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92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MailChimp logo
Email Marketing Software

1.6 936 user ratings

View Details

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MailerLite logo
Email Marketing Software

4.7 1,116 user ratings

View Details

96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Klaviyo logo
Marketing Automation Software

2.8 311 user ratings

View Details

Overview

Description Create targeted email or ad campaigns by connecting with MailChimp, an email marketing software that specializes in making sure that your emails reach the right people at the right time. It targets your customers based on behaviour, preferences, previous purchases and also sends a series of emails with just a single API request. MailChimp enables you to reach a wider audience with its ad campaigns on Google, Facebook and Instagram. It also provides you with advanced reporting features which lets you access your sales, revenue or any other report from anywhere, anytime. Its mobile app features a number of intent-based templates that lets you create and send campaigns directly from your phone. Read more MailerLite’s email marketing solution empowers people of all skill levels to create professional campaigns from start to finish at affordable pricing. Their intuitive drag and drop editors and templates make it easy to build newsletters, websites, landing pages, pop-ups and more. All without coding!. With MailerLite's powerful and free drag and drop website builder you easily create a personalized website to share your blog or brand Connect with your audience and grow your business using features like automation, surveys, e-commerce tools, A/B testing, segmentation, and an always-growing list of integrations including Wordpress, Zapier, Magento, Shopify, and more. MailerLite provides educational content like monthly webinars, tutorials and marketing guides along with fast 24/7 live customer support and a Forever Free plan. Read more Klaviyo is a marketing automation software developed to help businesses of every size from entrepreneurs to iconic brands in building sales for their online businesses. It allows customers to deliver amazing user experiences across email and other channels. It helps businesses to have their own marketing strategies and information to share with their customers. The brand provides its customers with the best category segmentation and customization as well as pre-built automation and traffic generators; the company uses data science and analysis, one-click integration, and provides ROI-based reports. The brand also provides ads on Facebook and Instagram to attract more traffic. Klaviyo helps clients store all business data in the same system that provides them with an experience; they allow new experiments and business start-ups, and they allow existing companies to grow faster in a way that they can control and manage. The brand has a unique packaging calculation method. The brand has not specified a fixed amount of the plan, but instead creates a personalized plan based on the client's needs. Read more
Pricing Options
  • Free Trial Available
  • Starts at $4.45. Offers Free-forever plan.
  • Free Trial Available
  • Starts at $9.0. Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Starts at $20.0. Offers Free-forever plan.
SW Score & Breakdown

92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    78%
  • Momentum
    63%
  • Popularity
    88%

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    98%
  • Reviews
    98%
  • Momentum
    67%
  • Popularity
    86%

96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    88%
  • Momentum
    63%
  • Popularity
    87%
SaaSworthy Awards # 9 Fastest Growing # 5 Most Popular # 4 Fastest Growing # 8 Most Popular # 3 Most Worthy # 4 Fastest Growing

Technical Details

Organization Types Supported
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Individuals
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
Modes of Support
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
API Support
  • Available
  • Available
  • Available

Reviews & Ratings

User Rating
1.6/5 936 user ratings
4.7/5 1,116 user ratings
2.8/5 311 user ratings
Rating Distribution
  • Excellent

    8.1%
  • Very Good

    4%
  • Average

    3.4%
  • Poor

    4.5%
  • Terrible

    80%
  • Excellent

    82.4%
  • Very Good

    13.8%
  • Average

    0.7%
  • Poor

    0.2%
  • Terrible

    2.9%
  • Excellent

    40.2%
  • Very Good

    3.2%
  • Average

    1.9%
  • Poor

    1.3%
  • Terrible

    53.4%
User Sentiments

    Ease of Use, Free Plan, Email Templates, Extensive Integrations

    Unreliable Customer Support, Account Suspensions, Spam Issues, Outdated Interface

    Ease of Use, Excellent Customer Support, Affordable Pricing, Comprehensive Features

    Account Suspension Without Warning, Technical Issues with Email Deliverability, Convoluted Account Approval Process, Limited Customization Options

    Ease of Use, Email Automation, Extensive Integrations, Powerful Segmentation

    Unreliable Analytics, Slow Customer Support, Limited Email Template Customizations, High Cost For Larger Subscriber Base

Review Summary

Overall, users praise the user-friendly interface, email customization options, and automation features of the software. They appreciate the wide range of templates, ease of use, and helpful customer support. However, some users mention occasional glitches, deliverability issues, and limited reporting capabilities. Additionally, pricing concerns and a learning curve for advanced features are noted. Generally, users find the software effective for basic email marketing needs, but suggest improvements for advanced functionalities and analytics.

Overall, users praise MailerLite for its user-friendly interface, ease of use, and affordability. They appreciate the drag-and-drop editor, customizable templates, and automation features. Many users find MailerLite a great option for beginners and small businesses due to its simplicity and cost-effectiveness. However, some users have expressed concerns about the limited features and integrations compared to more advanced email marketing platforms. Additionally, a few users have reported occasional technical glitches and issues with deliverability.

Klaviyo is generally well-received by users, earning praise for its user-friendly interface, comprehensive features, and effective email marketing capabilities. Many reviewers highlight its intuitive drag-and-drop email editor, robust segmentation options, and detailed analytics as key strengths. Additionally, Klaviyo's customer support is often commended for its responsiveness and helpfulness. However, some users have expressed concerns regarding its pricing and occasional technical glitches. Overall, Klaviyo is considered a reliable and feature-rich email marketing solution suitable for businesses of various sizes.

  Read All User Reviews Read All User Reviews Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Available
  • Starts at $4.45. Offers Free-forever plan.
  • Free Trial Available
  • Starts at $9.0. Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Starts at $20.0. Offers Free-forever plan.
Pricing Plans
Monthly Plans Annual Plans

Free Free

Essentials $4.45 $4.45 per month

Standard $6.64 $6.64 per month

Premium $132.85 $132.85 per month

Free Free

Growing Business $9.00 $10.00 per month

Advanced $18.00 $20.00 per month

Enterprise Custom

Free Free

Email $20.00 $20.00 per month

Email and SMS $20.00 $20.00 per month

 
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Screenshots & Videos

Screenshots App Engagement
+ 2 More
Preview and test
+ 5 More
Integration
+ 2 More
Videos Video Thumbnail
+ 1 More
Video Thumbnail
+ 4 More
Video Thumbnail

Vendor information

Company Details Located in: Atlanta, Georgia Located in: Vilnius, Lithuania Founded in: 2010 Located in: Boston, MA Founded in: 2012
Contact Details

Not available

https://mailchimp.com/

Not available

https://www.mailerlite.com/

(800) 338 1744

https://www.klaviyo.com/

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