Home/Marketing Automation Software/Pardot/Pardot Alternatives
Updated on: August 13, 2022
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90% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
Pardot B2B Marketing on Salesforce and Solutions

Pardot Alternatives and Competitors

(179 Alternatives found)
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Top 5 Pardot Alternatives

91%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Wrike

AN END-TO-END SOLUTION FOR ORGANIZING YOUR WORK
(3,831 Ratings)

Wrike pricing: Starts at $9.8. Offers Free-forever and Custom plan.

What is Wrike and how does it work?

An all-in-one project management tool that helps to organize your complex work easily and flexibly. It is ideal for remotely located teams, mid-sized organizations and enterprise companies for managing teamwork and communicating with clients. With Wrike’s collaboration features and customization tools, you will be able to manage teamwork better and finish your work sooner. It helps the team leads and administrators collecting project requirements, creating and assigning tasks and visualizing schedules on the Gantt chart. Moreover, each team member will be aware of their work priorities with personal dashboards and real-time work updates so that you'll get an efficient and goal-oriented team show more

Wrike Alternatives
87%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Hey Oliver

Turbo-charge lead generation
(44 Ratings)

What is Hey Oliver and how does it work?

Hey Oliver is a marketing automation solution that helps the user to track and identify potential clients by analyzing their behavior and transaction data while browsing your website. With the help of these sophisticated tools, leads can get automated personalized and engaged actions across all marketing channels and devices aiming to help them progress along the sales funnel. This affords you more sales with little effort. show more

Hey Oliver Alternatives
79%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Wyzebulb

Email Automation Software
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Wyzebulb pricing: Lifetime deal starts at $49

What is Wyzebulb and how does it work?

Wyzebulb lets enterprises automate their business operations by integrating all their applications at one place. Wyzebulb makes the team accomplish more with lesser efforts in Marketing, Sales or Operations.

Wyzebulb Alternatives
72%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Vidpopup

Interact With Your Website Visitors In Real-Time
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Vidpopup pricing: Starts at $39.0.

What is Vidpopup and how does it work?

Record yourself, record your screen, use stock video, or use an A.I. spokesperson (if you are camera shy or have a language barrier). Simply point-n-click to make your popups/ widgets match your brand. Embed On Your New Or Existing Website.

Vidpopup Alternatives
HubSpot CRM - CRM Software
90%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

HubSpot CRM

Solve your CRM functions for free
(10,374 Ratings)

HubSpot CRM pricing: Starts at $45.0. Offers Free-forever plan.

What is HubSpot CRM and how does it work?

A forever-free customer relationship management software that provides solution to all your CRM needs. HubSpot CRM automates the tasks for your sales people which allows more work with less data entry. The interactions are tracked down automatically and a separate visual dashboard displays deals for total visibility. Now handle upto 1,000,000 contacts, users and storage without any expiration date all of it without paying a penny. With Hubspot CRM, you can also send emails in a personalized sequence which is delivered as per the schedule you set. Get notified whenever any lead opens your email so that you know how to follow-up with that particular lead. show more

Pardot vs HubSpot CRM | HubSpot CRM Alternatives

Products Similar to Pardot

Adobe Marketo Engage - Marketing Automation Software
92%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Adobe Marketo Engage

Make the complex buyer journey simple
(5,177 Ratings)

Adobe Marketo Engage pricing: Adobe Marketo Engage Offers Custom plan.

What is Adobe Marketo Engage and how does it work?

Marketo is a best in class marketing automation software that helps companies involved in various sectors to enhance their customers’ experience and encourage them to visit again at their store. It helps companies to identify and engage the right customers by tracking their behaviour. The software easily builds and scales automated marketing campaigns and determines how marketing channels are impacting revenue. To keep the customers engaged, Marketo creates relevant conversations based on individual behaviours in real-time. The solution includes pre-built tiles and dashboards with advanced segmentation and filters to capture customer interactions at every stage. These simple dashboards and in-depth reporting tools show a clear picture of the impact of Return of Investment. The software attracts, nurtures and converts win-ready lead to sales through its inbound and outbound programs. It also creates personalised campaigns based on the customers’ activities to help them find what they are looking for. show more

Pardot vs Adobe Marketo Engage | Adobe Marketo Engage Alternatives
Salesforce - CRM Software
98%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Salesforce

Monitor the entire journey of individual clients within a unified platform
(31,400 Ratings)

Salesforce pricing: Starts at $25.0.

What is Salesforce and how does it work?

