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Best PR Software At A Glance

Best for Small Businesses:

Mynewsdesk

Best for Mid-Market:

Publicize

Best for Enterprise:

OnePitch
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Showing 21 - 37 of 37 Products

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Mynewsdesk logo
Reach out to your targeted audience faster 4.5 Based on 126 Ratings (23% in last 12 months)
Schedule a demo Start Free Trial

What is Mynewsdesk and how does it work?

Mynewsdesk public relation software is based on the cloud and is easy to use for the people also who lack any technical know-how. This helps in enhancing digital communication with key brand influencers and relevant media professionals. Users can manage and centralize their entire PR activities in a single place. It helps you to build and design a SEO-friendly newsroom to ensure efficient press release publication & distribution. Mynewsdesk features auto-update media list that facilitates targeting the most relevant and key media personalities or influencers/journalists. This PR software offers data-driven business analytics to measure your PR outcomes. It enhances your media coverage.

Read more Read less
Source: SW-Researched
  • Enterprise/custom pricing available.

Mynewsdesk Pricing

  • Free Trial Available
  • Offers Custom plan.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    97%
  • Reviews
    63%
  • Momentum
    60%
  • Popularity
    60%

User Sentiment

  • Ease of Use, Intuitive Interface
  • Limited Customization Options, Occasional Software Glitches

location iconStockholm, Sweden

location iconLive Since 2003

Schedule a demo Start Free Trial

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Publicize logo

Publicize

Digital PR For Growth 5 Based on 7 Ratings
Schedule a demo Start Free Trial

What is Publicize and how does it work?

Publicize has the digital resources user need to create a strong digital communications strategy. Their evaluation of business's long-term growth potential provides a clear roadmap for success. With the tactic-based subscription model and dashboard, user can control how we grow the online presence.

Source: SW-Researched
  • Save 10% with annual billing.
  • Enterprise/custom pricing available.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 83%
  • Reviews 60%
  • Momentum 69%
  • Popularity 67%

Publicize Pricing

  • Free Trial Not Available
  • Starts at $1350.0.
Schedule a demo Start Free Trial

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Dazzle logo
AI-powered PR partner for smarter, faster, winning campaigns Write a Review
Schedule a demo Start Free Trial

What is Dazzle and how does it work?

Dazzle is here to transform how professionals manage their PR campaigns. With its AI-powered capabilities, Dazzle takes care of the tedious media research work, allowing users to focus on cultivating media relationships and securing valuable coverage. The platform helps users find journalists, explore publication profiles, and access detailed information, including journalist beats, contact info, and article summaries. It goes further to help users find podcast opportunities and recommend the best fits based on real-time data. Collaborative media lists streamline teamwork, making outreach simpler and more efficient. Beyond research, Dazzle offers insider insights to craft compelling pitches and discover perfect story angles all tailored to resonate with the right people. Whether they're looking for help with media outreach, PR strategies, or exploring new opportunities, this PR software is their co-pilot for winning campaigns.

Read more
Source: SW-Researched
  • Save 30% with annual billing.
  • Enterprise/custom pricing available.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 90%
  • Reviews 60%
  • Momentum 62%
  • Popularity 64%

Dazzle Pricing

  • Free Trial Not Available
  • Starts at $175.0. Offers Free-forever and Custom plan.
Schedule a demo Start Free Trial
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85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

PressValue logo

PressValue

The platform that connects companies Write a Review
Schedule a demo Start Free Trial

What is PressValue and how does it work?

Receive an advance preview of articles to be published in the press and position yourself as an expert to increase your media coverage. PressValue offers the opportunity to create a privileged relationship with journalists by offering expertise in writing their articles.

Source: SW-Researched

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 85%
  • Reviews 60%
  • Momentum 66%
  • Popularity 65%

PressValue Pricing

  • Free Trial Not Available
  • Offers Free-forever plan.
Schedule a demo Start Free Trial

84% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

NinjaOutreach logo
An influencer marketing and public relation tool 4.3 Based on 383 Ratings
Schedule a demo Start Free Trial

What is NinjaOutreach and how does it work?

