Home/Compare/Mixpanel vs AppsFlyer
Updated on: November 28, 2020

Mixpanel vs AppsFlyer

91% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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91% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
Remove
98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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Overview

Summary

An effective web analytics platform with all essential features to easily understand every users journey in your website. It has engagement feature to measure the actions taken by the visitors in your application. It also has machine learning which stops data mining and act on insights instantly. In addition, it has funnel feature that helps you to identify where and why you losing your customers. Using this platform, you can unify all your data sources and can easily discover your visitor behaviours. It allows you to send push notifications to your customer in order to increase customer engagement and revenue. ..read more

AppsFlyer is an attribution platform that allows marketers and advertisers to manage, measure, and analyze which campaigns drive results. With its accurate data and customer-centric approach, it’s the number one choice of leading brands. It promises deep integrations with every media source including marketing platforms such as Google, Twitter, and Facebook. The pre-configured postbacks send all the right engagement data to partners, thus helping users to build advanced audience campaigns. With the real-time TV attribution feature, users can measure the impact of TV campaigns and can also streamline efforts by using deep integrations with WyWym TvTvm Adalyser, Shazam, and TvTy. The overview dashboard is designed in a way so that it can help marketers to make strategic decisions about their mobile marketing performance. Users can protect their business from mobile ad fraud with enterprise-grade protection. The platform’s deep linking technology helps brands to create the best experience across every digital touchpoint with its email, social, SMS, referrals, and web-to-app features. ..read more

Features

A/B Testing

Alert Notifications

Campaign Management

Cohort Analysis

Conversion Tracking

Event Tracking

Funnel Analysis

Goal Tracking

Heatmaps

Multiple Site Management

Push Notifications

Report Generation

Retention Tracking

Revenue Tracking

Time on site Tracking

User Interaction Tracking

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

San Francisco, CA

San Francisco, CA / (415) 636-9430

API

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Starter
Free

Features

  • All analytics features including Flows, Cohorts, and more
  • 1000 monthly tracked users
  • Unlimited accounts for employees
  • 90-day data history

Core features included in every plan

  • Core analytics
  • Exploratory reports
  • Predictive analytics
  • Custom dashboards for mobile, web, TV and email
  • Automatic monitoring and alerts
  • Infrastructure, APIs, and integrations
  • Advanced data management
  • Codeless maintenance
  • Two-factor authentication
  • GDPR compliance
Growth
$779 /Year

Starting at $779 per Year

Features

  • Everything in Free, plus
  • Plans up to 25000 monthly tracked users
  • 12-month data history
  • Run 10 prediction at once
  • Core features included
Enterprise
Custom

Features

  • Everything in Growth, plus
  • Customizable data history
  • Single sign-on
  • Roles and permissions
  • Group / B2B Analytics
  • Core features included
View Price Page
Basic
Custom

Pay as you go, starter pricing

Features

  • Best-in-Class Attribution
  • OneLink Deep Linking
Custom
Custom

Measure Everything that Matters to Your Business

Features

  • Measurement at Scale
  • Validation Rules
  • Live Alerts
  • Audiences
  • Protect360
  • Custom Dashboard
  • Integrated Pivot Tables
  • Omni-Channel LTV
  • OneLink API
  • Dedicated Success Manager
  • Powerful APIs
  • Data Locker

Contact the vendor to get the latest pricing detail.

View Price Page

SCREENSHOTS

Mixpanel Screenshots
View 13 screenshot(s)
AppsFlyer Screenshots
View 8 screenshot(s)

ALTERNATIVES

Top alternatives to Mixpanel

Google Analytics
Amplitude
CleverTap
Heap
Hotjar

Top alternatives to AppsFlyer

Branch
CleverTap
Adjust
Mixpanel
Google Analytics