Salesforce is a futuristic Customer Relationship Management Software bringing companies and their customers together. The integrated software helps departments like commerce, marketing, sales and service to get a unified view of each client. Moreover, companies can also leverage on the particular to deliver amazing shopping experiences to individual buyers, automate time-consuming jobs, assure quick resolution to queries raised from the customers front and strategise personalised marketing schemes. The solution serves organisations scattered across industries like retail, automotive, higher education, public sector, media, communication, hospitality and transportation, nonprofit and more. With Salesforce, organisations get the advantage of joining the 150,000+ like-minded companies where they can find a massive community of experts ready to help in their company’s growth, besides offering an estimate of their Return on Investment (ROI). Lastly, AI technology equipped chatbot (Einstein) within the software helps companies reassess past interactions with individual clients and better understand raised queries. show more

Pardot vs Salesforce | Salesforce Alternatives
MailChimp - Email Marketing Software
98%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

MailChimp

Reach the right people at the right time
(29,064 Ratings)
Expert Pick

MailChimp pricing: MailChimp Offers Free-forever plan.

What is MailChimp and how does it work?

Create targeted email or ad campaigns by connecting with MailChimp, an email marketing software that specializes in making sure that your emails reach the right people at the right time. It targets your customers based on behaviour, preferences, previous purchases and also sends a series of emails with just a single API request. MailChimp enables you to reach a wider audience with its ad campaigns on Google, Facebook and Instagram. It also provides you with advanced reporting features which lets you access your sales, revenue or any other report from anywhere, anytime. Its mobile app features a number of intent-based templates that lets you create and send campaigns directly from your phone. show more

Pardot vs MailChimp | MailChimp Alternatives
Oracle Eloqua - Marketing Automation Software
82%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Oracle Eloqua

A marketing automation solution for B2B leads
(1,101 Ratings)

Oracle Eloqua pricing: Oracle Eloqua Offers Custom plan.

What is Oracle Eloqua and how does it work?

Oracle Eloqua is a marketing automation solution that helps companies to create and run marketing campaigns. The solution assists users to create more marketing and sales activities as well as easily managing B2B marketing campaigns. This marketing automation solution offers amazing features like advanced lead scoring, campaign design, integrated sales tools and real-time firmographic data. Oracle Eloqua makes it easy for users to create, personalise, launch and manage their marketing campaigns easily using its automation capabilities. The solution enables users to analyse customer engagements and move them to different campaigns that match better with their interests. With Oracle Eloqua, companies can send SMS messages to send customers even reminders, invitations and important product updates. This marketing automation solution comes with a Program Canvas that can help them to automate repetitive tasks. Users can even assess historical data to determine the best time for sending emails when most people can open them. show more

Pardot vs Oracle Eloqua | Oracle Eloqua Alternatives
ActiveCampaign - Marketing Automation Software
98%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

ActiveCampaign

An all-in-one marketing platform
(10,220 Ratings)

ActiveCampaign pricing: Starts at $9.0.

What is ActiveCampaign and how does it work?

ActiveCampaign is designed by combining the all-around abilities of marketing automation, email marketing and Customer Relationship Management automation. It is suitable for any business size. With the phenomenal drag-and-drop interface, you can send beautiful newsletters, build and design email campaigns to engage their audience, thereby converting more contacts into customers. It also lets you connect and collaborate with the users through their forums as well as other social media platforms. ActiveCampaign pricing plans are affordable and they also offer discounts to the non-profit organizations. show more

Pardot vs ActiveCampaign | ActiveCampaign Alternatives
Google Analytics - Web Analytics Software
98%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Google Analytics

An all-in-one web analytics tool.
(8,928 Ratings)

Google Analytics pricing: Google Analytics Offers Free-forever and Custom plan.

What is Google Analytics and how does it work?

Google Analytics is the most popularly used web analytics tool for tracking and comparing website’s traffic and conversion rate of campaigns, and is free of cost. Google Analytics analysis can identify websites performing poorly with various techniques such as Funnel visualization, referrers (where visitors came from), how long they stayed on the website and their geographical position. It also provides more advanced features including Custom Visitor segmentation. Google Analytics' Cohort analysis feature also helps to understand the behaviour of component groups of users apart from your user population, which is beneficial for successful implementation of a marketing strategy. show more

Pardot vs Google Analytics | Google Analytics Alternatives
Outreach - Sales Engagement Software
94%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Outreach

The leading Sales Engagement platform
(3,505 Ratings)

Outreach pricing: Outreach Offers Custom plan.