NinjaOutreach is an influencer marketing and public relation platform. It facilitates contacting social media influencers and bloggers at ease through many channels. It helps in link building and generating business leads as well. This PR software can help you to find top instagram and twitter followers to enhance your social media outreach. You can personalize your emails with attractive templates and send these to your vital important contacts for achieving a better response rate. NinjaOutreach provides you with necessary stat reports. Email auto sending facility enhances your outreach management.

Read more Read less
Source: SW-Researched
  • Save 60% with annual billing.

NinjaOutreach Pricing

  • Free Trial Not Available
  • Starts at $155.0.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    81%
  • Reviews
    69%
  • Momentum
    60%
  • Popularity
    65%

User Sentiment

  • Excellent Customer Service, Effective Influencer Marketing Platform
  • Inaccurate Contact Information, Limited Search Functionality

location iconAshland, MA

Schedule a demo Start Free Trial

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

OnePitch logo

OnePitch

End bad pitches 5 Based on 3 Ratings
Schedule a demo Start Free Trial

What is OnePitch and how does it work?

OnePitch is a tool for PR and communication professionals. help find relevant journalists to pitch based on the story tell us. Identify the most relevant journalists to cover news using OnePitch Scores.

Source: SW-Researched
  • Enterprise/custom pricing available.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 82%
  • Reviews 60%
  • Momentum 65%
  • Popularity 65%

OnePitch Pricing

  • Free Trial Not Available
  • Offers Custom plan.
Schedule a demo Start Free Trial

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

LeadGenius logo

LeadGenius

Experience growth automation like never before 4.7 Based on 21 Ratings
Schedule a demo Start Free Trial

What is LeadGenius and how does it work?

LeadGenius is a growth automation software for high aiming B2B companies to expand globally. It delivers exclusive B2B contacts and accounts data along with signals and insights in APAC, LATAM and EMEA. Growth automation mainly comprises three components namely data outsourcing, B2B data and robotic process automation. Data outsourcing is handled by a team of three dedicated experts- the data scientist, project manager and a custom success manager. B2B data consists of custom insights, buying intent signals, hyper0specific personas along with account and contact intelligence. The robotic process simply speeds up work by eliminating time consumption on repetitive tasks like for instance, CRM chores and prospect research. Thus, growth automation is one of the main reasons why business organisations prefer LeadGenius for shortening sales cycles and resulting in an increased number of lead conversions. Further, Flow and Datahub are the two products provided by LeadGenius. Flow by LeadGenius is an automation assistant that takes care of fields like sales, marketing and customer success portfolios. Datahub on the other hand helps with essential information gathering based on proprietary technology.

Read more
Source: SW-Researched
  • Enterprise/custom pricing available.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 75%
  • Reviews 63%
  • Momentum 67%
  • Popularity 68%

LeadGenius Pricing

  • Free Trial Not Available
  • Offers Custom plan.
Schedule a demo Start Free Trial

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

PressRush logo
Send right message to right people at right time 4.7 Based on 26 Ratings
Schedule a demo Start Free Trial

What is PressRush and how does it work?

PressRush is a public relation software that is an advanced solution to obscure media list, complex reports and outdated monitoring tools. It comes with a simple user interface. It eases press monitoring and email distribution tasks. This PR software is one of the most popular journalist’s search engines. PressRush helps building as well as updating your media contact list on an automated basis. The sophisticated media database helps you get the email address of your targeted audiences, ensuring you send the right message to right people at right time. Instant notifications is sent to your inbox the moment any new press opportunity is spotted. It claims to work better than Google Alerts.

Read more
Source: SW-Researched
  • Save 17% with annual billing.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 83%
  • Reviews 61%
  • Momentum 60%
  • Popularity 65%

PressRush Pricing

  • Free Trial Available
  • Starts at $40.83.
Schedule a demo Start Free Trial

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Cision Comms Cloud logo

Cision Comms Cloud

A Complete Suite of Tools for PR Write a Review
Schedule a demo Start Free Trial

What is Cision Comms Cloud and how does it work?

The Cision Comms Cloud is a comprehensive platform that enables to quickly and easily connect with the people who matter most to business. It enables to monitor and track conversations related to brand and provides powerful PR reporting tools to help measure the success of efforts.The Cision Comms Cloud can help create and share reports that show the impact of work in real-time. It delivers the insights need to prove the value of campaigns to stakeholders and executives. So, whether they were looking to build relationships, assess the success of PR efforts, or make sure they were reaching the right people, the Cision Comms Cloud has covered.

