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| Description | AppsFlyer is an attribution platform that allows marketers and advertisers to manage, measure, and analyze which campaigns drive results. With its accurate data and customer-centric approach, it’s the number one choice of leading brands. It promises deep integrations with every media source including marketing platforms such as Google, Twitter, and Facebook. The pre-configured postbacks send all the right engagement data to partners, thus helping users to build advanced audience campaigns. With the real-time TV attribution feature, users can measure the impact of TV campaigns and can also streamline efforts by using deep integrations with WyWym TvTvm Adalyser, Shazam, and TvTy. The overview dashboard is designed in a way so that it can help marketers to make strategic decisions about their mobile marketing performance. Users can protect their business from mobile ad fraud with enterprise-grade protection. The platform’s deep linking technology helps brands to create the best experience across every digital touchpoint with its email, social, SMS, referrals, and web-to-app features. Read more | Singular software is a platform used to get a complete view of marketing performance and ROI. Manage cross-platform analytics with your ad spend data accurately reported in one place. The software offers Marketing ETL and Mobile Attribution to track and measure the path to conversion across channels. Prevent Fraud and Ad Monetization to analyze ad revenue. Read more |
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| SW Score & Breakdown |
96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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Accurate Attribution, Extensive Integrations, Comprehensive Reporting, Effective Fraud Prevention High Pricing, Complex User Interface, Technical Support Issues, Limited Data Export |
Excellent Customer Support, Extensive Partner Integrations, Comprehensive Reporting, User Friendly Interface Occasional Data Discrepancies, Slow Platform Performance, Limited Dashboard Functionality, Complex UI/UX |
| Review Summary |
Users appreciate AppsFlyer's robust set of features, including its attribution capabilities, fraud protection, and ability to track ROI. They also praise its user-friendly interface, comprehensive reporting options, and excellent customer support. However, some users have reported occasional technical glitches and a somewhat steep learning curve. Overall, AppsFlyer is a reliable and feature-rich platform for tracking and analyzing marketing campaigns, particularly for mobile apps. |
Singular garners positive feedback for its user-friendly interface, robust feature set, and ability to streamline marketing campaigns. Users appreciate its intuitive design, which makes it easy to navigate and utilize its various functionalities. The platform's comprehensive suite of features, including campaign management, audience segmentation, and reporting capabilities, is also highly praised. Additionally, Singular is lauded for its ability to help businesses optimize their marketing efforts and deliver personalized customer experiences. However, some users have reported occasional technical glitches and integration challenges, highlighting areas for improvement. |
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Zero Free Growth Others Enterprise Custom |
Standard (Analytics) Free Premium (Analytics) Custom Enterprise (Analytics) Custom Premium (Analytics+Attribution) Custom Enterprise (Analytics+ Attribution) Custom |
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Marketing Evolution
4.7 Based on 3 Ratings 
Slymetrix Analytics
5 Based on 7 Ratings |
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| Company Details | Located in: San Francisco, CA | Located in: San Francisco, California Founded in: 2014 |
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(415) 636-9430 |
Not available |
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