What is Outreach and how does it work?

Outreach is one of the leading sales engagement apps. It delivers insights and performance resulting in client satisfaction and acceleration of revenue. Outreach boosts the productivity of sales teams by prioritizing and automating all customer touchpoints throughout the sales process, empowering them to book more meetings, drive more pipeline and exceed revenue growth. Outreach provides an integrated view of all prospect-related information by placing actionable data intelligence at the fingertips of sales representatives. Every year, thousands of customers rely on Outreach to improve collaboration between sales and marketing and transform the sales process. A unique feature of Outreach is the email and call sequencing where the dashboard shows sequences that help sales reps to monitor and understand their campaign status whether they are using cold calling or email as a technique. The coaching analytics feature of outreach is another interesting feature that allows sales managers to review the performance of their sales reps and determine whose performance is the best from top to bottom. Some of its other features include Salesforce integration, data management, lead scoring and many more. show more

Pardot vs Outreach | Outreach Alternatives
Klaviyo - Marketing Automation Software
94%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Klaviyo

Build smoother and stronger connections with Klaviyo
(1,538 Ratings)

Klaviyo pricing: Klaviyo Offers Free-forever plan.

What is Klaviyo and how does it work?

Klaviyo is a marketing automation software developed to help businesses of every size from entrepreneurs to iconic brands in building sales for their online businesses. It allows customers to deliver amazing user experiences across email and other channels. It helps businesses to have their own marketing strategies and information to share with their customers. The brand provides its customers with the best category segmentation and customization as well as pre-built automation and traffic generators; the company uses data science and analysis, one-click integration, and provides ROI-based reports. The brand also provides ads on Facebook and Instagram to attract more traffic. Klaviyo helps clients store all business data in the same system that provides them with an experience; they allow new experiments and business start-ups, and they allow existing companies to grow faster in a way that they can control and manage. The brand has a unique packaging calculation method. The brand has not specified a fixed amount of the plan, but instead creates a personalized plan based on the client's needs. show more

Pardot vs Klaviyo | Klaviyo Alternatives
SharpSpring - Marketing Automation Software
92%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

SharpSpring

Drive more leads and optimize your sales with SharpSpring
(1,390 Ratings)

SharpSpring pricing: Starts at $399.0. Offers Custom plan.

What is SharpSpring and how does it work?

SharpSpring is a market automation tool developed to automate the process of lead generation and sales optimization for small, medium, and large size businesses. It promotes the growth of your business by helping you in engaging leads, scoring them, tracking pages, fit and much more. SharpSpring is an industry leading software that can be integrated with many major softwares, like Zapier, Survey Monkey, Salesforce, and Shopify. It enables you to create a visual workflow along with providing ROI tracking of your business. The software additionally provides detailed analytics and website visitor tracking in order to help you in converting your visitors into your potential clients. You can also manage your channels and email drip campaigns with SharpSpring. Users get the option for multivariate testing, lead scoring, and campaign segmentation using the software. It also assists you in lead nurturing and landing page management to reduce your workload and increase your sales. The pricing plan of the software is quotation based and you will have to contact them directly on their official website for more details on pricing. show more

Pardot vs SharpSpring | SharpSpring Alternatives
Ontraport - Marketing Automation Software
92%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Ontraport

CRM, Sales, and Marketing Platform For SMEs
(689 Ratings)

Ontraport pricing: Starts at $29.0.

What is Ontraport and how does it work?

Ontraport is a no-code business software that empowers service businesses to systemize and scale. Ontraport manages and automates the buying cycle, resulting in faster growth while freeing business owners and teams to deliver more customer value. Ontraport’s complete marketing, sales, and business operations features include CRM, automation, payments, sales pipeline, web apps, tracking, email and SMS, landing pages, and membership sites. Agencies, consultants and service providers, coaches and advisors, and professional service providers trust Ontraport to achieve more growth with less work. show more

Pardot vs Ontraport | Ontraport Alternatives
EngageBay - Marketing Automation Software
91%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

EngageBay

An Advanced Marketing and Sales Automation Software
(172 Ratings)

EngageBay pricing: Starts at $11.69. Offers Free-forever plan.

What is EngageBay and how does it work?

