Vicin is a cloud-based marketing intelligence platform that helps businesses understand their competitive position, online visibility, and marketing performance at the individual location level. Rather than analyzing every marketing channel separately, Vicin connects local search rankings, competitor activity, customer reputation, advertising results, and website analytics to provide a more complete view of business performance. The platform uses geographic Google Maps rank tracking to measure visibility across neighborhoods and identify competitors appearing for important keywords. Its AI Visibility tools also monitor business recommendations across ChatGPT, Gemini, Google AI Overviews, and Google AI Mode. Vicin integrates with Google Business Profile, Google Search Console, Google Analytics 4, and Google Ads, allowing users to examine search performance alongside advertising spending, website engagement, leads, and conversions. Additional capabilities include SEO audits, backlink and citation research, reputation analysis, market intelligence, and multi-location performance comparisons. Vicin's approach emphasizes connecting measurable evidence with practical decisions. Users can investigate performance changes, understand competitive differences, and identify opportunities without relying on disconnected dashboards. The software serves local businesses, marketing agencies, SEO consultants, and organizations managing multiple locations.
Read morePricing
Platforms Supported
Organization Types Supported
API Support
Modes of Support
Spend Analysis
Connects spending data to outcomes to evaluate efficiency effectively.Marketing Mix Modeling
Leverages statistical analysis to maximize channel spending efficiencyCampaign Performance Tracking
Tracks and evaluates performance across multiple channels and campaigns, including email, advertising, social media, and SEO.AI-Powered Insights
Leverages machine learning to uncover hidden connections, anomalies, trends, and growth opportunitiesPredictive Analytics
Advanced analytics for predicting outcomes based on performance and historical data.KPI Monitoring
It helps to measure the success rate of an individual or organization is at reaching the strategic objectivesData Source
Import customer data from several sales and marketing channelsCross Device Tracking
Tracks user journeys seamlessly across desktop, mobile, and apps.BI Tools Integration
Seamlessly integrates with Business intelligence tools like Tableau, Looker, and Power BI.Social Listening
Monitors brand mentions and analyzes sentiment across social media platforms.Attribution
Track and allocate credit to touchpoints throughout the conversion journey.Ad hoc Reports
Creates impromptu reports as and when the occasion requiresRevenue Management
Professional management of your revenue to ensure growth of your businessRank Tracking
A tool designed to track rankings of your website for multiple keywordsLink Management
A simple and accessible system to manage links for creative purposesKeyword Tracking
Tracks the most-often searched keywords according to your websiteGoogle Analytics Integration
Helps you to track and understand your website's trafficCompetitor Analysis
Identifying your competitor's strategies and strengths in order to help you make informed decisionsAuditing
Evaluating the search engine friendliness of your website with the use of a number of toolsUser Management
Managing access of multiple users so that work can be integrated and collaboratedMobile Search Tracking
Tracks your website's mobile rankings for the same keywords that you are tracking on desktopFree Trial
Available
No Credit Card Required, Get Started for Free
Business $39.00 $39.00 per user
Includes 1 saved business and 3 team seats, with access to all Vicin features.
Google Maps geo-grid rank tracking
Competitor intelligence and ranking comparisons
AI search visibility monitoring
Google Business Profile and website SEO audits
Google reviews and reputation analysis
Backlink and citation opportunity research
Google Search Console, GA4, and Google Ads integrations
Marketing spending, leads, and conversion reporting
Performance trends, forecasting, and PDF reports
Includes a 14-day free trial with no credit card required. No paid add-ons, token packs, or usage-overage charges.
98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
Dashboard
How is Vicin different from traditional local SEO tools?
Vicin goes beyond tracking Google Maps rankings by combining local competitor intelligence, AI search visibility, SEO audits, and marketing analytics. It helps businesses understand performance changes, compare opportunities, and make decisions using connected data rather than separate reports.
Which marketing platforms does Vicin integrate with?
Vicin integrates with Google Business Profile, Google Search Console, Google Analytics 4, and Google Ads. These connections let users review search visibility, website activity, ad spend, leads, and conversions in one place.
Does Vicin offer a free trial, and how does pricing work?
Yes. Vicin offers a 14-day free trial with no credit card required. Paid subscriptions start at $39 per month for one business. All paid plans include the same product features, with pricing based on the number of businesses and team seats supported.
What is Vicin used for?
Vicin is Marketing Analytics Software. Vicin offers the following functionalities:
Learn more about Vicin features.
What are the top alternatives for Vicin?
Here`s a list of the best alternatives for Vicin:
Does Vicin provide API?
No, Vicin does not provide API.
Vendor Details
Founded : 2026Contact Details
Not available
https://www.vicin.io/
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