Read more
Source: SW-Researched
  • Enterprise/custom pricing available.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 88%
  • Reviews 60%
  • Momentum 60%
  • Popularity 62%

Cision Comms Cloud Pricing

  • Free Trial Not Available
  • Offers Custom plan.
Schedule a demo Start Free Trial

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

LOOQME logo
Driving insightful PR Write a Review
Schedule a demo Start Free Trial

What is LOOQME and how does it work?

The Looqme is a cohesive PR campaign aimed at building a positive brand image for your enterprise or organisation. To deliver on this objective, Looqme employs a vast cross-section of tools, ranging from monitoring the internet, social networks, radio, TV and press for trends, setting the tone of your PR initiative according to these trends and then measuring success periodically using analytics insights as well as qualitative and quantitative indicators. Looqme uses real data to serve as the foundation of any PR campaign. Insights from content analysis focussed on understanding how your business or organisation is being covered and projected by the media and comparing it with image projection of your competitors. Promo campaigns analysis help you understand how a particular campaign performed in the public sphere. Finally, reputation analysis that evaluates how the actions of the top brass of any organisation are impacting its image. Looqme is an indispensable tool for PR professionals, marketing managers and political strategists.

Read more
Source: SW-Researched

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 86%
  • Reviews 60%
  • Momentum 60%
  • Popularity 60%

LOOQME Pricing

  • Free Trial Available
  • Starts at $250.0.
Schedule a demo Start Free Trial

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

CODEOWNERS.com logo
Code ownership, automated Write a Review
Schedule a demo Start Free Trial

What is CODEOWNERS.com and how does it work?

CODEOWNERS allows user to quickly identify the true owners of a file in the code base, which can help streamline communication between teams. By having a clear understanding of code ownership, user can more easily keep track of team's engineering knowledge and update code coverage as organization grows and changes.

Source: SW-Researched
  • 1 Integration

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 76%
  • Reviews 60%
  • Momentum 66%
  • Popularity 65%

CODEOWNERS.com Pricing

  • Free Trial Not Available
  • Starts at $9.0. Offers Free-forever plan.
Schedule a demo Start Free Trial

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ReachReport logo

ReachReport

Coverage Reports in a Snap Write a Review
Schedule a demo Start Free Trial

What is ReachReport and how does it work?

Introducing ReachReport, the ultimate solution for sending clip reports that truly do this work justice. With its seamless functionality and stunning design, ReachReport takes this earned media to a whole new level of brilliance. Made specifically for professionals seeking an informative and efficient tool, this game-changing platform revolutionizes the way they showcase this accomplishments. Gone are the days of tedious manual work, as ReachReport simplifies the entire process. It couldn't be easier to use simply add the links to this media coverage, and like magic, ReachReport instantly captures a screenshot of every article for they. Say goodbye to the frustration of scrolling through countless pages, meticulously searching for relevant material. With ReachReport, it's automatic, precise, and unbelievably efficient.They understand that this brand is unique, and that's why they've made customization a top priority. ReachReport's modern and sleek design allows this earned media to shine with an undeniable brilliance, flawlessly reflecting the quality of this work. The visually stunning reports give they the power to leave a lasting impression on this audience, setting they apart from the competition in an instant. But why stop there? ReachReport empowers they to take this offline coverage to new heights as well. With the ability to effortlessly import this own images, they can seamlessly blend this digital and physical accomplishments into one cohesive report. Never again will they have to settle for ignoring or overlooking valuable offline media - ReachReport ensures that they present a comprehensive and impactful picture of this success. This professional and informative tool is meticulously designed to cater to this discerning needs. It not only simplifies this workflow, but also enhances this storytelling abilities by presenting this media coverage in a visually captivating format. The results? Engage this audience on a deeper level, foster trust, and leave a lasting impression that propels this professional growth. Unlock the true potential of this media coverage with ReachReport. Leave the competition in awe, as they effortlessly create compelling reports and showcase this incredible achievements. With its precise functionality, stunning design, and user-friendly interface, ReachReport is the go-to tool for professionals seeking to elevate their work and make a bold statement. Experience the power of ReachReport today and redefine how they present this earned media.

