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96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

AppsFlyer logo
Mobile Analytics Software

4.4 1,053 user ratings

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71% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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Overview

Description AppsFlyer is an attribution platform that allows marketers and advertisers to manage, measure, and analyze which campaigns drive results. With its accurate data and customer-centric approach, it’s the number one choice of leading brands. It promises deep integrations with every media source including marketing platforms such as Google, Twitter, and Facebook. The pre-configured postbacks send all the right engagement data to partners, thus helping users to build advanced audience campaigns. With the real-time TV attribution feature, users can measure the impact of TV campaigns and can also streamline efforts by using deep integrations with WyWym TvTvm Adalyser, Shazam, and TvTy. The overview dashboard is designed in a way so that it can help marketers to make strategic decisions about their mobile marketing performance. Users can protect their business from mobile ad fraud with enterprise-grade protection. The platform’s deep linking technology helps brands to create the best experience across every digital touchpoint with its email, social, SMS, referrals, and web-to-app features. Read more Introducing lumin—the revolutionary mobile analytics tool that helps professionals navigate data with more ease and control than ever before. Simplifying the analytics process, lumin allows users to quickly and easily integrate its no-fuss setup into any project, taking away hours of deciphering complex reports and struggling with confusing interfaces. Professionals can save time and get up-to-speed results in comparison to traditional data analytics solutions that hold back progress on great products. On top of time saving advantages, lumin is also uniquely privacy-centric, giving users peace of mind while they perform their necessary research. Unlike other mobile solutions on the market, lumin takes careful precautions to protect user data through its use of advanced encryption systems and secure architecture. No longer worry about security breaches; findings are safe with lumin! Read more
Pricing Options
  • Free Trial Not Available
  • AppsFlyer Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • Lumin Offers Free-forever plan.
SW Score & Breakdown

96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    93%
  • Reviews
    97%
  • Momentum
    73%
  • Popularity
    99%

71% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    77%
  • Reviews
    60%
  • Momentum
    62%
  • Popularity
    63%

Features

Total Features
6 Features
3 Features
Common Features for All
    A/B Testing Compares two versions of your website to see which one performs better
    Cohort Analysis Identifies relationship between characteristics of users and their behaviours
    Event Tracking Identifies the important events happening in your application
    Funnel Analysis Helps in analyzing and understanding the user's journey stepwise to reach informed decisions, for ensuring better web outcomes.
    Push Notifications Allows you to send messages that pops-up on user's mobile device
    Retention Tracking Tracks the user retention rate
    Revenue Tracking Tracks the revenue of income in your application
  • + 3 More - Show Less
    • A/B Testing Compares two versions of your website to see which one performs better
      Cohort Analysis Identifies relationship between characteristics of users and their behaviours
      Event Tracking Identifies the important events happening in your application
      Funnel Analysis Helps in analyzing and understanding the user's journey stepwise to reach informed decisions, for ensuring better web outcomes.
      Push Notifications Allows you to send messages that pops-up on user's mobile device
      Retention Tracking Tracks the user retention rate
      Revenue Tracking Tracks the revenue of income in your application

    Technical Details

    Organization Types Supported
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • Mobile - Android
    • Mobile - iOS
    • SaaS/Web/Cloud
    • Mobile - Android
    • Mobile - iOS
    Modes of Support
    • 24/7 (Live rep)
    • Business Hours
    • Online
    • 24/7 (Live rep)
    • Business Hours
    • Online
    API Support
    • Available
    • NA

    Reviews & Ratings

    User Rating
    4.4/5 1,053 user ratings
    Not Available
    Ratings Distribution
    • Excellent

      46.2%
    • Very Good

      47.4%
    • Average

      5.1%
    • Poor

      0.6%
    • Terrible

      0.7%
    Not Available
    Review Summary

    Users appreciate AppsFlyer's robust set of features, including its attribution capabilities, fraud protection, and ability to track ROI. They also praise its user-friendly interface, comprehensive reporting options, and excellent customer support. However, some users have reported occasional technical glitches and a somewhat steep learning curve. Overall, AppsFlyer is a reliable and feature-rich platform for tracking and analyzing marketing campaigns, particularly for mobile apps.

    Not Available
      Read All User Reviews Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • AppsFlyer Offers Free-forever and Custom plan.
    • Free Trial Not Available
    • Lumin Offers Free-forever plan.
    Pricing Plans
    Monthly Plans Annual Plans

    Zero Free

    Growth Others

    Enterprise Custom

    Free Free

    Starter Others

    Business Others

     
    View Detailed Pricing
    View Detailed Pricing

    Alternatives

     

    Screenshots & Videos

    Screenshots AppsFlyer screenshot
    + 7 More
    Not Available
    Videos Video Thumbnail
    + 1 More
    Not Available

    Vendor information

    Company Details Located in: San Francisco, CA Located in: Germany
    Contact Details

    (415) 636-9430

    https://www.appsflyer.com/

    Not available

    https://www.uselumin.co/

    Social Media Handles

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