-install analytics capabilities, highlighting its accuracy, granularity, and customizability. Reviewers appreciate the platform's user-friendly interface, comprehensive reporting options, and helpful customer support. The ability to track and analyze user behavior across channels and devices is particularly valued. However, some users have expressed concerns about the complexity of the platform and the need for dedicated resources to fully utilize its features. Additionally, a few reviewers have reported occasional technical glitches and issues with data accuracy.

Users appreciate Smartlook's user-friendly interface, ease of setup, and its ability to provide valuable insights into user behavior. Reviewers highlight the tool's effectiveness in tracking website and app usage, identifying areas for improvement, and optimizing the user experience. While some users have reported minor issues with data accuracy or customer support, the overall sentiment remains positive, with many praising Smartlook's contribution to improving their digital products and increasing conversions.

Overall, Branch receives positive feedback from users for its user-friendly interface, robust features, and excellent customer support. Reviewers find it easy to navigate and appreciate the comprehensive set of functionalities that cater to their workforce management needs. Users also highlight the responsive and helpful customer support team as a key strength of Branch. The platform is praised for its intuitive design, comprehensive reporting capabilities, and seamless integration with other systems. However, some users express concerns regarding the platform's pricing and occasional technical glitches.

Users appreciate AppsFlyer's robust set of features, including its attribution capabilities, fraud protection, and ability to track ROI. They also praise its user-friendly interface, comprehensive reporting options, and excellent customer support. However, some users have reported occasional technical glitches and a somewhat steep learning curve. Overall, AppsFlyer is a reliable and feature-rich platform for tracking and analyzing marketing campaigns, particularly for mobile apps.

  Read All User Reviews Read All User Reviews Read All User Reviews Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Not Available
  • Offers Custom plan.
  • Free Trial Available
  • Starts at $39.0. Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Offers Free-forever and Custom plan.
Pricing Plans
Monthly Plans Annual Plans

Basic Custom

Business Custom

Custom Custom

Free (Website) Free

Starter (Website) $39.00 $39.00 per month

Business (Website) $95.00 $95.00 per month

Ultimate (Website) Custom

Free Mobile (Mobile app) Free

Startup Mobile (Mobile app) $39.00 $39.00 per month

Business Mobile (Mobile app) $95.00 $95.00 per month

Ultimate Mobile (Mobile app) Custom

Launch Free

Enterprise Custom

Zero Free

Growth Others

Enterprise Custom

 
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Screenshots & Videos

Screenshots Adjust screenshot Platform type
+ 7 More
Not Available AppsFlyer screenshot
+ 7 More
Videos Video Thumbnail Video Thumbnail
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Vendor information

Company Details Located in: Berlin, Germany - 10405 Located in: Czechia, Europe Founded in: 2016 Located in: Palo Alto, CA Founded in: 2014 Located in: San Francisco, CA
Contact Details

Not available

https://www.adjust.com/product/mobile-app-analytics/

Not available

https://www.smartlook.com/

(650) 209-6461

https://branch.io

(415) 636-9430

https://www.appsflyer.com/

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