Read more
Source: SW-Researched
  • Enterprise/custom pricing available.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 75%
  • Reviews 60%
  • Momentum 63%
  • Popularity 65%

ReachReport Pricing

  • Free Trial Available
  • Starts at $59.00. Offers Custom plan.
Schedule a demo Start Free Trial

79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Epaperdesk logo
Redefining Digital Publishing, One Page at a Time Write a Review
Schedule a demo Start Free Trial

What is Epaperdesk and how does it work?

Epaperdesk is the ultimate solution for publishers who want to deliver an authentic ePaper or eMagazine experience. With its innovative features like Cloud Epaper and CDN Integration, Epaperdesk ensures fast, seamless access for readers across mobile devices, tablets, and computers. The platform’s Dynamic Navbar and customizable options allow publishers to create a unique, branded experience while maintaining an intuitive interface. Advanced tools like Cropping, Clip Slider, and Area Mapping empower readers to interact with content in meaningful ways, including sharing articles on social media. Epaperdesk offers robust features like Archive, Watermark, and Scheduler Publishing, giving publishers full control over their digital publications. The Multi-User System streamlines teamwork, making collaborative editing and publishing effortless. With Epaperdesk, their readers can enjoy a real newspaper experience while they focus on growing their audience and simplifying their workflow. It’s more than a CMS it’s a partner in their publishing success.

Read more
Source: SW-Researched

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 71%
  • Reviews 60%
  • Momentum 66%
  • Popularity 66%

Epaperdesk Pricing

  • Free Trial Not Available
Schedule a demo Start Free Trial

78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

PressReacher logo
UK-built PR software to find journalists, send personalised pitches and track coverage. Write a Review
Schedule a demo Start Free Trial

What is PressReacher and how does it work?

PressReacher is an AI-powered PR platform built by the team behind the digital PR agency Reactively. It started as an internal tool and ran through hundreds of real campaigns before launching in 2025. It covers the whole outreach workflow. You can find journalists by describing them in plain English, see who is writing about a topic right now through live Google News search, and build lists. Then you send personalised campaigns from several email accounts, with automatic follow-ups. Real-time open and reply tracking, coverage attribution and branded, shareable client reports show what every pitch achieved. Pricing is transparent, contracts are monthly, setup is instant and GDPR compliance comes as standard. MCP connector: connect Claude, ChatGPT, Grok, Gemini, Codex and Cursor to your PressReacher account to search journalists, build lists, verify emails and draft campaigns (paid plans). https://pressreacher.com/mcp/

Read more
Source: Vendor-Submitted
  • Enterprise/custom pricing available.

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 82%
  • Reviews 60%
  • Momentum 60%
  • Popularity 60%

PressReacher Pricing

  • Free Trial Not Available
  • Starts at $199.0.
Schedule a demo Start Free Trial

78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

CrisisComs logo
Your crisis plan shouldn't live in your head, Write a Review
Schedule a demo Start Free Trial

What is CrisisComs and how does it work?

CrisisComs is a website that helps businesses get ready for bad days before they happen, food safety scares, guest injuries, outages, reputation hits, and similar emergencies. Instead of writing press statements and deciding who speaks while everything is on fire, teams use crisis communication playbooks: step-by-step guides with decision trees (“if this, then that”), pre-written messaging, and clear ownership. You pick industry-ready templates, tweak them for your company, and invite teammates. When a real incident hits, Crisis Mode walks you through the playbook live so responses stay fast, consistent, and approved - not improvised under pressure. Who it’s for: owners, managers, PR/comms, and ops teams at organizations that need a plan before the cameras roll. Sign up free, start from templates, upgrade as your team grows.

Read more
Source: Vendor-Submitted

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 81%
  • Reviews 60%
  • Momentum 60%
  • Popularity 60%

CrisisComs Pricing

  • Free Trial Available
  • Starts at $29.0. Offers Free-forever plan.
Schedule a demo Start Free Trial

72% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Videoplan logo
Run YouTube Ads that really work Write a Review
Schedule a demo Start Free Trial

What is Videoplan and how does it work?

Videoplan is used to create hyper-targeted YouTube campaigns in minutes, and export them to Google Ads. Use the YouTube API's advanced search features to find the exact videos that your target customers are watching. Videoplan lets you monitor particular words and phrases for new videos, and target them with ads. The campaign builder lets you easily build large-scale, finely-targeted campaigns, and upload them straight into Google Ads.

