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90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Mixpanel logo
Web Analytics Software

4.4 1,842 user ratings

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96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

AppsFlyer logo
Mobile Analytics Software

4.4 1,053 user ratings

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Overview

Description An effective web analytics platform with all essential features to easily understand every users journey in your website. It has engagement feature to measure the actions taken by the visitors in your application. It also has machine learning which stops data mining and act on insights instantly. In addition, it has funnel feature that helps you to identify where and why you losing your customers. Using this platform, you can unify all your data sources and can easily discover your visitor behaviours. It allows you to send push notifications to your customer in order to increase customer engagement and revenue. Read more AppsFlyer is an attribution platform that allows marketers and advertisers to manage, measure, and analyze which campaigns drive results. With its accurate data and customer-centric approach, it’s the number one choice of leading brands. It promises deep integrations with every media source including marketing platforms such as Google, Twitter, and Facebook. The pre-configured postbacks send all the right engagement data to partners, thus helping users to build advanced audience campaigns. With the real-time TV attribution feature, users can measure the impact of TV campaigns and can also streamline efforts by using deep integrations with WyWym TvTvm Adalyser, Shazam, and TvTy. The overview dashboard is designed in a way so that it can help marketers to make strategic decisions about their mobile marketing performance. Users can protect their business from mobile ad fraud with enterprise-grade protection. The platform’s deep linking technology helps brands to create the best experience across every digital touchpoint with its email, social, SMS, referrals, and web-to-app features. Read more
Pricing Options
  • Free Trial Not Available
  • Starts at $25.0. Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • AppsFlyer Offers Free-forever and Custom plan.
SW Score & Breakdown

90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    97%
  • Reviews
    93%
  • Momentum
    67%
  • Popularity
    85%

96% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    93%
  • Reviews
    97%
  • Momentum
    73%
  • Popularity
    99%
SaaSworthy Awards # 5 Fastest Growing # 3 Most Popular
Not Available

Technical Details

Organization Types Supported
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
Modes of Support
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
API Support
  • NA
  • Available

Reviews & Ratings

User Rating
4.4/5 1,842 user ratings
4.4/5 1,053 user ratings
Ratings Distribution
  • Excellent

    53.8%
  • Very Good

    33.6%
  • Average

    10.7%
  • Poor

    0.9%
  • Terrible

    1%
  • Excellent

    46.2%
  • Very Good

    47.4%
  • Average

    5.1%
  • Poor

    0.6%
  • Terrible

    0.7%
Review Summary

Mixpanel is lauded for its user-friendly interface, robust data visualization capabilities, and customizable dashboards. Reviewers appreciate its ability to track user engagement, identify trends, and measure the effectiveness of marketing campaigns. They also highlight the extensibility of the platform through integrations with other tools and its strong customer support. However, some users have reported limitations in its reporting capabilities and occasional performance issues. Overall, Mixpanel is a well-regarded analytics solution valued for its user-centric design, actionable insights, and versatility.

Users appreciate AppsFlyer's robust set of features, including its attribution capabilities, fraud protection, and ability to track ROI. They also praise its user-friendly interface, comprehensive reporting options, and excellent customer support. However, some users have reported occasional technical glitches and a somewhat steep learning curve. Overall, AppsFlyer is a reliable and feature-rich platform for tracking and analyzing marketing campaigns, particularly for mobile apps.

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AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Not Available
  • Starts at $25.0. Offers Free-forever and Custom plan.
  • Free Trial Not Available
  • AppsFlyer Offers Free-forever and Custom plan.
Pricing Plans
Monthly Plans Annual Plans

Free Free

Growth $25.00 $25.00 per month

Enterprise Custom

Zero Free

Growth Others

Enterprise Custom

 
View Detailed Pricing
View Detailed Pricing

Screenshots & Videos

Screenshots Mixpanel Demo -
+ 12 More
AppsFlyer screenshot
+ 7 More
Videos Not Available Video Thumbnail
+ 1 More

Vendor information

Company Details Located in: San Francisco, CA Located in: San Francisco, CA
Contact Details

Not available

https://mixpanel.com/resources/

(415) 636-9430

https://www.appsflyer.com/

Social Media Handles

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