Engagebay is software for growing businesses to streamline their marketing, sales, and services under one roof. It offers powerful email marketing which lets businesses create fully customizable email marketing communications to send to their target audience. With the use of the software, one can fully automate routine and manual tasks to increase efficiency and nurture their audience in the right way. It also includes a CRM and sales dashboard that helps to organize all potential contacts, track deals, and the sales pipeline without having to use another tool for the same. A helpdesk is also offered as a package, using which customers can reach out to the businesses and get their queries resolved. All of this is provided without compromising on quality for any single tool. Another way to look at it would be to consider it as a cheaper alternative to Hubspot for small- and medium-sized businesses. show more

Pardot vs EngageBay | EngageBay Alternatives
OutboundEngine - Marketing Automation Software
91%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

OutboundEngine

All-in-one business marketing solution
(326 Ratings)

OutboundEngine pricing: Starts at $199.0.

What is OutboundEngine and how does it work?

OutboundEngine is a marketing automation software, explicitly designed to help businesses in attaining their marketing outreach and elevating their growth with its simple and easy online marketing strategy. It helps keep up with the customers in an informative and simplified way without getting too spammy. Outbound Engine software is built in such a way that it involves enterprising and reaching out to customers to get them interested in a specific product. In contrast, it focuses on creating and dispensing content that draws customers' attention to their website. This software can create high impactful marketing campaigns, generate them automatically and track engagement to determine who is ready to have a proper conversation. This software is highly concerned about strengthening the relationship with partners, prospective customers and discovers more opportunities with lesser work. It comprises automated social media updates, email newsletters, and a branded business profile that takes care of the entire marketing platform at an affordable cost compared to other tools. It is best for financial advisors, real estate, home services, and automotive industries and follows a subscription-based pricing strategy. show more

Pardot vs OutboundEngine | OutboundEngine Alternatives
Omnisend - Marketing Automation Software
91%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Omnisend

Perform more than Email Marketing
(1,116 Ratings)

Omnisend pricing: Starts at $16.0. Offers Free-forever plan.

What is Omnisend and how does it work?

Omnisend is an eCommerce marketing automation tool that helps you to improve sales by combining several channels into your marketing strategy. It allows the user to integrate various channels within the same automation workflow. Boost your email marketing campaigns with the help of email blasts, newsletters, and easy drag-and-drop builders. Omnisend helps to build an advanced automation workflow that assists you to meet your individual needs based on visitor activities. It enables you to build smart segmentation from different lists that allow the user to send accurate messages to the right person only. With Omnisend, you can add any data which is more relevant to your customer’s profile and reach your target audiences through loyalty program status or anything else that is tailored for your customers. Segmentation can lead you to much better sales. It provides powerful forms to capture each and every visitor and make sure they won’t leave without taking action. It presents you with a forever-visible widget at the bottom of the screen that gives an option to your customers to click on the link while browsing. show more

Pardot vs Omnisend | Omnisend Alternatives
WebEngage - Marketing Automation Software
91%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

WebEngage

Application with enterprise grade capabilities
(216 Ratings)

WebEngage pricing: WebEngage Offers Custom plan.

What is WebEngage and how does it work?

WebEngage is a customer data platform and marketing automation suite that makes user engagement and retention simplified and highly effective for consumer tech enterprises and SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across ten communication channels. Product and marketing practitioners across the globe design intuitive user lifecycle journeys on the WebEngage dashboard to convert existing users through data-backed, timely omnichannel engagement campaigns. The platform offers in-depth product and marketing analytics for brands to track growth metrics and campaign performance effectively. WebEngage powers the user engagement for thousands of brands worldwide, working across several industries like E-Commerce, Edtech, Fintech, Foodtech, Media & Publications, Gaming, BFSI, Healthcare, Online Retail. show more

Pardot vs WebEngage | WebEngage Alternatives
MoEngage - Marketing Automation Software
91%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

MoEngage

An intelligent Customer Engagement Platform with Analytics and Engagement under one roof for data-driven engagement
(155 Ratings)

MoEngage pricing: MoEngage Offers Custom plan.

What is MoEngage and how does it work?

MoEngage is an intelligent marketing solution designed to help you create, visualized and deploy omni-channel lifecycle campaigns. The idea is to proactively engage users no matter which channel you are using and to build a marketing workflow that can help you define the customer journey as they are shopping with you. MoEngage has an AI AI algorithm, which can provide personalized recommendations to your customers to help you increase engagement and, ultimately, boost revenue. This enables you to engage with users in the channel of their choice at exactly the right time. You can also send users dynamic push notifications, which can help drive sales conversions. These personalized push notifications help nudge users by reminding them of your product or service and bringing them back to your site or app. You can also create and deploy lifecycle email campaigns to help re-target and re engage users. show more

Pardot vs MoEngage | MoEngage Alternatives
Outgrow - Marketing Automation Software
90%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Outgrow

Boost Marketing with Highly Interactive Content
(434 Ratings)

Outgrow pricing: Starts at $14.0. Offers Custom plan.