Read more
Source: SW-Researched

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 65%
  • Reviews 60%
  • Momentum 63%
  • Popularity 62%

Videoplan Pricing

  • Free Trial Not Available
  • Starts at $29.0. Offers Free-forever plan.
Schedule a demo Start Free Trial

70% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Featured logo
Your AI Co-Pilot for PR Write a Review
Schedule a demo Start Free Trial

What is Featured and how does it work?

Featured is the AI co-pilot for PR, connecting subject matter experts with the media opportunities that build authority and visibility. Featured owns and operates HARO (Help a Reporter Out) and Connectively, and aggregates earned-media opportunities across journalist requests, podcasts, bylined articles, speaking engagements, awards, and AI visibility.

Read more
Source: Vendor-Submitted
  • Enterprise/custom pricing available.
  • 1 Integration

SW Score Breakdown The SW Score breakdown shows individual score for product features.Read more

  • Features 65%
  • Reviews 60%
  • Momentum 60%
  • Popularity 60%

Featured Pricing

  • Free Trial Available
Schedule a demo Start Free Trial

Pricing Insights for PR Software

  • The Average Cost of a basic PR Software plan is $84 per month.

  • 42% of PR Software offer a Free Trial Allows users to try out the software for a limited period before making a purchase decision. , while 21% offer a Freemium Model Allows users to access basic features at no cost..

List of PR Software

PRODUCT NAME SW SCORE AGGREGATED RATINGS
Mynewsdesk Mynewsdesk 86 4.5
Publicize Publicize 86 5
Dazzle Dazzle 86 0
PressValue PressValue 85 0
NinjaOutreach NinjaOutreach 84 4.3
OnePitch OnePitch 83 5
LeadGenius LeadGenius 83 4.7
PressRush PressRush 83 4.7
Cision Comms Cloud Cision Comms Cloud 83 0
LOOQME LOOQME 80 0

Overview

For any business, brand promotion and marketing are crucial for capturing and sustaining the attention of its targeted masses. Promotion and marketing demand healthy public relation, which means good rapport with key social media personalities, influencers, and concerned audiences. A public-relation has a direct link with market reputation, so failing to ensure positive PR can negatively impact the brand image. Tainted brand image invites business loss. A Public Relation software helps to simplify and to enhance an organization’s digital communication with the public and media.

Amidst a pool of PR options, narrowing down the choices and selecting the one that best does the job is tough. Consult the below-mentioned factors before buying to simplify the software hunting process:

  • Automation Requirement: To what extent PR automation is necessary for your business needs? This factor needs to be appropriately analyzed. 
  • Features: Make sure the PR software you are going to buy integrates the necessary public relation features according to your business requirements.
  • Budget: Shop for a well-featured PR software that fits your budget. Ignoring the budget restriction to automate PR could be a wrong decision from the business viewpoint.
  • Cloud-based: It is highly beneficial to opt for web-enabled or SaaS software products because they are highly accessible anytime/anywhere. No extra installation is necessary. 
  • Ratings/Reviews: Conduct online research and go through reviews/ratings provided for the chosen ones

Features

Typical Features

Press Release Builder

Helps in creating professional-grade press release within minutes without any need to have experience

Press Monitoring

Facilitates monitoring print media coverage and measuring its output

Direct Mail Management

Helps to send postcards, brochures, catalogs, newsletter to targeted audiences

Digital Asset Management

Helps in the management of all digital content (files, images) and the online account itself

Communications Calendar

Helps in clarifying what to do when, co-ordinate & schedule communication tasks and planning ahead of media pitch

Clippings Management

Helps in saving and managing the clippings of the news item that bears your brand/business mentions

Auto-update Media Lists

Automatically updates your media list that contains relevant key media contacts who can popularize your brand

Campaign Management

Allows a user to analyze and track marketing campaigns across multichannel efforts

Email Distribution

This feature lets you send a custom email invitation for the survey to the respondents

Contact Management

Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc.

FTC Disclosure

SaaSworthy may receive compensation from some vendors featured on this page. This does not influence our editorial evaluation or ratings. [email protected]

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