70% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
What is CampaignAlyzer and how does it work?
CampaignAlyzer is a cloud-based platform where digital marketers can store their marketing campaign parameters in one database. Now you can streamline your online and offline tagging for dependable performance and measurement.
Read moreSW Score Breakdown
The Average Cost of a basic Tag Management Software plan is $99 per month.
47% of Tag Management Software offer a Free Trial , while 14% offer a Freemium Model .
| PRODUCT NAME | SW SCORE | AGGREGATED RATINGS |
|---|---|---|
CampaignAlyzer
|
70 | 4.3 |
Digital marketing has taken a massive leap over the last five years. With the increasing and diverse needs for marketers worldwide, it has become mandatory to develop a system that facilitates technology implementation and maintenance, with no dependency on IT. The tag management caters to maintaining, and monitoring of marketing tags integrated into digital properties and usually provided by a third-party vendor. It simplifies the entire process to implement, support, and sunset the growing number of tag implementations employed by an organization, by consolidating them on the websites or mobile apps. A tag management software assists businesses in deploying, updating, and removing any tag on their digital portal just with a single click of a button. Organizations can customize, govern their data, implement privacy controls, and even opt for technical support with this software and use them for tracking, analysis, reporting, and advertising.
A Tag Management Software enforces workflow and processes by managing and maintaining tags from a single application. It has various distinct benefits which can let you plan your future marketing campaigns smartly. However, choosing the right TMS requires a little bit of homework to ensure you select the proper integration to meet all the needs of your organization.
Typical Features
Preview the actual firing of tags and triggers before deploying to live site
Create custom Javascript tags to collect data about how a user interacts with your site
Pre-built tags that are available without scripting and coding
Makes the deployment and firing of new tags very simple
Supports tag management on native applications
Supports tag management on mobile applications remotely
Enables data protection by keeping the tags privacy compliant
Enables the user to restrict a type of tag to be deployed on a site
Enables the user to pause tags temporarily
Offers a repository of pre-configured tags for online properties
Allows integration with other analytical tools or has it inbuilt
It gives the team the ability to recall specific versions of a document, code, content, file, or folder that records changes over time.
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