What is Outgrow and how does it work?

Outgrow provides interactive content that engages customers by making it a part of the narrative, instantly. Interactive content builds trust by answering your customer’s most important questions early on in the buying cycle. Interactive content brings new traffic as the personalized nature of the responses, makes the customers more attuned to sharing results. Outgrow provides feature packed calculators, quizzes, chatbots, surveys, and forms. It has a variety of tools to boost your marketing such as numerical calculators, outcome quizzes, graded tests/assessments, e-commerce recommendations, polls, chatbots, and surveys. All of Outgrow’s layouts are heavily optimized for conversion, engagement, multiple screen sizes, different browsers, and share rates. All these layouts have been optimized through intensive A/B testing. It also brings out your brand’s logos, colors, assets, fonts, and styles as well. It enables branching logic like unlimited branches for each question, And/Or Logic, the ability to send to a specific question or result. Essentially you can send respondents down different paths based on their responses. show more

Pardot vs Outgrow | Outgrow Alternatives
Emarsys - Marketing Automation Software
89%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Emarsys

Automate customer engagement through multiple channels
(561 Ratings)

Emarsys pricing: Emarsys Offers Custom plan.

What is Emarsys and how does it work?

Emarsys is a robust omnichannel customer engagement platform serving organisations across the e-commerce, retail, and travel industry, helping them accelerate essential business outcomes. The critical capabilities of Emarsys include its function as a customer engagement platform eliminating the need for silos, unifying the customer data through an open architecture and API. The platform has in-built use cases and specific solutions tailored to particular industry requirements. Also, it offers customer-centric personalisation across all channels and devices. Emarsys comes equipped with a marketer-friendly AI and predictive analysis facility with marketing execution to scale 1:1 personalisation. Furthermore, its omnichannel automation mechanism simplifies cross-channel implementation as well. The platform is also capable of streamlining marketing operations to optimise the entire customer experience. Moreover, insightful reporting and analytics offered by Emarsys boost up predictable and profitable growth. Lastly, the platform offers personalised omnichannel experiences through email, ads, and direct mail, besides utilising an open architecture and API to enhance customer engagement. show more

Pardot vs Emarsys | Emarsys Alternatives
eSputnik - Marketing Automation Software
89%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

eSputnik

Marketing Automation Software for B2C
(183 Ratings)

eSputnik pricing: Starts at $0.0. Offers Free-forever and Custom plan.

What is eSputnik and how does it work?

eSputnik is a cloud-based marketing automation solution that enables the creation and management of multi-channel marketing campaigns across SMS, email, web push notifications, and Viber messenger. You can easily create custom, targeted emails that engage and convert, all without programmers, designers or web developers. eSputnik has a zero-tolerance policy towards spam. If you’re looking for a system to send cheap unsolicited emails, this is a bad choice to make. show more

Pardot vs eSputnik | eSputnik Alternatives
Listrak - Marketing Automation Software
89%The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More

Listrak

Marketing platform at its best
(176 Ratings)

Listrak pricing: Listrak Offers Custom plan.

What is Listrak and how does it work?

Listrak is the industry’s leading cross-channel marketing platform that delivers results for 1,000+ retailers by providing best-in-class SMS, behavioural marketing, email, cross-channel orchestration, customer insight solutions, and predictive analytics. All of these drive customer engagement, loyalty, and revenue. Further, with Listrak, businesses can deliver seamless, cross-channel, personalised interactions and teams can send messages at the right time precisely. To maximise lifetime value, customer engagement, and revenue, Listrak sends messages to the right combination of channels and devices. From cross-channel orchestration, predictive personalisation, customer insights, and foundational marketing, to segmentation & personalisation, and behavioural triggers, Listrak is an all-rounder. Listrak's client success teams are praised for being outstanding and responsive. They are a company’s trusted partner, natural extension, and active collaborator of in-house teams, assisting the latter in executing growth initiatives and exceeding objectives. It delivers an exponential increase in results over previous efforts, providing about 21% gains in eCommerce revenue. show more

Pardot vs Listrak | Listrak Alternatives
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